Bianchi Biz Blog

MAY 8, 2023

I have been writing about vehicle infotainment centers and connectivity. I thought it was a thorough analysis of the state of the industry. How long have you been in journalism and how did you get started? I just started at AN in February, so I am still getting acquainted with the ins and outs of this very exciting beat.

Automotive 84

Automotive Report Meeting Radio 84

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. Surely a machine can’t write as well as a human? Associated Press and other outlets. I know what you’re thinking.

Journalism 90

Journalism Software Sports Analysis 90

Critical Mention

OCTOBER 25, 2021

He is left trying to write down individual tweets, which is both humorous and pathetic. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. Until next time! Critical Mention. Eric Lebowitz.

Media 162

Media Fashion Television Radio 162

Sword and the Script

MAY 18, 2021

Think about how much work that is: try writing a blog post every day – then add two more. Reporters also becoming more analytical about their editorial decisions: 59% percent of reporters indicated that detailed audience metrics – like page views, engagements and demographic data – have changed how they consider stories to write.

Study 165

Study Communications Survey Pitching 165

NewsWhip

SEPTEMBER 14, 2023

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.

Brand 78

Brand Branding Viral Apparel 78

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

While traditionally PR work consisted of press releases, pitching, and occasional damage control, today’s PR teams must have a diverse digital skill set, including SEO strategy, social media savvy, data analysis and more. Other skills and attributes are more timeless. Just ask Google. But there’s no need to fear data!

Analytics 170

Analytics Tools Social Media Trends 170

Remote PR Jobs

SEPTEMBER 25, 2023

Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all. Through research and analysis, it looks at the ways various brands have handled their PR in the past, providing solid advice for listeners.

Pitching 100

Pitching Interviews Trends Journalism 100

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. Video Analysis. Top challenges facing journalism. How does PR’s use of gAI compare to marketing?

Survey 144

Survey Software B2B Pitching 144

NewsWhip

FEBRUARY 18, 2021

A methodology note before we begin; this analysis is not limited to only mentions of President Trump’s impeachment, but rather also other mentions of impeachment during the period analyzed. Let’s break down what was most shared and engaged with in each phase, and who was writing those pieces. Impeachment news until January 31st.

Publicity 78

Publicity Media Analysis Viral 78

Landis PR

SEPTEMBER 7, 2021

Today, SJSU teaches social media in the Business, Communications and Journalism majors. It has become a mainstream skill set. These are all skills important to any marketer, truthfully, but clearly, social media has come into its own. So…do you need a social media marketing manager? The answer should be, unequivocally, yes.

Social Media 104

Social Media Marketing Media Analysis 104

Flack's Revenge

OCTOBER 27, 2021

Aaron Zamost’s Medium post rang eerily true to those in the tech marketing, journalism and PR worlds. Back then I did an analysis that showed big data was still much buzzed about, despite the second guessing. The story, about the tyranny of “Silicon Valley Time,” was widely read and shared then. Quantum Solace.

Enterprise 177

Enterprise Big Data Technology Analysis 177

Flack's Revenge

MAY 14, 2019

PR pro and blogger Frank Strong recently wrote about challenges confronting journalism and the PR profession. This means riding related breaking news, typically by offering execs as a source of color commentary or analysis. Ultimately, great stories drive PR and journalism. Company Culture, Startup Stories, Exec Profiles.

Survey 195

Survey Journalism Agency Data 195

Sword and the Script

APRIL 6, 2021

In a statement, the company said its solution “is currently used by journalists at ABC News, Forbes, Bloomberg, USA Today, San Diego Union-Tribune , and American Business Journals.”. The company said it provides “product classification, sentiment analysis, misinformation and toxicity identification, and trends representation.

Media 105

Media SEO Analytics Analysis 105

NewsWhip

OCTOBER 30, 2020

In this piece we will cover the level of engagement for Biden and President Donald Trump, the number of articles that have been written about them, and dive into some of the top narratives that have emerged, as well as which publishers are writing them. . Let’s begin at the high level. . Trump & Biden engagements since May 1st.

Viral 174

Viral Journalism Analysis Comparison 174

PRSay

MARCH 7, 2024

In an Axios article featuring Lisa McKnight, Mattel’s executive vice president and chief brand officer, the analysis highlighted the campaign’s comprehensive strategic approach in achieving its communication goal of being “ubiquitous” during the summer of 2023.

Film 118

Film Marketing Sports Hotels 118

Cision

NOVEMBER 17, 2016

Dan Golden, senior editor at ProPublica, explains how he developed a passion and curiosity for investigative journalism. What drew you to the field of journalism? Specifically, investigative journalism? They all shaped my approach to journalism. What enabled you to get to that point? What will be changing?

Journalism 120

Journalism Film Fashion Report 120

Stephen Waddington

MARCH 26, 2020

The participants will be asked to write a diary for one month. The participants can, of course, write about other relevant aspects and events related to PR. The entries will be analysed using thematic analysis based on grounded theory approach, disseminated to participants and published in an academic journal.

Policies 109

Policies Government Study Crisis Communications 109

Flack's Revenge

OCTOBER 27, 2021

Aaron Zamost’s Medium post rang eerily true for those in the tech marketing, journalism and PR worlds. Back then I did an analysis that showed big data was still much buzzed about, despite the second guessing. The story, about the tyranny of “Silicon Valley Time,” was widely read and shared. Quantum Solace.

Enterprise 156

Enterprise Big Data Technology Analysis 156

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. Surely a machine can’t write as well as a human? Associated Press and other outlets. I know what you’re thinking.

Journalism 54

Journalism Software Sports Analysis 54

Flack's Revenge

MAY 17, 2018

I thought about this while reading a NY Times story: When Spies Hack Journalism. Scott Shane writes: “The old rules say that if news organizations obtain material they deem both authentic and newsworthy, they should run it. By counting on American reporters to follow their usual rules, the Kremlin hacked American journalism.”.

Ethics 120

Ethics Banking Journalism Guidelines 120

Cision

NOVEMBER 2, 2016

Brisbee goes on to write: It’s as if I’ve been preparing for a decade to use words to explain what a World Series Game 7 between the Cubs and Indians will be like, and realizing that I’m completely outclassed. You can read more about this analysis by downloading the free report Major League Insights into Baseball’s Social Media Fans.

Sports 120

Sports Social Media Analysis Journalism 120

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. Fact-checking becomes even more important when you’re writing about sensitive topics. Its analysis focuses on political affiliations, biased word choices, and sourcing. Sites like Otter.AI

Content Marketing 120

Content Marketing Marketing Viral Study 120

Sword and the Script

OCTOBER 22, 2020

Amid layoffs and closures stemming from the pandemic, news organizations are republishing political content leaving less time and space for businesses news Survey data shows media relations keeps getting harder , but now there’s a new analysis of content being published that offers a glimpse as to why.

Content Marketing 89

Content Marketing Marketing Analysis Survey 89

Ethical Voices

MAY 18, 2023

Some of these just had one word mentions so the researchers narrowed down their analysis to a smaller number of “problematic” ads across 16 media outlets. Additionally, many of these news outlets have content teams to help native advertisers write copy. There were 30 companies with at least 20 native ads each on the topic.

Ethics 80

Ethics Reddit Energy Advertising 80

Sword and the Script

AUGUST 1, 2023

The second is an enhancement to its AI Writing Assistant, first unveiled a couple of months ago. That assistant helps to write social media content but now includes an integration to DALL-E. Muck Rack’s AI wants you to write shorter pitches A few months back Muck Rack added generative AI to write press releases (PressPal.ai).

Software 121

Software Pitching Ethics Privacy 121

NewsWhip

FEBRUARY 7, 2020

After this, attention started to pick up for some publishers, with Sputnik and Virology Down Under both writing about the undiagnosed victim in Wuhan, though the number dropped to 44 rather than the aforementioned 59. This site claimed there were up to 59 cases of undiagnosed viral pneumonia in Wuhan specifically. Engagements. New York Times.

Journalism 163

Journalism Viral Writing Report 163

Cision

APRIL 22, 2015

Last week, Cision’s journalism facing brand Help a Reporter Out (HARO) attended New Media Expo in Las Vegas. We received tons of great info on content creation , storytelling and writing, so below we highlighted some of the best takeaways: 1. Writing is appetite. Content is habit. Click here to tweet this! ).

Media 120

Media Storytelling Content Marketing Journalism 120

Offleash

JULY 19, 2023

We can’t ignore technology’s transformational potential, and the necessary focus on managing truth and accuracy in journalism and PR. Everyone has tools like ChatGPT at their disposal now, so the real test is writing something better and more beautiful than what it spits out. A bot was not responsible for writing this article.

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

Landis PR

JANUARY 18, 2023

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. Apparently, yes, as Reynolds used ChatGPT to write a new ad which he read on his social media channels for wireless provider Mint Mobile. Landis: What is ChatGPT’s effect on journalism? You said it, ChatGPT.

Education 52

Education Training Technology Journalism 52

NewsWhip

JANUARY 22, 2020

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. While there may have been a slight drop toward the end of the month, the rest of the month still saw fairly solid engagement, with some publishers even seeing a rise compared to November.

Facebook 187

Facebook Viral Analysis Web 187

NewsWhip

FEBRUARY 8, 2021

The chart below shows a timeline of the public and media interest in 2021 from January 1st – 26th, which is the period this analysis covers. . The timeline encompasses all languages, so we then narrowed it down to just English to do some analysis of the top articles and publishers in the period we looked at. Benedict Nicholson.

Publicity 78

Publicity Media Analysis Healthcare 78

Sword and the Script

AUGUST 14, 2018

4) Emphasis on professional journalism. 21% said “AI/machine learning [for analysis] on the back end;”. No one wants to write a story few people read, and many people, fortunately, or unfortunately, get their news on social media. By contrast, junior can write a blog post and publish it with little or no review.

Survey 101

Survey Report Media B2B 101

Landis PR

JANUARY 9, 2023

You may have noticed a sudden uptick in buzz about a potentially revolutionary new AI-powered chatbot called ChatGPT over the holidays, which has very quickly become a potential game-changer for almost every industry, from academics and law to journalism and communications.

Ethics 52

Ethics System Crisis Management Data 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. Find out how Burrelles empowers agencies with media outreach, monitoring and analysis services. Regardless of degree or background, with the right skills, you can get a job in public relations.

Agency 88

Agency Energy Crisis Management Industry 88

OnePitch

JUNE 7, 2022

During the episode, Marlize tells us about her start in business journalism, how the Crunchbase team sources data for their stories, the pitches that succeed with her and her team, and more. . On the news side, we still write mostly about startups and other private companies and venture capital. 00:06:02] BB: It was, yup. “On

Pitching 70

Pitching Data Trends Writing 70

Communications Conversations

MAY 27, 2020

But, before you go writing that “4 tips brands can learn from Some Good News” post, Krasinski had some huge advantages over brands. One thing brands seem to really struggle with when it comes to brand journalism or content marketing is curation. Advantages he exploited to the fullest: 1: The celebrity super network.

Brand 109

Brand Branding Content Marketing YouTube 109

Doctor Spin

NOVEMBER 22, 2023

It’s often tested by asking people to perform two tasks simultaneously, like listening to a conversation while writing. Organization Development Journal. The Gutenberg Galaxy: The Making of Typographic Man (1962) is McLuhan’s mass media analysis, popularising the term global village. Organization Development Journal.

eBook 52

eBook Groups Biotechnology Resources 52