Ethics and Accountability in Public Relations are Non-Negotiable
MARCH 12, 2013
I’ve been known to “wax unlyrical” time and again with my view of what comprises good/ethical/professional public relations. Ethics,” in a nutshell, is about doing the right thing. . Because ethics and accountability in public relations are non-negotiable. Sadly, not every PR practitioner abides by this Code… just as not every doctor abides by the ethical guidelines of the American Medical Association.