Shift Communications
SEPTEMBER 13, 2017
Financial services, as an industry umbrella term, includes personal finance, M&A, credit card related services, and robo advisors—just to name a few. According to a working paper from the National Bureau of Economic Research, the market share of shadow banks in the mortgage market nearly tripled from 2007-2015. Mary McGuire.
Reputation Us
FEBRUARY 27, 2024
Part one explored the financials ( see Part 1 ). Engaging ReputationUs to create a solid crisis communications plan, then planning and training ahead of time for vulnerabilities and potential issues, can help mitigate risk and protect your overall reputation. In this second part, we investigate reputation value and risk.
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PR in High Definition
MAY 24, 2023
When considering how AI can discern a brand’s reputation, the tools may be able to use their vast amounts of knowledge to gauge popularity, identify cultural differences, and calculate the positive financial impact Eurovision brings, but this information is gathered and collated through human input.
Wadds Inc.
MARCH 19, 2024
Prof Dr Shannon Bowen identified five situations where management calls on the expertise of public relations practitioners, including an organisational crisis, ethical dilemma and issues high on the media agenda. The ECM has been conducted annually since 2007 and is the largest of its kind worldwide.
ImPRessions - Crenshaw Communications
JULY 14, 2016
Truly catastrophic events like the terrorist attack on 9/11 or key events during the 2007 financial crash, have ramifications that make PR considerations recede in comparison. (I Fortunately for all of us, such disasters are rare.
Critical Mention
JUNE 12, 2018
These epic World Cup fails show us what NOT to do when it comes to best PR practices and how to use crisis communication strategies to quickly recover. The key to crisis management is to have a plan ahead of time, respond immediately, take responsibility, and ensure everyone in the organization knows his or her role. Until next time!
Konnect Agency
OCTOBER 21, 2020
A good example from history is Hyundai, which unlike other car manufacturers, experienced commercial success during the 2007 Global Financial Crisis. To further drive the importance of value-based marketing, many consumers are likely to face financial difficulties throughout 2021.
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