MaccaPR

JULY 13, 2017

What does it take to build a national public relations agency powerhouse from scratch that earns 250 industry awards, competes against the world’s largest PR firms, achieves a double-digit compounded annual growth rate, and still maintains a vibrant agency culture of ‘Spongsters?’. Not agreeing on what success looks like.

Agency 97

Agency Interviews Film Advertising 97

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. This is reflective of a traditional view of public relations.

Interviews 99

Interviews Publicity Technology Social Media 99

ImPRessions - Crenshaw Communications

JUNE 10, 2016

Many a CEO has declined to make time for a media prep session on the grounds that “no one knows the company better than I do” or “I don’t want to sound ‘canned,'” only to falter in an important interview. Thought leadership events. Long-form content.

Media Relations 120

Media Relations Agency Media Training Training 120

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Book a free consultation with us today!

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

PRSay

SEPTEMBER 15, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. Current title : Vice President, Agency Marketing and Promotion, Padilla. The agency I work with has always been extremely supportive of PRSA. Name : Jeff Wilson, APR. Location : Richmond, Va. Number of years as a PRSA member : 16.

Meeting 156

Meeting Leadership Community System 156

5W PR

MARCH 18, 2023

By engaging with these influencers through interviews or speaking engagements, businesses can gain credibility and increase visibility. Internal communication Corporate brands should also focus on internal communication. Building a strong internal communication strategy can help create a cohesive and unified corporate culture.

Company 88

Company Corporate Product Launch Internal 88

Landis PR

APRIL 29, 2024

Key Expertise of Ellun Kanat Ellun Kanat is a visionary change agency that helps organizations navigate their ways through turbulence and instability – and helps them find inspiring opportunities as well as enjoy the ride! It is not advisable to have an employee of a communications firm present in the interview situation.

Radio 59

Radio Pinterest Television Government 59

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2019

To promote professional expertise and build visibility, it helps to be a media resource – that’s what keeps PR agencies in business. It’s also why it hurts when, after investing in researching and shaping a potential story, an interview doesn’t make its way past the initial phone call. Be available. Be prepared.

Resources 149

Resources Media Interviews Comparison 149

wiredPRworks

MARCH 10, 2022

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. I know you’ll not only enjoy this interview, you’ll change the way you communicate forever.

Creativity 98

Creativity Communications Instagram Interviews 98

Stephen Waddington

JULY 6, 2022

There’s little to distinguish it from the career path into hairdressing or estate agency. This data in each case has been collected by a third-party research agency. To facilitate relationships and build trust with internal and external stakeholders and communities. To offer organisational leadership.

Publicity 167

Publicity Ethics Training Education 167

PRSay

JULY 6, 2022

I was a PRSA member off and on during my time abroad, including serving as an international delegate at large in 2014. I’m your international delegate to the National Assembly this November and would love to hear from you about how PRSA can bring more value to you and globally. He is the 2022 PRSA international assembly delegate.

Communications 94

Communications Internal International Travel 94

Stephen Waddington

OCTOBER 13, 2020

If the internal and external communication function inside an organisation didn’t report directly to management before the crisis - it almost certainly will now. Communication as a strategic management and leadership function Communication has been a critical management priority for organisations throughout the crisis.

Report 144

Report Communications Government Crisis 144

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. How to know when to bring in the PR professionals.

Company 136

Company Interviews Reputation Privacy 136

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

Ideally, the organization’s statement of its mission is still relevant to the business environment as well as internal audiences. Does the program require earned media to support a new product, or is executive thought leadership a key driver of business? Do a deep dive into internal resources. .

Exercises 136

Exercises Comparison Internal International 136

PRSay

OCTOBER 8, 2018

PR industry, including agency and corporate professionals, is roughly 81 percent white,” she said. To that end, the Foundation, working with a cross-section of organizations and agencies, has created “Diverse Voices: Profiles in Leadership.”. And how far behind is the PR industry? is roughly 62 percent.

Conference 127

Conference Education Leadership Travel 127

wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. About Growing Social Now.

Financial 52

Financial Social Media Banking Media 52

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Since before Mark Cuban famously warned tech startups against bringing on a PR agency , there’s been an ongoing debate about public relations for early-stage businesses, and lots of advice for how to build the kind of earned media visibility that rivals well known brands like Uber or Casper. The answer is no. Embrace competition.

B2B 232

B2B Agency Energy Media Relations 232

Landis PR

JANUARY 16, 2024

Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. For an agency or any entrepreneur to do good business, they need to have good friends. We have multiple agencies from the U.S., For the original blog, please visit here.

Agency 59

Agency Internal International Meeting 59

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. It features street portraits and interviews collected on the streets of New York City.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

PRSay

JUNE 9, 2021

the French conglomerate that had $11 billion in revenue last year, is the first marketing agency to face a lawsuit in the opioid crisis. In a statement, the agency said: “We proudly support organizations fighting the opioid epidemic in Massachusetts and across the country. Publicis Health acted solely as an advertising agency.

Crisis 164

Crisis Ethics Publicity Marketing 164

Barokas

APRIL 16, 2019

In interviews, Hoffman explains that while this approach comes with some downsides – high capital burn, hiring issues and possible dilution of company culture – he believes it is the only way for startups to stay competitive in software development today. Align your teams : Morale and messaging can suffer when companies grow quickly.

How To 102

How To Crisis Internal International 102

Bianchi Biz Blog

JUNE 1, 2023

Unmatched Global Media Exposure: CES is an international platform that attracts an impressive array of journalists, industry influencers and media representatives. By immersing yourself in this futuristic environment, you gain a front-row seat to witness emerging trends, disruptive concepts and visionary thought leadership.

Automotive 72

Automotive Mobile Technology Trade Shows 72

ImPRessions - Crenshaw Communications

OCTOBER 22, 2019

It’s the role of the PR agency or internal team to create relevant news in the absence of a new product announcement or tech update. Branded content can help a company differentiate its offering through insights and thought leadership. A big new product launch typically happens once in a couple of years at best.

B2C 120

B2C Product Launch SEO Storytelling 120

Wadds Inc.

JULY 6, 2022

There’s little to distinguish it from the career path into hairdressing or estate agency. This data in each case has been collected by a third-party research agency. To facilitate relationships and build trust with internal and external stakeholders and communities. To offer organisational leadership.

Publicity 72

Publicity Ethics Training Education 72

Cision

JULY 14, 2016

In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today. I understand Spring O’Brien was recently appointed the agency of record for the Harley-Davidson Museum. Lauren Kaufman, senior vice president at Spring, O’Brien & Co.,

Travel 120

Travel Agriculture Tourism Internal 120

Sword and the Script

AUGUST 14, 2018

10 Fundamentals for Successful B2B Media Interviews. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. a) Press releases typically get more internal scrutiny than any other category of public facing content. A majority (78%) of U.S.-based

Survey 102

Survey Report Media B2B 102

Stern + Associates

FEBRUARY 1, 2024

We can give people agency. It’s the coolest year of the next 100 years… We immerse people in the data. What decisions should we be making for the betterment of our local communities, but globally overall?

Technology 111

Technology Policies Government Community 111

Sword and the Script

AUGUST 21, 2018

Those experiences will be useful later, when you may earn a leadership position. This interview with a CMO reminded me of that suggestion. The CMO points to her early experiences at PR agency as a foundation for her current leadership role in marketing. 2) How do you think that has shaped your worldview as a CMO?

Marketing 64

Marketing Data Interviews Agency 64

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Back in Minnesota, Tess served as a Digital Production Intern with On Being, then moved into her latest role as Communications & Engagement Coordinator for Appetite for Change.

Social Media 128

Social Media Agriculture Marketing Media 128

Sword and the Script

AUGUST 22, 2017

He’s my guest for this latest interview in the Off Script series. It’s a tall order to work full-time at an agency and then go to school all day two weekends per month, but I am enjoying this period in my career so much. See these related interviews: The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Meet James S.

Internal 70

Internal International Interviews Trends 70

Prohibition

FEBRUARY 14, 2023

Strategies used in tech PR include thought leadership, social media management, strategic partnerships and community engagement, content marketing, media relations , and influencer marketing. Working with a Tech PR agency can help to ensure that the right strategies are used for maximum results. neon lights.

Strategy 62

Strategy Brand Branding Technology 62

Communications Conversations

DECEMBER 13, 2019

Ryan posted interviews with key PR leaders. He posted an agency list that up until just recently, I was still referencing. He posted agency and corporate PR news. Who would have thought we’d all miss legendary marketing reporter Bob Geiger, with his prickly coverage of the agency scene!)

Blogging 78

Blogging Agency Community Local 78

ImPRessions - Crenshaw Communications

APRIL 14, 2017

This week’s international machinations between the US and China and the US and Russia included the term “deconfliction.” The same rules that PR teams use to prepare media spokespeople to stay on message in interview situations apply to client and agency negotiations. We think so. Use disciplined messaging.

How To 136

How To Case Study Meeting Examples 136

The Resolution Blog

MAY 24, 2017

How refusing to offer AVE’s led to two global AMEC awards and very happy clients On May 17th, 2017 AMEC announced the winners for their International Communication Effectiveness awards. We tracked Daily/weekly/monthly for hits whilst spotting opportunities for further PR thought leadership activities (speaking opps etc).

Measurement 136

Measurement B2B Google Financial 136

Cision

APRIL 6, 2016

In this interview, Michael shares his advice for brands looking to break through the noise, stand out and grab their audience’s attention. This is due to lack of budget, internal resources and in many cases, not having the right internal teams and agencies to execute correctly. According to Michael Brito, head of U.S.

Employee 120

Employee Storytelling Content Marketing Leadership 120

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. PadillaCRT has defined health as a strategic growth area for the agency. It’s what sets our agency apart, makes clients trust your work and keeps them coming back.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Deirdre Breakenridge

NOVEMBER 23, 2016

She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. I look forward to the PRSA International Conference every year for so many reasons. I remember sitting with a college student at a local Starbucks.

Skype 150

Skype Industry Storytelling Interviews 150