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The Difference Between Earned, Owned & Paid Media

Remote PR Jobs

Generating qualified leads requires you to regularly publish compelling, valuable content, explore guest blogging opportunities, identify co-marketing campaigns, and devise a strategy for promoting said content. Earned Media Quite simply, earned media refers to media exposure you’ve earned through word-of-mouth.

Media 100
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Getting Your PR Measurement Program in Shape for 2016

Shift Communications

It’s the fall – which means back to school, back to work and pretty soon planning for 2016. Both in-house and agency marketing teams will be defending the year’s work, planning for 2016 and securing (or hopefully expanding!) How can you showcase your current work in the best light and set the stage for an even more successful 2016?

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JCT Project Bank Account documentation – what’s changed in 2022?

Practical Law Construction

In response to the “traditional” criticisms referred to earlier, JCT states: “… the commitment by the employer and the contractor to administering payment each month should be no greater than under a non-PBA project.” What’s changed? The basic tenets remain the same. Slimmed down Enabling Provisions.

Banking 97
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Join #PRStudChat on February 22nd for a Career Day Twitter Chat

Deirdre Breakenridge

She is sometimes referred to as “iJess” due to her omnipresence and saver of all sanities. Joe joined Atlantic Health System in 2016 to help elevate the organization’s social media strategy across all platforms. This was an important question and one that should be explored beyond one student or one blog post.

Twitter 281
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Ethical Standards in the Public Relations Industry

Burrelles Fresh Ideas

Over the years, we have referenced ethics in many of our blog articles, and at least once per year, we devote an entire article to the topic of ethics. These articles reference at least a few of the ‘ethics codes’ of PR industry associations in the US and UK. Click on the image below to view the full PDF.

Ethics 110
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How far does an interim valuation adjudication bind determination of the final account?

Practical Law Construction

The parties’ dispute arose out of a contract entered into in December 2016 for a project for a mixed use development at Greenwich Creekside London. The dispute is referred to adjudication and the adjudicator agrees with the Contract Administrator and rejects the claim. Essential Living (Greenwich) Limited v Elements (Europe) Ltd.

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Pearson Podcasting: How ‘This Is Us’ Can Help Us Become Better Podcasters

Deirdre Breakenridge

A Guest Post By Brittani Riddle, Graduate Student, American University & PR Expanded Blog Contest Winner. The show has become a pop-culture juggernaut since its debut in 2016, winning the hearts of both Hollywood and millions of viewers. Mention any reference materials such as books or albums while discussing the topic?