10 Facebook trends of 2015 (so far)

PR Daily

And by the looks of it, the company that Mark Zuckerberg started in a Harvard dorm room in 2004 is just getting started. Facebook has been busy.

How to Use Data Insights to Craft a Clever Content Strategy

Cision

Dove’s research on “The Real Truth About Beauty” (first commissioned in 2004 and then revisited in 2010 and 2015) highlighted a universal problem related to beauty and body image. Ever taken a long and hard look at the content on your website?

Data 91

Trending Sources

10 Tips to Become More Likeable

Cision

Volunteering - In a 2004 study, volunteerism is said to increase overall well-being and happiness. It was movie night and the kids were asleep. My wife and I had snuggled on the couch to watch two documentaries that on the surface had nothing to do with each other.

Study 121

How to Find Trending Topics Like an Expert

Cision

By time (search within a customized date range – minimum: past hour, maximum: since 2004). When it comes to real-time trending data, there are two free sources that most people use: Google and Twitter.

PR Rock Stars: UnitedHealth Group’s Kendra Klemme

Communications Conversations

In 2004, you went back to school and got your Masters in Business Communication from the University of St. I first met Kendra Klemme six years ago. We were introduced by a mutual friend.

The Influence of Influencers: Ways Healthcare Brands Can Leverage Their Impact

Cision

That study was discredited by 2004 and fully investigated and retracted by 2010. Humans are strange beings. We know what we believe and we believe in what we know. Sometimes we ignore facts, and sometimes we change our minds.

PR takeaways from Maria Sharapova's doping crisis

PR Daily

Maria Sharapova captivated the world as a bright-eyed 17-year-old teenager when she defeated Serena Williams in the 2004 Wimbledon final. Since then, Sharapova has crafted a reputation as one of the best, smartest, richest players in the sport.

8 Ways to Make Your Press Release More Effective

Cision

Building Design , (2004), 22.

The four Ps of public relations leadership

PR Conversations

She was president of the Chartered Institute of Public Relations (CIPR) in 2004, leading it to Chartered status , and was awarded the Sir Stephen Tallents Medal in 2009 for her outstanding contributions to the profession.

How Snapchat became the world's hottest social media app

PR Daily

Millennials, who were born between 1982 and 2004, also have latched onto Snapchat. Your kids probably know what 2014’s fastest-growing social media app was, but do you?

Burger King taps into nostalgia with Napoleon Dynamite ad

PR Daily

Here’s a cultural refresher from the 2004 original: via GIPHY. Burger King is bringing back Cheesy Tots and will promote them using a famous character who shortened the phrase “tater tots” to “tots.”.

7 tips to help you launch a blog

PR Daily

It was in 2004, but not in 2016. Many PR pros are passionate about blogging and social media. During a recent guest lecture at one of Kirk Hazlett’s Communication. classes at Curry College , I talked about why and how to launch a blog.

SEO 37

Donald Trump Broke PR’s Golden Rule

Cision

Sometimes politicians lose because they slip down staircases ; other times because they say scream too loudly at political rallies like Howard Dean did in Iowa during the 2004 election. Cision is monitoring the primary season , and we analyzed 675,000 tweets between 8:00 a.m. and 11:00 p.m.

Radio 38

3 branding lessons from Lego

PR Daily

By January 2004, Lego announced a huge deficit, saying it was losing one million dollars a day. Today, seven Lego sets are sold every second, but 10 years ago, Lego was in pieces. The family-owned company had been heading closer to bankruptcy since 1999. In 2003, sales dropped globally by 29 percent. The problem went much deeper than the balance sheet. Lego had forgotten its roots. Its products were moving further and further away from what people loved about the brand.

The 3 Biggest Media Mistakes Top Executives Make

Cision

Although every executive is different, we’ve observed clear trend lines in our work with hundreds of top C-suite inhabitants since starting Phillips Media Relations in 2004. This is a guest post by Brad Phillips , author of The Media Training Bible. Join his free webinar on Sept.

Point Pricing: The Story of How We (Finally) Eliminated Hours from Marketing Agency Pricing

PR 20/20

In 2004, four years into my career, I became highly motivated to build a more efficient and profitable solution that shifted the focus to client needs and goals. We’ve gone through dozens of pricing-model iterations since I first started pursuing a better way back in 2004.

Exposing PR’s weaknesses

PR Conversations

Criticism by Gawker (among others) led to a ‘pseudo’ apology (as defined by Lazare 2004 ). I’m concerned about public relations. In the way that the Texas mother who created the Ignore No More app was concerned by her son ignoring her mobile phone calls.

How to Get Into the Mind of a Millennial

B2B PR Sense

People born between 1982 and 2004 are typically considered to be of the Millennial Generation. On the other end of the spectrum, if you were born in 2004, you probably don't remember the world before the iPhone, or instant messaging.

Conducting historical interviews in a transparent age

PR Conversations

recommendation to gather “referential adequacy materials” to supplement interviews, I used an “eclectic process” (Kincheloe 2004 p.2) An important link between academia and practice is research. A notable difference is the emphasis within such research on methodological matters.

Q&A with Bryan Harris, COO, of Taylor

PRSay

Since 2004, I have been the agency’s Chief Operating Officer and Managing Partner. Can you share more with us about your role at Taylor and what areas you oversee for those you work with? I’ve been with Taylor for more than 27 years. For the first 15 years, I managed a wide variety of accounts for leading consumer brands and organizations in the sports and lifestyle space.

3 press conference lessons from Cam Newton

PR Daily

Overwhelming emotion of any kind (think Howard Dean’s infamous “I Have A Scream” speech that cost him the Democratic nomination for president in 2004) can be exaggerated when audiences watch. Crybaby. Sore loser. Poor sport. Cam Newton is likely none of those things, but his post-Super Bowl press conference left lingering doubts in the eyes of his fans and critics.

Flawed Dot Connecting from Washington Post Correlates Rise of PR to the Fall of Journalism

Ishmael's Corner

Let’s examine the job growth for the two professions during preceding eight-year period from 1997 to 2004 ( Occupational Employment and Wages data which only goes back to ’97) in the chart below.

How to Create Thought Leadership, Part 1: Introduction

Shift Communications

Since 2004, thought leadership’s share of search has risen from approximately 5,000 searches per month globally to nearly 22,000 searches per month as communicators seek ideas for creating it. Thought leadership. What is it?

How to promote your brand during a presidential campaign

PR Daily

Bush won his 2004 election because people wanted to have a beer with him; conversely, Hillary Clinton has struggled for years with being liked. Every four years, brand managers have a fresh opportunity to get involved with the U.S. presidential campaign.

How to build your personal brand—from A to Z

PR Daily

Look at the growth of the words “personal brand” in Google Trends from 2004 to the present. Your personal brand is what people say about you when you are not around. It is how the world sees you, your reputation, who you are, what you value and your unique perspective on the world.

Fiat Chrysler issues brief, dry release about record-breaking fine

PR Daily

To fix it, Chrysler issued a recall to install a trailer hitch for 1993 to 2004 Jeep Grand Cherokees and 2002 to 2007 Jeep Liberties.

How Facebook shrinks the necessity of traditional PR

PR Daily

Without understanding that, they’ll never understand what they’re up against, so let me share my perspective as a fairly steady PR client since 2004. Talk to any PR professional and they’ll admit that the advent of digital marketing and social media has changed their industry.

Sony decision not to release 'The Interview' draws backlash

PR Daily

UPDATE: In an act of seeming defiance, several theaters planned Thursday showings of the 2004 movie "Team America: World Police," which also features a fictional, comedic U.S.

Film 36

12 amazing quotes from graduation speeches

PR Daily

Bono to the University of Pennsylvania in May 2004. “I A different version of this story first appeared on PR Daily in May, 2014. Graduation season is nearly here.

5 ways Domino’s baked success into its intranet

PR Daily

Jude Children’s Research Center since 2004, the hospital reports. Editor's note: This story is taken from Ragan Communications' distance-learning portal Ragan Training. The site contains hundreds of hours of case studies, video presentations and interactive courses.

'#AdviceForYoungJournalists' trend delivers lessons for PR pros, too

PR Daily

Pew Research also reported a 17 percent decrease in the amount of employed reporters from 2004 to 2014; in contrast, the number of public relations specialists grew by 22 percent in the past decade. Felix Salmon, Fusion’s senior editor, published an article Monday titled , “To all the young journalists asking for advice,” which sparked the trending hashtag #AdviceForYoungJournalists. Reporters, editors and communications pros weighed in.

Solving the Yelp Puzzle to Build Your Business

David PR Group

Founded in 2004, the online review site, Yelp, often confounds business owners. It is, without question, one of the dominant review sites and one that often outperforms company websites on search results.

3 standard—and offbeat—ways to raise money and awareness for health issues

PR Daily

In 2004, the Isenbergs launched a foundation to benefit health and education causes in Denver. PR pros in health care know that persistence and creativity can bring big payoffs.

Sponsors cut ties after Maria Sharapova drops drug-test bombshell

PR Daily

Tag Heuer soon piled on, telling reporters that its contract with Sharapova—which it has had since 2004—would not be renewed: We had been in talks to extend our collaboration.

5 PR Tips From 2013?s 17 Year Cicadas

Waxing UnLyrical

The first time I experienced “cicada mania” was in 2004. We’d just moved to the East Coast and were getting used to living and working in the DC area.

Media Interview Skills: Why Silence Is Not Always Golden

Polaris

Another woman, Andrea Constand, filed a lawsuit against Cosby in 2004. A little bit of nervousness before a speech or interview is a good thing. A lot of nervousness—not so much. Yet public speaking and media interview skills are essential for most executives and business owners.

Radio 10

The Three Biggest Media Mistakes Top Executives Make

Cision

Although every executive is different, we’ve observed clear trend lines in our work with hundreds of top C-suite inhabitants since starting Phillips Media Relations in 2004.

David Cameron resigns, world leaders respond after ‘Brexit’

PR Daily

The proportion of French respondents with a favorable view of the EU, for example, slumped to 38 percent from 69 percent in 2004; in Spain the deterioration was to 47 percent from 80 percent. The “most expensive divorce proceeding in the history of the world” has begun.

3 common blunders top executives commit in media interviews

PR Daily

Although every executive is different, we've observed clear trend lines in our work with hundreds of top-tier executives since we started Phillips Media Relations in 2004. Top executives make many of the same media interview mistakes the rest of us do—but their missteps are often magnified, becoming headlines on news and business websites worldwide.

Social Media Is More Than a Retweet

Flack Me

Facebook, founded in 2004, didn’t receive widespread Category: Flack Me Summary: When we’re knee-deep in planning our social campaigns or building up our influencer relationships, it’s easy to forget how new the everyday tools we use are. LinkedIn was founded in 2002, but didn’t release its publisher platform for article sharing until 2014.