Flack's Revenge

OCTOBER 21, 2021

We publish via Anchor.fm – you can download audio-only versions there, and from all popular podcasting platforms. We publish once a month, and so far, have covered: Episode 1 : I interviewed Robin Schaffer , an industry analyst relations expert. Hopefully not too dumb ; or overdone ).

SEO 156

SEO YouTube Interviews B2B 156

MaccaPR

DECEMBER 10, 2014

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. based Internet marketing agency that caught our eye with its savvy pay-per-click advertising management, Web development and digital design services.

SEO 98

SEO Interviews Blogging Engineering 98

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed. Allow the agency creative freedom. It’s incumbent upon the agency to demonstrate sound thinking and earn results from the start of the relationship.

Publicity 256

Publicity Brand Branding Storytelling 256

ImPRessions - Crenshaw Communications

OCTOBER 7, 2016

In a public relations agency, there’s nothing we like better than working with a company whose marketing or comms leader picks up the phone regularly and says, “do you think there’s a story here?” For “deals” shopping app Retale, we’ve made media noise each time we hit a downloads goal.

Publicity 149

Publicity Insurance Insurance Interviews 149

MaccaPR

MAY 3, 2019

How can marketers like you get your CEO or brand spokesperson interviewed on a podcast that’s heard by tens of thousands, or even millions, of listeners? And, just as challenging, how can you convince your CEO that securing a podcast interview could be as valuable for your company as an interview in "Bloomberg Businessweek?".

Company 113

Company Interviews Print Pitching 113

Sword and the Script

OCTOBER 1, 2020

Annual marketing salary survey shows remote interviews and shorter hiring process have become the norm as a consequence of the pandemic The was a cartoon going around the business world a few weeks ago that asked “who led the digital transformation in your company?” >>> Can your agency bring big ideas and execute?

Survey 101

Survey Trends Marketing Creativity 101

Flack's Revenge

OCTOBER 14, 2019

Norm is a former ad agency copywriter and creative guy, so perhaps it is not surprising that he chose communication as a theme. I wanted to learn more about his work and asked if he’d agree to an email interview. I worked on staff as a creative director/copywriter at ad agencies in New York and london. ” Tell me about it!

Communications 227

Communications Creativity Advertising Advertising 227

Cision

JULY 25, 2017

For example, if you are in the public relations industry you would be better off having a site like PRWeek to link to you than a small agency blog that’s only been around for a couple of years. Incoming links from sites with a strong domain authority are a more powerful signal to search engines than sites with low authority.

Strategy 257

Strategy How To SEO Engineering 257

Beyond PR

MAY 12, 2016

When working with clients to create engaging content, PR agencies must navigate a number of personal, emotional and habitual obstacles. Inspired storytelling and strong visuals can help today’s agencies start conversations, interest media and hook new customers for their clients. The goal may be clear, but the path treacherous.

Agency 40

Agency Real Estate Film Video 40

The Resolution Blog

SEPTEMBER 25, 2018

#FuturePRoof or PR Week You’re now in the swing of the week so it’s a good time to make sure you’re clued up on the latest industry news about events and agency movers and groovers. Now it’s only just launched, but I can say each episode Stella will be interviewing a guest on an emerging area of PR to break the topic down.

Google 120

Google SEO Local Data 120

ImPRessions - Crenshaw Communications

OCTOBER 27, 2017

If caught in a lie to a journalist, particularly about numbers – market share, sales, downloads, or dates – the story will never see the light of day, or a nasty piece may result. An agency can help craft the most interesting version, something we tackled in a recent post. But beware the negative consequences.

Agency 136

Agency Pitching Construction Print 136

Victorious PR

AUGUST 18, 2022

The song is available to download here , is available on all other music streaming platforms, and the accompanying music video launches this Thursday on YouTube! She even interviewed HAUSER and Anna Netrebko at Villa Bocelli (as in Andrea Bocelli!) Summer of Song. just a few days ago.

Real Estate 52

Real Estate Agency YouTube Course 52

The Resolution Blog

NOVEMBER 17, 2015

I have been so inspired by the change I'm interviewing the most innovative teams I come across for a future book and our blog, PR Resolution. Up until February this year I led a communications team at a digital marketing agency. Download your free copy of the #FuturePRoof book here. Automation is no longer a buzz word.

eBook 120

eBook Print Conference Measurement 120

Deirdre Breakenridge

APRIL 29, 2019

An analysis of the survey along with a link to SlideShare where you can view or download the complete report can be found here: Corporate Communications is Taking More PR Work In-House, finds Survey; Media Relations Gets Even Harder. # # #. Yet what you do with earned media is just as important as getting it in the first place.

Survey 377

Survey Media Relations Media Ethics 377

OnePitch

SEPTEMBER 8, 2022

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. Read below for the entire interview with Megan: .

Pitching 98

Pitching Consumer How To Media Relations 98

Cision

OCTOBER 27, 2016

In this interview, Nathan discusses why brands should always challenge the status quo, how to best connect with consumers and how the PR industry will continue to evolve. I hope to drive innovation and growth while keeping true to the strong culture of the agency. My biggest pet peeve is…closed-mindedness. Become a Headline Hero.

Airlines 120

Airlines Travel Consumer Creativity 120

Maxim Behar

FEBRUARY 15, 2024

The perception of PR agencies as editorial teams in the years of the social media revolution is all the more relevant given that traditional media are no longer just an endangered species but are going extinct. In 1999, in an interview with Bulgarian online media expert Justin Toms, I declared that print newspapers would be gone by 2025.

Newspapers 59

Newspapers Print Media Social Media 59

The Proactive Report

JUNE 30, 2015

of UK and US agency and brand professionals put this at the top of their list. Another study – the 2015 CMI Benchmark, Budgets and Trends report – found that just over half of the marketers they interviewed (52%) had no content strategy at all. DOWNLOAD THE POSTER. Could there be a correlation here? Tech Tools.

Tools 100

Tools Strategy Content Marketing Measurement 100

PR 20/20

FEBRUARY 7, 2023

Some example ebook topics for a staffing agency may include: How To Create a Show-Stopping Resume The Ultimate Guide to Applying for Jobs 10 Tips for Nailing Your Job Interview >> Related Resource: Download our free ebook to use as an example, 15 Proven Marketing Strategies for Manufacturers To Win New Customers.

Examples 52

Examples eBook Infographics Analytics 52

PRSay

AUGUST 8, 2018

If the date for that TV interview you arranged weeks ago finally arrives just as a major earthquake strikes California, then your big moment might be rescheduled — or axed altogether. Luckily, hundreds of online templates are available to download free, or you can create your own document. Different kinds of content.

Pitching 136

Pitching Interviews Video Report 136

Flack's Revenge

MAY 12, 2016

So I got back in touch with Hannah and conducted the following email interview. With Babbler, the press can choose to follow PR pros/ brands/ agencies they are interested in, ONLY. But they can also request information, download files they need or directly chat if they have questions. What is Babbler? For free, 24/7.

B2C 120

B2C System Interviews Report 120

The Resolution Blog

MAY 24, 2017

KPI: 1,000 downloads What was so good about the campaign? We were also constantly checking for impact on social sharing, web traffic (and user journey to product trial & sales), downloads of reports, links secured back to content and then the subsequent impact we were having in improving our client’s visibility in Google search results.

Measurement 136

Measurement B2B Google Financial 136

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

Top PR agencies know the value of a well-crafted PR pitch to get the attention of an overworked and cynical media contact. The pitch has to tantalize and intrigue, telling just enough to whet the reporter’s appetite to learn more — ideally, through an interview. Download our free tipsheet, 5 Pitches That Work And Why. .

Pitching 149

Pitching Sports Print Creativity 149

Deirdre Breakenridge

DECEMBER 11, 2015

According to the study, 73% of the in-house survey respondents said they would go to PR agencies for creative ideas. At the same time, the agency participants rated the quality of their creativity as 60% worse than the creative from advertising agencies. After, interviewing about 50 women, I’m well on my way.

Creativity 150

Creativity Trends Agency Technology 150

Cision

SEPTEMBER 23, 2016

That’s because a satellite or virtual media tour enables brands to conduct interviews with network and local news anchors, radio personalities and bloggers around the country over the course of a single morning. As the brand or PR agency behind the media tour, you will be driving the action. Your Media Strategy Partner.

Media 120

Media Television Pharmaceuticals Radio 120

ImPRessions - Crenshaw Communications

OCTOBER 18, 2018

Some in our agency swear by sanity-preserving apps that have nothing to do with daily business, like Spotify and Calm (for meditation, which we still aspire to!) Remote voice and video communication are critical to PR work, from client meetings to media interviews. Every PR agency needs a versatile solution for meetings.

Tools 108

Tools SMB Survey Software 108

The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. Check out this interview to begin to improve your measurement today. Don’t miss out download now. A standard in article scoring?

Tools 136

Tools Publicity Measurement SEO 136

Public Relations Sydney

SEPTEMBER 14, 2014

The point of a media kit is to catch the eye of a journalist and make them want to write an article or do an interview. In the past a media kit was often presented in a cardboard folder, but now thanks to the digital revolution, most media kits are in PDF format and can be downloaded from your website or attached to an email.

Media 95

Media eBook Interviews Writing 95

Public Relations Sydney

OCTOBER 26, 2014

They can be used in all of your communication such as your website, in media releases, during media interviews, at networking functions and any time you need to describe your business. And when you’re being interviewed for TV, radio or in print, you will feel better prepared. A large part of public relations is repetition.

How To 76

How To eBook Radio Print 76

MaccaPR

JUNE 3, 2014

Recently I had the pleasure of sitting down to interview Catherine in honor of Inbound Marketing Week , which is being coordinated by HubSpot to encourage professionals to share knowledge about their own inbound marketing. We consider 30 percent downloads a success traditionally, but this one had over 55 percent actual downloads!".

Marketing 91

Marketing Small Business Internal International 91

Shift Communications

MARCH 6, 2015

The Future of Marketing ebook features all nine interviews, covering topics from big data and wearables to security and the sales and social media landscapes. Those interviewed range from CEOs and journalists and include the following: Sara Castellanos : Tech Reporter at Boston Business Journal. Zach Burrus. Marketing Analyst.

eBook 60

eBook Marketing Interviews Big Data 60

Cision

SEPTEMBER 29, 2016

Selected for an exclusive interview with the Fortune 500 executive! Unfortunately, however, the misfire was one in a litany of recent missives based on bad information—a debacle that ultimately prompted me to blacklist dozens of individuals and agencies. The invitation seemed interesting at first. One of a handful of journalists!

Pitching 0

Pitching Journalism Writing Print 0

PR 20/20

NOVEMBER 29, 2022

Management team interviews. >> Related read: Point Pricing: The Story of How We (Finally) Eliminated Hours from Marketing Agency Pricing. >> Download the Marketing Performance Pack for a template scorecard spreadsheet. >> Download the Marketing Performance Pack for a buyer persona checklist.

Marketing 52

Marketing Analytics eBook System 52

Cision

AUGUST 20, 2015

If you plan to interview people who aren’t sitting next to you, you’ll also need Skype or other VoiP to conduct phone interviews. A: Analytics across podcast hosting services are fairly similar (downloads by episode). Q: How much prep/research time do you spend for each interview? I prefer to polish it up.

Skype 120

Skype Software Analytics Interviews 120

Public Relations Sydney

OCTOBER 12, 2014

Pitch to the media When you have an ambassador or a spokesperson you can pitch them into the media as an expert to interview. You can also consider having someone available for media interviews who the charity has helped. For more great tips download our free PR eBook by clicking the button below.

Case Study 90

Case Study How To Study Pitching 90

Public Relations Sydney

OCTOBER 19, 2014

If you have stated in your media pitch that you’re available for an interview make sure you are available. Be prepared – If a journalist responds to your follow up phone call or email make sure you are ready with the story article or interview details to provide to them.

Pitching 91

Pitching How To Media eBook 91

Sword and the Script

AUGUST 21, 2018

This interview with a CMO reminded me of that suggestion. The CMO points to her early experiences at PR agency as a foundation for her current leadership role in marketing. NW: I went to school for PR and was working at a healthcare IT PR and marketing agency and was also studying to get my MBA at night for marketing.

Marketing 66

Marketing Data Interviews Agency 66