Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Message: We are a progressive public relations agency, designed to reach a profoundly diverse global market. Finn Partners. FinnPartners. Take risks.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Sword and the Script

MARCH 14, 2023

Former PR agency leader is a building software product focused on improving PR pitches with two different types of artificial intelligence I’ve started to use ChatGPT to rewrite and suggest alternate headlines. I kept thinking about this example as Aaron Kwittken demoed the software his company, PRophet , is developing.

Software 85

Software Media Relations Pitching Media 85

Victorious PR

APRIL 21, 2023

Blockchain technology and cryptocurrency have emerged as game-changers in the world of finance and technology. One of the Key Aspects of Blockchain PR is Media Relations The best PR agencies have established relationships with crypto journalists and influencers, which can help brands gain media coverage and generate buzz.

Reputation 52

Reputation Advertising Advertising Education 52

Flack's Revenge

APRIL 27, 2021

When all was said and done PR seemed to be my thing, so I set out to interview for client-side and agency gigs while picking up some freelancing business. ” One in particular, the owner of a boutique tech PR agency was thrilled that I was an electrical engineer and former IBM-er like him. Take in demos, attend conferences.

Storytelling 177

Storytelling Pitching Interviews Agency 177

Burrelles Fresh Ideas

JANUARY 9, 2024

Search and Monitor Monitoring enables brands and PR agencies to track earned media wins, be aware of up-to-date industry insights, and even keep tabs on competitors from the news (print and online), blogs, social media, and broadcasts in near real-time. If one thing is certain, technology and the media will continue to change.

Pitching 95

Pitching Print Measurement Report 95

Presspage

SEPTEMBER 22, 2020

Salaries, agencies, and freelancers are among the biggest costs in a PR budget. Now is a good time to reassess any agencies you work with - are you getting good value for money, or could it be time to leverage your in-house resources? Leverage technology. Empower your in-house team. No more newswires. New to PressPage?

Software 78

Software Resources Tools Agency 78

Presspage

SEPTEMBER 22, 2020

Salaries, agencies, and freelancers are among the biggest costs in a PR budget. Now is a good time to reassess any agencies you work with - are you getting good value for money, or could it be time to leverage your in-house resources? Leverage technology. Empower your in-house team. No more newswires. New to PressPage?

Software 78

Software Resources Tools Agency 78

Critical Mention

OCTOBER 25, 2021

Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency. SCHEDULE A DEMO. In his spare time, Eric loves to play as much golf as possible at courses across the country.

Media 162

Media Fashion Television Radio 162

Flack's Revenge

MARCH 28, 2016

The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels. You should really check it out if you work in social media, and are trying to get your arms around the state-of-the-technology. PPC expert Larry Kim will be keynoting.

Tools 120

Tools Banking Technology Social Media 120

Communications Conversations

NOVEMBER 10, 2014

I started by asking for a demo of a tool called “ Wordsmith.” And this is where my demo comes in. This would save me–and vendors and agencies, in general–A LOT of time! Technology Tools content marketing content strategy wordsmith wordsmith content wordsmith content marketing wordsmith robot'

Corporate 146

Corporate Communications Tools Content Marketing 146

Critical Mention

MAY 15, 2019

One primary goal is to help marketing agencies. Our software, MobileMonkey, is useful for any marketer, but we have a s pecial agency plan that provides an enormous amount of value to marketing agencies. The specific technologies and applications will, of course, change. SCHEDULE A DEMO.

Interviews 123

Interviews Facebook Software Social Media 123

Sword and the Script

JANUARY 5, 2021

For the last couple years, I’ve been curating news from the PR technology community into a monthly summary I call the PR Tech Sum. The company gives agencies a way to manage (and pay for) clients serving as experts. ONA 20 Vetted Demo from Vetted on Vimeo. Welcome to 2021! PR tech mentions. Cision gets new sales chief.

Pitching 150

Pitching YouTube Community Company 150

MaccaPR

FEBRUARY 7, 2022

Leading brands from Intel and AT&T to Facebook’s Meta and General Motors dropped out ahead of the Consumer Electronics Show (CES), the world’s largest technology event in January 2022, because of the latest COVID-19 variant. Reach out to our agency – we’d be happy to help! We all saw the headlines from Las Vegas.

Conference 62

Conference Trade Shows Brand Branding 62

PR 20/20

JUNE 26, 2018

At a marketing agency, no day is like the day before. Welcome to agency life. At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. And what should you expect from your marketing agency partners? Do a product demo.

Industry 58

Industry Insurance Insurance Resources 58

Critical Mention

APRIL 17, 2019

For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. This new technology enables 24/7 availability. SCHEDULE A DEMO. Personalization. Stories are omnipresent. Until next time! Critical Mention.

Social Media 156

Social Media Trends Media Instagram 156

Sword and the Script

OCTOBER 3, 2020

>>> Can your agency bring big ideas and execute? Platforms that host these events could parlay the limelight into some intriguing new technology ideas – as Sharat Sharan of ON24 shared with Kim Davis for an interview in Marketing Land. Give our services a try. What sort of data?]

Trade Shows 106

Trade Shows B2B Marketing Conference 106

Sword and the Script

APRIL 30, 2019

There isn’t a whole lot of coverage about PR technology. Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. c) PR Tech Reviews based on my review of the technology (1-2 per year). And with that, here’s a go at the first PR Tech Sum….

Industry 86

Industry Media Technology Employee 86

Critical Mention

NOVEMBER 9, 2018

This PR firm also provides invaluable tips on how to build your PR career and behind-the-scenes insights on what it takes to run an international agency. Publishing as many as three posts a week, Ketchum shares its knowledge from the perspective of an international, award-winning agency. SCHEDULE A DEMO. Holmes Report.

Blogging 61

Blogging Resources Internal International 61

Cision

OCTOBER 12, 2017

I’m also just looking forward to spending more time in the gaming community — coming from an agency, I had many different clients in different areas ranging from digital entertainment and technology, apps, games, film and consumer products. What’s the biggest challenge in transitioning from agency to in-house?

Film 160

Film Video Community Social Media 160

Critical Mention

MAY 15, 2019

One primary goal is to help marketing agencies. Our software, MobileMonkey, is useful for any marketer, but we have a s pecial agency plan that provides an enormous amount of value to marketing agencies. The specific technologies and applications will, of course, change. SCHEDULE A DEMO.

Facebook 69

Facebook Software Agency Community 69

Deirdre Breakenridge

AUGUST 21, 2015

I was the president and acting CFO at my agency for about seven years; a job that I loved to hate. Go the distance by booking competitor demos, talking to competitor sales reps, signing up for their newsletters, attending their webinars, visiting their trade booths. Research the competitors in the industry.

Company 150

Company Meeting Crisis Management Government 150

Deirdre Breakenridge

AUGUST 21, 2015

I was the president and acting CFO at my agency for about seven years; a job that I loved to hate. Go the distance by booking competitor demos, talking to competitor sales reps, signing up for their newsletters, attending their webinars, visiting their trade booths. Research the competitors in the industry.

Company 150

Company Meeting Crisis Management Government 150

Critical Mention

JANUARY 30, 2019

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency. SCHEDULE A DEMO.

How To 60

How To Media Analytics Television 60

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . These networks include Facebook, used by 68% of US adults , and Twitter, used by 25%. .

Media 88

Media Data Reddit Crisis 88

ImPRessions - Crenshaw Communications

JULY 14, 2016

When PR agency professionals plan a product launch or news announcement, we do it with close attention to detail. We like “drop-in” demo days for new products where media and bloggers can come by at a time of their choosing to cover a product launch. Low-risk, high-reward. Go with it.

Product Launch 120

Product Launch Trade Shows Comparison Government 120

PR 20/20

APRIL 1, 2021

That same week, I was offered my first internship with a public relations agency in Cleveland, Ohio (my hometown). I spent five years at that agency after graduation, then started my marketing firm, PR 20/20 , in 2005. Think about how rapidly technology has evolved over the last two decades. AI Tech Showcase product demos.

Education 52

Education Marketing Conference Agriculture 52

Critical Mention

SEPTEMBER 9, 2018

The conference’s theme, communications convergence, is especially appropriate this year as technology continues to advance. In a PRSA survey, according to both in-house PR departments and agencies over 50% of people think there’s going to be considerable change in the business. SCHEDULE A DEMO.

Conference 66

Conference Crisis Management Survey Big Data 66

PR 20/20

OCTOBER 11, 2018

So taking demos and trials of tools is a must. Each tool is sorted according to our 5Ps of marketing AI framework , a framework we devised to help visualize and organize use cases and the marketing AI technology landscape: Planning: Building intelligent strategies. All powered by IBM Watson's cognitive technology. Production.

Tools 71

Tools Marketing Enterprise Software 71

PRSay

NOVEMBER 10, 2016

Search for broadcast video has been limited historically to the metadata about that content; that is, the tags, short descriptions or, in the case of US TV, closed caption text, and for international content, speech-to-text transcriptions (created on our systems via TVEyes Language Technologies). Ives is CEO, TVEyes.

Television 78

Television Sports Web Advertising 78

Landis PR

JUNE 26, 2023

With the proper prompt engineering, PR pros can enhance PR campaigns by delivering messages tailored to specific demos and interests. AI algorithms can analyze vast amounts of data, including social media trends, news articles, and consumer behavior, to generate personalized content recommendations.

Publicity 52

Publicity Training Data Tools 52

Critical Mention

APRIL 17, 2019

For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. This new technology enables 24/7 availability. SCHEDULE A DEMO. Personalization. Stories are omnipresent. Until next time! Critical Mention.

Social Media 61

Social Media Trends Media Instagram 61

Shift Communications

MAY 26, 2015

Improving ROI by X percent is great, but business reporters are more interested in how people are using technology in unique and unprecedented ways (e.g., At this point in the process, they’re going to want executive and customer interviews, hands-on product demos, etc. The Red Cross Is Using Text Messaging To Take Down Ebola ).

Print 60

Print Product Launch Fashion Report 60

PRSay

SEPTEMBER 19, 2017

Given that AirPR is a PR technology company, we get a front-row seat to some of the best and brightest PR professionals in the industry, individuals who care deeply about whether or not their work is driving website traffic, sales and so forth. Is the goal of throwing an industry event to secure at least 10 demo sign-ups?

Measurement 136

Measurement Data Analytics Conference 136

Shift Communications

JUNE 24, 2016

Direct response is about creating a measurable behavior, such as buying an item online, scheduling a demo, or filling out a form. Vice President, Marketing Technology. The final use of advertising, and the most common for eCommerce and B2B, is direct response. Christopher S.

Advertising 109

Advertising Advertising Strategy Publicity 109

PR 20/20

OCTOBER 10, 2019

Technology will get smarter, intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack. Partners: Dozens of AI-powered marketing technology companies partner with Marketing AI Institute to help make AI more approachable and actionable. Career paths will evolve.

Case Study 42

Case Study Storytelling Study Engineering 42

5W PR

MAY 16, 2017

With a huge group of 5W’s Home and Houseware PR clients exhibiting in every corner of the show, EVP Dara Busch and I navigated every pavilion and left no snack uneaten, or demo unwatched. After scouring all corners of McCormick place, one thing was clear – technology and design reigned supreme during this year’s product showcase.

Internal 68

Internal International Print Skype 68

Critical Mention

AUGUST 16, 2018

Even for a small PR agency or department, such a platform can provide the ability to do thorough brand monitoring across numerous channels. With a background working for high-profile clients in the financial, hospitality and technology industries, she’s excited to bring her experience to Critical Mention. SCHEDULE A DEMO.

Media 60

Media Software Crisis Analytics 60