Presspage

DECEMBER 18, 2017

Parts 4, 5 and 6 will dive into web technology; and the first essential part for a smooth running newsroom is optimizing it for mobile visitors. The need for a mobile-friendly newsroom As a communications professional, you are in constant competition to get any second of attention from your target audiences.

Mobile 60

Mobile SEO Web Google 60

Cision

DECEMBER 29, 2015

Soon 2015 will fade into history, so it’s time to forecast which content marketing strategies are most likely to follow through in 2016 and which of them will die a fast death. Want to deliver valuable content in 2016? And social media is another 2015 trend on the list and is likely to make waves in the year 2016.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Marketwired

JANUARY 5, 2016

Take a look at our suggestions for staying on top of your PR game in 2016. According to our content marketing survey, 64% of PR pros are planning to increase their time, resources, and efforts spent on content marketing in 2016. 5 #NewYearsResolutions for #PR Professionals in 2016: What Made #Marketwired’s List Click To Tweet.

Mobile 100

Mobile Content Marketing Survey Infographics 100

Deirdre Breakenridge

FEBRUARY 25, 2016

Thank you Meredith Fineman for keeping me relevant), I have pulled together everything a PR person may have done in 2015 that they don’t need to do anymore, while giving y’all some guidance for 2016. Here’s what is O n Fleek for 2016: 1. Any other emerging trends you’re keeping an eye on in 2016? Let’s see if I got it right.

Wireless 150

Wireless Analytics Data Trends 150

Cision

NOVEMBER 23, 2015

What I want to do in this post is make a five-point argument that email is one of the most important communications channels in 2016. In 2016, Instagram may introduce ads, Twitter may change their algorithm to more of a Facebook model, or Facebook may restrict reach (content volume will increase, so this happens naturally as well).

Communications 120

Communications Mobile Facebook Study 120

Marketwired

DECEMBER 15, 2015

31, you will be inundated with emails, blogs, and podcasts advising you how to get ready for 2016. In 2016, we want to make your lives a bit less hectic (hopefully). What should you look for in 2016? Understand Mobile. What are you looking forward to in 2016? Between now and Dec. The stats don’t lie.

Mobile 100

Mobile Retail Video Social Media 100

Communications Conversations

NOVEMBER 10, 2016

More brands are shifting to a mobile-first, newsfeed-like approach. It’s VP of Communications in Europe, Stuart Jackson, recently shared results from his team’s move away from the corporate intranet to an employee app : Nissan Insider Mobile. How many employees at your company have mobile devices? The early results?

Mobile 122

Mobile Employee Communications Retail 122

PRSay

OCTOBER 3, 2016

Notwithstanding the mobile transformation underway, companies are still relying on the good old (but maybe soon to become obsolete) desktop computer. Rather than thinking desktop computer first, it needs to become mobile first – from the way content and information is delivered to the way businesses operate.

Mobile 114

Mobile Enterprise Employee Technology 114

Shift Communications

DECEMBER 2, 2016

We harnessed the smarts of our client Sailthru in a similar way, who made an acquisition earlier this year of a leading mobile marketing automation company, Carnival.io. As 2016 winds down, we look forward to a new year to bring our clients the kind of coverage that continues to help them grow their businesses. Mary McGuire.

Media 60

Media Mobile Trends Employee 60

Cision

DECEMBER 28, 2015

You don’t need a new year’s resolution for your Twitter presence in 2016. Here are eight ways you can differentiate your brand from your competition on Twitter in 2016: 1. The best advice for content distribution on Twitter in 2016 comes from 2009. App Card: A Card to detail a mobile app with direct download.

Twitter 120

Twitter Brand Branding Customer Service 120

Shift Communications

DECEMBER 11, 2015

2016 in the Chinese Zodiac is the year of the Monkey, whose attributes include being “smart, quick witted, frank, optimistic, ambitious and adventurous.” Mobile Crosses the Chasm. The mobile web is not coming , it’s here. Yet they are all fighting over mobile because that’s where everyone is. Here’s to an exciting 2016.

Marketing 60

Marketing Mobile Pinterest Analysis 60

Sword and the Script

APRIL 5, 2016

Confusion over social and mobile reigns among the ranks of marketers according to the latest edition of The CMO survey by the Fuqua School of Business at Duke University. Much like last year’s survey , CMOs said they plan to invest in social, mobile and digital. FierceCMO: Study: CMOs are spending more on social and mobile.

Mobile 60

Mobile Survey Marketing B2C 60

Cision

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. The PR industry and SEO no longer live in two separate worlds. Image Source: [link].

Google 259

Google Digital PR Mobile SEO 259

Shift Communications

FEBRUARY 6, 2017

The largest social network in the world – and to some people, the entire Internet – released its Q4 2016 and year end earnings. Interestingly, the Middle East and African markets’ growth fell the most: Mobile Users. billion mobile users who only use a mobile device to access the service, shown by the red bars below.

Facebook 60

Facebook Mobile Retail B2C 60

Practical Law Construction

MAY 5, 2020

Urban air mobility. As well as utilising drones to support the construction stage, a key consideration for buildings and their design both now and in the future is how they will fit into a world with increasing urban air mobility. The world’s first full scale air taxi, VoloPort, was unveiled in Singapore at the end of last year.

Construction 52

Construction Mobile Transportation Data 52

Cision

JANUARY 6, 2016

People open emails on their mobile devices more than they do on desktops. Will you implement an email newsletter in 2016 or refresh an existing one? When people sign up for your email newsletter, they’ve put out the welcome mat. They want to hear from you. Don’t track muddy footprints into their inbox, okay? They’re easy to monitor.

Retail 120

Retail Customer Service Software Mobile 120

The Stalwart Blog

JANUARY 8, 2016

If this history and a handful of recently emerging trends are any indication, 2016 will be the host of yet another boom of social innovation. . Be on the lookout for these 5 social media trends in 2016: . 2015 was a big year for video, 2016 will be even bigger. Coming To You Live.

Social Media 60

Social Media Trends Apparel Media 60

Reputation Us

JANUARY 11, 2016

Article originally published in the Portland Business Journal on January 5, 2016. Stats, facts and guesses abound about the top health care trends in 2016. Foster engagement by going mobile. With mobile technology comes engagement. However, the 2016 consumer will want to engage more with docs, not just apps.

Communications 60

Communications Insurance Insurance Privacy 60

PRSay

NOVEMBER 9, 2022

Mastodon’s mobile app was downloaded 750,000 times between Oct. Here’s what communicators should know about Mastodon, which has been around since 2016: You must choose a server. Since Elon Musk’s controversial and tumultuous takeover of Twitter on Oct. 27, some users are seeking alternative social media platforms. 28 and Nov.

Communications 154

Communications Twitter Software Mobile 154

PR 20/20

MARCH 17, 2016

But, don’t fear because there are plenty of ways to quickly and easily incorporate video into your 2016 marketing plans. Explore mobile video. We know that our target audiences are just like us—always connected on a mobile device and bombarded with content. You can capture from mobile and upload with the click of a button.

Video 40

Video Marketing Mobile YouTube 40

ISEBOX

DECEMBER 14, 2016

The guidance is an attempt to define when a mobile application may be regulated as a medical device, since the number of medical and wellness apps for smart phones has boomed in the last few years. In 2015, approximately three billion mobile health (mHealth) apps were downloaded onto Android and Apple devices.

Mobile 70

Mobile Pharmaceuticals Healthcare Product Launch 70

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

Meeting 98

Meeting Automotive Mobile Media 98

Cision

DECEMBER 21, 2015

The Facebook ecosystem (which includes Instagram and WhatsApp ) offer unprecedented social utility, and Facebook is expanding its native services substantially in 2016. The changes to Facebook in 2016 are new to Facebook, but aren’t new to the social landscape. Facebook Live Video (for all).

Facebook 48

Facebook Nonprofit Enterprise Google 48

Journalistics

APRIL 5, 2016

I reviewed the report in detail, and turned the most interesting findings into an actionable set of nine media relations tips you can use to improve your results in 2016 and beyond. Tip #2: Make Your Story Mobile-Friendly. Mobile media time is now greater than desktop and other media. Tip #1: Tell Your Story with Pictures.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

I reviewed the report in detail, and turned the most interesting findings into an actionable set of nine media relations tips you can use to improve your results in 2016 and beyond. Tip #2: Make Your Story Mobile-Friendly. Mobile media time is now greater than desktop and other media. Tip #1: Tell Your Story with Pictures.

Media Relations 40

Media Relations Media Mobile Pitching 40

Cision

DECEMBER 11, 2015

RIP: The Washington Post ‘s editor and literary agent T imothy Seldes ( WaPo ); Associated Press legend Barry Schweid ( AP ); North Face co-founder Douglas Tompkins ( HuffPo ); Former ABC News correspondent Bob Clark ( Deadline ).

Media 120

Media Mobile Television Web 120

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2016

From the mobile video explosion to emerging social platforms, 2016 has brought many content-related developments that affect the public relations industry and the work PR people do every day. Mo’ mobile! A look at the year in review offers some clues as to what 2017 year has in store. Video goes vertical.

Trends 120

Trends Mobile Video Film 120

Cision

MAY 16, 2017

Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. This growing device mesh leads Gartner’s list of strategic technology trends of 2016. billion connected devices in use worldwide. Furthermore, a study by Tata Consultancy Services reported 71.9

Hotels 198

Hotels Mobile Travel Automotive 198

Beyond PR

OCTOBER 28, 2016

Hopefully, institutional investors are not texting-trading while driving, but the results from the 2016 Shareholder Confidence 365 Study indicate they look up from their Bloomberg Portal once in a while. For this 2016 iteration, we have segmented and compared the results between institutional investors and individual investors.

Mobile 40

Mobile Study Construction Retail 40

Cision

JUNE 28, 2016

For the second half of 2016, I ’ m interviewing the world ’ s best content creators, futurists and change agents to see how content got where it is today and see where it ’ s going tomorrow. . In 2016, live video seems like a no-brainer. 2016 might be the most transformative year in social media. I was doing Ustream.tv

Social Media 213

Social Media Media Video Film 213

MaccaPR

MAY 23, 2016

According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. For more learnings from the 2016 PRSA Health Academy Conference, check out insights from other attendees such as Finn Partners and Shift Communications , or follow #PRSAHealth. What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

PR in High Definition

NOVEMBER 28, 2016

Politics aside, the 2016 US election was fascinating to watch as it unravelled like a fast-paced Netflix series. People don’t always share accurate information in surveys and an increasing number of people are forgoing landlines for mobile devices – people aren’t even answering their phones these days!

Social Media 48

Social Media Media Twitter Survey 48

Cision

MARCH 8, 2016

Get Cision’s free State of the Media 2016 Report! Ensure a Mobile-Friendly Experience. Ninety-two percent of media professionals say their organization already has a mobile-compatible website or is working on one. Your audience is increasingly using mobile devices to connect to the Internet. Use Multimedia Content.

Trends 120

Trends Mobile Media Infographics 120

ImPRessions - Crenshaw Communications

JULY 17, 2017

Particularly on mobile devices, consumers are still using technology to block intrusive and irrelevant ads, placing pressure on digital marketers to deliver better ad messages. Mobile is still growing. PRs have long been aware that the content we create is increasingly consumed on mobile devices. Revenue will follow.

Trends 159

Trends Mobile Advertising Advertising 159

Cision

MARCH 17, 2016

Fascism in 2016 Election Discussion. Black Lives Matter Mobilizing On Social Media. Images via The Trump 2016 Campaign. According to political magazine The Hill , if Trump maintains only 40 percent of the vote in the upcoming state primaries, he will fall 100 delegates short of a convention victory.

Mobile 120

Mobile Analysis Social Media Data 120

Beyond PR

JULY 13, 2016

Civil and human rights, gender equality, criminal justice reform, poverty, immigration and other social advocacy topics have long been important, with the 2016 election season being no different. Take this pair of news releases from the National Alliance on Mental Illness as examples. Social Advocacy.

Energy 40

Energy Healthcare Policies Agriculture 40

Deirdre Breakenridge

APRIL 30, 2018

For example, in 2016 Corona released a “Cinco de Mayo and Tequila” commercial, which appealed to the Mexican community because it is part of their Mexican-American identity. The Pew Hispanic Center found that Hispanic mobile phone owners are more likely than Anglo owners to access the internet- 40 percent vs 34 percent. is Mexican.

Marketing 184

Marketing Nonprofit Community Mobile 184