Agility PR Solutions

DECEMBER 1, 2022

With various marketing channel options available, business communicators should never be at a loss for how to reach their target market. Email marketing and social media are popular methods, but is one better than the other? More importantly, how […]. More importantly, how […].

Social Media 153

Social Media Media Marketing Communications 153

Ronn Torossian

SEPTEMBER 14, 2021

Having a great small business marketing strategy these days requires a number of different elements including email marketing, public relations, social media, paid ads, blogging, and more. The post Using Social Media in a PR Campaign appeared first on.

Social Media 259

Social Media Media Small Business Publicity 259

Communications Conversations

FEBRUARY 23, 2023

Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. And we’re not going to talk about decentralized social media networks (although they are on my radar). See the full webinar and slide deck below.

Social Media 186

Social Media Trends Media Marketing 186

Ronn Torossian

FEBRUARY 3, 2021

From direct mail to email and now social media, direct marketing has come a long way and is accelerating at an even faster pace. The pace has also led to changes in the algorithms and business models of social networks themselves, so that brands need to be adaptable and agile to connect […].

Social Media 195

Social Media Media Marketing Brand 195

Agility PR Solutions

AUGUST 4, 2021

Social media marketing can raise the popularity of a brand significantly. It is important to utilize the power of social media to a brand’s fullest advantage. At Sharpie, for example, the marketing team used their products to visually engage the […].

Social Media 190

Social Media Media Marketing Brand 190

ImPRessions - Crenshaw Communications

OCTOBER 1, 2020

Social media marketing and PR have recently become inseparable. That’s because social media plays a large role in most consumer and B2B PR programs. Fully 86% of B2B marketers combine paid and organic social tactics. Fully 86% of B2B marketers combine paid and organic social tactics.

Social Media 358

Social Media Media B2B Brand 358

Agility PR Solutions

SEPTEMBER 17, 2023

Welcome to the messy reality of working in social media marketing. Yet despite all that, more than three-quarters (77 percent) of them are happy in their jobs.

Social Media 96

Social Media Media Marketing Publicity 96

Agility PR Solutions

MARCH 2, 2022

Despite the ongoing pandemic, brands are more committed than ever to social media as a marketing channel this year, according to the 2022 Social Media Marketing Trends Survey recently released by enterprise social analytics firm ListenFirst.

Social Media 164

Social Media Trends Media Marketing 164

Ronn Torossian

JANUARY 29, 2020

In 2012, when marketing research company Marketing Sherpa released its study of just how important social media is to marketing, 72% of marketers reported they had already recognized its value and were employing it to generate leads. The post Social Media Lead Generation appeared first on.

Social Media 221

Social Media Media Study Marketing 221

Ronn Torossian

APRIL 1, 2022

Generally, most people assume that the financial services industry is relatively old-fashioned when it comes to digital marketing, but that perception is quickly changing. The post Social Media Strategies for Financial Services Companies appeared first on. The pandemic has affected companies in the […].

Social Media 195

Social Media Financial Media Strategy 195

Agility PR Solutions

FEBRUARY 16, 2023

Today, digital marketing has advanced significantly, and virtually every business must have an online presence to expand its reach and increase its visibility.

Social Media 173

Social Media Media Brand Branding 173

Axia PR

APRIL 6, 2022

Even if you own a small local shop, you must perform social media marketing now. Since every person carries smartphones and uses social media daily, social media marketing plays a vital role in the growth of your business. Not a single social media marketing plan or idea?

Social Media 126

Social Media Media Marketing Local 126

ImPRessions - Crenshaw Communications

MARCH 11, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. For PR and marketing folks, it’s a key part of business communications. Social media helps us and our clients connect to customers, drive web traffic, and even develop or convert leads.

Social Media 286

Social Media Media Trends Instagram 286

Prohibition

SEPTEMBER 3, 2023

This is great news for those who don’t want their data to be tracked, but terrible news for social media advertisers as those who opt out, most likely will no longer be able to be targeted within ad campaigns. In doing so, its Advantage+ tools which should be recognisable to any social media advertisers are improving.

Social Media 116

Social Media Advertising Advertising Media 116

5W PR

JUNE 12, 2023

The advent of social media has brought about significant transformations in the tourism industry. From inspiring wanderlust to shaping travel decisions, social media has become an indispensable tool for both travelers and tourism businesses. Social media provides a platform for travelers to showcase their adventures.

Tourism 88

Tourism Social Media Media Marketing 88

Ronn Torossian

FEBRUARY 11, 2021

In January 2020, more than half the world’s population was using social media, according to data from Statista. alone, 79% of Americans had a social media profile. The post Selling on Social Media appeared first on. billion users out of a total of 7 billion people! For the same period and in the U.S.

Social Media 195

Social Media Media Data Agency 195

PRSay

MARCH 6, 2023

The paper, “Organizational Social Media Mourning: Toward a Framework for Organizations Wishing to Empathize With Publics During Tragedies” is by Jensen Moore, Ph.D., Organizations scrambled to halt their scheduled social media content and to decide how or whether they should offer their support after these tragedies.

Social Media 167

Social Media Publicity Media Journalism 167

Agility PR Solutions

APRIL 19, 2021

The post How the coronavirus pandemic affected social media marketing appeared first on Agility PR Solutions. Now, after a complete year living with the global pandemic, we are staying optimistic about what the future […].

Social Media 192

Social Media Media Marketing Consumer 192

Communications Conversations

OCTOBER 12, 2022

Companies are struggling with social media marketing. Social teams are stretched thinner than ever before. Social teams are stretched thinner than ever before. 1) It’s hard to stand up a social channel and keep it going month after month. Oh, you may not read headlines about this.

Social Media 153

Social Media Media Marketing Agency 153

Communications Conversations

AUGUST 3, 2021

What makes a brand “best in class” when it comes to social media marketing? Clients are constantly asking me what other companies are doing in terms of social media marketing best practices. Companies want to learn and get better at social media marketing–yes, even in 2021.

Social Media 205

Social Media Customer Service Media Marketing 205

The Proactive Report

NOVEMBER 21, 2022

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . Map where conversations about your brand, product, or topics of interest are taking place in social media platforms.

Social Media 162

Social Media Media Analysis Brand 162

Flack's Revenge

DECEMBER 4, 2018

If social media were a brand, it’s one that I think most would agree has been tarnished. And it’s not just about Facebook or even social media. Are the waters safe for social media marketing? Defending your Social Influence. Are the social media waters still safe for marketing?

Social Media 174

Social Media Media Marketing Digital PR 174

Agility PR Solutions

MAY 18, 2023

Developing a consistent brand voice across social media channels is becoming increasingly crucial for businesses looking to maintain a strong brand identity and build a loyal following online. Consistency in […] The post Developing a consistent brand voice across social media channels appeared first on Agility PR Solutions.

Social Media 140

Social Media Brand Branding Media 140

Awario

APRIL 27, 2023

However, the algorithms we spend the most time with are social media algorithms. We let algos in on our deepest secrets by asking Google about things that trouble us at nights and letting corporations analyze our purchase history.

Social Media 137

Social Media Media Marketing Corporate 137

Agility PR Solutions

NOVEMBER 3, 2022

Social media has brought excellent opportunities for organizations, including brand building, direct customer engagement, a channel for market research, and many more. Social media crises can strike at any time. The post How to create a social media crisis management plan appeared first on Agility PR Solutions.

Crisis Management 188

Crisis Management Social Media Crisis Media 188

ImPRessions - Crenshaw Communications

JUNE 22, 2020

As most PR agencies know, social media is not just for B2C companies anymore. With the help of social media, a B2B brand in the tech sector can establish a distinctive voice and build a unique community of followers. B2B tech brands are sometimes hesitant to dive into social media, as they may not see its value.

Social Media 288

Social Media B2B Media Brand 288

Prohibition

AUGUST 3, 2023

Video has become an integral part of social media content and now comfortably leads still imagery across multiple platforms. As we embrace the ever-evolving landscape of videos on social media, it is essential to explore what the future holds for video on these platforms.

Social Media 118

Social Media Video Media Instagram 118

Agility PR Solutions

JULY 31, 2022

Social media marketing is an absolute must for almost all businesses today. But not all social media accounts are up to scratch. The post Elevating your social media game to increase brand awareness appeared first on Agility PR Solutions.

Social Media 176

Social Media Media Brand Branding 176

Agility PR Solutions

APRIL 14, 2022

The post Why many small businesses value social media over all other digital marketing channels appeared first on Agility PR Solutions.

Social Media 159

Social Media Small Business Media Marketing 159

Agility PR Solutions

JULY 18, 2023

Social media trends move at light speed, and keeping up with the best engagement practices at any given moment can be the difference between digital campaign virality and vanquishment—and social media video is all the rage right now, according to new research from customer engagement platform Emplifi, which provides marketers and communicators with (..)

Social Media 147

Social Media Trends Media Video 147

Agility PR Solutions

MARCH 27, 2023

The impact of social media on digital marketing strategies has been a game-changer, altering the way firms interact with their target audience. billion active users across the globe, social media has become a go-to platform for people to share, explore, and communicate. With over 3.6

Social Media 101

Social Media Media Strategy Marketing 101

Agility PR Solutions

SEPTEMBER 8, 2022

Big data is one of the most exciting and powerful tools for marketers. It can help you make smarter decisions, target customers more effectively, and improve the ROI of your social media marketing. The post 6 ways big data improves your social media marketing appeared first on Agility PR Solutions.

Social Media 101

Social Media Big Data Media Data 101

Awario

APRIL 14, 2021

If your social networks are not effective, you need to analyze your recent activities carefully. In this article, you will find the list of common B2B social media marketing mistakes that all marketers sometimes make. Check if you make these mistakes and learn how to fix them.

Social Media 184

Social Media B2B Media Marketing 184

Agility PR Solutions

AUGUST 1, 2022

Social media branding has also become essential as brands continue to embrace digital marketing channels. The post Everything you need to know about social media branding appeared first on Agility PR Solutions. The latest […].

Social Media 180

Social Media Media Brand Branding 180

Agility PR Solutions

SEPTEMBER 28, 2021

Social media marketing has become an integral part of digital marketing today. Social media plays a key role when it comes to increasing brand awareness and expanding the customer base. Moreover, luckily for business owners today, there exists a massive range of social media platforms to choose from.

Social Media 153

Social Media Media Marketing Brand 153

ReimaginePR

JUNE 15, 2020

Now that we’re neck-deep into the age of social media, having a website isn’t even enough anymore. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. billion people are active social media users , and not having access to it is lethal to your business.

Social Media 177

Social Media Media Brand Branding 177

Agility PR Solutions

FEBRUARY 8, 2023

Social media has quickly become an indispensable part of any marketing strategy. They can be a great way […] The post How to engage brand ambassadors on social media to drive conversions appeared first on Agility PR Solutions. One of the most effective ways to do this is through brand ambassadors.

Social Media 155

Social Media Media Brand Branding 155