Cision

MARCH 29, 2016

But if you don’t understand how your brand fits into its specific market, you won’t be able to stand out. Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. The basic principles of PR remain the same around the world.

Local 120

Local Newspapers Retail Sports 120

Solo PR Pro

AUGUST 24, 2021

They’re typically asked to do a variety of tasks–from community management to reporting to yes, writing. Hanson is the principal of ACH Communications , a marketing and communications consultancy that has been driving business results for clients since 2008. It has been republished with permission.

Social Media 105

Social Media Media Survey Meeting 105

Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. The recession of 2008 changed housing. How will it change PR and communications? Give our services a try.

Study 133

Study Publicity Survey Internal 133

PR 20/20

MAY 19, 2020

The following is an excerpt from Joe’s new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis. It includes 13 strategies marketers need to employ now. In 2008, the financial climate started to take a turn for the worse in the United States and around the globe.

Writing 72

Writing Brand Branding Construction 72

wiredPRworks

APRIL 13, 2022

Visuals matter Make it emotional Connect with values like ESG Build communities around groups like women entrepreneurs Differentiating between financial services firms and financial services influencers Why volunteering is essential. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

Financial 52

Financial Social Media Banking Media 52

Sword and the Script

MAY 21, 2019

That experience also sparked an interest in marketing. She left Disney in 2008 to focus on her kids, and when she returned a few years later, her old line of worked dried up with digital formats. That led her down a series of paths including content marketing, ecommerce and today, in B2B marketing.

B2B 81

B2B Social Media Company Marketing 81

Doctor Spin

JANUARY 17, 2023

Likely first mentioned in 2008 , solarpunk is a utopian expression of a sustainable and environmentally-friendly future. Solarpunk in Marketing and PR Decentralised and Community-Based Solarpunk Aesthetic Solarpunk Architecture Solarpunk in Culture An Unclear Political Alignment A Smart Minority: The Sustainable Future What is Solarpunk?

Wikipedia 52

Wikipedia Energy Community Fashion 52

wiredPRworks

MAY 25, 2022

Tune in for a spicy interview that will perk up your wellness – and your business – with tips and strategies from a master marketer! Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

Television 52

Television YouTube Pinterest Radio 52

wiredPRworks

MAY 23, 2022

Talk about your LinkedIn networking experiences on your blog and in your marketing communications and make your LinkedIn site [www.linkedin.com/in/yourname] as prominent as your home page URL in all communications. Barbara is an international trends speaker, digital marketing advisor, and sales leadership guide.

LinkedIn 52

LinkedIn How To B2B Social Media 52

wiredPRworks

MAY 13, 2022

Listen in as Allan Schoenberg, Chief Communications Officer at Vinson & Elkins, shares lessons from his job as a top communicator and his passion for running to help you enjoy your job more, stress less, and keep running in the race we call social media marketing. Here’s the latest on Growing Social Now. About Allan.

Social Media 52

Social Media Corporate Communications Media 52

PRSay

MARCH 26, 2021

The PRSA Diversity & Inclusion Committee spoke with Nathalie Santa Maria, APR, owner and chief communications officer at Sunnyside Communications , to discuss how diversity, equity and inclusion (DE&I) work is impacting women in public relations and potentially opening more doors for honest dialogue.

Publicity 171

Publicity Nonprofit Customer Service Writing 171

wiredPRworks

NOVEMBER 15, 2016

To get you ready to launch or upgrade your influencer marketing campaigns, here's my Influencer Marketing Days Speaker presentation guide. Influencer Marketing Speaker Presentation Guide. BACKSTAGE TOUR: HOW TO BUILD BRANDS WITH INFLUENCE MARKETING & PACK THE HOUSE IN 3D by Barbara Rozgonyi , CEO, CoryWest Media.

Strategy 40

Strategy Marketing Social Media Internal 40

wiredPRworks

DECEMBER 14, 2015

How can associations learn how to leverage the power of LinkedIn marketing to attract and engage members? They can attend “LinkedIn MBA School for Association Marketers” at Association Forum’s Holiday Showcase. LinkedIn Marketing and Business for Associations Interactive Conference Session .

LinkedIn 49

LinkedIn Marketing Conference Meeting 49

Mindful Marketing

JUNE 5, 2021

by Emilie Rush - digital media major and student director of The Pulse media hub at Messiah University As a student of marketing and a person of color, Häagen-Dazs’ new diversity-driven ad campaign quickly caught my eye. Simply said, Häagen-Dazs ice cream isn’t the best on the market for the price and flavors it offers.

Consumer 65

Consumer Retail Community Company 65

wiredPRworks

FEBRUARY 14, 2022

On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Barbara Rozgonyi, CEO of CoryWest Media and host of the podcast “Growing Social Now,” will moderate an expert panel with four intrepid social media marketers representing B2B, B2C, NFP, and Startups.

Social Media 52

Social Media Trends B2C Media 52

Sword and the Script

APRIL 2, 2019

It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. For example, there have been numerous surveys and a pile of anecdotal evidence that CMOs are bringing more marketing work in-house. The legal community, and more specifically the in-house effect on law firms bear insight.

Agency 93

Agency Trends Marketing Survey 93

wiredPRworks

JANUARY 13, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker with a Scottish / Irish / Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

Strategy 52

Strategy Training Insurance Insurance 52

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer. I covered Hurricane Sandy in Connecticut in 2012.

Meeting 59

Meeting Automotive Transportation Newspapers 59

wiredPRworks

APRIL 6, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

How To 52

How To Engineering System Insurance 52

wiredPRworks

APRIL 7, 2017

There’s nothing hotter in marketing than this: influencers. Get influencer marketing event tickets. At the event, attendees will get a glimpse into the ever-changing blogger / influencer industry, and learn the inside scoop on how to adapt to the changes in today’s dynamic social influencer marketing landscape. SMCChicago.

Social Media 53

Social Media Media Local Community 53

PRSay

JULY 6, 2022

China’s car market was starting to heat up; it’s now the world’s largest by far. I threw myself into understanding mandarin and Chinese history and reveled in getting to know the community. I was on a “look see” trip to decide if I would accept an assignment leading PR in Northeast Asia for DaimlerChrysler.

Communications 95

Communications Internal International Travel 95

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. I mean, I started this blog in 2008 and I got sideways looks. Who would have thought we’d all miss legendary marketing reporter Bob Geiger, with his prickly coverage of the agency scene!)

Blogging 78

Blogging Agency Community Local 78

wiredPRworks

MAY 18, 2022

There’s probably no better person on the planet to talk about small business and marketing than Barry. Delivering Customer Service in a Self-Service World” shows how customer service is the new marketing. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. His third book, “ BAM!

Small Business 52

Small Business Social Media Radio Media 52

wiredPRworks

FEBRUARY 8, 2017

Way back in 2007, NACE DC invited me to share futuristic “ New Age Marketing ” ideas. MACE Meeting Planner and Event Marketing Speakers to Follow – and Watch! In this multi-faceted session, we’ll breeze through a WIRED social selling strategy you can use to map out future event marketing success. hybrid_steph.

Marketing 40

Marketing Conference Meeting Social Media 40

Sword and the Script

FEBRUARY 20, 2018

It’s equal parts learning, networking, sharing and giving back to the community. He’s hung a shingle and runs a consultancy focused on marketing technology. 1) How would you characterize the state of marketing in 2018? I curate a newsletter on marketing technology so I read a ton of articles about marketing every week.

Technology 61

Technology Marketing Retail Interviews 61

Solo PR Pro

MAY 8, 2018

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Community relations. Corporate communications. Integrated Marketing Communications (IMC). Internal communications. Internet marketing. Market research. Market research. Direct advertising. Event planning.

Public Affairs 40

Public Affairs Internal International Community 40

wiredPRworks

FEBRUARY 12, 2018

I'll share tips and strategies to attract attention, build business and connect with key communities. This powerful session includes a PR primer, tips on where to find and how to reach key influencers, tools to take your message to the top, and ways to measure PR performance with marketing goals. PR PRIMER: Speaker PR 101 and 201.

Case Study 40

Case Study Conference Reputation Small Business 40

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

Reputation Us

MARCH 27, 2023

Ambitious yet unattainable goals may serve executive agendas, rather than a greater interest, or be driven by market pressures more than business strategy. There are many reasons companies may fail to implement their ESG goals: they may be unable to because they lack the resources to make necessary changes.

Reputation 78

Reputation Corporate Survey Employee 78

MaccaPR

DECEMBER 1, 2015

Why should it matter to a chief marketing officer that her advertising and public relations agency teams are all white, blonde and marinated in the same suburban, upper middle class culture? percent of ad, PR and marketing managers are African-American? Should we care that barely 4.5

Marketing 48

Marketing Advertising Advertising Agency 48

Reputation Us

JULY 13, 2017

After the economic downfall of 2008 the Fed wanted to ensure banks would be able to continue to lend to consumers and businesses even in a severe financial crisis. banks have significantly rebounded from the 2008 financial shock. Are there issues related to the communities they serve (e.g. lending to marijuana businesses)?

Banking 60

Banking Reputation Financial Government 60

Reputation Us

JULY 14, 2017

After the economic downfall of 2008 the Fed wanted to ensure banks would be able to continue to lend to consumers and businesses even in a severe financial crisis. banks have significantly rebounded from the 2008 financial shock. Are there issues related to the communities they serve (e.g. lending to marijuana businesses)?

Banking 60

Banking Reputation Financial Government 60

wiredPRworks

FEBRUARY 23, 2018

Find out at MPI CAC NEXT with 4D Marketing Speaker Barbara Rozgonyi [that's me!] Nominated for MPI-CAC’s “Tomorrow’s Leader Award” and a “Most Engaged Member of the Month” winner, Rozgonyi is an experienced event marketing consultant and social selling trainer. on March 8 in Chicago. About Barbara Rozgonyi.

Education 51

Education System Meeting Nonprofit 51

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. More Intelligent” Marketing Automation. I love traditional marketing automation. Marketing Artificial Intelligence Conference (MAICON).

Agency 84

Agency Enterprise Technology Analytics 84

Sword and the Script

JANUARY 8, 2019

Media references tend to take a back seat to the mad pace that is often B2B marketing. In addition, the account management model many B2B shops follow means marketing has to lobby an enterprise account manager (AM) who would really prefer not to spend a favor asking for something that doesn’t advance a specific deal.

B2B 77

B2B Media eBook Interviews 77

Stern + Associates

SEPTEMBER 22, 2022

A trade-off mindset between the four domains of life ­– work, family, community and self (mind, body and spirit) – prevents us from leading and performing as effectively as we would like. But harmony is possible, says renowned Wharton Professor Stew Friedman.

Employee 62

Employee Leadership Exercises Mobile 62

Public Relations Sydney

AUGUST 24, 2014

Not only is it a great way to share your stories, it can also be a powerful marketing tool providing useful information to the reader while indirectly promoting your services. It is important to create a sense of community and share your expertise with them. PR tips email marketing email newsletter enewsletter newsletter'

How To 62

How To Software Mobile Community 62