Deirdre Breakenridge

SEPTEMBER 30, 2014

I recently wrote about the daily email newsletter in my blog post, What’s in your Fall 2014 Communications Toolkit? How are you using social media to promote your Skimm’bassadors program? Social media is how we keep a pulse on feedback from our readers and interact with them regularly.

Interviews 329

Interviews Social Media Technology Resources 329

Sword and the Script

JANUARY 10, 2017

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey.

Survey 60

Survey Blogging Corporate Analytics 60

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. Backpack communications was the most reliable and quick route to homes.

Communications 105

Communications Community Crisis Film 105

Rock the Status Quo

APRIL 23, 2015

Don’t Let The Plethora of Blog Posts Fool You It’s easy to tout the benefits of brand advocate programs – of which there are many – but there isn’t enough discussion around just how difficult it is to create and sustain one. Money to promote the new community. It’s their online spokesperson(s).

Brand 100

Brand Branding Community Wikipedia 100

Sword and the Script

MAY 11, 2019

In recent years, the trend has been for website templates that blend news, press releases, blogs and resources together. When you want to see press releases for the record, you don’t want blogs. If you want blogs, you don’t want press releases. Earned Media Poised for New Prominence Several Studies Find [UML].

Study 139

Study Media Relations Media Measurement 139

Waxing UnLyrical

JULY 19, 2013

So, knowing all this, here’s what I said (with relevant edits to maintain the requested confidentiality, and added emphasis/formatting, because I can do what I want on my blog, ha!): How to Network On Social Media Without Being a Stalker [Redux] is a post from: Waxing UnLyrical. Image: naunasse via Flickr, CC 2.0.

Social Media 81

Social Media How To Media Facebook 81

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. First off, thank you so much for having me on the blog for a Q&A.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. Most of this happened in the U.S. If so, how?

Interviews 105

Interviews Ethics Government Internal 105

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. Backpack communications was the most reliable and quick route to homes.

Communications 81

Communications Community Crisis Film 81

Doctor Spin

APRIL 17, 2023

2012, May 17). In addition to providing strategies for building “zombie loyalists,” Shankman also offers advice for engaging with customers on social media , handling negative feedback and criticism, and creating a customer service culture within your organisation. link] Nordstrom.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Mindful Marketing

NOVEMBER 28, 2019

GivingTuesday’s website describes the initiative, which began in 2012, as “a global generosity movement” that “inspires hundreds of millions of people to give, collaborate, and celebrate generosity,” “unleashing the power of people and organizations to transform their communities and the world.”

Marketing 93

Marketing Nonprofit Case Study Small Business 93

Communications Conversations

JULY 23, 2019

We all know we have a strong agency community here in Minneapolis/St. She’s also been a champion for her community – getting involved in multiple Digi-Key Cares community outreach initiatives. Katie Zess , social media strategist, Renewal by Andersen. Katie Zess , social media strategist, Renewal by Andersen.

Transportation 122

Transportation Social Media Corporate Agency 122

PRSay

MARCH 30, 2018

Then in 2012 they took the company public and revenue actually mattered. In between, blogging emerged, and more recently podcasting, as a newish channel that made it easier to get new users. In between, blogging emerged, and more recently podcasting, as a newish channel that made it easier to get new users.

Facebook 92

Facebook Newspapers Google Strategy 92

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. That tagline has never been more relevant than it is today.

Financial 98

Financial Conference Agency Resources 98

Waxing UnLyrical

FEBRUARY 26, 2013

Two social accounts cross in the night , and a re-tweet or Like is born – why is that? Be succinct, use photos, on and on down the list of cliched suggestions that have peppered many a blog post. In doing a postmortem of sharing and traffic on my site for the last half of 2012, posts that referred to the U.S.

Viral 102

Viral Advertising Advertising Study 102

Norton's Notes

DECEMBER 21, 2014

At prohibition we recently did some influencer outreach for a new client and we had to target some of the world’s top weight lifting blogs but we couldn’t find any up to date lists so I thought it would be useful to create one ourselves. About the blog. Anyway, after hours of work here are my top ten. www.marksdailyapple.com.

Blogging 44

Blogging Training Exercises Sports 44

PR 20/20

SEPTEMBER 17, 2019

Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. Social Media Week. March 1 - 3, 2020 | San Diego, CA.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

APRIL 30, 2019

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. I’ll include news from the PR vendor community and review and curate content they produce ( like this ). million in venture capital, in four rounds of funding since 2012, according to Crunchbase.

Industry 86

Industry Media Technology Employee 86

Communications Conversations

FEBRUARY 29, 2016

Here’s the new list of skills for the PR pro of the future (with notes about what’s been updated and deleted from that initial list in 2012). 1: Social advertising copywriting skills and an ability to manage social media advertising campaigns. I think I whiffed on the “mobile” skill set in 2012.

Instagram 60

Instagram Analytics Mobile Employee 60

Waxing UnLyrical

JANUARY 2, 2012

It’s the second day of 2012. Whichever your approach, I hope 2012 brings good things to you and yours, and the strength to withstand the bad (because you know there are bound to be at least a few sucky moments down the road). You could even join the 365 Project community , if you think you’ll have more fun that way.

Facebook 63

Facebook Creativity Social Media Community 63

Waxing UnLyrical

MARCH 14, 2011

While I was an early adopter of social sites like LinkedIn, most PR pros weren’t generally using social media for PR purposes. It’s the title of a popular book on social media. To the Army, engagements often mean meeting with people in the community. An extended community. Sphere of Influence.

Community 109

Community Training Social Media Twitter 109

PRSay

MAY 18, 2016

According to Cision’s State of the Media 2016 Report, 42 percent of reporters said communication professionals could improve their media relations by providing “information and expert sources.”. An internationally sought keynote speaker, her writing has appeared in Forbes, CIO and VentureBeat, as well over 500 authored blogs.

Data 106

Data Meeting Measurement Guidelines 106

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. That tagline has never been more relevant than it is today.

Financial 52

Financial Conference Agency Resources 52

Karen Freberg

DECEMBER 30, 2019

Many programs would look at me and say – we do not get this “social media interest” or they couldn’t “place” me into a specific category. Great colleagues, students, community, school, and area. I became a social media professor in this decade. Honored to still be a #HootAmb.

Social Media 56

Social Media Conference Travel Internal 56

Sword and the Script

MAY 14, 2019

This is an effort to illustrate some of the interesting innovations occurring within the PR vendor community – and provide an agnostic source of information on tools and technologies I believe PR professionals should have on their radar. How do you compare a brief mention in a top tier business publication to a product review in a blog?

Case Study 117

Case Study Software Data Web 117

Beyond PR

MAY 4, 2017

Just because User Experience (UX) isn’t necessarily the “duty” of the communications team doesn’t mean that PR can’t contribute. During her ten years with the company, she has pioneered influencer marketing, employee advocacy and social selling programs through both traditional and social media.

Communications 61

Communications Hotels Technology Tools 61

Cision

JUNE 29, 2015

. “Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. What do you think of me ?

Study 120

Study Writing Facebook Groups 120

Waxing UnLyrical

JANUARY 23, 2012

Over the holiday season, Rapha challenged its community to complete the Festive 500 – burning off those Christmas calories by getting outside and cycling 500km across one week. You can see some of the great efforts and content shared by the community here. Foster connections within communities. Quality, not quantity.

Storytelling 68

Storytelling Community Video Interviews 68

Waxing UnLyrical

MARCH 5, 2013

Two articles have recently drawn my attention to a problem I’ve seen in the myriad posts making the rounds in the business/marketing/PR communities. Some of them have even taken companies from bankruptcy in early 2008 to billing $500K in 2012. He does social media management for KimberMedia and teaches for @bgckids.

Social Media 100

Social Media Employee Company Google 100

5W PR

OCTOBER 22, 2018

The past two decades have seen a world of change in the public relations industry, not least due to the pivotal role social media has come to play in the way firm’s connect with their customer base. Duration: 2012-present. Here are five world-changing campaigns you might have forgotten about: The Heart Truth. Go Red For Women.

Engineering 22

Engineering Education Retail YouTube 22

PR in High Definition

AUGUST 30, 2016

Since its inception in 2012, Snapchat has grown exponentially to 150 million daily users – it is projected to eclipse more established social media networks Twitter and Pinterest by the end of this year. Build your community. Snapchat’s daily video views have hit 10 billion – surpassing Facebook’s 8 billion.

Video 54

Video Mobile Pinterest Advertising 54

ReimaginePR

JUNE 18, 2015

Understanding the juxtaposition between importance and relevance is key to not only just with this issue, but to all public relations in the social media age. Get that footage on file, because if and when disaster strikes, it will help you (and the media you’re reaching out to) tell the whole, human story of the community.

Airlines 120

Airlines Viral Government Local 120

Waxing UnLyrical

APRIL 18, 2013

at SMMWorld: “At the recent Social Media Marketing World event, I ran into Ian and asked him how many sessions he had attended and he said ‘none.’ Social Slam 2013. Blog posts previewing or reviewing Social Slam 2013. Social Slam 2013 Recap: From the Eyes of an Organizer. crowd rank.

Conference 81

Conference Social Media Hotels Meeting 81

Stuart Bruce

FEBRUARY 19, 2015

The Telegraph of course denied all wrong doing, only for evidence to immediately emerge on the Guido Fawkes blog in the form of a memo to Sony that: “the Telegraph are unique in being able to offer a really integrated solution that genuinely works in editorial and paid for activity.” ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

Waxing UnLyrical

JUNE 5, 2015

“His efforts on behalf of the IPR Measurement Commission, the The Conclave on Social Media Measurement Standards, and countless other volunteer efforts that were helped by his brains and energy have changed the Public Relations field forever. The Measurati. Based in the Washington, D.C., Wouldn't you like to be in her kitchen?

Measurement 40

Measurement Hotels Conference Facebook 40

ZudePR

DECEMBER 30, 2016

Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Social Media & Self-Awareness by Gary Vaynerchuk (10 March 2016) £13.60. Speak, write, blog, tweet, make videos — whatever. 7: The Compound Effect , by Darren Hardy (2012) £9.99.

Writing 84

Writing Google Meeting Airlines 84