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That Time Our Website Was Hacked

Waxing UnLyrical

The afternoon of March 28 was not a super-happy-fun time for my department. Instead of seeing the University homepage, visitors were greeted with a black screen that had the messages: “Hacked by SecurityBus,” and “Sorry Admin you’ve just been hacked.”. I was so grateful for that link to our stakeholders. Ironic, I know.

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How This PR Pro Is Helping Communicate Accurate Election Information

PRSay

We started seeing false claims about deep states, that the election is already decided, already rigged, [about] electronic-voting systems being hacked, misinformation about mail-in voting, and that mass amounts of voter fraud were going to occur. With the Nov. In Collier County, Fla., Edwards, the Collier County Supervisor of Elections.

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PR Tips and Hacks for a Small Business

The Proactive Report

When is the best time to do PR? It is always the right time to do PR. Most prospective customers have done 70% of their homework by the time they contact a company to make a purchase. They’ve browsed online, looked at product reviews, been to your website and read comments from your current customers. And we had fun.

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Here’s Why Finance Brands Need to Care About Cryptocurrency Content

Contently - Strategy

While most finserv content at the time took the form of dry PDFs, Mint’s blog sounded like it was written by your friend’s cool older sibling who worked on Wall Street but went to Vassar, and had somehow saved up $100K by age 27. And tons of bloggers began offering their budgeting hacks. But their secret sauce was content.

Brand 119
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Apple’s Huge Security Breach and Lack of Proper Crisis Communications

Melissa Agnes

We know (or at least we should know) that we’re always at risk of security breaches and hack-attacks when it comes to the online world. ” What a nightmare. But not many would have imagined their actual devices to be a security risk. Apparently this bug has existed for the past 5 months and was just discovered. Case Studies'

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Spilling the Tea: 5 Consumer Marketing Trends to Watch

Shift Communications

It is our favorite time of the year, when beefy research and insight reports appear outlining anticipated consumer behaviors for the upcoming year. We’ve combed through them all, and here’s what’s been rising to the top and will be guiding our thinking in 2023. Brands putting customers in the center of consumer marketing.

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What is Storytelling? Why Does Storytelling Work? What are Good Examples? [UML]

Sword and the Script

It had all the makings of a good story, except for one thing: the company didn’t want to discuss those earlier rough times anymore. Like many in PR, I’ve had debated many times over the years, and the reason is that storytelling works. The problem is, that’s not a story and not one the business trade press will cover. An anomaly?