PR 20/20

MARCH 6, 2020

At the time, the Clevelander was wrapping up his first book, The Marketing Agency Blueprint , in which he laid out the disruptive path he had blazed through the marketing industry since founding his agency, PR 20/20 , in 2004. Karen Hao, the AI reporter for MIT Technology Review, moderated a panel discussion on the ethics of AI.

Ethics 52

Ethics Conference Technology Employee 52

Mindful Marketing

AUGUST 15, 2021

Through its 2004 “Real Beauty” campaign the personal care brand pioneered promotion based on the reality that beautiful people come in all shapes and sizes. When I feel ill-equipped to tackle an ethical issue on my own, which occurs often, I reach out to others who have different and frequently more informed perspectives.

Pinterest 99

Pinterest Advertising Advertising Exercises 99

Sword and the Script

JUNE 7, 2022

I took a business ethics course when I was studying for my MBA. million over five venture rounds since 2004. Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. The terms of the deal were not disclosed. Critical Mention vs. TVEyes.

Software 85

Software Pitching Internal International 85

Mark My Words

MARCH 29, 2021

Just as when Jennifer Aniston became the ‘chief creative officer’ of a natural supplement range or when David Beckham backed a cannabinoid skincare company, these mutually beneficial ‘ethical’ tie-ups can be worth their weight in publicity gold. And not just for the company that gets their endorsement.

Corporate 60

Corporate Interviews Community Newspapers 60

Maxim Behar

JULY 26, 2023

Then I wrote Bulgaria's first Standard for Business Ethics. But then in 2004 we had a very long conversation and a few days later when he went home to Seychelles, he called me and said, "I want you to represent us in Bulgaria, I want you to give us advice, work with us, for us." Maxim: All things in life begin with a coincidence.

Training 52

Training Newspapers Meeting Hotels 52

PR Conversations

JULY 8, 2016

In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Ethical challenges arise as Saunders et al (2015) contend, from accessibility online of private as well as public information. Issue #1: Being an insider. Reflecting Greene’s (2014 p.8)

Interviews 51

Interviews Ethics Education LinkedIn 51

Cision

JUNE 29, 2015

Volunteering - In a 2004 study, volunteerism is said to increase overall well-being and happiness. “It is the unspoken ethic of all magicians to not reveal their secrets.” A study published in 2011 concluded that LKM increases overall happiness and perception of compassion. Self-disclosure.

Study 120

Study Writing Facebook Groups 120

PR Conversations

JULY 8, 2016

In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Ethical challenges arise, as Saunders et al (2015) contend, from accessibility online of private as well as public information. Issue 1: Being an insider. Reflecting Greene’s (2014 p.8)

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Ethical challenges arise, as Saunders et al (2015) contend, from accessibility online of private as well as public information. Issue 1: Being an insider. Reflecting Greene’s (2014 p.8)

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

OCTOBER 28, 2014

Our professional codes of ethics say that ultimately our role is to serve society and sometimes that is seen as being in conflict with the interests of the organisations that we work for day to day. Here are the four P cornerstones where my thinking sits right now.

Leadership 111

Leadership Publicity Government Journalism 111

Mindful Marketing

NOVEMBER 30, 2018

When e-cigarettes first hit the market in 2004 , there was a sense of optimism: ‘Here’s a safer way for smokers to satisfy that desire and hopefully kick the habit entirely.’ .” If Juul and the others can’t show how they’ll do a better job keeping minors from vaping, they will need to cease selling.

Chemicals 50

Chemicals Viral Consumer Study 50

Maxim Behar

NOVEMBER 15, 2023

In 2002 I was responsible for coming up with the standard of the country’s business ethics. Many people have asked me what business ethics is. However, if we make them transparently that means it is ethical. It is to make profits transparently. We are all in business to make profits. What is this position?

Hotels 64

Hotels Newspapers Journalism Ethics 64

PR Conversations

AUGUST 17, 2014

Criticism by Gawker (among others) led to a ‘pseudo’ apology (as defined by Lazare 2004 ). Also then as an occupation, we never seem to get a step closer to an ethical future for PR. I’m also concerned about the advice that may be being given by PR practitioners in many global and more local current affairs.

Education 87

Education Training Policies Crisis Management 87

Maxim Behar

NOVEMBER 15, 2021

Of course, before that, it was the year of 2004 for NATO, but it somehow went by the wayside, because NATO does not fill a house, does not fill the refrigerator, does not feed and so on. I have been repeating for years that everything that is transparent is ethical. What is this thing that gives people perspective?

How To 52

How To Government Television System 52

Bad Pitch Blog

FEBRUARY 20, 2006

Check out his good pitch and stay tuned to see why it doesn’t suck. -- From: GOOD PITCH Sent: Wednesday, May 5, 2004 5:28 PM To: Jonathan Wilde Subject: Story Idea: What if Darth Vader was a Maxim Intern Dear Mr. Wilde, Can you imagine the mayhem of having Darth Vader on the Maxim staff? Incessant demands for extra-long lunch breaks.

Pitching 40

Pitching Ethics Creativity Web 40

Maxim Behar

SEPTEMBER 3, 2023

Maxime Behar: It's a unique Code of Ethics that I wrote in 2001. Maxim Behar: In 2004 I received a strange email from my acquaintances in Paris. Voice-over: It's nice to have such friends to ask for a pinch of salt, a glass of veg oil, a horses-drawn wagon, just the little things of life. It’s going to be funny. They said to me, "Mr.

Course 59

Course Meeting Local Travel 59