Landis PR

FEBRUARY 5, 2024

Note: This is a reposted blog by Dr. Michael Thiemann. For the original blog, please visit here. Exploring the Fascinating Realm of AI in Public Relations Welcome, future entrepreneurs and leaders! It’s not just about creating buzz; it’s about strategic communication that connects with your target audience.

Publicity 59

Publicity Privacy YouTube Analysis 59

Contently - Strategy

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Those ideas can really move the needle.

Leadership 126

Leadership Content Marketing Healthcare Google 126

5W PR

NOVEMBER 19, 2021

Developing and maintaining a blog is an excellent way for executives to establish relationships and engage with industry thought leaders. Content marketing is not a novel phenomenon and has been used as a marketing tool by PR executives for years. Content Factors. Creating Content.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Cision

JUNE 6, 2017

Digital marketing success is fueled by creating great content and building a targeted audience, but there’s a third piece missing from that equation—ignition. Your content has no value unless it “moves,” unless people see it, engage with it, and actively share it. It comes from the transmission of content.

Marketing 239

Marketing Television Handbook Web 239

Doctor Spin

NOVEMBER 29, 2023

What does it take to become a thought leader? What are the pros and cons of being a thought leader? In this blog post, I’ll explore the principles of thought leadership as a PR strategy. But, that’s a far cry from being considered a thought leader by a community of peers. A thought leader must create new knowledge.

Leadership 52

Leadership Strategy Wikipedia eBook 52

NewsWhip

AUGUST 4, 2022

Let’s take a look at how your company can leverage these Reels and always stay ahead of the game. . Social media has become about connection, and there’s no better way to connect with your audience than by creating an authentic brand voice in a video. Upgrade evergreen content. Show yourself off.

Instagram 146

Instagram Brand Branding Hotels 146

Shift Communications

OCTOBER 18, 2022

Trust, confidence, believing in something bigger, having a vision for the future — these are some of the most important qualities that employees and prospects look for when selecting who to work for and do business with. For businesses looking to build a successful thought leadership strategy, here’s how to get started.

Leadership 78

Leadership Strategy How To Data 78

Landis PR

MAY 8, 2023

What is a thought leader? Thought leaders are subject-matter experts who have built a loyal following by sharing knowledge and skills in specific areas. Thought leaders are subject-matter experts who have built a loyal following by sharing knowledge and skills in specific areas. What are your goals?

Leadership 52

Leadership Infographics Resources Social Media 52

Onclusive

MARCH 8, 2018

Industry leaders discuss how artificial intelligence is changing the way we work. Last week, AirPR hosted the webinar “How AI Will Be a PR Pro’s Dream Come True” with industry leaders Wendy Marx, President of Marx Communications, Sharam Fouladgar-Mercer, CEO of AirPR Software, and Heidi Sullivan, President of HKSully Consulting.

Case Study 170

Case Study Engineering Measurement Big Data 170

Buzzstream

FEBRUARY 15, 2024

As brands constantly ask how many links they need to build , the question should be, how many quality links do I need to build? A quality link is a mid to high-authority link relevant to your business. There are certainly degrees of relevancy, but the further away from a core offering you get, the less valuable the link becomes.

How To 71

How To SEO Google Examples 71

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

PR 20/20

JANUARY 6, 2023

That means—in today’s digital-centric world— your website is more important than ever , no matter the industry. Search engine optimization, or SEO, is the practice of capitalizing on keywords to drive users to your website. First, there are several tools you can use to grade your website’s SEO performance.

Engineering 86

Engineering SEO How To Resources 86

Victorious PR

JUNE 23, 2023

As the industry continues to grow and mature, crypto projects face increasing competition, regulatory challenges, and the need to build trust and credibility among potential users and investors. Establishing Trust and Credibility in a Skeptical Market The cryptocurrency industry is no stranger to skepticism and cautious investors.

Leadership 52

Leadership Community Industry Journalism 52

Burrelles Fresh Ideas

DECEMBER 5, 2023

Consistent communication is a powerful tool to fortify your company’s culture and uphold its values, fostering transparency throughout the workplace. In the dynamic landscape of modern workplaces, effective internal communication is paramount. Inadequate technology can impede internal comms through several avenues.

Internal 95

Internal International Communications Employee 95

Victorious PR

JUNE 8, 2023

In this comprehensive blog post, we will explore why crypto projects need PR, the role of blockchain PR agencies, and how strategic PR efforts can elevate a project’s visibility, credibility, and community engagement. To establish trust and credibility, working with a reputable crypto PR agency becomes imperative.

Education 52

Education Community Agency Crisis 52

Sword and the Script

DECEMBER 15, 2020

Too often marketers become enamored with the latest trends and tools. It may not sound sexy, but a marketing leader must focus on the actions that get the job done. Make sure the C-Suite sees and understands the contribution your team makes every day. Predictions usually include some element of aspiration. My own predictions.

Marketing 167

Marketing Employee Content Marketing Training 167

Newsfile

FEBRUARY 28, 2024

This guide is your shortcut to navigating the PR landscape with confidence, offering clear benefits and insights to elevate your campaigns and engage your audience more effectively. Let this glossary be your foundation for success in the fast-paced world of PR. How Do You Measure Media Coverage?

Viral 52

Viral Crisis Communications SEO Reputation 52

Cision

DECEMBER 5, 2017

Unless Elon Musk is leaving Tesla to join your start-up, it’s not going to excite your target audience, nor fill up your pipeline. Unless Elon Musk is leaving Tesla to join your start-up, it’s not going to excite your target audience, nor fill up your pipeline. Blog Posts. You’re doing it.

Infographics 235

Infographics Case Study Content Marketing Video 235

Engage PR

SEPTEMBER 13, 2021

Content creation is an essential tool to increase the profile of your business. Put simply, it’s all about the message you want to tell and how you choose to communicate it to your audience. Content can come in many forms, such as blogging, email, social media posts, digital adverts, video, infographics and more.

Infographics 60

Infographics Education Social Media Content Marketing 60

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Your competitor is no longer the shop down the street or even a contender in your home state or country. They are stealing your lunch from the other side of the world. This Is Happening Everywhere.

How To 198

How To Real Estate Web Case Study 198

Cision

DECEMBER 15, 2015

As media channels continue to push out increasing amounts of content (over 1,200 pieces daily via The Huffington Post alone), will your client stand out as one of those luminaries in their industry? There are plenty of experts, but only a handful of them become recognized thought leaders in their fields.

Leadership 120

Leadership Training LinkedIn Resources 120

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. I also produce audio and video content for our online and multimedia channels. Describe the craziest or most fun story you have worked on.

Transportation 99

Transportation Meeting Newspapers Media 99

ImPRessions - Crenshaw Communications

SEPTEMBER 13, 2018

Here are some things to consider when planning your next campaign. If a CEO offers expert commentary – or a byline or guest blog post in a key media outlet, that content can earn valuable visibility and leadership positioning for the organization. PR as a lead generation machine. Earned media boosts SEO.

SEO 125

SEO Case Study Conference Retail 125

Doctor Spin

APRIL 5, 2023

As a small business, having a successful PR strategy is essential for reaching your target audience and achieving growth. In this article, I’ll outline the top 10 PR strategies for small businesses and how each one can help you reach your goals. That’s where public relations (PR) comes in.

Small Business 52

Small Business Strategy eBook Reputation 52

Stern + Associates

FEBRUARY 22, 2023

As brands compete to successfully ride ChatGPT’s popularity wave, communications efforts have become incredibly important. Ditch the Jargon Making a splash in such a noisy space requires relaying messaging about your product and its value in a clear, concise way for the general consumer or potential client.

Communications 62

Communications Technology Software Resources 62

Newsfile

FEBRUARY 27, 2024

Picture your press release cutting through the digital noise, grabbing the spotlight in the crowded inboxes of leading journalists and publications. Picture your press release cutting through the digital noise, grabbing the spotlight in the crowded inboxes of leading journalists and publications. But let’s dive a little deeper.

Financial 52

Financial Media Analytics Data 52

Wadds Inc.

JANUARY 16, 2023

Along the way you’ll learn how to network, the build personal resilience, and why the press release is far from dead. The anecdote about your mother making apple sauce when she needed time out comes at the end of the first chapter. Therefore, we must learn how to become resilient. When in Doubt, Make Applesauce!:

Meeting 98

Meeting Ethics Storytelling Publicity 98

Doctor Spin

APRIL 5, 2023

As a B2B organisation, having a successful PR strategy is essential for reaching your target audience and achieving growth. In this article, I’ll outline the top 10 PR strategies for B2B and how each can help you reach your goals. At its core, PR is all about building trust with your audience through strategic communication.

B2B 52

B2B Strategy eBook Small Business 52

Prohibition

AUGUST 19, 2021

You need to make sure your online reputation is in check. Your reputation is your most important asset. When someone looks up your name on Google, you want them to find a search results page filled with links that present you in a positive light. It reflects who you are and what you do, and how you want to be perceived.

Reputation 118

Reputation Google Crisis Management Engineering 118

PR Fuel

APRIL 29, 2021

It takes between five and seven impressions before people remember your brand. By reviewing these benefits, you can make an informed decision for your business. By reviewing these benefits, you can make an informed decision for your business. You can reach your target audience and spread the word about your product or service.

Engineering 60

Engineering Consumer SEO Google 60

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Have you put strategic thought into what people find when they google your name? Who is ReputationDefender?

Brand 234

Brand Branding Reputation Crisis 234

Victorious PR

FEBRUARY 22, 2023

Victorious PR has produced results like Bao Le, who was featured on Yahoo Finance where he shared his story about how he got to be where he is today with his business! And I have become the authoritative brand in my space. And your team can do this for YOU. Hint: Word of mouth, IS PR. We feel very accomplished.

Publicity 52

Publicity Video Pitching Google 52

Buzzstream

MARCH 13, 2024

As Google continues to tighten the noose on borderline link building tactics with March 2024 Helpful Content updates , building backlinks is more important than ever. To add insult to injury, looming AI threatens to steal traffic and clicks to key link building content on many sites. Enter digital PR. What is Digital PR?

Digital PR 71

Digital PR Construction Case Study SEO 71

MaccaPR

OCTOBER 10, 2022

It’s no secret that influencer marketing is booming, according to Influencer Marketing Hub , influencer marketing was a $13 billion industry in 2021. It’s no secret that influencer marketing is booming, according to Influencer Marketing Hub , influencer marketing was a $13 billion industry in 2021. Influencers are humans too.

Conference 62

Conference Marketing Instagram YouTube 62

Katie Paine's Measurement Blog

JULY 20, 2023

Between culture wars, real wars, political punditry and shifting social media sands, we live in a world where little is certain.And even Chat GPT may not be able to predict how vulnerable your brand to an errant Tweet or Thread. Therefore, people need to believe that there is a risk , or they won’t act to mitigate it.

Chemicals 52

Chemicals Brand Branding Survey 52

Bianchi Biz Blog

DECEMBER 2, 2021

It’s no secret that the automotive industry is facing more change – and disruption – than at any other time in its history. Despite all the current change and disruption in the automotive industry, there are still a few things that have not changed. The auto business is essentially a relationship business.

Automotive 68

Automotive Technology Engineering Trade Shows 68

PR 20/20

NOVEMBER 30, 2022

So, how can teams pinpoint what went wrong and redirect marketing energy? The assessment should consider perspectives from multiple stakeholders, including marketing and sales leaders, as well as key executives. The time is now to transform your marketing program. Data analyst. Email specialist.

Marketing 52

Marketing Technology Internal International 52