article thumbnail

Board members with marketing experience improve shareholder returns by 3% [benchmark]

Sword and the Script

The study was conducted, in part, by reviewing 64,086 biographies for a total of 12,106 board members and across 1,091 firms “from Standard & Poor’s (S&P) 1500 firms between 2007 and 2012 and identified board members with marketing experience.”

Marketing 136
article thumbnail

What Shadow Banking Means for Your Financial Services PR Program

Shift Communications

Financial services, as an industry umbrella term, includes personal finance, M&A, credit card related services, and robo advisors—just to name a few. According to a working paper from the National Bureau of Economic Research, the market share of shadow banks in the mortgage market nearly tripled from 2007-2015. Mary McGuire.

Banking 79
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Part 2: The Risk and Value of Corporate Reputation

Reputation Us

Part one explored the financials ( see Part 1 ). This five-part series delves into the key areas where the concrete value of managing your reputation has clear business benefits. In this second part, we investigate reputation value and risk. Two categories must be considered, according to Lloyds of London.

article thumbnail

Agency metrics for sustainable growth and profitability

Stephen Waddington

Transparency on metrics such as financial performance, diversity, staff wellbeing and societal contribution would improve the standing of PR practice. Neil Backworth’s book Managing Professional Communication Agencies (PRCA, 2007) and Grow, Build, Sell, Live (Emerald Publishing, 2019) by Crispin Manners and Richard Houghton are useful reads.

Agency 124
article thumbnail

In Memoriam: H. J. (Jerry) Dalton Jr., APR, Fellow PRSA

PRSay

In 2007, PRSA presented Dalton with its highest individual honor — the Gold Anvil Award. Jerry’s accomplishments over the years have impacted thousands of public relations professionals and students in the government, military and private sectors,” said 2007 Board Chair and CEO Rhoda Weiss, APR, Fellow PRSA.

article thumbnail

Don’t Miss The Gen-Z Driven PR Opportunity In 2024

The Hoyt Organization

The lockdowns during the COVID-19 pandemic changed their social behavior and interactions, and the great recession between 2007 and 2009 impacted their views of money and fiscal responsibility. In addition, they tend to avoid risks and are more financially pragmatic compared to millennials.

article thumbnail

Celebrating the human influence in reputation shaping

PR in High Definition

When considering how AI can discern a brand’s reputation, the tools may be able to use their vast amounts of knowledge to gauge popularity, identify cultural differences, and calculate the positive financial impact Eurovision brings, but this information is gathered and collated through human input.