Critical Mention

SEPTEMBER 24, 2019

Close out 2019’s last quarter with a bang by boosting your marketing practices. It’s no secret that marketing trends are always changing. With that said, it’s best to keep an eye out and make sure your organization is executing marketing practices that will help reach short-term and long-term goals. Produce Content Marketing.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

PRSay

MAY 6, 2019

Scoring a hit album or song in the digital era takes more than endless replay on a major radio station. Artists also need a creative, original marketing strategy. Writes The Wall Street Journal’s Anne Steele, “For Ms. With Billie this is a much longer-term project and radio’s not going to make or break her long-term career.”.

Radio 60

Radio Marketing Video Writing 60

PRSay

MAY 3, 2019

Scoring a hit album or song in the digital era takes more than endless replay on a major radio station. Artists also need a creative, original marketing strategy. Writes The Wall Street Journal’s Anne Steele, “For Ms. With Billie this is a much longer-term project and radio’s not going to make or break her long-term career.”.

Radio 60

Radio Marketing Video Writing 60

PR for Anyone

MARCH 24, 2020

Now is the time to up-level your marketing plan by adding in free publicity. Did you invent a new product, write a book, or win an award? Look at magazine covers for great hook examples. Ask Google, “Who writes about [your topic] at [name of publication]?” Make your business newsworthy. New” is the key word. Permalink

Publicity 331

Publicity Television Local Pitching 331

Maxim Behar

JULY 5, 2023

Maxim: Good afternoon, Radio “Focus”. Sometimes both me and my wife see what's in the fridge, we pull together whatever's left in the fridge and make something, put it in a pot for example, cook something, then spread it on a slice of bread, it's delicious. I like to experiment. And this is really a revolution with a capital R for me.

Radio 52

Radio Hotels Course Social Media 52

Critical Mention

NOVEMBER 22, 2019

PR and marketing pros can choose to take many directions when deciding how to best promote their brand. It can also be seen as word-of-mouth marketing or free advertising. Earned Media Examples. The expansion of different media types opens the door for more people to write about your brand. Share Tweet Share.

Radio 104

Radio Media Newspapers Sports 104

Maxim Behar

JULY 16, 2023

Host: It's time for our radio journey. And this is a good example for us in Bulgaria and elsewhere in the world. By the way, a lot of fruits in the Seychelles, when I go and ask for example passion fruit what it is good for, they say health and it is an aphrodisiac. More and more Bulgarians are discovering the Seychelles.

Radio 52

Radio Hotels Airlines Film 52

Cision

JUNE 6, 2017

Digital marketing success is fueled by creating great content and building a targeted audience, but there’s a third piece missing from that equation—ignition. The key idea here is that the economic value of content marketing does not come from content. Aligning a brand with a celebrity is the oldest type of influence marketing.

Marketing 239

Marketing Television Handbook Web 239

Burrelles Fresh Ideas

MAY 14, 2024

Overall, social media accessibility allows businesses to tap into new markets, increase their customer base and boost sales. They can also be beneficial for podcasts or radio shows to boost SEO. Here are some best practices for writing your social media content in plain language: Choose active voice rather than passive.

Social Media 93

Social Media Media Video SEO 93

Maxim Behar

JUNE 21, 2023

Host: You are the Honorary Consul General of the Republic of Seychelles, an honorary citizen of Shumen and a leading PR expert not only in Bulgaria, how do you combine these different roles and find time to write books? There are many pictures of mine of course, I have taken many as I have been working for Seychelles for 20 years now.

Radio 52

Radio Course Government Tourism 52

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

We know the power that social media campaigns can wield – from amplifying earned media that PR generates to marketing products. The splashiest influencer marketing campaigns tend to be in beauty, fashion, and other lifestyle sectors, but don’t count it out for B2B PR. Influencer marketing creates trust.

B2B 191

B2B Social Media Radio Fashion 191

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. American Marketing Association.

Radio 92

Radio Television Social Media Sports 92

Konnect Agency

JANUARY 7, 2022

How an Influencer Marketing Agency can Maximize Your Impact, Budget, and ROI. When deciding if influencer marketing is right for you, it is important to consider if your product or service would benefit from third-party validation and if so – what type of individual can help you reach your strategic marketing goals.

Agency 52

Agency Marketing Media Trade Shows 52

Konnect Agency

JANUARY 7, 2022

How an Influencer Marketing Agency can Maximize Your Impact, Budget, and ROI. When deciding if influencer marketing is right for you, it is important to consider if your product or service would benefit from third-party validation and if so – what type of individual can help you reach your strategic marketing goals.

Agency 52

Agency Marketing Media Trade Shows 52

Critical Mention

AUGUST 6, 2020

A media contact database is an essential tool for PR, communications, investor relations and marketing professionals looking to reach out to media contacts and outlets. For example, you can choose to create lists that separate contacts by geographical location, industry type, level of importance, etc. All-in-One Media Service.

Media 104

Media Radio Local Tools 104

Critical Mention

FEBRUARY 20, 2020

Some audiences seek out metrics and analytical data while others look out for media mentions via TV and radio shout-outs, online attributions or social media tags, tweets and posts. For example, PR and communications professionals benefit from citing relevant publicity data on social media. Provide Instant Analytics to Your Audiences.

Reputation 105

Reputation Brand Branding Analytics 105

Critical Mention

OCTOBER 3, 2019

Whether or not you’re new to the marketing scene, mastering the art of email marketing is an excellent way to generate ROI, feature your organization’s products and build brand exposure. Segmentation is a wonderful marketing technique that’ll help you organize and personalize your emails. Practice Email Segmentation.

Marketing 68

Marketing Training Groups Radio 68

Shift Communications

OCTOBER 8, 2014

Full Disclosure: Anyone who knows me has a 0% chance of being surprised that I’m writing this post. No marketing plan. In another example, Beyoncé was lined up to receive the MTV Video Vanguard Award at the Video Music Awards this year. Senior Marketing Analyst. Marketing Music Public Relations Uncategorized Beyoncé'

Marketing 165

Marketing Radio Video Creativity 165

Waxing UnLyrical

NOVEMBER 2, 2016

So the next time you’re giving a talk, writing your blurb on the company website or even just updating your LinkedIn profile, consider taking a few easy steps to pump up your bio: 1. Her example: “Paul Hall, also known as the “Main Money Man,” is an investment banker and radio host.”. Think for a moment. Start with the basics.

Writing 40

Writing LinkedIn Radio Examples 40

PR Fuel

MARCH 22, 2022

Nearly 80% of marketers are adding press releases to their content marketing strategies. Then, write your press release with that publication’s target audience in mind. If you want to ensure your release is picked up, dedicate time to the writing process. Then, write a fresh release for that publication.

How To 90

How To Guidelines Writing Pitching 90

Critical Mention

NOVEMBER 18, 2019

Earned Media provides an abundance of PR and marketing advantages to many businesses, organizations and individuals. The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels.

Viral 70

Viral Radio Media Sports 70

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

PR teams know Cision from its “day job” – offering PR and marketers media databases and analytic tools – and those functions position it well to cover best practices in easy-reading posts. Check out ones like this for fixing your influencer marketing or this post on advances in PR measurement. The Wrike Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

Critical Mention

JANUARY 16, 2020

It’s important for marketing, communications and PR pros to keep SEO strategies in mind when creating content. For example, if your organization has written an article titled Top 5 B2B Marketing Practices , it makes sense to add an internal link of a previously written resource of yours titled, B2B Strategy Guidelines.

SEO 80

SEO Strategy Engineering Mobile 80

Critical Mention

OCTOBER 16, 2019

Media monitoring helps PR and marketing pros track buzzworthy content and help build their brand through specific keyword searches. It opens the door to content inspiration and new marketing strategies. Sentiment analysis is an invaluable tool for PR and marketing pros. Lack of Sentiment Analysis for Earned Media.

Media 80

Media Analysis Radio Sports 80

Sword and the Script

JUNE 4, 2019

1) PR software market estimated at $4 billion. Consulting firm Burton-Taylor published a report that benchmarks market size and market share for a category of technology the company describes as “Media Intelligence and PR Software.” Gartner says about one-third of the CMO budget goes to marketing technology. Here we go….

Software 106

Software Reddit Marketing Survey 106

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. 12) “Write for businesses.”.

Employee 150

Employee Print Writing Survey 150

MaccaPR

AUGUST 18, 2020

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Roshini Rajkumar, WCCO Radio. So marketers, be sure to rehearse interviews with your spokesperson so that they can recover mid-conversation if needed. Ohhh—heavens, yes!

Interviews 71

Interviews Skype Radio Pitching 71

PR Fuel

JANUARY 24, 2022

For example, if your audience comprises college students, use a persona that speaks directly to them. Collect Market Data. Use the data to determine how your brand story corresponds with market trends. Involve your sales and marketing teams when gathering this data for it to be useful. Research Your Audience.

Creativity 101

Creativity Data Measurement Product Launch 101

Critical Mention

NOVEMBER 5, 2019

PR pros and marketers should take advantage of their organization’s social media interactions. Therefore, a good way to get started is by addressing frequently asked questions in your social media marketing practices. Track trending organizations and keyword topics to compare your social media marketing strategy to your competitors’.

Social Media 105

Social Media Media Customer Service Radio 105

Newsfile

JUNE 28, 2023

Utilizing the 7 best ways to accomplish media monitoring will help increase the success of your press release and your overall PR and marketing efforts. In addition, conducting media monitoring will help position you as a leading public relations or marketing professional. What Is Media Monitoring?

Media 52

Media Analytics Radio Google 52

Critical Mention

APRIL 9, 2020

For example, Critical Mention is in the heart of New York City and our employees are working remotely due to the risk that COVID-19 poses. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Priscilla is the marketing coordinator for Critical Mention.

Healthcare 89

Healthcare Radio Sports Video 89

The Resolution Blog

OCTOBER 30, 2017

Speak their language It’s so tempting to start shouting about your good results, how many pieces of coverage you’ve secured, how much the Telegraph journalist loved your event and will definitely write soon. Tip: If it is an important meeting, manually write yourself a script, read it once and throw it away.

Meeting 120

Meeting How To Radio Energy 120

Critical Mention

OCTOBER 11, 2019

Share your reviews and testimonials to bolster your marketing efforts. So share your earned media because it serves as an excellent marketing practice that naturally attracts and influences audiences across all mediums. . Magnify your brand’s message by strategically weaving your mentions into multiple marketing tactics.

Brand 81

Brand Branding Media Case Study 81

Buzzstream

MARCH 13, 2024

But the simplest explanation I’ve ever given is that digital PR is a marketing tactic used to earn high authority links from publications that drive rankings and site traffic. Digital PR vs. Traditional PR Technically, digital PR focuses solely on online media to boost brand awareness, sentiment, and market share on the web.

Digital PR 71

Digital PR Construction Case Study SEO 71

Critical Mention

SEPTEMBER 5, 2019

In today’s social media culture, influencer marketing plays an incredible role in capturing the attention of potential customers. For example, if an influencer Tweets something great about your organization, others can re-Tweet and like it all across the site. Priscilla is the marketing coordinator for Critical Mention.

Social Media 75

Social Media Media Analysis Radio 75

PR Fuel

NOVEMBER 2, 2021

Writing a press release newswire is the first step, but getting this content to as many people as possible could boost your sales and grow your business. Working with a PR company guarantees your releases will feature on top radio and TV stations and influential websites and social networks. Extra Features. Extra Services.

Writing 52

Writing System Automotive SEO 52

Maxim Behar

JUNE 12, 2024

There are 4 billion opinions, and when you write something on social media, potentially 4 billion people worldwide can read it, regardless of the language, because it can be translated in a second. On Twitter or Instagram, it is a bit harder to recognize the people you are writing to; there are ways.

Ethics 69

Ethics Social Media Travel Newspapers 69