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What marketers need to know about shopping cart abandonment

Agility PR Solutions

“How these little abandonments seem to sting so easily,” singer-songwriter Alanis Morissette sang back in 2005, as if to predict the bane of marketers’ feelings about shopping cart abandonment today. The post What marketers need to know about shopping cart abandonment appeared first on Agility PR Solutions.

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In Memoriam: Joe S. Epley, APR, Fellow PRSA

PRSay

For his work there, the Russian Public Relations Association made him a lifetime member in 2005. After selling his firm in 2005, Epley and his wife, Dorcas Starnes Epley, retired to Columbus, N.C., Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 166
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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. Social media has also raised important questions about how to stop the spread of misinformation without curtailing free speech. million in 1974 to 24.3 New technology, new commitments.

Handbook 191
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In Memoriam: Patrick Pollino, APR, Fellow PRSA

PRSay

He officially retired in 2005, although he continued consulting for several additional years. He also revealed what he loved most about the PR profession: “There’s satisfaction that’s derived from knowing that your actions can make a difference in how the organization you work for is perceived by stakeholders both internally and externally.”

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What Content Teams Can Learn From ‘Saturday Night Live’ About Keeping Things Fresh

PRSay

Just like SNL doesn’t recycle content from 2005, your team shouldn’t be recycling its work over and over. Whether it’s a commercial, a news pitch or a marketing push, tying your content to something newsworthy or trendy can be a great way to enhance your material. Let your talent lead the way.

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The Magical PR Strategy Question

Doctor Spin

link] It’s not just about having a PR strategy; it’s about having a strategy that clearly and effectively will: Focus your PR strategy. The Magical PR Question pushes you to think creatively and innovatively about capturing and retaining public interest. Source: Journal of Brand Management 2 Nandan, S. Drive creative solutions.

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PR must grow up and appreciate the value of qualifications, learning and research

Stephen Waddington

It has a latent insecurity about its contribution to reputation and marketing. Exploring PR was originally conceived in 2005 as a collaboration between Ralph Tench and Liz Yeomans at Leeds Beckett University. It would be unthinkable in another professional discipline such as engineering, law, management or medicine.