Sword and the Script

OCTOBER 5, 2021

It also allows for pitching through the platform, which checks off distribution. based PR tech players that offer a contact database, some level of pitching or distribution, and media monitoring include: Cision. Muck Rack adds print monitoring through LexisNexis. Muck Rack added print media to its monitoring package.

Software 152

Software Tools Print Technology 152

Wildfire

JULY 16, 2018

During the presentation a few themes emerged, not only on how you can grow a younger audience using broadcast, but also, how their comments can apply to other pitches for TV and radio. The numbers of broadcast content are quite similar to national print publications and many trade publications. Let’s get to it! Plan early.

Pitching 40

Pitching Radio Film Print 40

Communications Conversations

SEPTEMBER 10, 2020

I really appreciated my time in radio and print journalism. I spend a good chunk of my time on media relations and pitching. I coordinate a lot of TV segments and print/online interviews across the country. My role was focused on media pitching on these virtual classes, vs. our typical in-club offerings.

Radio 167

Radio Journalism Interviews Energy 167

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

From there, it’s important to time the dissemination of attendee invitations, press releases, media alerts and post-event pitches with precision. For public events, this usually begins with creating and deploying calendar listings for print, online and broadcast media. Have a structured and detailed run-of-show.

Pitching 185

Pitching Survey Video Examples 185

Cision

OCTOBER 16, 2015

Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. Ability to Decide What Is Presented. In the case of print consumers, they must utilize the publication’s physical pages. Geographic Specificity.

Content Marketing 120

Content Marketing Marketing Radio Media 120

Prohibition

MAY 13, 2022

From traditional consumer coverage, print to digital and even broadcast coverage – it is all a really powerful way to build brand awareness, present key messages and generate sales for your company. How to pitch to journalists . What is media coverage? How to secure media coverage through outreach.

Print 112

Print Trends Agency Brand 112

Bad Pitch Blog

AUGUST 7, 2012

Your pitch is the stimulus driving an editor to Google the subject of your pitch. From supporting creative briefs to fueling message tracks, reasons to believe are a critical part of any campaign or plan, down to an individual pitch. And when the time is right, they pitch national media. Let''s call it provenance.

Pitching 67

Pitching Strategy Local Banking 67

Cision

NOVEMBER 23, 2015

Media outlets present stories much differently, shifting from traditional print editions to mobile-friendly video recaps. Today, 23 percent accept pitches via social media. This social platform is great for building relationships with reporters before you need to pitch them, Ian says. Want to score more media hits?

Social Media 120

Social Media Media Pitching Media Training 120

Cision

NOVEMBER 28, 2017

The future is built on a foundation already in use in the present, and for the past century, by the PR industry — building influencer lists. The amount of information you need to contact an influencer — direct phone, email, social handles, pitching preference, outlet information, history and bio, etc.

Small Business 245

Small Business Media SMB Pitching 245

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. c) What makes a great pitch?

Media Relations 147

Media Relations Media Print Software 147

ImPRessions - Crenshaw Communications

AUGUST 19, 2016

Upload a story pitch or news announcement and connect with journalists interested in covering your story. Ever want to jazz up a presentation or an invite to a press event? Has the time come for PR and 3D printing? Its 3DPlusMe division partners with companies like Marvel and MLB to produce 3D-printed personalized merchandise.

Wireless 120

Wireless Print Hotels Travel 120

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

A PR team should distinguish which content suits a specific audience, such as video presentations for investors, product demos for journalists, and explainer videos for general audiences. #4. For instance, a well-planned product launch might involve social media teasers, influencer partnerships, press releases, and live events.

Video 108

Video Marketing SEO Social Media 108

Sword and the Script

JULY 7, 2020

The company says a centralized tool that links these things together will present a complete picture of media relations activity. New features the company highlighted is personalization – the ability to add the first name of a contact to an email pitch – and more flexibility to update your media list.

Technology 122

Technology Publicity Software Print 122

Bad Pitch Blog

JANUARY 13, 2016

But, as we mark the 10th birthday of the award-winning Bad Pitch blog, we wanted to lead with swagger, good news and bad news. Thanks to buzzwords like big data, the cloud, social media and more, it’s harder than ever to send a bad pitch. These same words make it easier than ever to send a bad pitch. The good news? The bad news?

Pitching 40

Pitching Media Relations Media Big Data 40

ImPRessions - Crenshaw Communications

JULY 21, 2016

A working journalist since high school with experience in broadcast, print and digital, George is a terrific reporter and not just because he sums up his personality this way — Likes: Dark chocolate, baseball. With that great idea pitch, think about something I can use to supplement my story, preferably data. People are visual.

Agency 120

Agency Pitching Print Storytelling 120

Cision

SEPTEMBER 13, 2017

Look at your competitors and assess how they present themselves. Printed and digital materials: sales collateral. You can also garner earned media by pitching targeted journalists, sending out a press release, and securing guest blog postings. First, consider: who do you want to be as a brand? How can you differentiate yourself?

Corporate 270

Corporate Brand Branding Guidelines 270

ImPRessions - Crenshaw Communications

SEPTEMBER 8, 2017

Presumably your account is being serviced by the same competent, experienced team who pitched your business. Sometimes this means spending extra time vetting an idea or presenting an abundance of research ahead of implementation. or even printing out a hard copy – the difference in format can be valuable to helping you edit.

Agency 136

Agency Print Course Travel 136

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio.

Storytelling 163

Storytelling Media Nonprofit Government 163

Journalistics

SEPTEMBER 13, 2021

Despite denials and indignation from journalists, money does talk at many prints, electronic, and online media sources; often in direct relation to the financial health and business prospects of its corporate owners. Paid stories disguised as editorial.

Advertising 52

Advertising Advertising Ethics Conference 52

5W PR

FEBRUARY 22, 2023

You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards. Videos can be done in any number of ways, from you appearing in the video yourself, hiring actors or creating slideshow type presentations. When it comes to giveaways, you can distribute coupons or promo codes online.

Strategy 88

Strategy Product Launch Brand Branding 88

Bianchi Biz Blog

NOVEMBER 19, 2020

Pro Tip : When putting together a story to pitch, consider what human element you can offer to the reporter. Or this response from Brad Kuvin at MetalForming & 3D Metal Printing : “I’ve spent my career focused on the idea that our stories should help our readers perform their jobs better.

Automotive 86

Automotive Journalism Interviews Engineering 86

Prakkypedia

AUGUST 11, 2014

And some people make jokes about good old fashioned-printed letters (I’m looking at you, digi folk). Print letters are becoming rare as we share more information via email and social media instead, and we are presented with more and more options to pay bills online and conduct all of our banking over the ‘net.

Privacy 108

Privacy Banking Print Fashion 108

Sword and the Script

NOVEMBER 20, 2018

The social media scheduling platform Buffer “started pitching our best-performing blog posts to other blogs in case they’d be interested in republishing.” 4) Pitch your content for a roundup. Find blogs that wrap up the best content over the last day, week, month, or year, and pitch your content to them for inclusion next time around.

Content Marketing 110

Content Marketing Pitching Social Media Internal 110

Sword and the Script

JANUARY 31, 2023

The earnings release presented an “adjusted EBITDA margin of 8.6% Universal Information Systems pitches itself as a “concierge service” for all things media monitoring. As a result, the press release said, “many hundreds of clients” will be become Truescope customers, with the integration of services presently underway.”

Software 78

Software Case Study Technology Tools 78

5W PR

DECEMBER 18, 2019

You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards.In Videos can be done in any number of ways, from you appearing in the video yourself, hiring actors or creating slideshow type presentations. When it comes to giveaways, you can distribute coupons or promo codes online.

Strategy 133

Strategy Marketing Trade Shows Video 133

ImPRessions - Crenshaw Communications

AUGUST 4, 2016

” A former colleague of mine made a smooth transition to print journalism years ago and has remained a great source for story pitches and interviews. No one wants to obviously “work” a room, but if an organic opportunity presents itself, go for it! Social media mining. Make all your contacts feel special.

Employee 120

Employee Print Meeting Financial 120

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Train your staff to ask questions highlighting consumer needs, or simply provide them with simple surveys to present during in-person interactions. Design registration forms to capture data — such as job titles or demographic information — that align with your intended goals for the event. You should also utilize technology.

Community 90

Community How To Marketing Data 90

Critical Mention

JULY 22, 2020

As we try to do with every product or feature we release, Critical Mention built this Media Contact Database with our present and future customers in mind. Our Media Contact Database will help facilitate the process of finding contacts and preparing pitches. Click here to read the press release announcement).

Media 111

Media Data Local Tools 111

Public Relations Sydney

NOVEMBER 2, 2014

Or perhaps you want to pitch a story to a journalist or publication? The release needs to present news that is new, exciting, interesting and/or relevant before a journalist will consider publishing it. Here is a media release template for a traditional print media release. The answer is – yes!

Media 89

Media eBook Survey Travel 89

The Hoffman Agency

FEBRUARY 14, 2024

Companies such as ASML, Infineon and Synopsys have seen substantial contributions from their Chinese operations, emphasizing the value of striking the right pitch in the world’s second-largest economy. Another industry experiencing rapid growth is China’s new energy vehicle (NEV) market.

Local 36

Local Government Banking Policies 36

Sword and the Script

SEPTEMBER 8, 2020

It could be a way to cut through the clutter since reporters are deluged with pitches. Keep in mind, the story you are pitching has to actually be worthy of an exclusive. At the bottom of the list: oral communications and presentation time and meeting management, and technical aptitude, such as coding and SEO.

Survey 94

Survey Industry Leadership Study 94

Stephen Waddington

DECEMBER 6, 2017

More than 80 members submitted almost 100 essay pitches. Platinum will be available on Amazon Kindle and in print in Q3 2018. Three podcasts hosted by C-suite presenter Russell Goldsmith will accompany the book. Platinum : Celebrating the CIPR and its members at 70. Thanks to everyone that submitted their ideas.

Print 0

Print Community Leadership Creativity 0

Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. Stu didn’t know much about PR, but had a vague understanding of media relations, having been on the receiving end of pitches during his time producing talk shows.

Meeting 131

Meeting Radio Sports Telecommunications 131

Sword and the Script

AUGUST 1, 2023

First is the new “PR Assistant” which will allow “PR professionals to draft press releases and personalize pitches.” PRophet generative AI p ersonalizes multiple pitches PRophet announced two new features based on its generative AI capabilities (Taylor). Those pitches are limited to 200 words or less. Fair enough.

Software 121

Software Pitching Ethics Privacy 121

Prakkypedia

MAY 31, 2015

save your media coverage to mention during public presentations and pitches for work. Prakky public relations presentation at X-Pol. I’ll end with one more useful tip: Occasionally, you may be disappointed if your newspaper print story doesn’t subsequently appear in the newspaper’s online version. Don’t despair.

Media 60

Media Television Radio Newspapers 60

Sword and the Script

APRIL 19, 2016

That was the outcome good media relations pitching earned. A 20-minute call with a print reporter still might yield just one or two quotes in the final story. A PR pro that takes copious notes can easily take what was not reported and transform it into blog posts, contributed article, or even a different media pitch.

Media Relations 60

Media Relations Media Interviews Pitching 60

Mora Communications

MAY 7, 2015

Whereas you don’t approach a blogger in the same way you would the editor of a newspaper, your presentation still needs to include the same basic compelling elements. Don’t pitch ideas, pitch stories. If you don’t have a story, don’t pitch. And, before you start, know who you’re pitching.

Social Media 49

Social Media Newspapers Media Pitching 49