PRSay

APRIL 25, 2024

Seek out relevant courses, workshops, seminars and webinars. Engage with peers on professional social media platforms like LinkedIn. You can share your original content on LinkedIn and other social media channels. You will have to seek knowledge and experience elsewhere to accelerate and diversify your growth.

Strategy 78

Strategy Brand Branding Leadership 78

5W PR

JULY 31, 2023

Being aware of these trends allows manufacturers and retailers to align their product offerings with consumer demand and stay competitive in the market. These sessions cover various topics like marketing strategies, retail trends, licensing, toy safety, manufacturing advancements, and consumer insights.

Internal 78

Internal International Retail Trade Shows 78

Flack's Revenge

FEBRUARY 10, 2016

The game is changing in marketing and PR. However, it is tougher to get the media to cover PR-driven news these days. Join us at our seminar in two weeks during Social Media Week NYC to find out. There’s increasing competition for the customer’s attention. But you have KPIs nipping at your heels!

Social Media 120

Social Media Google Facebook Twitter 120

Karen Freberg

FEBRUARY 25, 2019

As I have shared with my students all the time, blogging and social media can open up some amazing opportunities you would have never imagined. I first met Dan Laufer, who is an Associate Professor of Marketing at Victoria University in Wellington, New Zealand via LinkedIn. Social media truly opens doors.

Social Media 50

Social Media Internal International Media 50

Cision

APRIL 14, 2015

Conferences, seminars and other events raise brand awareness, leads and sales, and often improve customer loyalty. Social media correspondents. Our free “ Improve Live Events With Social Media Correspondents ” tip sheet shows the best ways your brand can find, work with and leverage social correspondents.

B2C 120

B2C Social Media Resources Content Marketing 120

Engage PR

JUNE 17, 2016

A series of engaging seminars ran throughout the day. Of the seminars, Social media – how to make it work for you , was a highlight. Scott Grant, of Blackadders LLP, highlighted the importance of content marketing; of producing engaging articles or images which capture the imagination of the target audience.

Social Media 90

Social Media LinkedIn Resources Content Marketing 90

Cision

JANUARY 29, 2016

Your content marketing efforts won’t impact the bottom line if your brand doesn’t provide value to your target audience. They need to revamp their approach to content marketing. Content marketing takes time, hard work and flexibility. Q: How would you relate content marketing to an education environment?

Content Marketing 120

Content Marketing Education Retail Government 120

HMA Public Relations

APRIL 20, 2021

Over the course of three days last week, Autumn had the opportunity to virtually attend the Chandler Chamber Marketing Summit. While most of us have probably attended our fair share of webinars over the past year, this was one of Autumn's favorite seminars. Click the link to read why!

Instagram 52

Instagram How To Course Marketing 52

Stuart Bruce

SEPTEMBER 30, 2014

’ was the question at the recent CIPR Corporate and Finance’s group seminar. Jon Sellors, RSA Group, UK head of media relations. Jon Sellors, RSA Group, UK head of media relations. Oliver Smith, technology, media and telecoms reporter, City AM. ‘Should the C-suite tweet?’

Social Media 150

Social Media Twitter Radio Sports 150

wiredPRworks

OCTOBER 9, 2015

Thanks to IMEX America for inviting me to present digital marketing, LinkedIn, and PR trends for the meetings, destinations, and events industries. Track: Technology / Social Media. Marketing 1.75 2 Target the specific areas on your profile that spotlight your career marketability. CMP/CEU: CMP-IS Domain I.

LinkedIn 49

LinkedIn Trends Marketing Meeting 49

Shift Communications

DECEMBER 24, 2014

We’ve got oodles of new training programs underway to train our teams to handle every PR and marketing challenge you face. And we added Scott Monty, former head of Ford’s social media initiatives, to our executive team to bring the biggest and best ideas to your programs.

Communications 138

Communications Training Mobile Employee 138

Stuart Bruce

OCTOBER 6, 2016

Given that the report was commissioned by the PRCA it’s hard to know what to make of the finding that 45% of in-house respondents claim the majority of content for digital and social media activity comes from the PR and communications department, although this has dropped from 52%. What digital and social platforms do PR people use?

Training 119

Training Digital PR Media Training Education 119

Sword and the Script

DECEMBER 5, 2017

Regular readers know I bought into the concept of “ content marketing ” many years ago. It was in effect the coining of a term that characterized a strategy my team and I was already working on across traditional PR, digital marketing and social media. This isn’t a reflexive reaction either.

Content Marketing 66

Content Marketing Case Study Marketing Conference 66

Cision

JUNE 15, 2017

HPRA provides year-round programs, professional development seminars and networking among other services. . Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry.

Automotive 245

Automotive Resources Strategy Consumer 245

Stephen Waddington

MAY 17, 2020

The college and university campus - the market for international students won’t recover until we learn to live with COVID-19. Teaching will shift online for all but small discussions and seminars. Retail Supermarkets and hyper markets - a seldom mentioned reason for empty shelves is that people are eating three meals a day at home.

Tourism 118

Tourism Fashion Travel Retail 118

Solo PR Pro

DECEMBER 22, 2020

Across marketing, communications and PR, these are 10 conferences all solo PR pros need to know about. *Be Content Marketing World. Hosted by the Content Marketing Institute — a.k.a. Plus, you get to spend four days with the bustling #CMWorld community comprised of thousands of marketers from all over the world.

Conference 58

Conference Content Marketing Community Education 58

Doctor Spin

DECEMBER 20, 2023

Working with influencers is marketing, not PR.” “PR Articles, seminars, publicity, and social media updates. “Digital communication is too technical for PR professionals.” “PR PR professionals must talk using corporate platitudes.” “PR PR professionals must send out shitty press releases.” This is, of course, stupid.

Brand 52

Brand Branding eBook Resources 52

wiredPRworks

NOVEMBER 2, 2017

Barbara Rozgonyi is a recognized social media industry thought leader and founder of CoryWest Media, a strategic marketing consultancy that has worked with a wide range of companies, including Fortune 500 enterprises, small businesses and entrepreneurs just to name a few. How to use PR as an ideal client match-maker. •

Enterprise 45

Enterprise Small Business Social Media System 45

Prohibition

APRIL 2, 2017

And so, now we are presented with a new market, a new landscape whereby brands are at the beck and call of the demanding consumer. Share This Too’ is a practical guide to social media, supported by the Chartered Institute of Public Relations (CIPR). The control of the brand became diluted as the consumer grew its share of voice.

Social Media 48

Social Media Agency Consumer Fashion 48

Solo PR Pro

AUGUST 2, 2022

. “Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. That has evolved into a broader course, PR and Marketing for the IECs. I teach it twice a year.

Education 107

Education Course Nonprofit Resources 107

Presspage

AUGUST 22, 2017

With communication and marketing taking the lead in adapting online changes, PR has been pushed to embrace the latest trends and adapt to the changing world around us. Blogs, social media, forums and tools to monitor and schedule content have been integrated into most PR teams by now. Direct and personalized communication.

Trends 79

Trends Measurement Television Consumer 79

Cision

MAY 1, 2017

The first question that every PR, content and marketing professional should vet is whether there is a compelling reason for them to publish a live video. Are you broadcasting a seminar with live audience participation? Is There a Compelling Reason for Your Content to be Live? Is there an event that you’re broadcasting?

Video 197

Video Facebook Retail How To 197

Cision

JANUARY 13, 2017

I am planning on doing this by hosting a variety of forums, workshops and seminars in one of the most active regions in the world — the empire state. In today’s market, we work across a wide variety of platforms to reach our target audience.

Local 120

Local Radio Community Tools 120

Mora Communications

NOVEMBER 13, 2017

Coming up with your story ideas, developing your pitches, building your media lists, defining your target market, and writing your initial press release are some of the steps you need to take when launching your public relations campaign. . The media is now being pitched via mail, email, social media, phone, etc.

Pitching 40

Pitching Conference Social Media Storytelling 40

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations.

Reputation 52

Reputation Social Media Internal International 52

Sword and the Script

JANUARY 3, 2017

He has also been a marketer and accepts an occasional commission for business writing. His experience sitting on both sides of the table, and a conceivably comparable pressure for clicks, has given him a balanced and long-term perspective on business communications and marketing. 2) What hasn’t changed in marketing ? .

Journalism 61

Journalism Content Marketing Creativity Leadership 61

Konnect Agency

FEBRUARY 16, 2021

While most people are eager to get back to in-person trade shows and networking events in the future, signs have indicated that things might not return to normal so quickly, leaving brand marketers unsure of whether or not to embrace this new virtual show format for 2021. Read on to decide if a virtual trade show is right for your business.

Trade Shows 52

Trade Shows Meeting Retail Resources 52

PR Breakfast Club

AUGUST 3, 2014

He recognized the company you keep is a direct reflection of you as an individual which is something many brands are dealing with today, especially with the pressure of social media and real-time sharing. Kate is a Senior Account Manager & Social Media Strategist at Media & Communications Strategies.

Reputation 68

Reputation Education Instagram Social Media 68

Karen Freberg

DECEMBER 11, 2017

Micro-influencers, or sometimes referred to as advocate marketing , are the wave of the future and where many brands, advertisers, and audiences are looking for to get their take on a situation. With professionals, athletes, and even celebrities establishing their place in the world of influencer marketing, why can’t educators?

Education 41

Education Energy Community Brand 41

Burrelles Fresh Ideas

OCTOBER 17, 2023

Organizing events and webinars: PR agencies can help coordinate webinars, seminars, and workshops focused on cybersecurity topics. Leveraging social media: PR agencies can create and share engaging content, infographics, and videos to raise awareness and educate the public about cybersecurity threats and preventive measures.

Education 110

Education Employee Measurement Agency 110

Stephen Waddington

APRIL 10, 2020

The cheery articles on social media talk about the need for discipline. It manifests itself by oversharing on social media and constant use of messaging and video services. Professor Mark Ritson plotted the impact of the epidemic on business this week in a seminar for Marketing Week. It’s a point well made.

Crisis 136

Crisis Exercises Tourism LinkedIn 136

Doctor Spin

DECEMBER 20, 2023

Working with influencers is marketing, not PR.” “PR Articles, seminars, publicity, and social media updates. Here’s the rebel yell statement I wrote for this blog, Doctor Spin: My name is Jerry, I love PR, but was fed up with “social media experts” giving clients b t advice. This is, of course, stupid.

Brand 52

Brand Branding eBook Resources 52

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. We’ve added even more to the list, so read below for an update with even more resources for marketers. As marketers, we spend hours researching the top trends and tactics to prove top-notch ROI and success. even a free marketing course).

Resources 53

Resources Marketing SEO Engineering 53

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

As much as video content has grown in advertising, marketing, and PR , data shows that it continues to expand. PR practitioners have long helped clients amplify video content through social media promotion and earned media coverage, but they may be underusing video as branded content. Make keynote speeches work harder.

Video 149

Video Case Study Agriculture B2B 149

Stuart Bruce

SEPTEMBER 14, 2015

Quite rightly the PRCA says: “Now more than ever, in-house teams surveyed see themselves as the owners of digital/social media strategy and execution, with agencies providing supporting roles.” Public relations strategy needs to modernise to really ‘get’ digital PR and social media.

Digital PR 60

Digital PR Training Report Social Media 60

Solo PR Pro

SEPTEMBER 5, 2023

Showcase your expertise by offering workshops, webinars, or seminars. For example, choose networking and LinkedIn, or email marketing and social media. Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Educate your target audience.

Leadership 78

Leadership LinkedIn Meeting Storytelling 78

Beyond PR

MARCH 17, 2016

Staying ahead of the marketing curve is more important than ever for business owners. The good news: Marketing your company is now easier and more affordable than ever. Social Media Marketing. For businesses, social media provides a means to communicate directly and honestly with audiences.

Marketing 40

Marketing Small Business Web Nonprofit 40