wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, In 2008, Barbara and David met IRL in Chicago when he offered a free ticket to a conference on twitter. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. And, he even added links to their sites.

Marketing 118

Marketing Social Media Trends Instagram 118

Critical Mention

JUNE 26, 2019

By reading this blog, readers gain concrete ideas about the latest content strategies and examples from leading brands. Founded by Jay Baer in 2008, Convince & Convert consists of strategists of social media, content marketing, influencer marketing, word-of-mouth, and customer experience. Convince & Convert. Until next time!

Blogging 92

Blogging Marketing Content Marketing eBook 92

wiredPRworks

MAY 23, 2022

Before I looked at the other entries, I decided to write up a Top 10 Ways to Quickly Become a LinkedIn Expert entry that won second place, and became a popular post on Wired PR Works. Get recommended as an expert resource by asking those who value your insights to write a recommendation that promotes you [and them!].

LinkedIn 52

LinkedIn How To B2B Social Media 52

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

wiredPRworks

MAY 18, 2022

Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. His fourth book, Small Town Rules: How Small Business and Big Brands can Profit in a Connected Economy shows how when every customer can talk to every other customer, it’s like living in a small town: Your reputation is everything !

Small Business 52

Small Business Social Media Radio Media 52

Doctor Spin

APRIL 17, 2023

This policy encourages customers to try products without fear of commitment and builds trust with the brand. To create these “zombie loyalists,” Shankman recommends focusing on exceptional customer service, going above and beyond to ensure every customer has a positive experience with your brand.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Ishmael's Corner

AUGUST 24, 2014

I established three primary objectives for Ishmael’s Corner back in 2008 that remain relevant today: Cultivate an industry resource for communication professionals. It might seem odd that I write as much on journalism as social media, but this comes from the belief that communicators should be students of journalism.

Leadership 164

Leadership Blogging Storytelling SEO 164

Cision

DECEMBER 12, 2016

Jamilah Lemieux, the VP of News and Men’s Programming with Interactive One, explains how she has branded herself and stays focused on her goals to produce smart, timely content. I started a blog my senior year in college, after years of being told, “You should be a writer,” but not having much interest in writing.

Social Media 120

Social Media Twitter Strategy Interviews 120

Solo PR Pro

JULY 3, 2019

In 2008, adults spent an average of 2.7 Since 2008 podcast listenership has grown from 22 million to 70 million monthly active listeners ( slide 50 ). Michelle has over 20 years' experience in communications management, writing, public relations, administration, and broadcasting. Digital Media Usage. hours per day vs. 6.3

Report 45

Report Privacy Pinterest Retail 45

Cision

MAY 4, 2016

Rich Oppel, senior advisor for media strategy and management at Crosswind Media & Public Relations, says brands will successfully land media coverage when they can combine their needs with the needs of journalists and their readers. It will include reputation management, crisis management, brand enhancement and media relations.

Newspapers 120

Newspapers Journalism Pitching Report 120

Solo PR Pro

MAY 8, 2018

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Writing and editing. As a solo, you can chart your own course and craft a practice that includes diverse areas of expertise. Community relations. Corporate communications. Direct advertising. Event planning. Fundraising. Government relations. Media relations.

Public Affairs 40

Public Affairs Internal International Community 40

Mindful Marketing

APRIL 10, 2021

Conceivably, the suit’s maker also would like its aftermarket products purchased for higher prices because such resale value reflects favorably on the brand, not unlike the way higher vehicle resale prices benefit automobile manufacturers’ brands. of trading volume on the New York Stock Exchange (NYSE).

Financial 65

Financial Banking Retail Sports 65

Communications Conversations

DECEMBER 8, 2022

Holly is now the vice president of corporate branding and partnerships at Polaris. Thomas in 2007-2008. Her start : Writing intern, Ronald McDonald House Charities. And they were all with a pretty interesting mix brands–Guess, Fairview and the Minneapolis Heart Institute Foundation. Where is she now? Maggie Lamaack.

Marketing 60

Marketing Leadership Creativity Internal 60

wiredPRworks

NOVEMBER 15, 2016

BACKSTAGE TOUR: HOW TO BUILD BRANDS WITH INFLUENCE MARKETING & PACK THE HOUSE IN 3D by Barbara Rozgonyi , CEO, CoryWest Media. A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online. Barbara Rozgonyi leads CoryWest Media.

Strategy 40

Strategy Marketing Social Media Internal 40

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. AI should make us better people, professionals and brands. Then, we use the templates to automatically write individual press releases at scale for a fraction of the cost.

Agency 84

Agency Enterprise Technology Analytics 84

Cision

SEPTEMBER 25, 2015

I could escort a tech executive to a taping at CNBC in the morning and write a set of key messages for an energy client in the afternoon. Somewhere during the throes of the economic downturn of 2008, I had to steal her line. Get Cision’s “PR Starter Kit” to get your brand back on track! My job never got old.

Survey 120

Survey Print Creativity Energy 120

wiredPRworks

JUNE 17, 2016

A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online. Named one of the top 50 content marketing influencers on Twitter, Barbara's digital brand is @wiredPRworks. Barbara Rozgonyi leads CoryWest Media.

Strategy 40

Strategy LinkedIn Social Media Reputation 40

Sword and the Script

DECEMBER 30, 2017

What we made, on a platform called Moveable Type in 2008, was a pretty good start, but there was also a lot of red-tape. Not long after that I started this blog and began writing. If marketing could do *just* one thing to build brands and generate leads we would. 5) Your Brand is Not the Hero…Your Customer is the Hero.

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

wiredPRworks

JUNE 8, 2016

With more than 400 million members, LinkedIn offers a high-performance personal branding platform that you activate, design and manage. A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online. at Social Media Week Berlin in 2013.

Insurance 40

Insurance Insurance Financial LinkedIn 40

PR Conversations

APRIL 24, 2018

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). Which real, historical or fictional person or brand would you like to give a reputation makeover? What is your favourite occupation in PR? Why do you work in PR? I have two.

Journalism 79

Journalism Ethics Film Construction 79

MaccaPR

MAY 23, 2016

Example: RTI International undertook a study that examined Twitter posts about e-cigarettes between 2008 and 2013 to gain insight into how companies were selling and promoting the product, as well as the locations where people use e-cigs the most. Engage Publishers as Opinion Leaders. Leverage Online Influencers to Create a Movement.

Conference 80

Conference Healthcare Marketing Crisis 80

Shift Communications

MARCH 3, 2016

With nearly 34,000 attendees from across 85 countries and 2700 speakers across 1200 sessions, it’s a marketing spectacular where major brands and startups alike can put their brightest feathers on display as the tech elite converge on the former sleepy town of Austin.

Interviews 60

Interviews Conference Creativity Community 60

PR Conversations

OCTOBER 27, 2023

NOTE: Originally published on October 15, 2008. Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. – Grunig – Facing up to Facebook

Reputation 52

Reputation Social Media Internal International 52

Norton's Notes

JULY 29, 2015

One of my career defining roles was writing the social media strategy for a prominent central bank. Begin building your professional network now, read and write every day, and enter every situation as a sceptic. Do you think brands will have less marketing power over customers as digital grows?

Interviews 28

Interviews SEO Banking Radio 28

Waxing UnLyrical

NOVEMBER 19, 2010

In 2008, investment and securities trading company Bear Sterns was forced to sell itself to JP Morgan Chase for $10 a share after rumors were spread about the company going bankrupt. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Publicity 77

Publicity Reputation Crisis Communications Film 77

Sword and the Script

NOVEMBER 12, 2019

Capterra was founded in 1999 but didn’t start hosting reviews until 2008. Where Peer Insights is paired with the Gartner brand and mirrors the traditional business model of the analyst firm, Capterra sells PPC ads and Software Advice is essentially a paid listing. 4) Capterra | @Capterra (A Gartner company). Monthly traffic: 1.7

Software 17

Software B2B Marketing Data 17

Sword and the Script

OCTOBER 21, 2014

The study, an annual affair every year since 2008, was published this past August. It’s incredibly dizzying to see the data in a study like this because a blog as the center of the corporate social media framework was 101 level material in 2008 or 2009. No surprises here every brand has a Facebook page and is on “the Twitter.”

Social Media 118

Social Media Study Blogging Company 118

Sword and the Script

FEBRUARY 16, 2019

That’s according to Oliver McAteer , writing for Campaign Live about a survey by buy-side vendor Sizmek. By “advertisers” the report means big brands – think CPG – that spend a lot of money on marketing, including traditional Madison Avenue-style marketing. 1) Digital is killing creativity in marketing.

Creativity 77

Creativity Study Survey Advertising 77

Stephen Waddington

JUNE 28, 2018

We know one of the greatest challenges for PRs and communicators is getting an up-to-date and informed 360 degree view and perception of the brands they work on. It’s not just about what journalists are writing, however. By Joanna Arnold. How do you cope with all the external and internal information available to build this picture?

Communications 60

Communications Public Affairs Government Reputation 60

Communications Conversations

AUGUST 1, 2019

It was 2008 during this time and I decided to start leveraging LinkedIn as a tool to identify and connect with these managers I wanted to get in front of. Over the years, you’ve built quite the reputation as a video host for the brands you work for. Though those videos, we saw a major increase in traffic to the brand.

Social Media 60

Social Media Media Video Meeting 60

MaccaPR

OCTOBER 7, 2014

What’s more, we promised that rebuilding the effectiveness of your YouTube channel could be completed within 30 days for most brands – if you already followed our five previous prescriptions for healthy YouTube channels. What follows are five more cures for what’s ailing many most branded YouTube channels.

YouTube 61

YouTube Video SEO Trade Shows 61

ZudePR

MAY 31, 2015

“When I first started blogging in 2008, it was to document my own journey through a changing media landscape, knowing PR needed a new approach. Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs). “Writing makes me aware.

Communications 81

Communications How To Blogging Content Marketing 81

Bad Pitch Blog

JANUARY 3, 2009

I waited until now to post because I truly wanted to get in touch with these folks to get some questions answered and although everyone they CC’d was wildly writing each other dumbfounded about receiving it, the twosome who hit the enter key and unleashed the following on the world –ultimate pitch for something not deserved –never wrote us back.

Pitching 45

Pitching Writing Company Trends 45

Cision

MAY 7, 2015

In the last five years, the biggest changes in public relations have been social media and the rise of sponsored content or branded journalism. Although social media really began to percolate around 2007-2008, it was more of a novelty in the early days. We went on to receive awards and write bylines about social media contests.

Social Media 120

Social Media Video Agency Healthcare 120

Mark My Words

JUNE 20, 2019

I for one am not persuaded by the shambolic, blonde and much-loved “buffoon” with a relentlessly cheerful brand of racism and homophobia. Is he really the best ambassador for ‘Brand Britain’? 2004: Writes The Spectator that Liverpudlian fans were drunk and therefore partially responsible for the Hillsborough disaster.

Brand 68

Brand Branding Journalism Leadership 68

The Stalwart Blog

JULY 20, 2016

Instantly, the speech made waves, not because of its groundbreaking substance, but rather its egregious plagiarism of a speech given by Michelle Obama in 2008. On Monday evening, Melania Trump addressed the Republican National Convention as its keynote speaker. Today, the Trump campaign provided it’s sacrificial lamb, one Meredith McIver.

Reputation 60

Reputation Writing Examples Brand 60

Flatiron Communications

JANUARY 12, 2017

The Writings on The Wall : Fake News & Its Threat to Democracy (November 2016). Media Walls Crumble: Brands Benefit (November 2012). Leaders Who Lie (August 2008). The Unsinkable Kellyanne Conway (September 2016). Trump: The Art of The Lie (June 2016). When Journalism Fails to Deliver (May 2016).

Journalism 28

Journalism Guidelines Government Training 28