The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. Check out this interview to begin to improve your measurement today. I hosted a PRSA webinar back in July providing actionable steps to take.

Tools 136

Tools Publicity Measurement SEO 136

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” The webinar is available for free to PRSA members. Also think about niche publications that cover your sector. Earned media demonstrates credibility, since the organization doesn’t pay for the placement.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

FEBRUARY 5, 2018

We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. But the fact is: Few executives reach the C-suite because of their writing skills. On one occasion, I was given an assignment to write something for the CEO. Research and ask questions.

Communications 149

Communications Employee Leadership Writing 149

Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance. While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance.

Pitching 120

Pitching Newspapers Writing Local 120

Cision

SEPTEMBER 16, 2015

It’s a shame what people believe about public relations simply because of myths that are perpetuated by others. Myth #1: Journalists Will Write About Your Press Release Without Contacting You. Want to coach your executives to better interviews? Click here for Brad Phillips’ free on-demand webinar!

SEO 120

SEO Web Writing Tools 120

Contently - Strategy

MAY 4, 2023

Cover performers may have a back-catalog of relationships in the organization or industry as well, making them the right interviewer for a video case study with a long-time customer or an iconic industry leader. Strategies for Working With the Solo Artist Does your solo artist like to present but not write? A word of warning, however.

Strategy 126

Strategy Employee Writing Industry 126

Contently - Strategy

JANUARY 26, 2023

These include videos, webinars, podcasts, articles, and social media posts. In contrast, the President of FedEx in Asia Pacific, Middle East and Africa, Kawal Preet, speaks to a business audience about the big tech trends shaping tomorrow’s supply chain in a third-party interview. Create content. Measure your results.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Cision

OCTOBER 17, 2017

In a Fast Company article, How to Get a Journalist to Read Your Pitch , Michael Grothaus raises an important question related to this issue: “When you reach out to a journalist, you’re asking them to dedicate their time researching and writing about your company. Demonstrate Research. ” Want to improve your pitching skills?

Pitching 275

Pitching Public Affairs Report Guidelines 275

David PR Group

FEBRUARY 22, 2019

When I first started in the public relations business, I heard the term “Thought Leader” and kind of smugly laughed it off. For many, it starts with publishing, but it can be almost any type of publishing: writing a blog, submitting articles to trade publications, producing short videos, etc. –John.

Wikipedia 57

Wikipedia Leadership Interviews Reputation 57

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. We also participate in conferences so I spend some of my time working on presentations and webinars.

Automotive 82

Automotive Engineering System Media 82

Contently - Strategy

APRIL 28, 2022

Your SMEs and other experts may be hesitant to participate in marketing because they’re not writers or marketers, so make it easy on them: offer to interview them and write up the draft. Then, all they have to do is review and approve the draft before publication. Use the calendar to manage C-suite expectations.

Product Launch 142

Product Launch Measurement Marketing Meeting 142

PR Fuel

JULY 16, 2017

You know them best and could determine whether they might be more interested in a how-to guide, a podcast, or a webinar. Don’t forget that you can reuse content you create in multiple ways—write a how-to guide then make a video about it or expand it and turn it into an eBook. Podcasts —Have a lot to say?

eBook 65

eBook Video YouTube SEO 65

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

Buzzstream

AUGUST 12, 2020

Does this person write on the topic you’re pitching? . Directly tell me in one or two sentences why this is important for the public to know about – not just why it’s important for the company or client.”. Write for your own blog or company’s blog.). 2020 Cision State of the Media Survey Journalist Respondent.

Digital PR 62

Digital PR Pitching Interviews Writing 62

ImPRessions - Crenshaw Communications

APRIL 24, 2018

This is a sign that their expertise is relatively up-to-date, and academic credentials are a plus, particularly when it comes to being quoted in media interviews. Look for authors of recently published papers and studies, books, or industry consultants who teach as adjunct professors. Business partners. Top ways to work with influencers.

B2B 136

B2B Brand Branding Trade Shows 136

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. Show your USP.

Publicity 90

Publicity How To Course Facebook 90

Reputation Us

APRIL 18, 2017

I’m not here to say stop writing news releases. I am here to say write fewer, better ones and spend more time leveraging your best kept secrets – your thought leaders. Start with building a list of categories or topics you anticipate the public and/or media having interest in. Actually rehearse with them.

Leadership 83

Leadership Print Training Radio 83

Ethical Voices

FEBRUARY 12, 2024

IDRA is a national civil rights organization focused on equity and excellence in public education. I’ve also volunteered a lot with Girl Scouts, and March of Dimes, and I’m writing a memoir. It has nothing to do with public relations, but it is what I do in my free time for fun. We can ghost-write this but not that.

Ethics 80

Ethics Nonprofit Community Examples 80

Waxing UnLyrical

NOVEMBER 19, 2010

Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation. His interviews, along with the MBC Special episode, were featured on countless Kpop blogs; two articles on the Korean online community Soompi had 118 comments altogether, a majority of which were positive.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. You may have a very distinct idea of what you want to write about as a guest contributor to my blog, or perhaps what your executive might want to talk about on Women Worldwide.

Pitching 150

Pitching Radio Newspapers Print 150

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). Familiarize yourself with our publication and the types of stories we cover. What advice do you have for PR people that want to pitch you?

Engineering 78

Engineering Automotive Agriculture Media 78

PRSay

JUNE 28, 2018

When it comes to generating new ideas, one of the most effective actions we can take is to interview customers, clients, vendors, investors, and whoever has a stake in the brand. Interviewing customers to develop new ideas shouldn’t be limited only to those times when you need to move product. Join him on July 17 at 3 p.m.

Exercises 101

Exercises Creativity Radio Resources 101

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? And that is what is really key in the “new&# public relations world.

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Here are three.

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

FEBRUARY 1, 2011

Here are the questions I asked Seth today (and so many other folks responded too): What is your definition of outcomes in public relations? I know web analytics is an area many public relations practitioners have questions about, so if you have a question you’d like Jim to answer, how about bunging it in here? pts Settings.

Measurement 77

Measurement Publicity Web Analytics 77

Doctor Spin

APRIL 17, 2023

Host free webinars or workshops on a topic related to your industry. Write a white paper or research report on a topic related to your industry. Host a podcast or YouTube series featuring interviews with industry experts. Write a guest blog post for a popular industry publication or website. Portfolio/Penguin.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Cision

JULY 6, 2015

Marketer Austin Malloy writes that “ a lot of people put what their interests are right in their bio.” Smile and use positive body language when writing. This is a tip derived from phone interviewing. You can increase the amount you personally or professionally disclose to people, but you do this in a public forum.

Social Media 120

Social Media Media Wikipedia Tools 120

Sword and the Script

FEBRUARY 7, 2017

How long should it take to write a blog post? Blog posts in 2017 are taking longer to write and are longer in length. However, when ConvertKit segmented its survey data between professional and amateur bloggers, it found professional bloggers were about 70 percent “more likely to write posts of 1,000 words or more.”.

B2B 60

B2B Blogging Data Survey 60

Deirdre Breakenridge

JANUARY 7, 2016

In the interview, Lisa shares her insights on content marketing and discusses some of the interesting findings from the Marketwired survey results. Write an ebook? Host a webinar series for customers? Here is my Q&A with Lisa Davis, Director, Marketing, at Marketwired. Will you blog more frequently?

Survey 90

Survey Marketing Content Marketing Measurement 90

Waxing UnLyrical

NOVEMBER 17, 2010

It’s not just thinking about writing that I’ve been engaging in. Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Ann Wylie gives you some funny formulas to spice up your writing Thanks so much for stopping by WUL! D’oh, you say. Pull out the bag of tricks.

Blogging 86

Blogging Writing Facebook Twitter 86

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 66

Conference Measurement Tourism Twitter 66

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? Regardless, thanks for visiting! Wanna Subscribe?

Measurement 102

Measurement Blogging Tourism Social Media 102

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. These steps are quite easy, really. Have any questions?

Google 109

Google SEO Engineering Measurement 109

wiredPRworks

JANUARY 16, 2018

In 2006, I had the dream to build out a career as a public speaker. Presented by professional members of the National Speakers Association Illinois Chapter, Speakers Academy provides valuable information aspiring professional speakers need to launch a successful career in the public speaking business. Time to take a bow!

Airlines 40

Airlines System Local Training 40

Buzzstream

JULY 7, 2021

Simply write more editorial content for your site, feature the 3rd party websites you want links back from in the content, and conduct your outreach letting them know about their feature on your site! You could create your resource as a webinar, blog post, or workshop series.

Case Study 113

Case Study Study Strategy Leadership 113

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Regardless, thanks for visiting! Wanna Subscribe?

Measurement 79

Measurement Tourism Blogging Resources 79

Waxing UnLyrical

DECEMBER 11, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Colors Of My Life December 11th, 2010 Tweet I had an early start yesterday. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Tourism 58

Tourism Measurement Blogging Writing 58