Flack's Revenge

MAY 14, 2019

PR pro and blogger Frank Strong recently wrote about challenges confronting journalism and the PR profession. This means riding related breaking news, typically by offering execs as a source of color commentary or analysis. Ultimately, great stories drive PR and journalism. PR should interview the execs to dig for story gold.

Survey 195

Survey Journalism Agency Data 195

Cision

NOVEMBER 17, 2016

Dan Golden, senior editor at ProPublica, explains how he developed a passion and curiosity for investigative journalism. What drew you to the field of journalism? Specifically, investigative journalism? They all shaped my approach to journalism. What enabled you to get to that point? What will be changing?

Journalism 120

Journalism Film Fashion Report 120

Sword and the Script

AUGUST 14, 2018

4) Emphasis on professional journalism. 10 Fundamentals for Successful B2B Media Interviews. 21% said “AI/machine learning [for analysis] on the back end;”. No one wants to write a story few people read, and many people, fortunately, or unfortunately, get their news on social media. Comment: Amen. A majority (78%) of U.S.-based

Survey 102

Survey Report Media B2B 102

Landis PR

JANUARY 18, 2023

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. Yet it’s an interview dodge worthy of a real-life PR pro. Apparently, yes, as Reynolds used ChatGPT to write a new ad which he read on his social media channels for wireless provider Mint Mobile.

Education 52

Education Training Technology Journalism 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. Download our free Path to PR Agency Leadership tip sheet.

Agency 89

Agency Energy Crisis Management Industry 89

Sword and the Script

MAY 5, 2020

That’s the analysis if Propel, which analyzed pitches sent through it’s system by US-based PR pros over the first four months of 2020. For example, you can find podcasters who have covered your industry, interviewed your competitor’s CEO, or produced an episode about a trend that relates to your company.

Pitching 84

Pitching Survey System Technology 84

Stephen Waddington

JULY 6, 2022

This analysis is based on survey data supplied by practitioners. Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies. A lack of professional standards and broad business experience are factors that limit its role.

Publicity 167

Publicity Ethics Training Education 167

Maxim Behar

MAY 10, 2021

Mr Behar has been here for the past weeks and Seychelles NATION caught up with him for this exclusive interview. Maxim Behar: Journalism has changed a lot over the past decade, this is the reality. Talking about real journalism ? I do not know of any patriotic journalism, of course in the best professional meaning of this world.

Newspapers 98

Newspapers Tourism Government Journalism 98

OnePitch

JUNE 7, 2022

During the episode, Marlize tells us about her start in business journalism, how the Crunchbase team sources data for their stories, the pitches that succeed with her and her team, and more. . Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. Do tell us. [00:11:55]

Pitching 70

Pitching Data Trends Writing 70

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. How did you get your start in PR? I was hooked.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Flatiron Communications

FEBRUARY 1, 2021

More often than not, it’s the PR person’s simple presence during, or “management” of the interview itself that raises eyebrows. God forbid two PR pros should accompany the client on a media interview! We pursue stories that we think would not get written if we didn’t write them.

Journalism 36

Journalism Facebook Report Interviews 36

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” PR people and the clients they represent may see a return to the good old phone (or Zoom) interview.

Writing 192

Writing Communications Marketing B2B 192

Mark My Words

APRIL 9, 2015

Brown and his successor both understand that personality matters in politics; it’s one of the few things that the electorate can judge for themselves without having to access reams of policy analysis. We’ve had the predictable raft of weekend magazine campaignalogue interviews which reveal a leader’s “real side”.

Policies 60

Policies Energy Newspapers Analysis 60

Sword and the Script

OCTOBER 21, 2014

Instead of simply regurgitating those statistics and then providing commentary, I’m going to blend the two here in simple and blunt analysis. The word “blog” is an unfortunate phrase that people in suits equate to a journal their 13-year-old pens from a tablet in the basement when they are grounded.

Social Media 117

Social Media Study Blogging Company 117

Cision

APRIL 6, 2016

They stay mired in dry details and leave out the psychographic analysis. Conduct open ended focus group interviews with six to eight clients and prospects, and you will hit the heart of the matter in 30 minutes flat with real concerns, perceptions, opinions and suggestions. Want to create content that resonates with your audience?

How To 120

How To Tools Exercises Viral 120

Wadds Inc.

JULY 6, 2022

This analysis is based on survey data supplied by practitioners. Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies. A lack of professional standards and broad business experience are factors that limit its role.

Publicity 72

Publicity Ethics Training Education 72

Mindful Marketing

DECEMBER 17, 2015

For our latest Masters in Marketing interview, we talked with Wendy Marx, an award-winning public relations and marketing communications executive who helps B2B companies and executives become well-known brands. I think some of the same skills are required for both such as logical reasoning, analysis, and creativity.

Communications 50

Communications Marketing Internal International 50

NewsWhip

AUGUST 18, 2020

There is, however, a certain level of gray area when it comes to misinformation in 2020, as this story by Kevin Roose , who writes about technology for the New York Times, shows. The University of Michigan did an excellent piece recapping this, which Ben and Paul discussed in the webinar. .

Web 78

Web Comparison Facebook Community 78

Flatiron Communications

APRIL 6, 2015

The writing on the wall was clear for months. It’s become apparent that not only did Rolling Stone screw up its journalism , but it fell short on how it responded to the affirmation of that screw up. Wenner appeared to absolve his staff and blame Jackie in an interview published Sunday by The New York Times.”

Journalism 28

Journalism Case Study Crisis Report 28

Maxim Behar

OCTOBER 15, 2023

And that's why I decided to write this book because I saw these huge changes happening in our business. In all of social media, you can go in and see that analysis. And that's why I decided to write the book "The Global PR Revolution.” And I used to put 5-6 sheets of paper on it and write down news about the neighborhood.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Stephen Waddington

MARCH 15, 2021

For all of these things be able to demonstrate the value that you added so that when it comes to applying for internships or writing to companies that you’d like to do some work experience for, you’ll have some practical PR know-how and successes that you can point at. Manage the social media for a sports team you are part of.

Google 119

Google Data Government Social Media 119

Stephen Waddington

DECEMBER 5, 2018

You need to understand the media in the market alighted to your product or service; the issues that drive the market; the format and makeup of a publication; and the types of stories that journalists write. Journalists want to write stories that will engage their readers. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Please keep reading for the full analysis. has been exploring in her work on women in journalism. The ONS report is consistent with the CIPR’s analysis in this area. Here are the headlines.

Government 103

Government Education Print Ethics 103

PR Conversations

JULY 5, 2016

Archival research is the bedrock of historical writing. I will write about its development shortly, but the existence of the Oeckl and Maestre archives has helped me to delve deeper into IPRA’s history by triangulating material in Bournemouth with these two archives. This was to my analysis, the main action or outcome.

Ethics 40

Ethics Meeting Software Policies 40

PR Conversations

JULY 5, 2016

Archival research is the bedrock of historical writing. I will write about its development shortly, but the existence of the Oeckl and Maestre archives has helped me to delve deeper into IPRA’s history by triangulating material in Bournemouth with these two archives. This was to my analysis, the main action or outcome.

Ethics 40

Ethics Meeting Software Policies 40

Sword and the Script

AUGUST 13, 2019

Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. Sources: Business Wire , PRWeek , RMP Analysis , Chicago Tribune , Mergr.com ). Sources: GlobeNewsWire , interviews with people familiar with the decision and a sales product demo). 2) April 7, 2014: Vocus.

Technology 12

Technology Software Company Marketing 12

NewsWhip

APRIL 14, 2021

You’ve got a master’s in Journalism, a PhD in Communications with an emphasis on both Data Analysis and concentration in Risk. I think you may be the first doctorate holder in the space of communications who I’ve interviewed. I’m really excited about this conversation. Kate: Absolutely.

Analytics 78

Analytics Data Crisis Reputation 78

Waxing UnLyrical

NOVEMBER 18, 2010

Traditional and social media monitoring vendors often report the quality of their sentiment analysis in terms of “accuracy;” that is, the percentage of stories or posts that the tool’s algorithm and a human reader agree on. Mark as read Approve comment Sentiment analysis is getting better and teachable (Baysian) capabilities are helping.

Measurement 80

Measurement Publicity Analysis Tools 80