PeakMetrics Insights

MARCH 14, 2019

The professionals who sift through the reams of digital information to find the relevant information are known as media monitors, and the job they do is an indispensible one for those seeking political office. From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work.

Media 56

Media Television Newspapers Radio 56

ZudePR

FEBRUARY 22, 2016

That’s the sound my brain makes when I’m in a new business meeting and can’t remember the fact I’m grasping for. There are certain business social media facts that – if your powers of persuasion are taking time out – won’t let you down. New Business Meetings. Aaaarrreuuughhwhattheheck!

Social Media 75

Social Media SEO Media Local 75

Maxim Behar

SEPTEMBER 5, 2021

I happen to meet you right after the World Communication Forum in Davos, Switzerland, where you had discussions with the best PR specialists from around the world. Only 10 years ago, we were the communications intermediary between our customers and the traditional media. We are no longer external consultants offering solutions.

Meeting 98

Meeting Advertising Advertising Agency 98

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. Are the social media waters still safe for marketing? Frank Strong: It’s a question of whether or not your customers and prospects are on social media. Have you been recommending a change in strategy regarding social media?

How To 159

How To Facebook Social Media Advertising 159

NewsWhip

SEPTEMBER 19, 2019

More than ever it feels as if mental health is increasingly covered in the media. We recently published a report focused on which brands and publishers are driving the conversation around mental health initiatives on the web and social. Top Web Publishers by Engagement. Here are some of our key takeaways.

Web 68

Web Exercises Employee Viral 68

PeakMetrics Insights

MARCH 14, 2019

The professionals who sift through the reams of digital information to find the relevant information are known as media monitors, and the job they do is an indispensible one for those seeking political office. From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work.

Media 40

Media Television Newspapers Radio 40

Business Wire

JANUARY 19, 2017

Within its 22 local newsrooms around the world, Business Wire employs experienced and knowledgeable editorial teams who review this content to confirm legitimacy and accuracy. Business Wire has partnerships with 60 national and international news agencies facilitating reach to more than 89,000 media outlets in 162 countries.

Financial 164

Financial Video Consumer Data 164

Cision

SEPTEMBER 10, 2015

In PR and media relations, it’s easy to become entirely focused on the day-to-day issues at the expense of the longer event horizon. Content optimization for the mobile and semantic web. Underneath that, however, is the quieter and even bigger shift towards the semantic web. Emerged Trends. Click to enlarge.

Trends 120

Trends Mobile Web System 120

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. This rule of thumb applies to all of your platforms–from your website and direct email campaigns to your blogs and social media channels. Here are some ways to “humanize” your brand on social media: 1.

Marketing 75

Marketing eBook Case Study Measurement 75

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. It specifically helps bring to the forefront our brand promise.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Flack's Revenge

AUGUST 1, 2018

Free has created a world in which we blithely volunteer our info and ditch privacy to access addictive apps and social platforms; it’s grown in synch with big tech, companies that don’t play by the same rules as the media. Free content on social media, and by extension content curation, could be facing an existential challenge.

Content Marketing 149

Content Marketing Privacy Government Web 149

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. For example, I remember agreeing to a sizable web project, when at the time, I had little in the way of web development experience. To media tours.

Corporate 148

Corporate Fashion Agency Travel 148

Stephen Waddington

MAY 19, 2020

The CIPR, #FuturePRoof, PRCA and Provoke Media have all polled the PR industry throughout the COVID-19 crisis. We’ve been able to observe the impact of the virus on consumer behaviour and media consumption thanks to data from Brandwatch, OFCOM, Reuters Institute and YouGov, among others. Digital media is booming.

Crisis 151

Crisis Government Energy Community 151

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. This rule of thumb applies to all of your platforms–from your website and direct email campaigns to your blogs and social media channels. Here are some ways to “humanize” your brand on social media: 1.

Marketing 68

Marketing eBook Case Study Measurement 68

Critical Mention

OCTOBER 21, 2018

There is a lot more than what meets the eye when it comes to getting to the top of search engines. Build your social media platforms. Social media platforms like Facebook, Twitter, Instagram and Snapchat are excellent places to interact with your users and understand their behavior. Local optimization and drive positive reviews.

SEO 74

SEO Strategy Engineering Local 74

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. This rule of thumb applies to all of your platforms–from your website and direct email campaigns to your blogs and social media channels. Here are some ways to “humanize” your brand on social media: 1.

Marketing 60

Marketing eBook Case Study Measurement 60

Solo PR Pro

JUNE 2, 2021

Though Jeff does have a marketing background — he works in web development at a local university — this was by no means a planned marketing campaign. Instead of everyone meeting at the same time to run it, registrants could run the 11 miles whenever and wherever. Let us know in the comments or on social media using #solopr!

Viral 82

Viral Hotels Guidelines Community 82

wiredPRworks

APRIL 3, 2017

Every month, we meet with clients. And, every month we give them a social media news round-up of what’s news right now. Here are 21 social media news stories to start April 2017 with. Facebook Social Media News April 2017. How Local News Stations Cover Weather on Facebook. Facebook Branded Content Updates.

Social Media 49

Social Media Pinterest Media Instagram 49

wiredPRworks

NOVEMBER 11, 2016

What I love are the micro-influencers and the local campaigns.” —@wiredprworks. Most people are concerned with their social media follower count, but the fact is that it’s actually the engagement and not the number of followers that counts most. What I love are the micro-influencers and the local campaigns.” —@wiredprworks.

How To 63

How To Brand Branding Local 63

ImPRessions - Crenshaw Communications

MAY 3, 2017

We are big fans of webinars such as those offered by Cision and PR News on topics ranging from Craft a Crisis Plan for High-Speed News Cycles to Breaking Down the State of the Media in 2017. Each teaching opportunity is also a chance to promote your skills on social media or perhaps a blog post or newsletter item. Hate numbers?

Writing 149

Writing Education Pinterest Creativity 149

Solo PR Pro

FEBRUARY 25, 2021

I only met with the agency team for client status calls, and any of my recommendations for other account buckets such as web and social were facilitated by my POC. To the rest of the team, I was just traditional media relations. I also developed a strategic media relations plan and crisis response templates.

Agency 76

Agency Creativity Media Relations Nonprofit 76

Cision

MAY 23, 2016

Conversely, if you mention “social media” in reference to anything other than Facebook, odds are that most of the people who hear you will be thinking of Facebook features even if you’re trying to communicate the capabilities of Instagram. “ visual social media” or “Instagram”). Experience.

Communications 206

Communications Television Transportation Study 206

PR Job Coach

MAY 28, 2011

If you have not already done so, consider using one or more of today''s social media platforms like Linkedin or Facebook to “hard wire” your network and those you meet in your membership associations. No need to comb the web to find your contact’s latest gig or place in time. Employing such platforms is efficient. Go pro bono.

Insurance 111

Insurance Insurance Crisis Management Meeting 111

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations.

Reputation 52

Reputation Social Media Internal International 52

Maxim Behar

OCTOBER 15, 2023

One of the undisputed leaders of public opinion in our country and a man with a lot of experience as a media expert, PR guru, diplomat, and business leader. Come meet my PR." And that revolution is mainly on media ownership. All of a sudden we all woke up with media in our hands. Publishers because we own media.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Sword and the Script

AUGUST 11, 2015

And we haven’t even begun to list the local favorites. The age of mass media is long gone. But there is plenty of room on the web for content that meets the needs of a niche. Want it served on skates? Welcome to Sonic. Then there’s In-N-Out, Jack in the Box, Hardees, Wendy’s, and Cook Out – the list is endless.

Radio 60

Radio Fashion Comparison Content Marketing 60

Prohibition

JANUARY 14, 2022

You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. A good plan is to meet quarterly to run through scenarios that might happen. How will they deal with the media? How would we respond if a serious incident occurred at one of our events?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Communications Conversations

APRIL 13, 2017

We run two websites, develop over twenty.NET applications, manage over 40 social media channels and send more than 5.3 In addition to the big digital initiatives, we hold meetings throughout the year that emphasize the need for innovation within the organization. These are our team ‘lightbulb’ meetings.

Case Study 113

Case Study Study Analytics Meeting 113

PR Job Coach

NOVEMBER 27, 2009

As you meet people and make friends add them to your network using today''s social media tools such as Linkedin, Facebook, Plaxo, Ning, etc. But there are others like social media tools and platforms that help you optimize the reach to the people with whom you want to build a relationship. See next.) Study the field.

Training 106

Training Publicity Insurance Insurance 106

Shift Communications

FEBRUARY 16, 2016

In the internet of a decade ago, users experienced brands primarily through web browsers. Localized Marketing. Here’s an example of an app that uses push notifications : Refresh, an app which creates digital dossiers to use during meetings. It’s no longer a matter of brands considering strong mobile adaptation. In-App Messages.

Mobile 60

Mobile Examples Brand Branding 60

Waxing UnLyrical

OCTOBER 19, 2010

With Google Instant turned off, you come up with results for small local organizations including Washington Adventist Hospital Volunteer Services and Silver Spring Volunteers. While I have great respect for these two organizations, they are not local to my search. Of course, I am making some assumptions here.

Google 101

Google Nonprofit Engineering SEO 101

Waxing UnLyrical

MARCH 16, 2015

Five companies with a human social media presence. Why: “Our customers want to relate, be accepted and be noticed… businesses are infusing their social media presence with life and acknowledging the needs of their customers,” says Mandy Edwards in this post for Mark Schaefer ‘s Business Grow.

Community 40

Community Nonprofit Web Local 40

Communications Conversations

MAY 4, 2016

And the organization didn’t use a “social media advocacy software solution” to get it done. Reportedly, they offer up free trips to NYC to meet their team for Skimmbassadors who refer a ton of new Skimmers. They even have a special web page devoted exclusively to updates and Skimm news. I know, BIG surprise.

Case Study 60

Case Study Employee Study Software 60

Bianchi Biz Blog

MAY 17, 2021

I attended a symposium at the Engine Research Center, at the University of Wisconsin in Madison two summers ago entitled Technologies to Meet Ultra-Low NOx Standards, which should supply an excellent background for that article. I love to work out at the gym nearby and ride my bike on local roads.

Meeting 65

Meeting Automotive Engineering Media 65

Waxing UnLyrical

MARCH 14, 2011

While I was an early adopter of social sites like LinkedIn, most PR pros weren’t generally using social media for PR purposes. My soldiers told me MySpace was a place to meet girls, so it didn’t seem to have a practical business application and I didn’t want another password to remember. Sphere of Influence. Who will the people follow?

Community 109

Community Training Social Media Twitter 109

PR 20/20

JUNE 26, 2018

We digest web copy, blog articles, news releases, downloads, product guides—anything that’s public-facing is read, highlighted, commented on, and shared by our team. Monitor and read earned media placements, read leadership’s social updates, and track where those good reads are posted in the start of a media database.

Industry 58

Industry Insurance Insurance Resources 58

ImPRessions - Crenshaw Communications

MAY 20, 2020

Those of us in PR naturally have the obvious social media and communications apps like Twitter, LinkedIn and Slack, but what are some others that help us stay connected and productive? Think Tinder meets pitching. Mention makes media monitoring so much easier. This one bears repeating because it’s a PR person’s best friend.

Mobile 306

Mobile Content Marketing Pitching Social Media 306