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BPR’s Top 25 PR Projects: Center for Automotive Research’s Changing of the Guard at MBS (2011-2012)

Bianchi Biz Blog

The firm worked to arrange deep-dive interview sessions for CAR executives at key automotive media outlets. Efforts have ranged from supporting speakers to coordinating ride and drives to pitching and overseeing interviews. In addition, for 24 consecutive years we have traveled to Traverse City, Mich.

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Journalist Spotlight | Interview with Scarlett Keddie, Deputy Digital Editor of taste.com.au

Medianet Australia

Scarlett began working in the Australian media in 2011, and after a stint in the UK working in advertising and marketing, she returned to Australia and the News Corp team in 2018 as a Digital Content Producer for taste.com.au Scarlett Keddie is the Deputy Digital Editor for News Corp Australia’s taste.com.au and Escape.

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13 Leadership Lessons for PR Pros (Taylor’s Version)

PRSay

When I attended a concert in her Speak Now World Tour in 2011, I couldn’t believe how everything was choreographed to a T. I wanted to be so over-rehearsed that I could be silly with the fans, and not lose my train of thought,” she told TIME in her “Person of the Year” interview of her Eras Tour. Swift’s songs are never formulaic.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

The rationale for the down-and-dirty oppo PR is summed up in an earlier interview with Definers founder Tim Miller. As Bob Pickard of Signal Leadership Communications reminded us, Facebook was caught running a “whisper campaign” against Google in 2011. The first rule of reputation PR is not to embarrass your client.

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Shaping My World In 2011: Tackling The Triangle

Waxing UnLyrical

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.

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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

After about six years of covering town council and school board meetings, local business and sports, I accepted a position at Transport Topics in 2011 and relocated to the greater Washington, D.C. That works both ways. Any pet peeves with PR people?

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Don’t Overlook Your Office Neighbors: The Importance of Building Internal Relationships

Deirdre Breakenridge

My coauthor, Amy Barnes, and I conducted 58 in-depth interviews with senior executives who are members of the PRSA College of Fellows and Arthur W. She served as the chair for the Southwest District of PRSA in 2011. Neill is an accredited member of the Central Texas Chapter of the Public Relations Society of America.

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