Shift Communications

MAY 17, 2023

They are as follows and are based on those internal discussions, as well as on outside perspectives, including the PR Council Guidelines on Generative AI. Entering proprietary information into a database not under client or agency control breaks that trust — and could have legal ramifications. As such, we are mindful of what we upload.

Publicity 78

Publicity Guidelines Training Transportation 78

Flack's Revenge

APRIL 27, 2021

When all was said and done PR seemed to be my thing, so I set out to interview for client-side and agency gigs while picking up some freelancing business. ” One in particular, the owner of a boutique tech PR agency was thrilled that I was an electrical engineer and former IBM-er like him. But the comments were mostly positive.

Storytelling 177

Storytelling Pitching Interviews Agency 177

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

Yet we like fast response time – PR, especially a PR agency, is a fast-paced environment. But we do have those days where it may be after hours and we need to be connected in case of an emergency, especially working with international media or companies. On a daily basis, we are connected to Slack, e-mails, and texts to our team.

Product Launch 296

Product Launch Training Interviews Software 296

Sword and the Script

SEPTEMBER 24, 2019

From there, he parlayed that experience into helping agencies with sales and business development. I specifically wanted to ask him about sales in the agency world. His comments are a great read whether you are a corporate client looking to hire an agency, or are an agency striving to build sales and BD processes.

Agency 64

Agency Software Enterprise Marketing 64

Sword and the Script

NOVEMBER 6, 2018

Creativity and risky marketing efforts don’t always find receptive purse strings in B2B, but it could well be the only thing left in “a sea of sameness.”. Live events are always among the top B2B lead generation tactics and things that are happening is a news peg for PR, with local, national and in this case, international angles. * * *.

B2B 65

B2B Creativity Film Trade Shows 65

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”.

Interviews 100

Interviews Publicity Technology Social Media 100

Prohibition

SEPTEMBER 28, 2021

For anyone who says summer often brings a bit of down time in the PR agency life – we beg to differ! What a month it’s been, and not just on the PR and social side of things.

Video 62

Video Education B2B Local 62

The Hoffman Agency

NOVEMBER 28, 2022

By Mariah Botkin, Intern. After a few minutes of scrolling, I came across a post from The Hoffman Agency saying it’s looking for interns. After a few minutes of scrolling, I came across a post from The Hoffman Agency saying it’s looking for interns. in the U.S., This time, I mean it,” I said.

Storytelling 36

Storytelling LinkedIn Comparison Internal 36

Konnect Agency

NOVEMBER 9, 2021

All of which work together to amplify a brand’s message through creative multi-platform content. At Konnect Agency, our team of influencer marketing experts works alongside brands to develop meaningful partnerships that drive ROI during this holiday sale season. Providing Clear Creative Guidelines. can take longer than normal.

Creativity 59

Creativity Analytics Guidelines Agency 59

Barokas

APRIL 16, 2019

He recently published a book on strategies to achieve rapid growth with entrepreneur Chris Yeh. The book, Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies , explains the science and art of growing a company quickly on a global scale. Don’t wait for crisis to strike to make a plan.

How To 102

How To Crisis Internal International 102

Maxim Behar

SEPTEMBER 5, 2021

In order to do it correctly, we must have a completely different level of understanding of the company's activities, we must know the internal organizational structure, and even to put ourselves in the CEO’s place. I keep telling my team, "We're not selling strategies, creative ideas, or media tactics, we're selling trust."

Meeting 98

Meeting Advertising Advertising Agency 98

The Resolution Blog

FEBRUARY 24, 2016

We've been following Manifest's PR campaigns for a while and have been impressed with their creativity and bold approach. Here we interview senior team member, George Hayley about Manifest team's values, creativity and why the traditional PR agency structure just doesn't work for their modern approach.

Creativity 120

Creativity eBook Meeting Banking 120

Waxing UnLyrical

AUGUST 17, 2012

I know it’s been a while, but you remember the story of the intern and the executive coach, Part I. Long story short, I alerted the firm, they (must have) chastised the intern (because not long thereafter, I received – via bcc – a profusely apologetic note from her), and you’d think all was over and done with.

Internal 75

Internal International Pitching Corporate 75

PR for Anyone

OCTOBER 25, 2023

With a remarkable career spanning three decades at the Voice of America, an international media agency, Diane dedicated her expertise to crafting compelling narratives, particularly in the dynamic landscape of Sub-Saharan Africa. Diane’s journey unfolds like chapters in a captivating book: “.

Storytelling 130

Storytelling Airlines Film Energy 130

Konnect Agency

MARCH 1, 2021

Just in time for International Women’s Day, INTIMINA is launching their first-ever book called, The Wonder Girls Guide Book – a collection of short stories on period experiences, puberty, and friendship of five young heroines! Written by INTIMINA’s creative director Ana Ivuši?,

Fashion 52

Fashion Retail Education Creativity 52

Deirdre Breakenridge

NOVEMBER 23, 2016

She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. I look forward to the PRSA International Conference every year for so many reasons. Book Reviews / Journal Research. I use my blog, PR Expanded , for video book reviews.

Skype 150

Skype Industry Storytelling Interviews 150

Stephen Waddington

JUNE 22, 2017

In each case public relations is represented at the highest level internally. Big win for public relations at Cannes Festival of Creativity. We’re incredibly proud of our client relationships that enable us to deliver breakthrough creative campaigns. The project has published two books and numerous reports.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

The Hoffman Agency

NOVEMBER 22, 2022

By Miho Sakai, Intern. A book spotlighted people who work in the PR fashion industry, and I still remember how exciting it was when I read their interviews about their daily work and projects. When I discovered The Hoffman Agency, I was surprised by the strong global presence, storyteller mindset and great social culture.

Fashion 36

Fashion Storytelling Web Internal 36

PR Conversations

JUNE 18, 2014

claimed to be the first US advertising agency (having bought a firm established in 1841 by Volney Palmer ). How to use the Public Relations department of an advertising agency by Marvin Murphy, Vice President, N.W. Are its activities geared to those of the other departments of the agency and considered on a par in importance with them?

Advertising 76

Advertising Advertising Agency Publicity 76

Maxim Behar

NOVEMBER 23, 2020

A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. I can turn an amateur into a professional in a few months, but I can turn us into a lazy hard-working or intriguing team player. -Did agencies stop working because of the coronavirus?

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

PR 20/20

MAY 12, 2016

Editor's note: The following is an excerpt from The Marketing Performance Blueprint , and was also published on the HubSpot Agency Post. As CMOs navigate the marketing talent gap , they are increasingly seeking performance-driven agency partners that are immersed in marketing technology and staffed with digital-savvy professionals.

Agency 40

Agency Marketing Financial System 40

Solo PR Pro

DECEMBER 14, 2021

This is probably a little unethical, but I was also side hustling for a PR agency, writing press releases and stuff like that, while I was a trade journalist,” Bob says. “I Internally throughout the first 12 months, I had a lot of thoughts like, ‘If I don’t bring clients on, I don’t feed my family.’

Meeting 100

Meeting Journalism Interviews Employee 100

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. How do internal communications specialists do this? By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

Maxim Behar

DECEMBER 20, 2022

Many of the people running the world’s biggest agencies are almost invisible on the global stage. We know each other for almost 15 years now, have done numerous projects together within the International PR Organization ICCO, have met several times in Austria and in Bulgaria. And I still envy you so much. See you soon! . Dima Tutar.

Energy 52

Energy Groups Internal International 52

Deirdre Breakenridge

AUGUST 21, 2015

I was the president and acting CFO at my agency for about seven years; a job that I loved to hate. Go the distance by booking competitor demos, talking to competitor sales reps, signing up for their newsletters, attending their webinars, visiting their trade booths. Research the competitors in the industry.

Company 150

Company Meeting Crisis Management Government 150

Deirdre Breakenridge

AUGUST 21, 2015

I was the president and acting CFO at my agency for about seven years; a job that I loved to hate. Go the distance by booking competitor demos, talking to competitor sales reps, signing up for their newsletters, attending their webinars, visiting their trade booths. Research the competitors in the industry.

Company 150

Company Meeting Crisis Management Government 150

Cision

FEBRUARY 17, 2016

Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. My first position was at the Center for Strategic and International Studies (CSIS), a foreign policy and international security think tank. Is your content driving results?

Policies 120

Policies Internal International Public Affairs 120

ImPRessions - Crenshaw Communications

APRIL 14, 2017

This week’s international machinations between the US and China and the US and Russia included the term “deconfliction.” The same rules that PR teams use to prepare media spokespeople to stay on message in interview situations apply to client and agency negotiations. We think so. Use disciplined messaging.

How To 136

How To Case Study Meeting Examples 136

Critical Mention

SEPTEMBER 9, 2018

PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR pros look forward to every year. In a PRSA survey, according to both in-house PR departments and agencies over 50% of people think there’s going to be considerable change in the business. We are excited about attending ourselves!

Conference 66

Conference Crisis Management Survey Big Data 66

Mindful Marketing

DECEMBER 17, 2015

Marx Communications is a 20+ year, Fairfield, Connecticut-based B2B public relations and inbound marketing agency. You are a founding member of PR Boutiques International. PR Boutiques International™ (PRBI), prboutiques.com , is an international network of select boutique, public relations firms.

Communications 50

Communications Marketing Internal International 50

The Hoffman Agency

AUGUST 23, 2022

Sitting down for my first informational interview with The Hoffman Agency, it became clear that the firm would give me an opportunity to challenge my storytelling abilities and build meaningful relationships. Shifting from the chaotic life of tech PR to the whimsical fantasies of a creative writer ensures an essential balance.

Storytelling 36

Storytelling Community Industry Transportation 36

Maxim Behar

MAY 31, 2021

And then, I became a journalist, although I studied International Business and graduated in Prague, the Czech Republic. So, I started my small one-man show advertising agency that produced souvenirs, business cards, and calendars. I would like to talk about the book that you authored, Maxim. So, what made you write this book?

Newspapers 52

Newspapers Social Media Ethics Travel 52

Konnect Agency

FEBRUARY 26, 2021

This is a big deal and goes against Facebook’s narrative of creating for growth, where creative dictates targeting and not the other way around. Create Campaigns Utilizing Your Site: As part of your holistic strategy, run web visit campaigns using your website’s internal tracking. Olivia Carroll.

Advertising 52

Advertising Advertising Web Privacy 52

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. And that revolution is mainly on media ownership.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Waxing UnLyrical

JUNE 4, 2019

The sky’s the limit when it comes to creativity in the travel and tourism industry! So we look at how and why people book travel. Image: Deanna Ritche via Unsplash, Creative Commons CC0. Guest Post by Danielle Heiny. JD Lasica is an author, entrepreneur, public speaker and new media pioneer. What to track and consider.

Tourism 45

Tourism Travel Mobile Nonprofit 45

Critical Mention

APRIL 6, 2017

When you chat with Peter Shankman , founder of HARO (Help a Reporter Out) and overall creative genius, you never know what he’s going to say, but one thing’s for sure. You are known for your best-selling book on customer service, “Zombie Loyalists.” By: Robin Gelfenbien. Oh, and fast. Like rapid fire. It’s the only way.

Social Media 60

Social Media Customer Service Hotels Marketing 60

Shift Communications

JANUARY 12, 2015

Just like when we stop hitting the gym in the dead of winter or toss aside that list of books when our premieres roll around (#HouseOfCards, anyone?), I am going to refrain from using all buzz or crutch words, internally, with clients and with media, because with so many PR people out there, everyone sounds the same. Agency Life'

eBook 60

eBook Creativity Agency Exercises 60