PRSay

APRIL 13, 2021

It’s a time to learn about how becoming Accredited in Public Relations can help advance your career. As co-chair of PRSA’s marketing committee for Accreditation in Public Relations, I receive many questions from peers about the credential: How does the APR make you a better communicator? April is Accreditation Month at PRSA.

Telecommunications 197

Telecommunications Community Ethics Financial 197

Stephen Waddington

NOVEMBER 26, 2020

This is my deck from a PR Moment event today for agencies and communication teams about building a PR tool stack. Innovation in public relations COVID-19 has been a driver for innovation for the public relations profession. Make sure you're on the right side of ethical codes. Tools serve two purposes in PR.

Tools 175

Tools How To Agency SEO 175

Sword and the Script

AUGUST 1, 2022

Michelle Garrett , PR consultant, Garrett Public Relations. Stacey Miller , Vice President, Communications, Auto Care Association. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year. 2020 JOTW Communications Survey.

Survey 132

Survey Communications Measurement Internal 132

PRSay

AUGUST 13, 2020

Those of us who are activists may be reluctant to go public about our affiliations for fear of losing clients or alienating the boss or C-suite. According to a 2012 article in Public Relations Review , activists were practicing public relations some 80 years before companies began to appropriate and refine the concept.

System 187

System Public Affairs Employee Nonprofit 187

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. A code of ethics isn’t a bad idea. It makes sense. click image for higher resolution) 5.

Software 123

Software Pitching Ethics Privacy 123

Maxim Behar

JUNE 23, 2022

The globally renowned PR expert Maxim Behar has been designated International Fellow of the world’s largest professional PR body - Public Relations and Communications Association (PRCA). Maxim Behar: “It is a great honor to be appointed as International Fellow of PRCA, the largest professional public relations community in the world.

Internal 52

Internal International Ethics Government 52

Sword and the Script

MAY 26, 2020

72% of communications professionals say partisan politics makes their job harder, according to third annual JOTW Communications Survey for 2020 The majority of professional communicators say partisan politics has complicated communications for brands and businesses. Media bias and PR ethics.

Survey 121

Survey Measurement Public Affairs Storytelling 121

Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities.

Brand 89

Brand Branding Marketing Ethics 89

Stephen Waddington

FEBRUARY 12, 2021

In short, 2020 into 2021 has been tough and, while there is most definitely light at the end of the tunnel, patterns have emerged that have changed and will continue to change forever the industry and how we practice communications.

Crisis Management 88

Crisis Management Print Ethics Local 88

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Her goal was to create a platform to assert the value of public relations as a strategic management function and promote best practice. Along the way she has published three books and created a vibrant community. Anouchka Burton.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Wadds Inc.

MARCH 19, 2024

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. The headlines are challenging.

Internal 78

Internal International Communications Employee 78

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. My own predictions are listed at the very bottom.

Marketing 190

Marketing Content Marketing Data Social Media 190

Stephen Waddington

APRIL 23, 2020

Scenario planning The strategic of role of public relations is to consider interdependent relationships, explore different scenarios and map possible outcomes. The UK’s Chief Medical Officer Chris Whitty has suggested that social distancing will continue until the end of 2020. Communities have been strengthened through the crisis.

Government 132

Government Crisis Exercises Retail 132

Deirdre Breakenridge

JULY 22, 2019

They’re also reading online publications, blogs and curating stories through news apps. workforce by 2020. I’ve been speaking with Millennials for the last six months, conducting one-on-one interviews as a part of my FEEL First before you communicate , Millennial passion project. Let’s take a closer look at Millennials.

Social Media 177

Social Media Media Interviews Instagram 177

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Their study was published in the Journal of Promotion Management and summarized in a piece for the Institute for Public Relations ( IPR ).

Survey 96

Survey Industry Leadership Study 96

Wadds Inc.

MARCH 29, 2024

Claire Munro spoke to Rachel Miller ahead of the publication of her book Internal Communication Strategy. A benefit of AI is saving time, particularly when analysing sentiment and to aid measurement, which should hopefully free up internal communicators’ time to do what is inherently human.

Internal 52

Internal International Strategy Communications 52

Stern + Associates

JANUARY 6, 2022

Navigating the Ethics of Artificial Intelligence. AI and robotics pioneer Professor Ayanna Howard – entrepreneur and best-selling author of “ Sex, Race and Robots” (2020) – helps organizations identify potential threats encoded in AI , algorithms and search engines, including biases that can stigmatize certain groups and influence users.

Leadership 62

Leadership Policies Engineering Technology 62

Solo PR Pro

JANUARY 11, 2021

There’s a whole community of like minded people you can lean on. When in-person touchpoints were suddenly at a minimum, the strategic communicators stepped up and helped brands break-through the Zoom screen with the right word and at the right time to keep brands top-of-mind. Laura Frnka-Davis, APR, Principal, LFD Communications.

Industry 79

Industry Print Ethics Internal 79

Buzzstream

JUNE 15, 2020

The COVID-19 pandemic is uncharted territory for everyone, including public relations (PR) professionals trained to respond to crises. To better understand how COVID-19 is affecting the PR industry, BuzzStream and Fractl surveyed 400 full-time public relations professionals. PR Budgets in Question. Alice Good, Clearlink.

Pitching 93

Pitching Survey Ethics Report 93

Reputation Specialist Michael Toebe

AUGUST 19, 2021

7, 2020, where an Indigenous woman was suffering from a self-inflicted stab wound to the neck. It’s a matter of public safety, professionalism, ethics, reputation and trust. The story goes that French responded to an early-morning emergency call on Oct. Sounds like an incredibly serious and critical wound.

Financial 52

Financial Reputation Reddit Ethics 52

Sword and the Script

OCTOBER 4, 2022

On one side, we have giants, which are backed by PE firms, holding companies, and in a couple of cases have access to the liquidity of public markets. Fortunately, there are some other publications that dug into this including Axios and TechCrunch that will bite into a deal this size. billion in 2020 – under his tenure.

Technology 82

Technology Company Analytics Writing 82

NewsWhip

FEBRUARY 26, 2021

Earlier in the pandemic there was an initial rise in public trust but the bubble has burst. You can see that in May of this year (2020) we actually went back out in the field. That ethical dimension is a little bit more complicated than what we’re summarizing it here, but that’s essentially what it comes down to.

Brand 78

Brand Branding Media Government 78

PRSay

AUGUST 1, 2016

The practice of public relations in the United States has undergone dramatic changes, not only to the ways in which practitioners communicate and do business, but also in the actual demographics of its practitioners. corporations and major public relations agencies are making small but impactful changes to transform the industry.

Resources 60

Resources Education Ethics Corporate 60

Solo PR Pro

AUGUST 2, 2022

Debra Bethard-Caplick (DBC): Adjunct Instructor, Loyola University School of Communications since January 2020. Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). Why do you enjoy teaching?

Education 107

Education Course Nonprofit Resources 107

Sword and the Script

JANUARY 12, 2021

A client of mine was preparing a press release for publication, and when they told me how much they had paid for distribution previously, I knew something was off. There’s a long history of public companies bucking the RegFD legend and providing disclosure in blog posts and on social media. A company can satisfy disclosure without one.

Financial 90

Financial Video Survey Google 90

Mindful Marketing

JANUARY 16, 2022

Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.” restaurants have closed since March 2020.” Before considering the ethics of this query, it’s worth noting that Domino’s strategy does seem to be effective marketing.

Local 80

Local Corporate Insurance Insurance 80

Solo PR Pro

MARCH 15, 2022

We talked with a few PR pros to get their best advice — Nicole Becker of Nicole Becker Public Relations , Kristen Elworthy of Seven Hills Communications and Meredith LeJeune of Thought Bubble Communications. Meredith has gone through parental leave as a solo PR pro twice — once with twins and another time in 2020.

How To 102

How To Corporate Ethics Communications 102

PR in High Definition

OCTOBER 26, 2020

It is the term used to describe the public denouncing of the behaviour or beliefs of a person, group, or business via online platforms and the act of calling for others to acknowledge and engage with them no longer. These are social, ethical, and moral matters. Clearly, the public is demanding more of businesses than in the past.

Groups 62

Groups Employee Leadership Examples 62

Mark My Words

JANUARY 14, 2021

Prince Harry and Meghan Markle have featured their 19-month-old son Archie in their first Spotify podcast and got him to say his first four words in public – wishing people a ‘Happy New Year’ in his American accent and saying it was ‘fun’ to speak into a microphone.

Privacy 60

Privacy Healthcare Instagram Banking 60

Buzzstream

JULY 7, 2021

Truliant brought on Inseev Interactive as their link building provider in October, 2020. Thanks to Truliant’s community involvement, there was a relatively strong digital footprint to start. This approach can include providing quotes, participating in interviews and podcasts, or becoming a regular contributor to relevant publications.

Case Study 113

Case Study Study Strategy Leadership 113

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 93

Social Media Marketing Media Creativity 93

Sword and the Script

DECEMBER 26, 2023

By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. Audiences know the difference.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 14, 2021

For example, a 2020 study by the Demand Gen Report 68% of respondents said the B2B sales cycle has increased compared to a year ago. less-than half (48%) participate in online communities with their audience. Read the whole post: Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey. And the results?

Marketing 105

Marketing Survey B2B Government 105

Contently - Strategy

JUNE 11, 2020

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. Research for this report was compiled in May 2020. This data looks at all content produced by our clients in the spring of 2020. (To They had an obligation to share their knowledge with the public. Methodology.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. Research for this report was compiled in May 2020. This data looks at all content produced by our clients in the spring of 2020. (To They had an obligation to share their knowledge with the public. Methodology.

Healthcare 59

Healthcare Content Marketing Industry Trends 59