The Hoffman Agency

AUGUST 21, 2023

The feelings of pride and happiness that I experienced after seeing the articles only further confirmed that I wanted to pursue public relations as a career. One day, I came across a LinkedIn post for an intern position from Hoffman’s very own Brooklynn Loiselle, who also hailed from the University of Oregon. The rest is history!

Internal 36

Internal International LinkedIn System 36

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

But we do have those days where it may be after hours and we need to be connected in case of an emergency, especially working with international media or companies. Tech PR teams keep key dates on our radar to see if we can newsjack technology announcements or breaking stories for our clients.

Product Launch 296

Product Launch Training Interviews Software 296

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

International Women’s Day (March 8) : Leverage this day to highlight the contributions of women in tech within your organization, or unveil initiatives that promote gender diversity in tech. End-of-Year Predictions (December) : As the year winds down, reporters are always working articles looking ahead to the following year.

B2B 156

B2B How To Privacy Retail 156

Bianchi Biz Blog

JUNE 13, 2024

Held at the Detroit-area offices of SAE International , the event was moderated by Jeff Gilbert, auto reporter at WWJ Newsradio 950 , with Hannah Lutz from Automotive News , Chris Clonts from Automotive Engineering magazine and Breana Noble from The Detroit News serving as the panelists. Anticipate further questions a reporter might ask.

Automotive 52

Automotive Media Interviews Pitching 52

Bianchi Biz Blog

OCTOBER 9, 2023

I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks. One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies.

Transportation 100

Transportation Meeting Newspapers Media 100

ImPRessions - Crenshaw Communications

MAY 18, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . There’s plenty of content on the site directly from ad executives and representatives of major companies, whether it’s interviews or guest columns. As many PR agency teams know, our work can be highly specialized, particularly in B2B public relations.

Advertising 322

Advertising Advertising Privacy Television 322

Stern + Associates

JANUARY 29, 2024

But social platforms are totally different from newspapers or websites: they require small, bite-sized presentations of news, increasingly in video rather than text form (though they will usually link text-based articles on the media outlet’s website). There’s no question that the media as we know it is going through the agony of change.

Strategy 98

Strategy Publicity Media Video 98

Sword and the Script

MAY 3, 2022

That’s the first story in this month’s roundup of PR technology news. Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7% The dashboards “show the number of articles secured per pitch and the conversion rate from article to placement per pitch.”.

Software 100

Software Study Pitching Analysis 100

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

While its downloads have risen again due to international expansion, it’s now looking like Clubhouse was the victim of its own PR – too much, too soon. Company emails uncovered in an extensive Wall Street Journal article suggested that CEO Bobby Kotick was aware of many incidents. Badly played.

Facebook 310

Facebook Crisis Employee Government 310

Solo PR Pro

NOVEMBER 10, 2020

To guarantee timing of a bylined article placement or published article after an interview? So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? So why ask your PR team to guarantee media results? Neither can a communications counselor.

Communications 99

Communications Comparison Exercises Interviews 99

Deirdre Breakenridge

SEPTEMBER 3, 2014

Every week, I use Evernote for creating blog posts and interview responses; recording the articles and the answers to questions. Yellowdig is an internal collaboration tool. YellowDig let’s you pin ideas and articles to boards so that you can share interesting information with your students or classmates. I discovered.

Communications 383

Communications Tools Google Resources 383

Onclusive

FEBRUARY 10, 2022

Once your story is picked up and published, you can also track coverage and sentiment generated by your campaign, as well as any activities, interviews and to-dos. Cultivate respect, trust and consistency: Building and growing relationships is essential to any business, both internally and externally.

Measurement 195

Measurement Pitching Data Media Relations 195

Flack's Revenge

APRIL 27, 2021

For example I started interviewing for PR gigs in my late thirties, after taking a circuitous route through various sales, marketing and IT consulting roles. When all was said and done PR seemed to be my thing, so I set out to interview for client-side and agency gigs while picking up some freelancing business. Read their articles.

Storytelling 177

Storytelling Pitching Interviews Agency 177

ImPRessions - Crenshaw Communications

DECEMBER 26, 2019

Led by the dramatic meltdown of WeWork just weeks before a planned IPO, 2019 was a real year of reckoning for so-called technology unicorns. The company was built out as a high-growth technology startup but it was really just a dressed-up real estate business. At best, the interview was startingly tone-deaf.

Real Estate 156

Real Estate Reputation System Sports 156

Sword and the Script

JANUARY 5, 2021

For the last couple years, I’ve been curating news from the PR technology community into a monthly summary I call the PR Tech Sum. Instead, experts can sign up, go through a validation process fielded by Vetted, and then wait for media to contact them for interviews. 5) Articles, blog posts and content picks. Welcome to 2021!

Pitching 153

Pitching YouTube Community Company 153

Contently - Strategy

JANUARY 26, 2023

These include videos, webinars, podcasts, articles, and social media posts. FedEx Publishes Articles to Establish Leadership in Supply Chain Trends Whether owned or earned , articles are a powerful way to deliver thought leadership to an intended audience. It should work hand in hand with other content marketing initiatives.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. Our audience is diverse, ranging from communications, PR and marketing professionals to technology professionals of all types. Interviews. Guidelines for Submitting.

How To 177

How To Guidelines Content Marketing Video 177

Deirdre Breakenridge

FEBRUARY 26, 2018

By involving your employees, those who become your internal brand ambassadors , you show the human side of your brand. By sharing their stories, it encourages women to pursue a career in technology. Interview them on your company’s blog and invite them to write for you. You show that you care. Highlight your most loyal fans.

Brand 256

Brand Branding Social Media Employee 256

Bianchi Biz Blog

APRIL 17, 2023

I most enjoy the stories that stem from firsthand experiences with new vehicles and their latest technologies – and the in-depth conversations with the engineers who developed them. They expect our articles to dive deep into the technical details and the development process. Describe the craziest or most fun story you have written.

Engineering 78

Engineering Automotive Agriculture Media 78

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. This begins the process of creating the interviewer-interviewee relationship. 406), which can be helpful in encouraging participation.

Interviews 51

Interviews Ethics Education LinkedIn 51

ImPRessions - Crenshaw Communications

APRIL 3, 2018

Of course, the band wants the article to portray them as musical geniuses – great PR! Instead, the journalist writes a warts-and-all article about the band – which the lead singer promptly disputes, making the reporter look bad. Plus, communications technology plays a crucial role in the plot.

Tools 170

Tools Government Crisis Public Affairs 170

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship.

Interviews 40

Interviews Ethics Education LinkedIn 40

Sword and the Script

NOVEMBER 12, 2016

As always, below are three article I’ve vetted on the topic that I believe are deserving of your perusal. Another 54% said they relied on current customer interviews, while approximately 52% used marketing team recommendations.” A buyer persona needs to be based on what you learn in interviews with buyers. Bold emphasis added ].

B2B 115

B2B Marketing How To Survey 115

Stephen Waddington

JULY 6, 2022

To communicate effectively across a full range of platforms and technologies. To facilitate relationships and build trust with internal and external stakeholders and communities. This article is related to my area of study investigating the potential for public relations to operate as a management discipline.

Publicity 167

Publicity Ethics Training Education 167

Sword and the Script

FEBRUARY 4, 2020

Welcome to the first PR technology summary ( PR tech sum ) of 2020. For those new to it, the PR tech sum, it’s a monthly roundup of all the news coming from the vendor community that develops and sells PR technology. And now, here’s this month’s PR technology summary…. What does this have to do with PR technology?

Software 104

Software Analysis Data Tools 104

Norton's Notes

JULY 29, 2015

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick.

Interviews 28

Interviews SEO Banking Radio 28

Maxim Behar

FEBRUARY 1, 2024

Maxim Behar: You know Christina my huge experience shows that whatever codes we have, we have principles, strategies, everything written on paper, whatever we do, if we don’t have this internally and if we are not transparent then it will not work. You can see the entire interview here.

Ethics 59

Ethics How To Course Interviews 59

The Resolution Blog

MAY 7, 2019

Adam Hirsh We recently got the chance to chat to Adam Hirsch , former COO at Mashable and current senior vice president of emerging media and technology at Edelman Digital , about AI in PR. I actually had the task of understanding all the technologies we use and finding the points where AI exists in those tools and platforms.

Technology 120

Technology Analysis Data Tools 120

Critical Mention

NOVEMBER 9, 2018

This PR firm also provides invaluable tips on how to build your PR career and behind-the-scenes insights on what it takes to run an international agency. Publishing as many as three posts a week, Ketchum shares its knowledge from the perspective of an international, award-winning agency. Its blog is also very educational. holmesreport.

Blogging 61

Blogging Resources Internal International 61

Maxim Behar

APRIL 14, 2024

Interview with Economy.bg Your career covers various fields – PR, entrepreneurship, and diplomacy. In the meantime, I discuss important projects and marketing strategies with clients, conduct interviews with candidates, and so on. Ultimately, all my endeavors over the years gather around one single concept – a love for what I do.

Writing 59

Writing Social Media Meeting Facebook 59

Bianchi Biz Blog

NOVEMBER 2, 2020

It focuses on new technologies and concepts aimed at making mobility more sustainable. The goal is to combine coverage of vehicle autonomy, connectivity, electrification, and mobility service technology with supporting infrastructure concepts that make transportation ecosystems that are safer, cleaner, and more socially equitable.

Meeting 57

Meeting Mobile Automotive Transportation 57

PR 20/20

SEPTEMBER 29, 2020

Technology will get smarter, intelligently automating traditionally human-powered activities while adding layers of complexity. Workflows : Internal and external workflows were used to run all marketing campaigns. Since the Institute’s launch, we’ve published 800+ articles. Career paths will evolve.

Case Study 92

Case Study Study Brand Branding 92

Sword and the Script

MARCH 3, 2020

The top news in PR tech this month includes: Artificial Intelligence updates for PR, Microsoft integrations for internal comms; podcast monitoring grows. This is your monthly summary of all the news out of the PR technology community. For reference, here’s a list of PR technology companies I’m watching. Give our services a try.

Pitching 78

Pitching Instagram Survey Data 78

PR 20/20

JULY 3, 2018

Johnson is a content marketer who wrote an article for Skyword’s Content Standard about natural language generation (NLG), an AI technology that automatically writes data-driven narratives. In the process, she cuts through the hype surrounding AI and assesses realistically what the technology can and can’t currently do.

Content Marketing 40

Content Marketing Marketing Data Technology 40

Critical Mention

AUGUST 5, 2018

Follow her for a fantastic collection of industry articles from around the web. You can find out more in this interview with Deirdre or in her new book “ Answers for Modern Communicators ,” in which she dives into invaluable PR strategies that will further your PR career to new heights. Sarah Evans. prsarahevans. Shonali Burke.

Twitter 77

Twitter Radio Social Media Print 77

PR 20/20

JUNE 13, 2017

Understanding the ideas that follow is critical to applying artificial intelligence and related technologies to your business. Artificial intelligence is a suite of related technologies that include machine learning, deep learning, natural language generation (NLG) and more. These technologies are at varying levels of maturity.

Marketing 51

Marketing Technology Content Marketing Conference 51