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Ethics and Accountability in Public Relations are Non-Negotiable

Waxing UnLyrical

I’ve been known to “wax unlyrical” time and again with my view of what comprises good/ethical/professional public relations. Ethics,” in a nutshell, is about doing the right thing. . Because ethics and accountability in public relations are non-negotiable. But apparently that doesn’t play well on television.

Ethics 78
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Meet the Media: John Hitch, Editor of Fleet Maintenance

Bianchi Biz Blog

While freelancing for Clevel and Magazine in 2013, I had the chance to profile Anthony and Joe Russo, who had returned home to direct Captain America: The Winter Soldier. The best part was discovering these were two regular guys who had a passion and strong work ethic, and put in 15+ years of work to get to that point.

Meeting 89
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Stalwart Interns. Where are they now?

The Stalwart Blog

I admired the team at Stalwart for their work ethic and dedication they have to their clients. Brianna Bruinsma , Stalwart summer 2013 intern. As an intern I was really interested in media placements, such as television segments and live event coverage. At Stalwart, my team was supportive and ethical and full of integrity.

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The Present & Future Tech Trends PRs Should Prepare For

Cision

As of 2013, 3 percent of the U.S. Certain kinds of smart televisions can “overhear” conversations. Embedded IoT systems will likely become as ubiquitous as workplace email and instant messaging and like them, will create a long trail of data, creating a whole new set of ethical and legal responsibilities.

Trends 120
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Preview of my PRSA Talk, "Hacking Public Relations"

Where the Fishermen Ain't

Hacker,” in the ethical and non-pejorative sense , refers to someone with a passion for learning how a system works as well as relentlessly improving it. If PR inspires people to build something that does to PR what TiVo was supposed to do to television advertising , we''ll know (perhaps too late) that we failed.” By Phil Gomes.

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The Latest Insights on Gen Z, Tomorrow’s Target Audience

Contently - Strategy

On the other hand, this opens opportunities for ethical, useful content marketing in the next few decades. As these kids grow older, they’ll be less hesitant than previous generations to enjoy branded content, and your brand can lead the movement to sell to this demo ethically. Gen Z splits identities across platforms.

YouTube 111
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26 Thoughtful Marketing Predictions that Could Actually Happen in 2019 Across PR, Content, Digital, Social Media and Customer Success

Sword and the Script

Facebook will be used more as a mass marketing tool, like a television station. Television, XM Radio, Smart Things and other technologies will continue to meld with traditional digital channels and tools.”. – Marty Weintraub | Aimclear. 15) Ethics in PR revisited. Also see Off Script Q&A No.