Critical Mention

NOVEMBER 5, 2019

Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service.

Social Media 105

Social Media Media Customer Service Radio 105

Communications Conversations

FEBRUARY 21, 2020

Over the last five years, we’ve created a social media playbook document that makes this a lot easier! Start research and writing a byline for my Trustmark client. Much of the work I do for them revolves around B2B media relations with HR publications, podcasts and blogs. .: Thomas for class. Class starts!

Social Media 157

Social Media Media LinkedIn Tourism 157

Critical Mention

OCTOBER 9, 2019

Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . Practice Social Media Brand-Consistency. Create a Social Media Posting Schedule. Find your Target Audience.

Social Media 75

Social Media Marketing Media Instagram 75

PR Fuel

AUGUST 19, 2020

If your small business can write a concise, well-thought-out press release for your event, it may get coverage. This article will tell you how to write a press release for an event to get coverage and tell your brand’s story. How to Write a Press Release for an Event. Remember, this is news writing. The Basics.

Writing 98

Writing How To Small Business Engineering 98

Cision

AUGUST 25, 2015

You know you need a presence on social media, and you’ve done your best to update your profiles regularly… but it’s a challenge to stay on top of it when you have so much else going on in running your small business. Why Do I Think I Want a Social Media Manager? Is it a good idea to bring in help?

Social Media 120

Social Media Media Internal International 120

Shift Communications

JULY 3, 2019

Keeping Up With Social Media. Last month, I had the opportunity to learn from successful social media professionals from a variety of organizations in the area at Boston’s PRSA Social Media Summit. Where is social media going? Maddie Peters. Account Coordinator.

Social Media 98

Social Media Media Storytelling Mobile 98

wiredPRworks

MAY 18, 2022

.” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. I remember connecting with Barry via social media and then being surprised when he suggested a face-to-face meetup. Great advice!

Small Business 52

Small Business Social Media Radio Media 52

Karen Freberg

JANUARY 14, 2021

As we start the spring semester, I realized that it has officially been 10 years since I started teaching a social media class. Honestly, the time flew by and it seems like yesterday I came to UofL from my PhD at the University of Tennessee, where I was asked to create and execute a social media class. TEN YEARS?!

Social Media 88

Social Media Media Resources Creativity 88

Polaris

APRIL 21, 2015

Whether you’re gearing up for an important marketing presentation to the board—or making the toast at your brother’s wedding—you likely struggle to get those butterflies flying in formation. PowerPoint decks present their own unique challenges. 3: “7 Strategies to Write a Speech with Ease” by Michelle Mazur.

Tourism 100

Tourism eBook Publicity Writing 100

Cision

JANUARY 25, 2016

Social networks are where a lot of people spend a lot of time to share a lot of stuff, but harnessing them for communication and marketing is much more difficult than it may appear. One of Dunbar’s most compelling datapoints comes from a survey of social media users in the U.K.

Social Media 120

Social Media Media Facebook Software 120

PR for Anyone

FEBRUARY 21, 2024

Dr. Saltz suggests limiting exposure to constant news alerts and social media updates, opting instead for a trusted news source at specific times of the day. The Impact of Social Media on Mental Health The impact of social media on our mental health, particularly on younger generations, is another factor that cannot be ignored.

Exercises 130

Exercises Social Media Television Comparison 130

Onclusive

NOVEMBER 8, 2023

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. But what about other assets that the media or customers are likely to see?

Training 195

Training Media Training Reputation Crisis Communications 195

Cision

FEBRUARY 22, 2016

When I looked into what actual research has been done into words that work well to convert customers, what I found was that linguistic research isn’t focused as much on what you say or write as much as the context and framing of your words. There are a few services that years after a cart abandonment still write a few times a week.

Writing 144

Writing Study Viral Consumer 144

Deirdre Breakenridge

OCTOBER 23, 2018

Scientists are always communicating: they’re writing grant proposals, presenting at conferences, networking at workshops, and peer-reviewing content for other researchers. Social media has revolutionized the way scientists are able to communicate in the public realm. DO be an engaged part of the #scicomm community.

Twitter 347

Twitter Social Media Community Conference 347

Agility PR Solutions

JANUARY 30, 2022

From writing press releases to communicating with the media, the job of public relations professionals isn’t the easiest thing in the world.

Strategy 148

Strategy Technology Writing Social Media 148

The Proactive Report

MARCH 27, 2020

Now is the time to be more present and add as much value to your customers and followers as you can. Articles on Ad Age and Forbes showcase past examples of how brands navigated difficult situations by being present and actionable. In 2019 Pew Research Center reported that more than half of adults get their news on social media.

Crisis 225

Crisis How To Small Business Social Media 225

Karen Freberg

DECEMBER 18, 2019

This was especially the case as I ventured in teaching social media earlier in the decade (amazing!). 2020 is going to mark my seventh year teaching social media (8th total) at the University of Louisville. I am actually going to use my social media book for my class. You may be thinking – Karen!

Social Media 52

Social Media Media Video Course 52

Cision

SEPTEMBER 10, 2015

Before we dive in, here are some quick definitions: Emerged trends are trends that are already present and becoming more widespread and important. Emerging trends are present but not yet widespread and are just now becoming important. Right now, the biggest focus is on writing and presenting content for mobile consumption.

Trends 120

Trends Mobile Web System 120

Stuart Bruce

JULY 16, 2014

This presents an opportunity for corporate social media policies and guidelines to enable far more employees to blog about topics that they are interested in and that will be of interest to customers and other stakeholders. Content corporate communications public relations Research blogging Global Web Index GWI'

Blogging 144

Blogging Writing Guidelines Film 144

PRSay

FEBRUARY 7, 2024

Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. During the five-week course, several co-presenters will join them. The media marketplace is also changing. Absolutely!

Communications 190

Communications Sports Journalism Fashion 190

Onclusive

AUGUST 9, 2021

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Relationship building takes time.

Training 370

Training Media Training Reputation Crisis Communications 370

Polaris

JULY 31, 2014

I remember when I first adopted social media marketing as a way to promote my business. At the time, I knew intuitively that social media would be useful, but I didn’t have a good handle on my goals. So I recruited a social media pro to help. What can social media marketing actually DO?”.

Social Media 103

Social Media Marketing Media Twitter 103

Remote PR Jobs

JANUARY 30, 2024

Strong Writing Skills PR professionals are tasked with creating persuasive content that engages target audiences and effectively conveys key messages. Well-written press releases, social media posts, and blog articles help PR practitioners capture attention, build credibility, and influence public perception.

Crisis Management 130

Crisis Management Analytics Creativity Reputation 130

PR for Anyone

MARCH 6, 2024

With a touch of humor and profound gratitude, Patti expresses her belief in following divine guidance and seizing the adventures life presents. This is a calling for listeners of all ages—seize the present moment and embrace the journey of creating a meaningful and fulfilling life.

Travel 130

Travel Groups Technology Creativity 130

ImPRessions - Crenshaw Communications

JUNE 30, 2021

First, have a clear understanding of the reporters you work with most frequently and try to check what they’re writing about, even if you don’t have an urgent media inquiry. For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges.

Media 333

Media Pitching Report B2B 333

Communications Conversations

NOVEMBER 12, 2021

As I enter into year 3 as an adjunct professor, it’s occurred to me: there are a number of classes universities really should offer in an effort to better prepare these kids for the real world in digital and social media marketing. My suggestions: 1 – Presentation skills & Powerpoint. Social media marketing.

Communications 155

Communications SEO Social Media Video 155

Waxing UnLyrical

MARCH 14, 2013

Here are seven tips on successful social media disengagement to help you stay happy both at work and home: 1. If using Facebook, know your school or district’s policy on social media engagement. For example, here is the NYC DOE social media policy. Successful Social Media Disengagement for Teachers.

Social Media 92

Social Media Media Policies Facebook 92

wiredPRworks

NOVEMBER 15, 2016

To get you ready to launch or upgrade your influencer marketing campaigns, here's my Influencer Marketing Days Speaker presentation guide. Influencer Marketing Speaker Presentation Guide. BACKSTAGE TOUR: HOW TO BUILD BRANDS WITH INFLUENCE MARKETING & PACK THE HOUSE IN 3D by Barbara Rozgonyi , CEO, CoryWest Media.

Strategy 40

Strategy Marketing Social Media Internal 40

Mark My Words

MAY 19, 2023

Daily Mail PR expert Mark Borkowski played down the chance of any imminent personnel moves, saying ITV would seek to ‘ride out the cyclone’ He told MailOnline: ‘I think ITV and programme bosses will indeed take a long hard look at the presenters. ‘Perhaps it’s a time to change and regenerate with two fresh faces.

Crisis 60

Crisis Social Media Meeting Writing 60

Maxim Behar

JULY 5, 2023

To be able to present the cuisine and through it tell interesting things about Seychelles, I have been working for Seychelles for 20 years. But it's entirely devoted to how our world has changed with the advent, or as I call it, social media tsunami. To my great surprise, the show had such a strong response.

Radio 52

Radio Hotels Course Social Media 52

PRSay

APRIL 25, 2024

Similarly, we can identify, qualify, shape and position our professional brands, and take steps to influence how we are perceived by our peers and employers — present and future. Develop a list of specific areas in which you want to improve, such as presentation skills, leadership abilities, technical expertise or project management.

Strategy 78

Strategy Brand Branding Leadership 78

Onclusive

AUGUST 22, 2017

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Media Monitoring & Analysis. Once PR-driven content hits or publishes, media monitoring and analysis of that work kicks in.

Media Training 397

Media Training Crisis Communications Conference Training 397

Karen Freberg

AUGUST 15, 2017

With professors who are teaching social media, this can be a daunting and intimidating task in many ways. Teaching social media, as I have written about many times, is a constant prep. I know when I started teaching social media several years ago, this was not the case. Which book do you use?

Social Media 69

Social Media Media Resources Education 69

Karen Freberg

FEBRUARY 22, 2019

The new social media program officially launched today at USC, and it was a true honor to be in attendance. Karen has plans on launching a few more classes later this year, including an Issues in Social Media class. We need to make sure our students are getting both sides of the art and science of social media.

Social Media 48

Social Media Media Groups Industry 48

NewsWhip

NOVEMBER 3, 2022

Yara Silva, group head of social media for Reach, supports these publications with social media posts, but also tracks the success of Reach’s stories. Her team of 25 editors is so dialed into social media that a key part of their job is to suggest story ideas based on topics they see trending online.

Reddit 158

Reddit Viral Analytics Social Media 158

Deirdre Breakenridge

FEBRUARY 20, 2018

How you present yourself to the world tells a story. Every social media post. In order to build and maintain a personal brand, I suggest students start with a proper social media presence. Look at the social media platforms you already use. Did you write a great press release at a previous internship?

Social Media 177

Social Media LinkedIn Brand Branding 177

wiredPRworks

NOVEMBER 30, 2018

“How to Write a Superstar Speaker Press Release to Attract the Attention, Business and Applause You Deserve!” Register or Purchase the How to Write a Press Release for Coaches, Speakers and Authors Replay. It’s hard when you don’t have the skills to get the media’s attention. Get your PR PRIMER now.

Writing 49

Writing How To Engineering Education 49