Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. He’s a former journalist-turned-PR pro. Why Life Time?

Radio 167

Radio Journalism Interviews Energy 167

Cision

JULY 19, 2016

Lynda Fernandez, senior vice president of public relations & international at the Miami Association of Realtors, says if you do not establish strong relationships in the PR industry, you will miss out on opportunities to expand your brand’s reach. You need to determine your objectives and identify your audience, for example.

Real Estate 120

Real Estate Agriculture Local Technology 120

Deirdre Breakenridge

AUGUST 26, 2014

Techies, for example, might enjoy working with a mobile start-up, while fashion gurus would rather work at a boutique PR firm. In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts. Consider joining PRSA.

Industry 316

Industry Fashion Travel Tourism 316

Cision

SEPTEMBER 1, 2015

They’re too focused on internal structure. In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? Executives are usually keenly aware of the internal and external criticisms of their company or organization. They Say Too Much.

Media Training 120

Media Training Media Training Small Business 120

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. I look forward to the PRSA International Conference every year for so many reasons. Book Reviews / Journal Research.

Skype 150

Skype Industry Storytelling Interviews 150

Barokas

MARCH 16, 2020

Stick to the facts and point your audience to official resources (your local government communications or the CDC) for more information. As an example, our client 98point6 is helping reduce the spread of COVID-19 by providing virtual, text-based primary care, and its Chief Medical Officer conducted a Facebook Live to answer patient questions.

Communications 88

Communications Case Study Conference Resources 88

Ethical Voices

APRIL 22, 2024

About 50% had trust in the news they got on social media, and about 56%, so a six-point spread, for national news, and then I think closer to 62% for local news. I’ve done 170-plus interviews and it’s the first one like this I’ve heard. And the numbers for 18 to 29 are about the same. Thank you for sharing it.

Report 90

Report How To Ethics Nonprofit 90

PRSay

JUNE 9, 2021

The suit claims that Publicis Health worked with Purdue’s internal marketing team to “humanize” the brand by creating “patient vignettes” — examples of patients with certain clinical conditions — to help doctors spot people for whom they might prescribe OxyContin. Custin said. The answer, in my opinion, is ‘yes’.

Crisis 164

Crisis Ethics Publicity Marketing 164

MaccaPR

AUGUST 26, 2015

Although 17-minutes-long, the Lego brand video is a shining example of how engaging the medium of video can be in communicating a corporate history story that's true to its brand. The New York Times TimesMachine is a best-in-class example of how a brand can digitize its archives to engage its audiences. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Sword and the Script

AUGUST 14, 2018

For example, citing the Edelman Trust Barometer, Digiday reported , “trust in traditional media has increased from 48 percent last year to 61 percent in 2018.”. For example, the top challenge, “staffing and resources” gleaned just 28% of the votes globally. 10 Fundamentals for Successful B2B Media Interviews.

Survey 102

Survey Report Media B2B 102

PR Fuel

JUNE 11, 2020

When a reporter covers your launch, interviews your CEO, or praises your service, consumers tend to have a higher degree of trust than when they get the information directly from the company. For example, if your restaurant gets a great review in the New York Times , you can bet your tables will get booked up fast!

How To 98

How To Newspapers Analytics SEO 98

Presspage

AUGUST 24, 2023

Discovering New Loyalty Porsche Nederland launched 'Discovered,' an online lifestyle magazine showcasing qualitative content such as documentaries, podcasts, and interviews to reach new audiences. Local micro-influencers, like Eva Cleven, were leveraged to engage the target audience through podcasts.

Storytelling 78

Storytelling Data YouTube Strategy 78

Sword and the Script

JANUARY 29, 2019

I began to realize there are many good reasons for PR and HR to work together beyond internal communications. Another approach is to invite local leaders from government and associations like the local chamber or technology association. Give break out sessions on networking strategies, interview skills and career planning.

Resources 78

Resources Creativity Publicity Local 78

Ethical Voices

OCTOBER 24, 2022

Walcher Communications , a public relations and marketing firm based out of San Diego with a diverse mix of local, regional, and national clients. I started my PR career interning at The McCray Agency in San Diego and ended up graduating early to start my PR career there. Should I push my client for them to be interviewed?

Ethics 50

Ethics Interviews Advertising Advertising 50

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships. How has PR changed over the years?

Local 120

Local Newspapers Retail Sports 120

MaccaPR

OCTOBER 2, 2017

Recently, a client consulted with me about promoting an event with a Hispanic theme, and they came up internally with a design that included images of. For example, when talking in-house with a client, we talk about our Hispanic marketing initiative, yet when addressing the public, we talk about their Latino community involvement.

Insurance 74

Insurance Insurance Interviews Marketing 74

Sword and the Script

SEPTEMBER 18, 2018

RW: Proving ROI is tough for PR professionals because we work with ‘potential’ figures – reach and advertising value equivalency (AVE) are just examples. It’s a challenge to get all the press releases out for each of these units while still being able to find time to secure interviews for our 25+ spokespeople.

Media Relations 69

Media Relations Media Insurance Insurance 69

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. Ryan posted interviews with key PR leaders. I wanted to get some additional flavor for what the MN PR Blog meant to people in our industry, so I asked some colleagues and leaders in local Minneapolis/St.

Blogging 78

Blogging Agency Community Local 78

Stephen Waddington

JULY 17, 2018

We’ve been helping Asda’s PR team with a strategic programme to showcase the uniquely warm relationship between Asda colleagues and customers – and Asda stores’ commitment to make a difference in their local communities. 2 Give examples of what you’re looking for What’s an amazing story to one person is often a day job for another.

Storytelling 60

Storytelling Local Community Case Study 60

The Stalwart Blog

NOVEMBER 4, 2016

Lauren Krase, head of compensation at Mitchell International. When asked about salary when interviewing for a job don't commit, especially because people, especially women, tend to undervalue themselves. Marika Lemmons from ESET shared a great example of what local leaders are doing to promote pay equity from her company.

Strategy 60

Strategy Nonprofit Engineering System 60

PR Fuel

OCTOBER 16, 2020

When a reporter covers your launch, interviews your CEO, or praises your service, consumers tend to have a higher degree of trust than when they get the information directly from the company. For example, if your restaurant gets a great review in the New York Times , you can bet your tables will get booked up fast!

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

When a reporter covers your launch, interviews your CEO, or praises your service, consumers tend to have a higher degree of trust than when they get the information directly from the company. For example, if your restaurant gets a great review in the New York Times , you can bet your tables will get booked up fast!

How To 52

How To Newspapers Analytics SEO 52

Reputation Us

JANUARY 7, 2019

That is, get a pulse on what’s being discussed and felt internally by the credit union’s board, executives, staff, branch managers, frontline member representatives, HR, recruits and vendor partners. As 2019 evolves, so will the chatter internally and externally about your credit union.

Reputation 60

Reputation Nonprofit Policies Financial 60

ImPRessions - Crenshaw Communications

MAY 3, 2017

We constantly find horrid examples committed by journalists. And exposure to eager PR students helps fill the new hire or intern pipeline. Consider panels, webinars, guest-teaching at local schools and more. For events or capturing the CEO in an interview, try VSCO for professional editing and filters for IoS and Android.

Writing 149

Writing Education Pinterest Creativity 149

OnePitch

MAY 31, 2022

Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. Yeah, and I interned a bit at CBS. And I covered local news. Her Beat. [00:02:04] 00:02:04] BB: Yes. Tell us first, before we get into your inbox, what does the economy reporter focus in on? And it worked out.

Real Estate 52

Real Estate Pitching Data LinkedIn 52

Reputation Us

SEPTEMBER 7, 2016

The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.” A local newspaper reporter picked up the incident from a police report and then two TV news stations did follow-up stories.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

PR Conversations

OCTOBER 27, 2023

So, for example, when television was invented journalists tended to use it like radio by simply televising someone reading the news rather than using pictures. For example, often they formed coalitions to interact with government and then with the government interacted with an organization. MacManus, & D. Vercic (Eds.),

Reputation 52

Reputation Social Media Internal International 52

Critical Mention

APRIL 26, 2017

My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. You’re often interviewed for pieces on the business of sports for media outlets like ESPN. How do you prepare for these interviews and do you have any secret weapons you keep in your arsenal when speaking to the media?

Sports 60

Sports Internal International Enterprise 60

OnePitch

JUNE 16, 2022

Read below for the entire interview with Desiree: 1.) Of course, the day wouldn’t be complete without a steady drumbeat of client calls and internal meetings to hash out priorities and deliverables. Can you share an example of one that worked? As any PR professional knows, no two days are the same in our line of work!

Pitching 63

Pitching Consumer How To Meeting 63

PRSay

AUGUST 10, 2016

All these years, I’ve presented at conferences, talked to students, and given interviews in hopes of showing the world that we are here, and we are here to stay. There is a still a long way to go and I hope that our work, examples, and good intentions inspire those just starting. Those who will inspire younger generations to pursue PR.

Leadership 60

Leadership Groups Employee Industry 60

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Provide examples and help the journalist tell a good story.

Media Training 180

Media Training Training Interviews Media 180

Prohibition

JANUARY 14, 2022

It could be man-made—for example, a product recall. For example, a customer gets angry about an error in billing or service and posts a complaint on Facebook or Twitter. ? An intermediate crisis. For example: A lawsuit alleging dangerous product defects. Will you hold an external or internal press conference?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Conversations

NOVEMBER 20, 2014

Personally I feel the tendency to state that public relations practice (including internal communications) is better today than in the past is a mistake as much earlier wisdom seems to have not only been lost, but denied by this stance. As such it enables consideration of this specialism across a period of 65 years.

Employee 77

Employee How To Internal International 77

Maxim Behar

JULY 6, 2023

There is no local cuisine because there are no locals, we will talk about it later, I will tell you where they came from. For example, there is a law that you can build one hotel on one beach. You can watch the whole interview here. I put around 100 photos in it, all taken by me, to show the beauties of Seychelles.

Hotels 52

Hotels Tourism Local Course 52

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Host: Your personal story is an amazing example of how a person can reach great heights in life. Then a guy from America came to interview me.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PR Conversations

SEPTEMBER 22, 2015

This time, for a more thorough understanding of how the situation might have changed or evolved, I decided to conduct a series of opinion interviews with several Italian female PR practitioners (recognized by name at the end). All of the women interviewed are PR practitioners, some at the executive level. today’s biggest challenges.

Interviews 40

Interviews Enterprise Corporate Internal 40

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. The report provides an international perspective on the challenges facing the PR business. Each corporate PRCA member will be expected to engage with a local school each year.

Government 103

Government Education Print Ethics 103