ImPRessions - Crenshaw Communications

JUNE 7, 2017

When a client is in a position to make fast decisions, they get more done and maximize the PR investment, whether there’s an outside agency team involved or an internal expert. And an SMB located in a smaller city is far likelier to attract the attention of local press than a behemoth. Everyone likes an underdog.

Small Business 168

Small Business SMB Local Viral 168

Presspage

OCTOBER 3, 2017

Software as a Service explained. Most of us use software on a daily basis. For a long time it was common to buy a cd-rom or dvd which contained the software you purchased, which you would install onto your computer. Unfortunately apps still require to be installed and updated locally, and that uses up storage on your device.

Software 94

Software System Company Web 94

Bianchi Biz Blog

JUNE 16, 2022

Now officially known as the North American International Detroit Auto Show (NAIDAS) – a recent change acknowledging the Motor City in this major show’s name – one of the auto industry’s premiere events for automakers and suppliers alike will end its almost four-year hiatus this fall. Supplier Opportunities.

Technology 86

Technology Automotive Mobile Conference 86

Presspage

DECEMBER 26, 2017

With a vocational accounting certificate in my hand, I began working as an intern for the company CFO and loved both working and getting paid. It may seem surprising to go from an intern program in the early 80s with a vocational certificate out of high school, to Director of Business Technology and Intelligence.

Community 115

Community Software Education Web 115

Sword and the Script

SEPTEMBER 24, 2019

An interest in digital marketing and technology eventually lead him to a sales gig with Vocus, the former PR software maker that was eventually swallowed up by Cision. The company provides custom software development and helps companies of all sizes form SaaS startups to enterprise innovation.

Agency 63

Agency Software Enterprise Marketing 63

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

A fintech darling, SoFi has grown rapidly, exceeding $4 billion in student loan and mortgage refinancing and building a reputation among millennials by hosting local-market social events for customers across the country. But there’s no doubt about it; he has a long way to go before full confidence in the Uber brand will be restored.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. The earnings release named new customers in this segment “as Marriott International, Nike, McKinsey & Company, Lego and Bayer.”. iSentia is an all-in-one PR software tool based in Australia.

Software 119

Software Case Study Advertising Advertising 119

Deirdre Breakenridge

NOVEMBER 3, 2016

Are you helping the organization seek media coverage for their events and local fundraisers? Siera Smith is the Director of Marketing for WebMax LLC, a software development company. Stacy is a member of the Meeting Professionals International Greater New York Chapter and serves as the Digital Chair.

Trade Shows 150

Trade Shows Community Social Media Resources 150

Maxim Behar

SEPTEMBER 5, 2021

In order to do it correctly, we must have a completely different level of understanding of the company's activities, we must know the internal organizational structure, and even to put ourselves in the CEO’s place. Local habits are what cannot be seen at first glance. What is the biggest trend right now? -

Meeting 98

Meeting Advertising Advertising Agency 98

wiredPRworks

JUNE 10, 2020

According to the Entertainment Software Industry, 2018 was a record-breaking year with total video game sales exceeding $43.4 Adam Doree, Vice President, International Partnerships at IGN parent company Ziff Davi s, added, “We’re delighted to welcome Yappa to IGN. Video Game Industry Statistics. About IGN Entertainment. How about you?

Video 52

Video Local Tools Conference 52

Shift Communications

SEPTEMBER 12, 2014

Play around with new features rolled out on your software platforms and social media networks. Your agency probably has an internal calendar of local events. Never stop experimenting. Get your hands on new things. Poke and prod at them. Sign up for trial versions of new services. Get out of your comfort zone.

Agency 136

Agency Software Industry Local 136

PR Fuel

JUNE 11, 2020

You may not need to reach an international audience. For example, if you have created an innovative software product to help businesses in the tech industry, you may want to distribute your news to media which covers technology. Reporters always like to run “local kid does well” stories.

How To 98

How To Newspapers Analytics SEO 98

Stephen Waddington

JULY 17, 2018

We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills. We’ve been helping Asda’s PR team with a strategic programme to showcase the uniquely warm relationship between Asda colleagues and customers – and Asda stores’ commitment to make a difference in their local communities.

Storytelling 60

Storytelling Local Community Case Study 60

Sword and the Script

DECEMBER 5, 2017

In 2009, I worked for a B2B software company that took sessions from their user conference and packaged them up into a half-day “virtual conference.” When the purpose of the event shifts from selling software to profiting from the event, it becomes a distraction to selling software. 3 Case Studies where Marketing Profits .

Content Marketing 66

Content Marketing Case Study Marketing Conference 66

ImPRessions - Crenshaw Communications

MAY 3, 2017

And exposure to eager PR students helps fill the new hire or intern pipeline. Consider panels, webinars, guest-teaching at local schools and more. Obviously only a fraction of theses will help you in business, but it does pay to look at what’s new in apps, software and hardware on a regular basis to see where PR can benefit.

Writing 149

Writing Education Pinterest Creativity 149

PR 20/20

MARCH 26, 2020

Internal and External Communications. Consider any proactive communications that need to be sent to internal and external audiences regarding: What added precautions your business is taking to protect the health of employees or customers entering its doors. Your audience will see through it, and you'll risk damaging your brand.

Crisis 92

Crisis Marketing Healthcare Resources 92

PR Fuel

OCTOBER 16, 2020

You may not need to reach an international audience. For example, if you have created an innovative software product to help businesses in the tech industry, you may want to distribute your news to media which covers technology. Reporters always like to run “local kid does well” stories.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

You may not need to reach an international audience. For example, if you have created an innovative software product to help businesses in the tech industry, you may want to distribute your news to media which covers technology. Reporters always like to run “local kid does well” stories.

How To 52

How To Newspapers Analytics SEO 52

Sword and the Script

APRIL 30, 2019

According to a press release, channel management: “Allows team and frontline managers, outside of the internal communications team, to create and post rich content – including videos, images, links, articles and notes – within approval guidelines….For all 210 U.S. DMAs – in real-time and from historical broadcast TV and media content.

Industry 86

Industry Media Technology Employee 86

Buzzstream

OCTOBER 30, 2018

The Grid is our recognizable visual quadrant that places similar software products head-to-head in their respective categories. The Vanity Grids we’d done in the past grouped products by location or event, rather than by software category (best software in Boston or at Dreamforce, for instance, rather than best CRM platform).

Software 56

Software Report Data Strategy 56

PR 20/20

SEPTEMBER 17, 2019

“You'll connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO, mobile, conversion optimization, local search, and more.”. As you’ll see from the 2019 agenda , this one goes deep on SEO, diving into topics like link building and local ranking opportunities.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

OCTOBER 29, 2019

He demonstrated the software and I asked questions – so my observations from this engagement – not a product test – are the source for this PR Tech Briefing. Some communicators on Prezly even use this for internal communications. The company also uses its own software to manage an online newsroom with a category for product updates.

Pitching 63

Pitching Analytics Enterprise System 63

Ethical Voices

NOVEMBER 7, 2022

I had this very discussion with a student of mine at Boston University last night because she’s a local influencer, and people want to send her stuff. But it was when I was very young and starting out, I was sending software to a reviewer overseas, and I declared the actual value of the software I was sending.

Ethics 82

Ethics Travel Writing YouTube 82

PR 20/20

SEPTEMBER 19, 2017

So we’re not surprised that the software company reported more than 34,000 customers and upwards of $89 million in revenue at the end of Q2. serve up a localized CTA for those in your city). Optimization insights include on page SEO factors, ranked keywords, inbound links, CTAs and internal links.

Marketing 40

Marketing Tools Data Report 40

Sword and the Script

DECEMBER 20, 2022

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Local news and indy journalism more trusted. “I

Marketing 189

Marketing Content Marketing Data Social Media 189

The Hoffman Agency

DECEMBER 22, 2023

As Asian tech companies rise in global stature, Western MNCs cannot afford to fall behind in APAC (image source: CES) Sustained investment in technology across select Asian markets has made the region an innovation force to be reckoned with: it now accounts for more than half the world’s patents , according to the International Monetary Fund (IMF).

Government 36

Government Local Technology Transportation 36

Journalistics

NOVEMBER 20, 2014

Intern – it’s never too early to get an internship. You could be President for example, but that’s a lot harder to do than to start a software company or move to a big city. She told me I should consider being a mechanic – perhaps taking an apprenticeship at a local garage. You might as well start doing it now. I’ll take it.

Journalism 52

Journalism Sports Writing Meeting 52

Cision

NOVEMBER 16, 2015

Jim Meyer, VP of lead generation software platform eTrigue says that campaigns with granular segmentation oftentimes perform as well as broader campaigns. Whether this is explicitly evident or not, we tend to make decisions and to work at a local level. There are more examples of new technology than I could possibly list in a post.

Measurement 120

Measurement Resources Technology Examples 120

The Stalwart Blog

APRIL 26, 2020

If you’ve been watching any of the local media, you know that PR crises can take place. It could be sailors and Marines, unfortunately, the few that behave badly in a port of call, or something you just get wrapped up in, an international event and you wind up being center stage for that. They go to the news. Dave Oates: Right.

Crisis 78

Crisis Local Facebook Social Media 78

MaccaPR

JUNE 3, 2014

What have been some of the biggest growing pains internally when implementing and growing HubSpot’s inbound marketing model? Because inbound marketing requires a corporation to come together to move forward, it’s important to have internal champion(s). It can be overwhelming, so you''ll definitely have to prioritize.

Marketing 91

Marketing Small Business Interviews Internal 91

Victorious PR

FEBRUARY 22, 2023

Our clients range from software developers to solar power sales people to insurance claims lawyers to feminine power coaches. People are more likely to shop from Target or Walmart over their local supermarket because they’ve heard of Target and Walmart. Now is the time to build that legacy. See my point? Guess what?

Publicity 52

Publicity Video Pitching Google 52

Communications Conversations

OCTOBER 25, 2018

Internally, I’m having less and less of the conversation with my work colleagues defending social as not a free medium. Brands are continuing to hone their internal social media processes as they continue to mature. But, it means that the C-suite has finally put their money where their mouths are. screen vs. a 65-in.

Social Media 89

Social Media Trends Media Instagram 89

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Encourage internal authenticity first. What we want to stress is the importance of starting internally. ” According to the Melcrum Inside Internal Communications study , effective internal communication contributes to a 40% increase in customer satisfaction and is linked to increases in overall company performance.

Brand 160

Brand Branding Film Internal 160

Cision

JANUARY 14, 2016

Email Program : You can also use certain email management software to find out what social networks your subscribers use (depending upon their privacy settings). WhatsApp is being used by thousands of local small businesses in other parts of the world. Although not very popular in the U.S., Should I Use Yelp for Business and How?

Marketing 120

Marketing Pinterest Mobile Social Media 120

PR Conversations

APRIL 21, 2016

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications. Stage-managing communications to internal performers and audiences.

Employee 40

Employee Internal International Corporate 40

Maxim Behar

MAY 10, 2021

This is crucially important not only for the local people, but also for the tourists – new hotels, bars and restaurants have been opened, much more beautiful guest houses, diving centres are more modern, and many more services are being offered. it is not only a different country, but also in my opinion even different planet. First, market

Newspapers 98

Newspapers Tourism Government Journalism 98