Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers

Bianchi Biz Blog

After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. And it appears the 2023 version, slated for Jan. Image: CES / Consumer Technology Association.

CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know

Bianchi Biz Blog

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. You might also be interested in: CES 2023: The Top 5 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid.

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5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers

Bianchi Biz Blog

CES 2023 is around the corner! With the event being virtual in 2021 due to the pandemic and in-person attendance still affected by COVID in 2022, it’s challenging to predict exactly how 2023 attendance will turn out. How is your planning going?

Six Things Vehicle Technology and Mobility Suppliers Should Do Now to Rock PR at CES 2023

Bianchi Biz Blog

It’s that time of year again, time to start thinking about your company’s plans for CES 2023, which is primed for a big comeback this year. 5-8, 2023, with Media Days Jan. You can sign up here to be notified when the CES 2023 call for speakers opens.

CES 2023: The Top 5 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid

Bianchi Biz Blog

After another pandemic-impacted CES in 2022 that upended plans and turned the show into a half-virtual event, the show is primed for a big in-person comeback in 2023. You might also be interested in: Six Things Vehicle Technology and Mobility Suppliers Should Do Now to Rock PR at CES 2023.

2023 Public Relations and Crisis Mitigation Planning: Turning Hindsight Into Foresight

Reputation Us

As we head into Fall, planning for 2023 takes center stage. The post 2023 Public Relations and Crisis Mitigation Planning: Turning Hindsight Into Foresight appeared first on ReputationUs.

PR Leaders Predict Communications World of 2023

Culpwrit

The post PR Leaders Predict Communications World of 2023 appeared first on culpwrit. By Colleen Dolan For many, including myself, starting a job in the pandemic has been different.

PR in 2023: The pandemic’s impact on consumers

Axia PR

A changing consumer landscape and new consumer segments will emerge in the near future. The COVID-19 era is a critical point in everyone’s lives, and it has shaped our lives, thought processes, and perceptions. But it doesn’t stop there.

How Companies Should Prepare – and Why Start Now – for A Successful CES 2023

Landis PR

5-8, 2023, with Media Days in January. If your company participated in CES before Covid-19; reflecting on how the show went for your company can go a long way to making your effort in 2023 even better. You can sign up here to be notified when the CES 2023 call for speakers opens.

The metric you need in 2022 PR KPIs (that will probably increase your budget)

The Resolution Blog

If you’re in planning mode and setting Key Performance Indicators for PR activity right now, make sure your metrics place you in a position for budget growth in 2023.

Crenshaw Team ‘Retreats’ To Washington D.C.

ImPRessions - Crenshaw Communications

The trip concluded with a beautiful candlelit dinner at City Winery as we toasted to good company and brainstormed locations for our retreat in 2023! One huge benefit of working virtually is being able to bring on great talent outside our location in New York City.

Big changes are coming to Google Analytics. Here’s what to do now.

PR Daily

The change goes into effect in 2023, but don’t wait. Google Analytics will officially transition to GA4 on July 1, 2023. This announcement signifies a monumental shift for marketers, as analytics are the foundation of how we measure and analyze our progress.

How PR can take advantage of podcasts—without having to produce one

Agility PR Solutions

podcast audience could double by 2023, reaching 160 million listeners. Did you listen to a podcast this week? If you live in North America, there’s about a 20 percent chance you did.

3 ways to boost your brand reputation with Facebook

Agility PR Solutions

million by 2023. Did you know that there are currently 2.4 billion monthly active users on Facebook, making it the most popular social media platform worldwide? Furthermore, in the U.S alone there over 220 million users, with this figure expected to rise to an estimated 223.2

13 biggest trends and takeaways from Ragan and PR Daily’s Social Media Conference

PR Daily

We’ll be back in Disney World for our 2023 Social Media Conference March 15-17. If you missed the conference, you need to read this.

Chief Trust Officer? You Better Believe It!

Reputation Us

By the end of 2023, the International Data Corporation ?predicts?that We’ve been advocating that companies hire a Chief Reputation Officer (CRO) for years— but don’t just take our word for it.

Let’s not ‘circle back’ on 2021: Michigan school releases annual list of banished words, phrases

PR Daily

Share your pet peeves in the comments below, and submit your least favorite word or phrase for the 2023 Banished Words List here. Lake Superior State University really wants you to stop calling this our “new normal.”.

Sephora Data-Privacy Penalties Sound Alarm for Marketers

PRSay

1, 2023, a new law called the California Privacy Rights Act will take effect, expanding and amending the existing California law. Marketers are taking notice of California’s data-privacy laws after cosmetics retailer Sephora agreed last month to pay $1.2

Quantity is the most novice form of PR measurement. Track this instead.

PR Daily

If you’re in-house, you’re already thinking about Holiday and 2023. As you head into the second half of this year, or are planning strategically for 2023, let’s say goodbye to quantity as a KPI, and start implementing metrics that tell the real story.

Why It’s Important to Maintain Marketing and PR Budgets in a Recession

Sword and the Script

The former predicts a recession in the “first or second quarter of 2023” while the latter says, in the “next 12 to 18 months.”. Think of the economy as a networking room. When times are good that room is crowded, loud and noisy. It’s hard to communicate.

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The right way to pitch a national day or month

PR Daily

In September, TechCrunch’s Mary Ann Azevedo said “I think I’ve received more pitches this week than I did the entire summer” and Forbes’ Alex Konrad tweeted he’d gotten his first pitch for 2023 predictions. Journalists are starting to get annoyed.

6 tips for better emails

PR Daily

By 2023, this number is predicted to breach $10 billion. Get the opens you deserve. In the year 2020, the global email marketing revenue was $7.5 billion. Currently, businesses can expect an average return on investment (ROI) of $45 for every ad dollar spent on email marketing.

Meet the Media: Doug Bolduc, Managing Editor at Automotive News Europe

Bianchi Biz Blog

You might also be interested in: 5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers. What’s the top story you’re working on right now?

YouTube challenges TikTok with rich Shorts and how young Americans get news

PR Daily

The deal is expected to close in 2023. Plus: SnapChat adds new Question Stickers. A new report from Pew Research Center gives fresh insight into where Americans go to find news on social media.

Social media updates: Instagram scales back shopping features, Meta showcases VR headset & TikTok trials behaviour targeting

Prohibition

The headset comes as competitor Apple is expected to release its own mixed-reality headset in 2023.

A Global, European and German Perspective on the Latest ESG Reporting Standards

Landis PR

All European companies with at least 250 employees, 20 million Euro total balance sheet or 40 million Euro revenues would then have to provide binding information on their sustainability information in their annual reports for the financial year 2023 in line with the ESRS.

How social media and PR work together in 2021

PR Daily

Publishers are also taking more pieces of those digital media budget pies as the 2023 demise of 3 rd -party audience targeting approaches. . Here’s a look at the big takeaways of new data from Pew Research on U.S. consumers social media habits—and what it means for communications.

With the arrival of the Omicron variant, here’s how PR can be prepared

PR Daily

Will we sit together in an office before 2023? Consider these five rules to help meet the moment of a new wrinkle in the fight against the pandemic. What can we say when—let’s be honest—we have no freaking idea what’s going to happen and how it could affect our clients and their audiences?

Social media updates: Instagram expands stickers; Facebook meets backlash and LinkedIn tests a discovery feed

Prohibition

In Q2 2023, LinkedIn will be introducing a Business Manager to control all ad accounts, pages, audiences on one dashboard. 2022 has been a busy year so far for social media changes and updates, with significant shifts being made frequently on every platform.

Pitch the Media Regulary

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here: Today I am challenging you to start pitching the media regularly.

Why health care brands should bet on TikTok

PR Daily

As 2023 brand planning approaches, there’s no doubt been a lot of speculation around TikTok and the value it brings to the health care industry. As opportunity closes on Instagram and Facebook, it’s blooming on TikTok.

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Can Sponsored Content Work For PR?

ImPRessions - Crenshaw Communications

In a study by USC Center for Public Relations 64% of PR professionals predict that by 2023, the average consumer will not be able to distinguish between news articles and sponsored content. For anyone who works in public relations, content still reigns supreme.

6 crucial digital marketing trends to follow

PR Daily

It takes effect in 2023. To keep up with the competition, communicators should stay up on data privacy, audience targeting and next-generation measurement techniques. Digital marketing is filled with opportunities for brands with the right mindset and technology.

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Why aren’t we scaling back on the number of social media channels we manage?

Communications Conversations

There’s no question: Social media teams are being asked to do a whole lot more heading into 2023 with little to no additions on the head count and resource front. “I’m a social media team of one–how can I best manage all these different channels?” ” “My team is stretched super thin and now we’re being asked to take on TikTok–how are we going to do this?”

Here’s how one PR agency is investing in the future of the office

PR Daily

If you ask me about the future (beyond 2023), the most honest answer is “we don’t know,” but we’ll always go back to our two questions to answer and guide us. Amid questions about the future of work, Bliss Group is making a big investment in a new space for its team.

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Positioning Yourself as a Media Expert

PR for Anyone

We will be having an event in early 2023. Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE.

Top Adtech Conferences For PR Exposure

ImPRessions - Crenshaw Communications

Put this one on your calendar for 2023! One of the more fascinating aspects of a great PR program is the visibility it generates beyond earned media. People usually think of media pitching and press releases when they think about public relations.

How to Build Thought Leadership

Landis PR

If your blog is consistently interesting and predictive (“XYZ Furniture Company predicts that convertible furniture sales will increase by 20% in 2023”), the media will eventually come to you for expert commentary. Photo courtesy of Unsplash. Brianne Murphy Miller, LCI.

5 Tips For Launching A PR Program In APAC

ImPRessions - Crenshaw Communications

Digital advertising spend in regional media is set to grow from $300 million in 2018 to $3 billion by 2023. It’s not surprising that the region’s share of global spend will reach 35% in 2023, with massive growth coming from China. .

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The CDC announces a comms-focused restructure and social media platforms prepare for midterms

PR Daily

CDC officials say they hope to have the changes finalized and approved by the Department of Health and Human Services, and underway, by early 2023. . Plus: Goldfish and Dunkin’ release pumpkin spice-flavored snack.