Burrelles Fresh Ideas

AUGUST 2, 2023

By leveraging radio’s engaging audio format, PR can create memorable experiences through compelling interviews, entertaining segments, and carefully crafted brand messaging. In fact, 293 million Americans listen to the radio, while there are 180 million Facebook users, according to Musical Pursuits.

Radio 74

Radio Television Media Local 74

NewsWhip

MARCH 24, 2021

How the brand conversation changed on Facebook. Highly engaged Facebook posts on climate change from brands in 2019. Highly engaged Facebook posts on Covid donations from brands in 2020. Her company acquires the plastic scraps left over from local factories. Plastic became the cutlery of choice at restaurants. .

Chemicals 148

Chemicals Retail Facebook Local 148

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. He’s a former journalist-turned-PR pro. Why Life Time?

Radio 167

Radio Journalism Interviews Energy 167

Landis PR

APRIL 29, 2024

It is not advisable to have an employee of a communications firm present in the interview situation. million users Facebook : 3.59 The festival pays attention to its impact on the local community, residents, and the environment and works determinedly to cut down its harmful effects. million users Instagram : 2.47

Radio 59

Radio Pinterest Television Government 59

Flack's Revenge

DECEMBER 5, 2018

This is my first in series of interviews on the topic. Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling. Is Facebook still a good place to invest in social media marketing? I thought it would be great to get Drew Neisser’s views. He’s an impressive guy.

Social Media 149

Social Media Marketing Media B2B 149

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. really care about - the monthly.

Interviews 48

Interviews Radio Journalism Newspapers 48

ImPRessions - Crenshaw Communications

SEPTEMBER 13, 2017

He seized national attention with a Facebook video inviting all who could safely make it to one of his Gallery Furniture stores to come and even bring their pets. Clearly he’s a local businessman with a flair for PR and promotion, as well as a deep commitment to community. Everyday people.

Airlines 149

Airlines Reputation Local Policies 149

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. Email has 3 times as many users as Facebook and Twitter combined ( KissMetrics ). When was the last time you had a personal conversation on Facebook? Just think about your inbox for a second.

Blogging 183

Blogging Comparison eBook Case Study 183

PR for Anyone

AUGUST 6, 2020

Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She took a national story/trend and brought it local. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones. Right, you know, you got Facebook.

Case Study 100

Case Study Study Media Local 100

Karen Freberg

DECEMBER 4, 2017

One of these new trends is the new Facebook Creator App. Formerly of Facebook Mention fame for celebrities, athletes, and high profile figures, this app allowed these individuals to create, share, and analyze specific elements of their FB page with new tools and features. The purpose? Create a range of content to sponsor and showcase.

Education 42

Education Facebook Video Social Media 42

Landis PR

APRIL 25, 2022

As the one-year anniversary of the crash approached, we interviewed Luke, created a pitch package with b-roll, put together a media list that covered local media, Texas media and media that covered the crash and helped CNS develop a case study for their website. Then, the rest is history!

Local 52

Local Case Study Nonprofit Healthcare 52

PRSay

MAY 26, 2020

Intermountain Healthcare also launched a Facebook campaign that, at first, had a more general message. The hospital system’s media team has also been busy arranging more than 30 interviews per week with local, regional and national media, and implementing virtual press conferences to share important messages.

Communications 191

Communications Crisis System Healthcare 191

Cision

JUNE 25, 2015

This tactic can be especially effective for garnering local press (Think: Local company earns coveted spot on prestigious Inc. If it was a major interview, consider a behind-the-scenes look about how the coverage came to be. 500|5000 list). Update your profiles and bio. Are you the one quoted? Re-share it throughout the year.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

wiredPRworks

APRIL 13, 2022

Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. Currently, Chris serves as secretary of the local school council at Newberry Math and Science Academy in Chicago. About Growing Social Now.

Financial 52

Financial Social Media Banking Media 52

PR Insiders

MAY 7, 2021

If your interview with USA Today just appeared in print and online, you shouldn’t expect your phone to ring incessantly the next morning with people wanting to employ your services. It could be that a trade publication or your local newspaper proves just as valuable to you as the New York Times.

Data 78

Data Newspapers Analytics Measurement 78

Norton's Notes

MARCH 21, 2017

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. I also take a closer look at my blog shares as a lot of what I write tends to be more for the LinkedIn and Twitter audiences rather than Facebook.

Interviews 35

Interviews Writing Blogging Social Media 35

The Resolution Blog

SEPTEMBER 25, 2018

from tools to use, to Facebook for business, local SEO, GDPR and using data to create data-driven personas. Now it’s only just launched, but I can say each episode Stella will be interviewing a guest on an emerging area of PR to break the topic down.

Google 120

Google SEO Local Data 120

Cision

JANUARY 19, 2016

In fact, the Pew Research Center found that 67 percent of smartphone users shared pictures, videos or commentary about local events in 2015. So how can brands prepare when local events turn into national and global crises in mere seconds? In mid-June, media coverage focused on a map revolving around one city: Oak Island.

Crisis 120

Crisis Tourism Local Crisis Management 120

PRSay

FEBRUARY 5, 2018

Speeches, white papers, blog posts and even tweets create expectations about an executive’s communication skills that must be met when they do live Facebook chats, meet customers or talk with employees. When interviewing executives, listen for phrases, word and sentence lengths, and unusual terms they favor. Research and ask questions.

Communications 149

Communications Employee Leadership Writing 149

PR Conversations

NOVEMBER 22, 2023

Publication of that collective interview was prompted by my piece called A radical view of PR , which generated 48 comments including, notably, a response from Jim Grunig – one of several in the resulting lively discussion. These developments also gave life to what was known at the time as ‘digital PR’ or ‘E-PR’.

Education 52

Education Reputation Leadership Technology 52

Cision

JULY 19, 2016

In this interview, Lynda discusses how technology has transformed PR, why the press release is not dead and the strategies brands should adopt to improve their campaigns. After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate.

Real Estate 120

Real Estate Agriculture Local Technology 120

PRSay

OCTOBER 1, 2018

That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. We always attract a lot of local, regional, national and international press. Those 40 or 50 interviews I would do in a day would be out of 70 or 80 phone calls. We have a huge workload.

Public Affairs 98

Public Affairs Hotels Publicity Interviews 98

Barokas

MARCH 16, 2020

Stick to the facts and point your audience to official resources (your local government communications or the CDC) for more information. As an example, our client 98point6 is helping reduce the spread of COVID-19 by providing virtual, text-based primary care, and its Chief Medical Officer conducted a Facebook Live to answer patient questions.

Communications 88

Communications Case Study Conference Resources 88

Critical Mention

APRIL 13, 2020

The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time. Earlier in April, a story broke about Dr. Sarosh Ashraf Janjua, a Massachusetts-based cardiologist who travels once a month to Minnesota to work at local hospitals.

Media 111

Media Analytics Healthcare Crisis 111

Deirdre Breakenridge

FEBRUARY 20, 2018

racist, homophobic, sexist) opinions on either Facebook or Twitter? If face-to-face communication is more your style, search for a professional networking group such as the Public Relations Society of America (PRSA) that has a local chapter. Do the photos on Instagram represent you in a negative light? Find the Perfect Job Position.

Social Media 177

Social Media LinkedIn Brand Branding 177

Rock the Status Quo

FEBRUARY 17, 2016

I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a press release on Google News, Bing and Yahoo, so I tested out a new wire service yesterday. It can be a significant problem if you purchase syndicated blog content then share it on your Facebook page. Not good, but okay.

Engineering 100

Engineering Newspapers Google Banking 100

Rock the Status Quo

FEBRUARY 17, 2016

I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a press release on Google News, Bing and Yahoo, so I tested out a new wire service yesterday. It can be a significant problem if you purchase syndicated blog content then share it on your Facebook page. Not good, but okay.

Engineering 100

Engineering Newspapers Google Banking 100

Cision

MAY 18, 2016

In this interview, Sonja discusses how to tailor communication based on culture, the process of developing a global communication strategy and why it’s so important to send the right message to the right audience at the right time. How do you approach communication strategy for a large enterprise company versus a small startup?

Corporate 159

Corporate Groups Local Enterprise 159

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. 03.01.2021. Mr. Behar, your name appears in so many capacities, achievements, and titles over the years… Who are you, indeed?

Local 52

Local Writing Social Media Interviews 52

Sword and the Script

JUNE 10, 2017

An old video interview with Jeff Bezos, which has recently resurfaced on the social media , is a reminder that underscores just how visionary he really was. It’s pretty clear from that interview, Mr. Bezos could see in 1997 Amazon would be selling anything you could buy at a Walmart in 2017.

Trends 85

Trends Marketing Mobile Web 85

Stephen Waddington

JULY 17, 2018

We’ve been helping Asda’s PR team with a strategic programme to showcase the uniquely warm relationship between Asda colleagues and customers – and Asda stores’ commitment to make a difference in their local communities. Head to the Asda Facebook page and you’ll see just how much people love reading these stories.

Storytelling 60

Storytelling Local Community Case Study 60

Communications Conversations

JUNE 1, 2018

You know, those boxes of donuts you see at Target, locally here in Minneapolis. Essentially, it’s amounted to one Instagram post, one Facebook post and a landing page (I’m sure they’ve done some social advertising, but of course, I’m not privy to that information). THIS IS MY DREAM JOB!

Social Media 60

Social Media Media LinkedIn Instagram 60

Norton's Notes

MAY 13, 2015

Over the next few months I will be interviewing practitioners from the world of public relations and digital marketing from across the globe, people I respect and look up to. My first interview is with Arik C. I spend the most time on Facebook, but I love Instagram. I have decided to call this series 20:20 Vision.

Interviews 28

Interviews SEO Blogging Writing 28

Maxim Behar

SEPTEMBER 25, 2023

Because you meet people that you would never meet on Facebook or Instagram. Then we'd sit down to dinner with the local Rioja wine, jamon and cheeses. You can watch the whole interview here. We wrote it with the idea that it must be practical. But by the time we'd made the decision, we'd already gone halfway.

Travel 59

Travel Meeting Television Instagram 59

Flack's Revenge

DECEMBER 5, 2017

When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up. Agreeing to an interview and then becoming a no-show. Is there the potential for conflict? ” Run an ad in a newspaper and it needs to be labeled as an ad.

Pitching 174

Pitching Journalism Video Advertising 174

Bianchi Biz Blog

NOVEMBER 14, 2022

It didn’t hurt that GM President Mark Reuss was offering encouragement via Facebook on that drive. I’m also an active community volunteer, serving as an officer in my local Sons of the American Legion squadron, which lately involves helping to run a huge outdoor cornhole league.

Automotive 81

Automotive Engineering System Media 81

PRSay

MARCH 23, 2018

When my family undertook major renovations on our house in 2014, we began by interviewing several contractors. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. Nonprofit groups and volunteers came with tools and know-how. Even finding a contractor available then would have been difficult.

Corporate 108

Corporate Communications Crisis Management Crisis 108