MaccaPR

JUNE 8, 2017

If you’re a Minnesota public relations professional seeking to boost the presence of your company’s lead executive, is there a more coveted spot on Twin Cities radio than News & Views with Roshini Rajkumar on WCCO Radio? In this age of blogs, podcasts, Instagram and YouTube, are radio talk shows still relevant?

Radio 89

Radio Instagram Pitching Interviews 89

PRSay

OCTOBER 10, 2022

We recently conducted a nationwide survey to uncover the temperature of fun in brand marketing, how it factors into purchasing decisions and the types of news stories consumers seek in the current media landscape. The online survey of 2,046 U.S. The online survey of 2,046 U.S. Consumers are ready for fun. Fun is healthy.

Consumer 164

Consumer Brand Branding Marketing 164

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). Wait, what is earned media? Unpaid search engine traffic.

Media 98

Media Nonprofit Pitching Analytics 98

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Teasers , trailers, and sometimes complete ads are frequently unveiled in the weeks leading up to the big game, captivating audiences on television, online platforms, and across various social media channels. million in revenue across various media channels, including print, digital, radio, TV, highlights, and social media.

Sports 86

Sports Television Advertising Advertising 86

Sword and the Script

SEPTEMBER 9, 2014

A secure radio transmission broadcasts a signal in tiny fragments on more than 100 different frequencies per second. To understand the message, a receiving radio must be scanning those channels in exactly the precise sequence as the transmitting radio. Social Media Frequency Hopping.

Radio 113

Radio Social Media Facebook B2B 113

Critical Mention

OCTOBER 16, 2019

Even though public relations strategies are frequently evolving, capitalizing on earned media opportunities continues to be a useful PR method that drives and retains customer loyalty and brand credibility. According to the Astound Commerce Global Brand survey 56% of millennials say they interact with brands weekly. Until next time!

Media 80

Media Analysis Radio Sports 80

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. It’s a mix of PR, social media and content marketing news designed to help marketers stay up to date on trends and best practices. Social Media'

Blogging 183

Blogging Comparison eBook Case Study 183

Barokas

MAY 22, 2019

With so many brands vying for our attention through various channels – from social media, TV, radio, print, smartphones and the endless barrage of emails flooding our inboxes on a daily – sometimes hourly – basis, it’s easy for your message to get lost among all the noise. It’s a noisy world out there.

Storytelling 60

Storytelling Radio Print Advertising 60

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Train your staff to ask questions highlighting consumer needs, or simply provide them with simple surveys to present during in-person interactions. Place Internet of Things (IoT) sensors throughout your event and issue guests with lanyards that have radio frequency identification (RFID) chips embedded.

Community 92

Community How To Marketing Data 92

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. The survey received 177 answers in total to this question. 18) “I write and distribute press releases and get executives in front of the media.”. 135) “Speechwriter.”.

Employee 150

Employee Print Writing Survey 150

Barokas

DECEMBER 4, 2018

Work with local broadcast producers, radio personalities and podcasters to understand the types of holiday stories they are looking for, and how your contributions might fit in. Pulse Surveys : Consumer polls – when they uncover new or surprising data – can be media gold.

Survey 60

Survey Enterprise Radio Print 60

Sword and the Script

AUGUST 11, 2020

Similarly, the 2020 JOTW Communications Survey found businesses believe partisan politics is a complicating factor in communications. So, what do PR people think about media and bias? Blame social media. They used to be more unbiased, but social media requirements measure work on likes, tweets and followers.”

Survey 160

Survey Data Media Ethics 160

Stephen Waddington

MAY 19, 2020

With everyone stuck at home we’ve seen a boom in big messaging and social networks. Radio, television and streaming are also holding up or growing. Our local BBC news programme and even the national idents are based on clips from social media. Invest in building communities, customer databases and influencer networks.

Crisis 151

Crisis Government Energy Community 151

Communications Conversations

OCTOBER 15, 2019

This is up 17% from last year where 51% said media relations was getting harder. One more stat to share: Only 5% of publishers want phone calls, according to recent surveys. The rest surveyed (95%!) Because the name of the game in media relations is building trust. were adamantly against using the phone! It just is.

Media Relations 100

Media Relations Pitching Media Report 100

Critical Mention

OCTOBER 3, 2019

Customer-Appreciation Emails : Thank your customers and offer surveys to brainstorm methods that’ll help reduce churn. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

Marketing 68

Marketing Training Groups Radio 68

Burrelles Fresh Ideas

APRIL 2, 2024

NOTE: While they may not be turning to so-called traditional sources of news, Gen Z are helping drive increased trust in news sources, specifically through social media and podcasts , which have both become crucial distribution channels for the media. Contact us to learn more or to request a live demonstration.

Media 103

Media Radio Print Newspapers 103

Communications Conversations

MAY 3, 2016

Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. She’s done an extensive survey and in-dedpth interviews. In that internship, she handles all the social media of the university’s fundraising office.

Sports 0

Sports Leadership Internal International 0

PR Conversations

JUNE 18, 2014

Does it have access to and receive counsel from the top creative people in merchandising, copy, research, art, media and radio? ” They contrast this with management policy where the survey showed “ only 22 percent of national advertisers feel they’re entitled to free public relations services from their agencies.

Advertising 76

Advertising Advertising Agency Publicity 76

Sword and the Script

JUNE 18, 2016

More than half of dads on social media are inclined to agree they’ve had had conversations or found resources that helped them become better fathers. That’s according to a survey of 1,200 “social dads” by Social Media Link and presented in the infographic – Dads Do Social – published nearby.

Infographics 60

Infographics Social Media Media Survey 60

Stuart Bruce

JANUARY 7, 2016

Of the 220 companies surveyed 79% said that corporate reputation is very important, but 26% do little to professionally manage their corporate reputation. Traditional media still believed to be biggest reputational risk. A quarter of companies have no formal reputation management plans. Only 17% have the same fear about the internet.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Waxing UnLyrical

MARCH 11, 2015

Odds are that you’ve heard someone say that PR can’t be quantified, or social media ROI can’t be measured, or that a media impression or social post generated an advertising value equivalent (AVE) of hundreds of thousands (or millions) of dollars. Peter Drucker.

Measurement 40

Measurement How To Analytics Customer Service 40

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2017

Radio Guest List – the HARO of audio! Want to hear from producers and hosts of radio broadcasts and podcasts? Users include marketers who want to scale the volume of content they publish on their blogs, social media or newsletters. SelfMade digitally styles entrepreneurs and SMBs to help grow their brand on social media.

Tools 147

Tools Radio Data Instagram 147

Sword and the Script

FEBRUARY 22, 2022

Maybe you heard a Harvard academic citing them on US radio. All those references lead back to a 2015 report by the Consumer Insights team of Microsoft Canada, who surveyed 2,000 Canadians and also studied the brain activity of 112 people as they carried out various tasks. Or perhaps you read the management book Brief.

Biotechnology 85

Biotechnology Study Survey Radio 85

Contently - Strategy

MARCH 5, 2024

While deciding whether to pull the trigger and convert, you can follow Citi Entertainment’s content via email newsletter or on social media. Mastercard created a 3D spatial audio experience for live sports, which allowed blind and low-vision audiences to experience the Australian Open through the radio.

Financial 52

Financial Content Marketing Examples Banking 52

Katie Paine's Measurement Blog

MAY 25, 2023

However, when our smaller companies have very specific needs, we find ourselves actually doing the research, be it surveys or media monitoring. When they need very specialized, human-curated daily news alerts, and the amount of media activity is so small that it doesn’t warrant the cost of a full-blown platform, then we provide those.

Measurement 52

Measurement Communications Survey System 52

PR 20/20

MARCH 15, 2021

A recent survey reports that a whopping 60% of marketing leaders plan to increase new martech spend over the next 12 months. The survey mentioned above dove deeper into what types of technologies those 60% of marketers plan to invest in. Time zone, which will localize tools like email sends, social media messages, and reporting.

How To 97

How To Knowledge Base Survey Technology 97

PR Conversations

APRIL 8, 2015

Press and radio publicity. Radio, direct mail and personal letters are considered as part of advertising. Surprisingly, especially if you associate traditional PR with media relations, Hahn devotes only two short paragraphs each to The Press and The Radio. Advertising, including direct mail. Customer services.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

Press and radio publicity. Radio, direct mail and personal letters are considered as part of advertising. Surprisingly, especially if you associate traditional PR with media relations, Hahn devotes only two short paragraphs each to The Press and The Radio. Advertising, including direct mail. Customer services.

Retail 40

Retail Radio Advertising Advertising 40

Waxing UnLyrical

JUNE 14, 2012

” I know this for two reasons: #1 because it’s on the radio all the time, and. #2 While 100,000 people surveyed is impressive, repeating the same action 100,000 times proves the validity of an action in a single circumstance, and not it’s applicability to any other situation. Consider this infographic that I created.

Infographics 77

Infographics Pinterest Case Study Facebook 77

Journalistics

MARCH 26, 2015

Shortly after Twitter launched in March of 2006, The American Journalism Review (AJR) published an article that referred to Twitter as “…the latest in an ever-lengthening list of overhyped technologies and cultural techno-fads stretching back to CB radio.” These services launched over the course of the past couple of weeks.

Twitter 75

Twitter Report Journalism Video 75

Sword and the Script

MARCH 20, 2018

On day two or three, you can see what that VIP customer or client has been doing at the event – what activities they’ve engaged in, which sessions they’ve attended, what kind of feedback they’ve provided on surveys. Digital media makes the event experience more personal and impactful for guests.

Industry 74

Industry Marketing Enterprise Mobile 74

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR Technically, digital PR focuses solely on online media to boost brand awareness, sentiment, and market share on the web.

Digital PR 71

Digital PR Construction Case Study SEO 71

Mindful Marketing

MAY 3, 2024

National Public Radio Is pay-day lending moral? WTOP Radio, Washington, DC Are fantasy sports ads promising unrealistic outcomes? In one survey, 37% of business leaders reported that AI replaced human workers in 2023. The New York Times How can toys be more accessible? 4) Accuracy: Is the information we’re sharing correct?

Ethics 96

Ethics Privacy Radio Sports 96

Sword and the Script

JUNE 4, 2019

Social media is 2018’s biggest driver, as Burton-Taylor reports that the media intelligence industry grew mid-single-digit in 2018 if social wasn’t counted. 4) “State of PR” survey by Muck Rack. Muck Rack polled about 800 PR pros for a survey about the state of the industry. Learn more: CNBC.

Software 106

Software Reddit Marketing Survey 106

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. There will be a notable uptick in socially conscious marketing. This is time-consuming and inefficient and often ignores data from surveys and analytics.

Social Media 96

Social Media Marketing Media Creativity 96

Sword and the Script

FEBRUARY 4, 2020

First, here’s a note for readers: Ned Lundquist and I have just rolled out the survey for the 3 rd Annual Job of the Week (JOTW) Communications Survey. The survey has grown substantially over the last two years because we ask important questions that aren’t being examined elsewhere. So far, there’s been no response.

Software 104

Software Analysis Data Tools 104

ImPRessions - Crenshaw Communications

APRIL 21, 2017

All you have to do is google it to get an idea of the massive hit this quirky, universally praised radio story has become since its release in March. Lyft on the other hand, recently celebrated an extra three percent bump in users and high marks in a recent customer survey. S-Town Podcast. “ Serial” is back!

Airlines 136

Airlines Comparison Facebook Video 136