5 PRedictions for 2015


Industry Insights & Trends 2015 PR predictions PR PR education PR predictions PR tips PR tools public relations With 2014 quickly rolling to a close, it’s about that time for everyone and their mother to bust out their crystal ball and make industry predictions for the coming year. Not one to buck the trend, we’re (#obviously) going to … Continued.

State of the Press Release in 2015

Ronn Torossian

One reason press releases have changed in 2015 is that public relations and the public has changed. The post State of the Press Release in 2015 appeared first on Ronn Torossian 5W Public Relations CEO Blog. In the 1920s, headlines for press releases were in the style of radio broadcasts. Press Releases Then and Now Here’s a headline from October 1929 from a Brooklyn Daily Eagle NY newspaper: “Wall Street In Panic [.].

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5 Tenants of PRTech + 2015 PRTech Awards Recap


Last week in New York, #TeamAirPR hosted the 2015 PRTech Awards to honor the leading minds in PR, Marketing, Technology and Media. Needless to say, the brainpower gathered in one room was staggering. You can peruse a few snaps of the mind meld here.) Everyone in attendance was there to acknowledge that our industry is at […]. Industry Insights & Trends Data Literacy marketing media PR PRTech PRTech Awards public relations technology

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Where is the PR Industry Heading in 2015?

Ronn Torossian

The post Where is the PR Industry Heading in 2015? These days, more and more business owners are realizing that attaining excellent PR services can help them take their companies to unprecedented levels of success. At the same time, many PR professionals are realizing that they need to maintain a cutting edge perspective to ensure [.]. appeared first on Ronn Torossian 5W Public Relations CEO Blog. Business PR Agency Ronn Torossian 5WPR CEO

7 #PR Lessons in 2015

Deirdre Breakenridge

Can you believe it’s December and 2015 is coming to a close? Maybe there are relationships that have popped up in 2015 that are serving an important purpose, but, at the same time, are there those relationships that you need to let go, for all parties to move onward. In 2015, I’ve met amazing professionals who have surfaced in my career and life. In 2015, I discovered several new and exciting experiences, including the launch of my podcast show, Women Worldwide.

Seven “PR Is Stranger Than Fiction” Predictions for 2015

Ishmael's Corner

After careful study, number crunching and extrapolation, I’ve concluded that 2015 will bring us several “PR moments.”. So many executives have been exposed for inflating their academic achievements in college, but 2015 turns this one inside out. Wishing everyone has a healthy and prosperous 2015 (with a periodic twist). Uncategorized 2015 PR predictions PR fiasco PR in 2015 Predicting PR in 2015

Be Human: 4 Lessons From xPotomac 2015


Between the launch of live video streaming apps Meerkat and Periscope in March and recent blow up around the Ashley Madison hack, 2015 has proven how fluid communication has become and how quickly the media can carry a message. Last Thursday, the 2015 xPotomac Conference in Washington, D.C. Carrie Hane Dennison (@carriehd) August 27, 2015. Big companies need to learn to be small — Mark Schaefer (@markwschaefer) August 27, 2015. Cision (@Cision) August 27, 2015.

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PR resolutions for 2015

Public Relations Sydney

Welcome to 2015! By assessing these factors, you can review your PR strategy to plan what you would like to achieve in 2015 to reach your business goals. Here are some tips on what to include in your PR strategy to achieve your 2015 business resolutions. Click Here to Download The post PR resolutions for 2015 appeared first on Public Relations Sydney. PR tips PR resolutions 2015 PR Strategies

The PR Implications of Edelman’s 2015 Trust Barometer Study


According to Edelman’s 2015 Trust Barometer , “This year’s study also found that a company’s in-house technical experts (e.g., The order of most to least trusted remained the same in 2014 and 2015: NGOs. Trust is an important concept in commerce. It underlies every deal, making every transaction appear more or less hazardous. This in turn affects the likelihood of consumers buying into your advertising and PR efforts.

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The Top Tech PR Stories Of 2015

ImPRessions - Crenshaw Communications

As PR agency professionals and other pundits make up their “best” and “worst” lists for 2015, technology stories and the PR behind them will be ubiquitous. In 2015 Tesla upgraded the software for its Model S sedans, enabling smart autopilot functions that will maintain distance from other vehicles, change lanes, and park themselves. The post The Top Tech PR Stories Of 2015 appeared first on Crenshaw Communications.

3 Social Media Myths We Need to Squash in 2015


There’s a lot of social media advice floating around these days. I’m sure it would stretch to the moon and back several times, even if you wrote it all down in a teeny, tiny font. Some of it’s useful, grounded in solid marketing and business strategy. The rest of it? Here are 3 social media myths in the latter category. Social Media Myth #1: Your brand must be on Twitter.

Recap: 9 Top Takeaways from New Media Expo (#NMX) 2015


Last week, Cision’s journalism facing brand Help a Reporter Out (HARO) attended New Media Expo in Las Vegas. A premier conference for reporters, bloggers and podcasters, the gathering hosted over 3,000 attendees over four days of sessions. We received tons of great info on content creation , storytelling and writing, so below we highlighted some of the best takeaways: 1. Writing is appetite. Content is habit. Click here to tweet this! ).

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Starbucks debuts its 2015 holiday cup

PR Daily

Starbucks Coffee (@Starbucks) November 1, 2015. “We Listen up, hombre—this year’s official holiday color is poppy with a two-toned ombré design. So sayeth Starbucks and its annual holiday cup. The coffee chain debuted its ubiquitous red cup in 1997, and ever since it has signaled to the overcaffeinated set that the holidays are upon us. The red cups are back! RedCups pic.twitter.com/24nzHkglIj.

What is PR? A definition for 2015

Stuart Bruce

Why in 2015 are we still asking what is PR? Let’s make 2015 the year when we fight back to make sure people understand what public relations really is. What is public relations? Most people who don’t work in public relations have a very poor grasp about what PR actually is and those working in related disciplines, such as advertising and marketing, often have the weakest grasp in that they think they know what it is, but are actually often wrong.

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PR resolutions for 2015

Public Relations Sydney

Welcome to 2015! The post PR resolutions for 2015 appeared first on Public Relations Sydney. PR tips PR resolutions 2015 PR Strategies As with the start of every new year there is a sense of optimism in the air and the determination to stick to all those newly made resolutions. These resolutions are usually personal but have you thought about making a resolution for your business and your PR strategy? It’s important to reflect and […].

Top marketing statistics of 2015

PR Daily

For that, we turn to Business2Community.com, which has compiled its list of the most important marketing stats of 2015. The communications field has no shortage of studies to tell us who’s doing what, the frequency with which they’re doing it, and how effective it is. But which statistics tell the best story of the current marketplace trends? As you’ll see, content continues to play a large role in marketing across industries.

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Updated: 2015 Social Media Cheat Sheet

Rock the Status Quo

Want a handy cheat sheet that gives you the sizes of images on major social media platforms at your fingertips? Bookmark this newly updated link or download the PDF. Similar Posts You Might Like: Social Media Cheat Sheet for Image Sizes Using Facebook Timeline – New Image Sizes Want Agency or Career Growth in 2014? Try a Little SMART Planning. This post appeared first on Rock The Status Quo | Carrie Morgan and is written by Carrie Morgan. Social Media

Scholarships with June 2015 deadlines


Scholarships with June [link] 2015 deadlines. The post Scholarships with June 2015 deadlines appeared first on ReimaginePr.com.There are numerous explanations for why article writing businesses have thrived in the on-line world. The blank display or paper facing you while composing composition is now the most difficult portion of the training. Web is of exceptional assistance to students or Grads who wish to compose a great essay and construct their standards.

Finding the Time in 2015 to Achieve All of Your Goals

Deirdre Breakenridge

So, before starting off in 2015 with a new or expanded list of resolutions, it thought it would be a good idea to get this “time” factor in check. Learning is always my goal, so by maximizing my downtime time, by increasing my learning 10-fold, I’ll be able to achieve so much more in 2015. How are you going to find the time, and what will you do differently in 2015, so that you it can be your most productive year?

PR Tactics in 2015: What’s Changed & What We Can Improve


This is a guest post by Angie Orth, a writer, digital influencer, media consultant and adventurer who writes at AngieAway.com. Over the past 11 or so years in the communication industry, I’ve observed what works and what doesn’t as a press trip coordinator and attendee and as a press release writer and recipient. As you can imagine, the opportunity to observe the complex relationship between journalists and publicists has given me a unique perspective (and strong feelings!)

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10 PR measurement predictions for 2015

PR Daily

2015 will be a boom year for the independent public relations and social media monitoring and/or measurement companies that remain standing. This means that for most of 2015, established customers will continue to face at least three different platforms, and prospects will wonder what they''re buying. Look for a GTCR-like consolidation move sometime in 2015. Measurement sherpa will make it onto a list of the "jobs with the most potential" in 2015.

The worst media disaster of March 2015

PR Daily

Indiana’s new “religious freedom” law is exactly that to its supporters—but it’s an anti-gay discrimination law to its detractors. Mike Pence, who signed the bill into law last week, has been on the defensive since then, facing both an in-state and out-of-state backlash. Indianapolis-based Angie’s List put a major construction project on hold, and Salesforce.com, the State of Connecticut, and the City of Seattle are all forbidding official travel to the state, among others.

10 memorable moments from our first year (2015)

The Resolution Blog

Today as we say goodbye to 2015, we’re over the moon to be joined by 400 loyal customers all over the world. In January we kicked off our adventure by inviting 20 UK PR practitioners and agency leads to join us for an industry retrospective session on a boat on the Thames ! We explored automation, discussed measurement and looked into the future. As a tech product team, we also pledged to listen and build solutions to make the lives of PR pros a little easier.

Online Reputation Management Guide for 2015

The Proactive Report

Take advantage of this perception in 2015 and become even more connected and responsive – put the feedback loop in place and use it to innovate and improve, based on your customers’ comments. Always thank your customers for their feedback and use it to build a better business in 2015.

Monday Roundup: 2015 Marketing and PR Trends

Waxing UnLyrical

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 30+ Social Media Predictions for 2015. 6 Digital Marketing Trends to Watch in 2015. 9 social media trends to watch in 2015. Five 2015 digital marketing trends for your consideration. Mark Schaefer shares some views of possible 2015 digital marketing trends that “have his wheels turning.” Where Does Search Fit in Digital Marketing in 2015?

How Well Did Social Shake-Up 2015 Stir Up Social?


Social Media Today’s Social Shake-Up 2015 Conference took place from June 9-10 in Atlanta, GA. Social Shake-Up 2015 blew the PR Measurement Conference out of the water with 13,806 total messages surrounding the two-day event. With over 120 speakers presenting their best social media practices and insights, it’s no surprise that their quotes and takeaways made up 80 percent of the conversation surrounding Social Shake-Up 2015. — Alan Berkson (@berkson0) June 9, 2015.

2015 State of the News Media Report

The Proactive Report

Pew Research released their 2015 State of the Media report this week. The percentage of Americans who have listened to a podcast in the past month has almost doubled since 2008, from 9% to 17% by January of 2015. The percentage listening in 2015 was up two points over 2014 levels (15%). And the major takeaway is mobile, mobile, mobile.

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Announcing the finalists for the 2015 Media Relations Awards

PR Daily

Next, they will study the finalists’ entries again and name the winners of the 2015 Media Relations Awards. CerconeBrownCompany, 2014 & 2015 TomTom Traffic Index. We asked to see your plans, pitches and earned media coverage. You displayed your hard work and imagination again and again in the categories of integrated marketing communications, issue and cause advocacy campaigns, press events/media tours, use of video and many more. Our judges have picked the short lists.

Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA 2015 International Conference. Around the Web Events Public Relations Thought Leadership Ann Gynn Debbie Wetherhead eric schwartzman Jim Lukaszewski Lisa Caprelli Mandy Roth PRSA 2015 International Conference Shana Keith

Finalists named in the 2015 Nonprofit PR Awards

PR Daily

In this year's Nonprofit PR Awards, we looked to showcase the hard work and creativity of nonprofit organizations, the agencies that represent them and individual PR specialists. We saw work from philanthropic foundations, government agencies, professional associations, charitable organizations, academic institutions and the agencies that represent them—organizations who proved they deserve to be recognized as the best.

Writing Inspiration Roundup: Our Top Writing Posts of 2015


Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. So, we’ve rounded up the 8 top-performing writing posts from our blog from the past year to help you out. Here you’ll find back-to-basics press release pointers, quote-crafting best practices, and more. Top PR Blogs You Should Be Reading .

Oxford Dictionaries announces an emoji as 2015’s Word of the Year

PR Daily

Oxford Dictionaries Word of the Year 2015 is… Oxford Dictionaries announced its word of the year, which isn’t a word as we generally think of one—it’s an emoji.


Monday Roundup: PRSA Counselors Academy 2015

Waxing UnLyrical

Emergency surgery prevented me from traveling to Laguna this past week for PRSA Counselors Academy 2015 … gah! Monday Roundup: PRSA Counselors Academy 2015 is a post from: Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA Counselors Academy 2015. Baker martin waxman PRSA Counselors Academy 2015 Rob Biesenbach Robert UdowitzEmergencies never happen at a convenient time, do they?

PR Trends for 2015: 7 To Watch

Waxing UnLyrical

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. PR Trends for 2015. PR Trends for 2015: 7 To Watch is a post from: Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn PR Trends for 2015: 7 To Watch. Public Relations Shonali Burke State of PR pr trends public relations in 2015 You know I’m not much of a forecaster. I leave that to weather people and roosters.

The worst media disaster of February 2015

PR Daily

It’s difficult to think of a high-profile American journalist whose career toppled faster and harder than "NBC Nightly News" anchor Brian Williams. Dan Rather’s resignation under fire comes to mind, but he was in third place at the time, not first, and had already weathered several strange incidents.).

3 Must-Do’s (Right Now) to Make 2015 Crisis-Free

Melissa Agnes

So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. If not, here’s how you can make successful issue management an accomplished goal in 2015: Your next steps. To a crisis-free 2015! 2015 will only be crisis-free for your organization if you’re a) lucky, or b) intelligently and adequately prepared. Happy New Year!

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Finalists named for the 2015 Digital PR & Social Media Awards

PR Daily

Brownstein Group for Auto Show Dealer's Association of Greater Philadelphia, 2015 Philadelphia Auto Show. Federal Reserve Bank of Atlanta, 2015 Financial Markets Conference: Central Banking in the Shadows -- Monetary Policy and Financial Stability Postcrisis. Text100 for KAYAK, KAYAK 2015 Travel Hacker Guide. Our call went out for inspired work in digital PR and communications and use of social media. Entries poured in from around the world.

What are the PR turkeys of 2015?

PR Daily

Either way, as Thanksgiving approaches, we rounded up some of the top PR turkeys of 2015. April (@ReignOfApril) March 17, 2015. Mass Ombudsman (@MassOmbudsman) November 20, 2015. Every year, a few public relations efforts blow up in the face of organizations. Other crises are caused not by communicators, but by a product failure or shoot-yourself-in-the-foot comment by a chief executive that leaves a mess for PR pros to clean up.

Which 2015 Super Bowl Ads won?

Shift Communications

Which 2015 Super Bowl ads got SHARED the most? Congratulations to Budweiser, the most-shared winner of Ad Bowl 2015! See the original data here: The post Which 2015 Super Bowl Ads won? Marketers and advertisers Monday-morning quarterback after the Super Bowl (aka the Ad Bowl) every year: Whose ads were watched the most? Whose ads were talked about the most? Which ads were great, and which ads flopped? We looked at this from a different angle.

The Best Storytelling Posts from the First Half of 2015

Ishmael's Corner

Here’s my take on the best posts from the first of half of 2015. The post The Best Storytelling Posts from the First Half of 2015 appeared first on Storytelling Techniques For Effective Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Finally, I don’t have to evangelize the value of storytelling from a tattered pulpit.