ImPRessions - Crenshaw Communications

MARCH 17, 2016

Anchor , which generated buzz at SXSW this year, calls itself “radio by the people,” and lets you respond to social media posts in your own voice. Visual and video content have been most shareable, but this year, we’re starting to see new ways of developing audio content, too. Virtual Reality.

Trends 120

Trends Radio Retail Technology 120

Prakkypedia

JANUARY 19, 2020

Take a break from ABC 24 or the radio or indeed, Facebook updates. I’ve seen some retailers say they’ll donate a whole day’s takings, for example. Supermarkets and retailers donating goods. (This can also help you avoid resharing fundraising scams, also circulating now). Fantastic.

Communications 78

Communications Retail LinkedIn Radio 78

Stephen Waddington

MAY 14, 2018

Voice assistants can be used to serve media much like any other computing device, or indeed a radio or television. It’s accessible in a bite-sized flash format, and long form such a podcasts and radio shows. Finally, there’s the retail opportunity. Therein lies an advertising opportunity. Alexa is an audio shop front for Amazon.

Publicity 84

Publicity Marketing Google Radio 84

wiredPRworks

APRIL 6, 2022

Ted insures flawless audio delivery for live productions and radio broadcasts as a system engineer for teams like the Indianapolis Colts, Butler University Basketball, and Indiana University’s football and basketball teams. Few job settings require such acute and constant attention to detail as a live sporting event broadcast.

How To 52

How To Engineering System Insurance 52

Cision

JULY 26, 2017

Music and radio. Retail brands -> (Children’s products, Clothing, shoes & accessories, Consumer Electronics). Family and parenting. Food and drink. Hobbies and interests. Home and garden. Law, government, and politics. Life stages. Movies and television. Personal finance. Style and fashion. Technology and computing.

Social Media 233

Social Media How To Insurance Insurance 233

Cision

MAY 6, 2015

If you listen to advertising on the radio or on a podcast, more than likely you’ve heard referral codes: When you use X service use promo code “give me the Jim Dougherty discount” to get 10 percent off of your order. Referral codes. to explore some of the tools that are out there. Post-purchase.

Engineering 120

Engineering How To Measurement Analytics 120

Waxing UnLyrical

JULY 18, 2019

Recently, we had an Earth Day influencer post content about a major, for-profit retail competitor on the same day as our post. Ask the influencer to avoid posting content related to other partnerships and activations that are not like-minded with yours.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

Beyond PR

MAY 1, 2017

Facebook identifies three categories of tools that are initially integrated into Facebook Live: Consumer Friendly Cameras (mobile device cameras) • Samsung Gear 360 – Retail $349.99 • Giroptic IO – Retail $249.99 • Insta360 – Nano (iOS) retail $199, Air (Android) Retail $129.99 • ALLie Camera – Retail $499.00

Facebook 63

Facebook Video How To Retail 63

Bianchi Biz Blog

JANUARY 24, 2022

Dealerships are leveraging online business models that redefine the customer experience in automotive retail. I started in commercial radio in Omaha, Nebraska, in 2006 at the mighty KEZO, which meant I played a lot of fantastic rock records between the hourly weather and traffic reports!

Meeting 78

Meeting Automotive Media Technology 78

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. You can’t increase the price too much because retailers are making great private label products. Retailers have built strong store brands and they make high quality products.

Technology 61

Technology Marketing Retail Interviews 61

PR Fuel

JUNE 26, 2020

Regardless of whether you’re writing a press release for a government agency, non-profit, or retailer, your first step should be to consider your target audience. You’ll want to consider traditional media like newspapers, magazines, television, or radio, but also new and emerging media like Facebook, Instagram, Twitter, blogs, or podcasts.

How To 53

How To Writing Guidelines Television 53

MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we No matter how eloquent your social media rulebook is, every multi-location retailer or franchisor should have tools in place so you can immediately learn of an errant local manager’s racist or sexist social posts.

Instagram 98

Instagram Crisis Local Privacy 98

PR for Anyone

MARCH 21, 2020

to retail to small business, big business, even Wall Street. Most radio stations are equipped for call-in guests so start looking at radio as a means of gaining media exposure. Right now, every single industry is being affected by Covid-19 (coronavirus). For business media, this is really all they are covering right now.

Real Estate 290

Real Estate Skype Radio Pitching 290

MaccaPR

JANUARY 15, 2019

5 - From Red Carpet to Retail. Our actor was so successful, at least one radio host clearly believed that he was not interviewing a Groucho Marx impersonator, but in fact the real Groucho Marx – who had died decades before. Note: Fiji Water had hired four female models dressed in nearly identical blue gowns to display the product.

Marketing 78

Marketing Viral Consumer Agency 78

MaccaPR

JULY 16, 2014

The story was picked up by traditional media such as the Cleveland Plain Dealer, New York Daily News and morning radio DJs, then rippled across the globe in stories by Britain’s The Guardian, NBC News.com, Time.com, Huffington Post and CNN.com. What follows are our four LinkedIn etiquette lessons from this digital blow-up. #1.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Being the best (or qualitatively better) didn’t generate a groundswell of conversation or lead to the success of any of these.

Energy 120

Energy Viral Storytelling Community 120

MaccaPR

JANUARY 15, 2019

5 - From Red Carpet to Retail. Our actor was so successful, at least one radio host clearly believed that he was not interviewing a Groucho Marx impersonator, but in fact the real Groucho Marx – who had died decades before. Note: Fiji Water had hired four female models dressed in nearly identical blue gowns to display the product.

Marketing 48

Marketing Viral Consumer Agency 48

Waxing UnLyrical

AUGUST 5, 2015

In gaming, Snapchat is looked at as a fad, where retail has embraced it. Campaign unique codes would be similar to what you hear on the radio: when you order flowers get a 10% discount when you mention the code jimandanimal. When someone orders flowers with this code, the sale is attributed to the Jim and Animal show.

Measurement 40

Measurement How To Marketing Engineering 40

Cision

JUNE 22, 2017

Consider ages, occupations, hobbies, interests, leisure pursuits, entertainment preferences, retail destinations and more. You may also develop audio versions for local and national radio. Try to envision the audience of a PSA in terms of a fully fleshed out, three-dimensional persona. How are PSAs Best Distributed?

Publicity 224

Publicity Real Estate Nonprofit Television 224

PR Conversations

APRIL 8, 2015

The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. The focus of Hahn’s chapter is on stores as retailers, reflecting a narrower focus of ‘customers and prospects’ than we take today. Press and radio publicity.

Retail 40

Retail Radio Advertising Advertising 40

Polaris

DECEMBER 5, 2014

Guitar Center is the largest retailer of guitars, amplifiers, drums, keyboards and lighting equipment in the United States. billion company that manages several retail brands, including Musician’s Friend and Guitar Center. Host Harcourt is best known as a former radio music director and on-air personality in Santa Monica.

Content Marketing 242

Content Marketing Storytelling Marketing YouTube 242

PR Conversations

APRIL 8, 2015

The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. The focus of Hahn’s chapter is on stores as retailers, reflecting a narrower focus of ‘customers and prospects’ than we take today. Press and radio publicity.

Retail 40

Retail Radio Advertising Advertising 40

Ethical Voices

FEBRUARY 20, 2023

I felt very compelled and impassioned with the work that I was doing in the communities in the South, the hotbed of retail politics. I think my friends in New Hampshire may argue that they’re the true home of retail politics, but I know it’s big in South Carolina as well. I feel very extremely blessed.

Ethics 81

Ethics Community Conference System 81

The Proactive Report

DECEMBER 24, 2014

In October 2014, comScore provided data to Internet Retailer that showed that 52% of the time consumers spent online occurred within smartphone and tablet apps. Mobile platforms – smartphones and tablets – now account for 60% of total digital media time spent, up from 50% a year ago.

Mobile 201

Mobile Strategy Web Consumer 201

Prakkypedia

NOVEMBER 29, 2017

But when discussing the Senator’s character, an Adelaide radio show host – mocking the Senator’s personal character – said he would make a good car salesperson. The rankings – particularly those top-ranked and those lowest-ranked – are highlighted across newspaper headlines, and discussed on TV and radio talkshows.

Reputation 60

Reputation Survey Insurance Insurance 60

PR Fuel

MARCH 19, 2021

According to the Harvard Business Review (HBR), 75% of retail products fail in the first year. Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview. Perhaps it’s not bringing you the attention, clients, and revenue you deserve?

Small Business 95

Small Business Writing Engineering Infographics 95

Communications Conversations

AUGUST 31, 2018

Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. I was most recently the restaurants and retail reporter at the Minneapolis St. Prior to the Business Journal I worked in radio for three years as a general assignment reporter at AM1240-WJON in St. A lot of things.

Media 112

Media Journalism Report Video 112

5W PR

JULY 10, 2017

So using an influencer who has followers that primarily fit the same description as those you believe will be the most likely to purchase your brand means that unlike a magazine, radio, or television ad, you target the group most likely to buy from you. So you don’t waste your resources on those who are not going to be customers.

Company 88

Company Small Business Television Radio 88

The Stalwart Blog

APRIL 26, 2020

In addition to that, I’m helping some retailers who are having to lay off staff and convert a lot of their business online, even more so than they had before and communicating that to the public. I listen to a few radio stations throughout the day, and they always do this. They’re just looking for news blurbs.

Crisis 78

Crisis Local Facebook Social Media 78

Beyond PR

JUNE 22, 2017

Consider ages, occupations, hobbies, interests, leisure pursuits, entertainment preferences, retail destinations and more. You may also develop audio versions for local and national radio. Try to envision the audience of a PSA in terms of a fully fleshed out, three-dimensional persona. How are PSAs Best Distributed?

Publicity 71

Publicity Real Estate Nonprofit Television 71

Flatiron Communications

SEPTEMBER 24, 2014

Then, if you’re not self-published, tapping your publisher’s clout to garner a more prominent display at brick & mortar retailers. There are also firms that specialize in organizing author satellite and radio media tours.

Radio 34

Radio Social Media Twitter Retail 34

Communications Conversations

FEBRUARY 3, 2016

When you hear her talking on the radio, she’s raving about our great state. During the last 10 years, I dabbled in news, entertainment, to consumer CPG, retail and now travel/tourism PR, so I had a lot of rewarding experiences from each gig. When you see her on TV, she’s covered in Explore MN garb.

Tourism 60

Tourism Travel Instagram Pitching 60

Flatiron Communications

SEPTEMBER 24, 2014

Then, if you’re not self-published, tapping your publisher’s clout to garner a more prominent display at brick & mortar retailers. There are also firms that specialize in organizing author satellite and radio media tours.

Radio 28

Radio Social Media Twitter Retail 28

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time. .

Travel 79

Travel Case Study Creativity Advertising 79

PR 20/20

JUNE 7, 2018

We may even get to a future where you get stuff you didn't even order—because a retailer anticipated your needs. They would have needed a huge TV or radio budget 20 years ago to do the same thing. Anticipating a grocery run? Your online shopping cart might already be full thanks to smart predictions from AI. That's powerful.

Marketing 41

Marketing System Technology Google 41

Buzzstream

MARCH 13, 2024

Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. For example, a fragrance retailer, Aroma Retail, created a Superbowl-scented candle to pitch around the Superbowl. In contrast, traditional PR has broader metrics to measure public perception and sentiment.

Digital PR 71

Digital PR Construction Case Study SEO 71

Mark My Words

APRIL 21, 2017

But in other respects, 2017 will continue a trend towards retail politics: who has the best single line slogan wins. As Dawn Butler’s disastrous interview with Radio 4’s Eddie Mair showed Labour is failing to do this. The message may be provocative and divisive but it can still set the terms of the debate.

Comparison 60

Comparison Radio Retail Interviews 60