ImPRessions - Crenshaw Communications

MARCH 27, 2023

Crenshaw Communications’ founding partner and CEO, Dorothy Crenshaw recently traveled to New Delhi to join other communications firm leaders in attending the PROI Worldwide Global Summit 2023. Made up of partners in more than 55 countries, with a combined revenue of nearly 913 Million USD, PROI Worldwide harnesses the collective power of the (..)

Communications 296

Communications Travel B2B Leadership 296

ImPRessions - Crenshaw Communications

JANUARY 13, 2023

Here are vital skills for PR people to assess and enhance in 2023. Effective writing strengthens media pitches, powers sales presentations, and is often the basis for successful thought leadership. The post Five PR Skills To Sharpen In 2023 appeared first on Crenshaw Communications. What worked well? What needs improvement?

Writing 170

Writing Pitching Meeting Communications 170

PRSay

OCTOBER 20, 2023

For the closing General Session of ICON 2023 on Oct. Photo credit: jim cowsert/ grapevine photo ] The post ICON 2023 Recap: Panelists Talk AI in Communications first appeared on PRsay. 17, PRSA presented an AI Keynote Salon at the Gaylord Opryland Hotel & Convention Center in Nashville, Tenn.

Communications 163

Communications Ethics Training Hotels 163

Sword and the Script

SEPTEMBER 12, 2023

Today, millennials are increasingly holding leadership positions and their influence has extended from the product to the process of how these products are marketed and sold. A study, published in March 2023, by the Winterberry Group supports this viewpoint.

B2B 189

B2B Leadership Marketing Software 189

PRSay

DECEMBER 27, 2022

As 2023 quickly approaches, communications professionals continue to plan for what the new year holds in store. Will 2023 bring economic rebound, or recession? As 2023 kickstarts content calendars with fresh budgetary spending, inflation persists and the threat of recession looms. Reevaluating Twitter.

Trends 126

Trends Pitching Twitter Nonprofit 126

ImPRessions - Crenshaw Communications

OCTOBER 31, 2023

billion voice assistants in use as of 2023, and the number will reach 8.4 PR pros must consider voice search in their long-term plans to ensure continued relevance or organizations and their leadership as they work to establish them as industry experts. According to Demand Sage, there are 4.2 billion by 2024.

SEO 339

SEO Reputation Local Consumer 339

Institute for Public Relations

DECEMBER 31, 2022

The post Protected: IPR Announces 2023 Leadership Slate appeared first on Institute for Public Relations. There is no excerpt because this is a protected post.

Leadership 65

Leadership Publicity 65

5W PR

MARCH 5, 2025

The fallout from these events often spreads rapidly across social media and news outlets, demanding swift and strategic responses from leadership teams. According to a 2023 PwC survey, 69% of organizations that successfully navigated major data breaches had established crisis communication plans in place beforehand.

Privacy 78

Privacy Crisis Crisis Communications Crisis Management 78

Landis PR

NOVEMBER 15, 2021

Thought leadership is more than just “blowing your own horn.” An active thought leadership program needs a content calendar that is eminently doable. Related Articles: The Value of Building Thought Leadership , Entrepreneur. What Is Thought Leadership, and Why Does It Matter? Photo courtesy of Unsplash.

Leadership 98

Leadership How To Trade Shows Pinterest 98

ImPRessions - Crenshaw Communications

JANUARY 10, 2024

Podcasting is still huge for PR Digital audio listenership only continues to trend upward, with nearly 75% of US consumers listening on digital channels in 2023. That engagement presents prime opportunities for branding and thought leadership.

Trends 320

Trends Mobile Twitter Consumer 320

PRSay

NOVEMBER 15, 2023

Over the next few weeks, PRsay will post Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. We don’t feel like we’re quite there yet. In some cases, for us, it means putting a device in the hands of an employee. He joined PRSA in 1994.

Employee 126

Employee Internal International Storytelling 126

5W PR

MARCH 12, 2025

According to a 2023 PwC survey, 85% of consumers say they’re more likely to trust brands that consistently demonstrate ethical behavior. The Foundation: Ethical Practices in Cybersecurity Branding Building trust starts with establishing and maintaining strong ethical practices throughout your organization.

Case Study 78

Case Study Brand Branding Ethics 78

NewsWhip

JUNE 14, 2023

The post NewsWhip wins G2 Leadership Badges for Summer 2023 appeared first on Newswhip. .” – Anonymous User in Public Relations and Communications Feedback is valuable in improving our product and spreading the benefits of real-time, predictive media monitoring. So we’d greatly value a review on G2 here.

Leadership 78

Leadership Software Customer Service Small Business 78

Contently - Strategy

AUGUST 16, 2024

At the end of 2023, LinkedIn released its list of the top brands successfully marketing on LinkedIn. As part of its content marketing strategy, Microsoft curates thought-leadership articles written by Microsoft executives and industry experts. What brands are leveraging LinkedIn’s audience-specific insights?

LinkedIn 95

LinkedIn Examples Brand Branding 95

Institute for Public Relations

SEPTEMBER 24, 2024

Two surveys were conducted between August and October 2023. The first survey gathered responses from 165 Black, Latino, and Latina corporate directors from Fortune … Continue reading Bridging Leadership and Employee Views on DEI in the Workplace →

Employee 84

Employee Leadership Survey Corporate 84

5W PR

FEBRUARY 5, 2025

According to HubSpot’s 2023 Marketing Report, companies that maintain active blogs receive 67% more leads than those without blogs. They provide permanent homes for your thought leadership and allow you to address customer questions and concerns in depth.

Brand 78

Brand Branding Media Journalism 78

Sword and the Script

SEPTEMBER 5, 2023

According to the announcement : “The offer and subsequent post-closing restructuring were originally announced on January 18, 2023, and completed on August 9, 2023. The initial acquisition announcement in January of 2023 touted a 36% premium on the current trading price. Meltwater acquired by private fund MW Investment B.V.,

Software 180

Software Marketing Leadership B2B 180

Shift Communications

JANUARY 17, 2023

Those words sum up the climate of 2022 and early 2023. This will remain true, especially as mistrust and uncertainty (around companies, sectors, leadership, the media, influencers, products, the economy and so on) run rampant. With that in mind, we asked SHIFT leadership and client advisors what they’re keeping top for clients in 2023.

Strategy 78

Strategy Communications Leadership Employee 78

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

Those who work in PR and media have seen a whirlwind 2023. The leadership team here at Crenshaw Communications, a Mod Op company, has taken the time to investigate the emerging trends to expect for 2024. What are the PR industry trends for the new year?

Trends 333

Trends Industry Government Data 333

Institute for Public Relations

OCTOBER 6, 2023

Pew Research Center analyzed Americans’ opinions on women in top business leadership positions and the obstacles they face in obtaining those roles. adults was conducted July 17-23, 2023. — 65% of female … Continue reading Gender and Leadership in American Businesses → A survey of 5,057 U.S.

Leadership 75

Leadership Survey 75

PRSay

OCTOBER 17, 2023

Michele Norris, an award-winning journalist, author and podcast host, spoke on race, cultural identity and inclusion during Monday’s General Session of PRSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. “I Amy Jacques is the managing editor of Strategies & Tactics.

Storytelling 110

Storytelling Exercises Writing Meeting 110

PRSay

OCTOBER 25, 2024

As senior director of communications, a role he started in 2023, he oversees the team’s baseball information, media relations, social media, photography and broadcasting efforts. Adam Chodzko recently wrapped up his 16th season working in Major League Baseball, his 15th with the Los Angeles Angels.

Sports 120

Sports Travel Newspapers Media Relations 120

PRSay

OCTOBER 17, 2023

Strategies & Tactics Live is on the road this month at ICON 2023 in Nashville, Tenn. 14, the delegates of the 2023 Leadership Assembly elected Day as PRSA’s 2024 chair-elect. At Ford, he learned “the power of positive leadership,” which Day defines as “having a really compelling vision that everyone can get around.”

Leadership 77

Leadership Conference LinkedIn Strategy 77

5W PR

FEBRUARY 6, 2025

Sprout Social’s 2023 report found that 64% of consumers want brands to connect with them on social media. Proving PR’s Business Impact Analytics have transformed how PR demonstrates value to leadership. Major brands like P&G use these capabilities to track how earned media drives website traffic and leads.

Data-Driven PR 78

Data-Driven PR Analytics Data Measurement 78

Doctor Spin

NOVEMBER 13, 2024

Communicative leadership is about being deliberate in every interaction. A straightforward and practical leadership hack is to treat giving instructions as a distinct ritual—separate from the informal or problem-solving conversations that might precede it. 2023, December 30). 3 Silfwer, J. Doctor Spin | The PR Blog.

Leadership 52

Leadership Course Analysis eBook 52

Institute for Public Relations

DECEMBER 18, 2023

A survey of 193 professionals in marketing and communication leadership roles was conducted from Sept. … Continue reading Trends in Marketing and Communication Leadership in 2023 and Beyond → Key findings include: 1.) 68% of all leaders surveyed said their role is a mix of marketing and communication.

Leadership 52

Leadership Trends Communications Marketing 52

ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

Different types of content in the form of press releases , bylined articles , white papers, and social media , among others, can help deliver key messages, amplify thought leadership and boost SEO for a particular brand. . Additionally, 59% believe the average person won’t care if the two are indistinguishable.

Advertising 334

Advertising Advertising B2B SEO 334

Garrett Public Relations

DECEMBER 7, 2023

last spring (based on the fall 2023 CMO … 24 Marketing and PR Experts Share Insightful Advice for 2024 Read More » The post 24 Marketing and PR Experts Share Insightful Advice for 2024 appeared first on Garrett Public Relations. 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1%

Marketing 214

Marketing Branding Brand Publicity 214

Bianchi Biz Blog

FEBRUARY 16, 2023

These deep dives are followed by shorter, solo episodes in which she deconstructs leadership lessons from the interview and provides actionable tips to help transform leadership skills to meet the challenges of tomorrow.

Automotive 98

Automotive Mobile Technology Transportation 98

Reputation Us

DECEMBER 14, 2022

As we move into 2023, (incidentally, the year of the Rabbit) the year is predicted to be an eventful and regenerating period, with a focus on relationships. While you want to encourage their leadership, you definitely don’t want them getting poached! Action 4: Promote Thought Leadership.

Reputation 78

Reputation Insurance Insurance Employee 78

PRSay

MARCH 22, 2023

In 2023, the oldest Gen Zers will turn 26 years old. In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. The youngest members of Gen Z turn 11 in 2023.

How To 161

How To Employee Leadership Nonprofit 161

Solo PR Pro

DECEMBER 20, 2022

1 business goal for 2023. My #1 goal for 2023 is to introduce some new resources for founders and small business owners who are just starting out in their PR journey: namely an email newsletter and a course. My primary goal for 2023 is to bring an operations person on board to help me manage the day-to-day activities of the business.

Resources 77

Resources Energy Small Business Corporate 77

Maxim Behar

JANUARY 20, 2023

Leading communications expert Maxim Behar held a global masterclass on effective PR practices in 2023 and important changes in business. It was held online and brought together an audience of students, beginners and industry professionals from around the world.

Leadership 83

Leadership Crisis Meeting Industry 83

Stern + Associates

NOVEMBER 13, 2023

So, what changed in 2023 when it comes to executive visibility and the ways company leaders communicated with stakeholders? In fact, 2023 saw a massive surge in demand for conference speakers, and that shot up to the top of our priorities for executive visibility.

Trends 139

Trends Communications Conference Leadership 139

PRSay

OCTOBER 5, 2023

After working in public relations for more than 25 years and then becoming a leadership consultant and trainer, Ken Jacobs knows that the PR profession often promotes people into management and leadership “because they’re good at PR, they’re good with media, they’re good with clients and new biz. People choose whom they follow.

Leadership 72

Leadership Ethics Energy LinkedIn 72

Sword and the Script

OCTOBER 31, 2023

Several credible studies conducted in 2023 put the average benchmark for B2B marketing budgets at about 10% of revenue How much money should a company invest in B2B marketing? The most recent version for the Fall of 2023, polled 316 respondents, of which about 96% hold titles of vice president or above. The CMO Survey: 9.2% of revenue.

B2B 165

B2B Survey Marketing B2C 165

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. In 2023, powerful campaigns strengthened PR’s ability to improve brand reputation and influence, while also strengthening customer adoption and loyalty. Here are a few predictions that PR pros should take note of as we enter February.

Trends 184

Trends Video B2C Measurement 184