Burrelles Fresh Ideas

MAY 14, 2024

Provide Subtitles, Closed Captioning or Transcripts Video subtitles, captions and transcripts help to make video content more accessible to a large audience, including people with hearing impairments and other disabilities. Subtitles are used to translate the speech from the video to text. Don’t forget to add relevant keywords.

Social Media 93

Social Media Media Video SEO 93

ImPRessions - Crenshaw Communications

JANUARY 16, 2019

Normally when a company manages to generate international attention and earn millions of views for a brand message, it’s a win. As a statement against bullying, sexual harassment and other forms of so-called “toxic” masculine behavior, the video is fine. There’s a lot to like about the message.

Advertising 236

Advertising Advertising Video Ethics 236

ImPRessions - Crenshaw Communications

MARCH 6, 2017

First, a video of founder Travis Kalanick arguing with a driver made the rounds on social media, prompting Kalanick to issue a rare and soul-searching admission that he needs to “grow up.” But for ordinary organizations, trivial leaks of internal conversations or information can be problematic. Look at the White House.

Reputation 159

Reputation How To Employee Financial 159

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists. Reid Blackman, Ph.D.

Technology 96

Technology Ethics Tools Creativity 96

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Shift Communications

MAY 17, 2023

Generative AI (genAI) burst onto the scene in late 2022 with the public availability of OpenAI’s ChatGPT, one of many apps that create text, images, videos and audio content based on its learnings from massive data stores. How we use it: with an eye toward our firm’s ethical standards. You’ll have read the headlines.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

Generative AI (genAI) burst onto the scene in late 2022 with the public availability of OpenAI’s ChatGPT, one of many apps that create text, images, videos and audio content based on its learnings from massive data stores. How we use it: with an eye toward our firm’s ethical standards. You’ll have read the headlines.

Publicity 78

Publicity Guidelines Training Transportation 78

Presspage

DECEMBER 12, 2017

. “For example, one of our key policy issues is ethical conduct in public relations. A short while ago there was an issue with Bell Pottinger…”[a British PR agency], “which prompted a huge interest spike in ethics in public relations. “Whenever there is a chance to publish a video, we try to do that.

Strategy 83

Strategy Ethics Facebook Twitter 83

Newsfile

FEBRUARY 28, 2024

A User-generated content (UGC) is any content—text, videos, images, reviews, or testimonials—created by people, rather than brands. Generative AI refers to artificial intelligence capable of creating new content , such as text, images, music, or video, by learning from existing data. What is User-Generated Content (UGC)?

Viral 52

Viral Crisis Communications SEO Reputation 52

Bianchi Biz Blog

OCTOBER 9, 2023

I also produce audio and video content for our online and multimedia channels. In recent years, I have spent a great deal of time covering the emergence of new commercial vehicle powertrain technologies such as battery-electric and hydrogen fuel cell trucks, as well as internal combustion engines that run on cleaner and renewable fuels.

Transportation 100

Transportation Meeting Newspapers Media 100

Wadds Inc.

JANUARY 16, 2023

The masterful public relations professional understands the enormous value of living a personal and professional life that reflects the highest standards of moral conduct and ethical behaviour. They are proverbial rotten apples that attempt to spoil many of us in public relations practice who abide by the highest ethical standards.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Ethical Voices

OCTOBER 24, 2022

Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person. The ethics of how we are covering Kanye West. I started my PR career interning at The McCray Agency in San Diego and ended up graduating early to start my PR career there.

Ethics 50

Ethics Interviews Advertising Advertising 50

Stern + Associates

AUGUST 15, 2022

By advocating for what he calls a “transgenerational ethic,” a big picture understanding of our place in the world and how we can contribute to future generations, Wallach helps leaders build strategic decision-making capabilities that go beyond the quarterly or annual review to ensure long-term impact. State Department, The U.N.

Training 62

Training Public Affairs Ethics Groups 62

Stuart Bruce

MARCH 18, 2015

Attend a training course with with the CIPR, International School of Communication (ISOC) or Leeds Beckett University. Ethics is a new compulsory module where you must log at least 5 points. Already participated in global communications ethic debate as moderator of World Communication Forum in Davos. A book on video editing?

Training 60

Training Ethics Course Analytics 60

PR in High Definition

DECEMBER 17, 2018

A lesson in ethics. The ill-advised campaign that led to a host of troubles in South Africa highlighted the need for proper ethical standards in the comms industry. Celebrity YouTuber, Logan Paul, sparked outrage this year after posting a disrespectful video. GDPR, the acronym you cannot escape.

YouTube 48

YouTube Ethics Crisis Industry 48

PR in High Definition

JULY 22, 2019

The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. Similar videos followed quickly, and they were even more impressive. Not this time. A government could be unsettled by a foreign player.

Media 74

Media Viral Video Newspapers 74

Melissa Agnes

SEPTEMBER 4, 2020

Enhances the user experience with a strong narrative and your choice-photos and videos. Provide ReputationDefender with the information it needs, which is all done virtually through the ReputationGrower online platform: Provide the ReputationDefender team with your professional resumé, bio, images, videos, etc.

Brand 234

Brand Branding Reputation Crisis 234

Melissa Agnes

OCTOBER 21, 2014

If images and/or videos are involved, than your chances of experiencing a viral crisis heighten significantly. Everything has viral potential. If your crisis is news worthy, relatable and has an emotional impact, it has a good chance of going viral – quicker than you can imagine. Every employee is a spokesperson for your organization.

Crisis 249

Crisis Crisis Management Viral How To 249

Wadds Inc.

MARCH 29, 2024

Claire Munro spoke to Rachel Miller ahead of the publication of her book Internal Communication Strategy. Rachel is the founder of consultancy All Things IC, Chartered PR and Fellow of both the CIPR and the Institute of Internal Communications. What makes it stand out from other books on the subject of internal communication?

Internal 52

Internal International Strategy Communications 52

Cision

SEPTEMBER 10, 2015

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. What level of eye contact is best in video? Emerged Trends.

Trends 120

Trends Mobile Web System 120

Sword and the Script

JUNE 6, 2020

it has never been clearer than right now that brands aren’t your friend, when social media is awash in videos of riots and humans being assaulted… American brands have rushed to show where they stand, but it’s still uncertain what they intend to offer – what they can offer – beyond greater awareness of their existence and a vague sense of virtue.”

Brand 92

Brand Branding Fashion YouTube 92

Burrelles Fresh Ideas

JUNE 20, 2023

To truly captivate their audience, they can incorporate eye-catching imagery and videos that showcase vibrant summer colors, refreshing drinks, and delicious seasonal ingredients. It could be as simple as a social media post, a review on Yelp, a podcast, or a video about their experience with your brand.

Brand 40

Brand Branding Local Instagram 40

Maxim Behar

DECEMBER 20, 2022

We know each other for almost 15 years now, have done numerous projects together within the International PR Organization ICCO, have met several times in Austria and in Bulgaria. You are one of the strongest persons that we have in the international PR business. Key Account Manager, SPI International. Milen Tzanov. Pinar Alkan.

Energy 52

Energy Groups Internal International 52

Maxim Behar

JANUARY 11, 2024

There's a video of an interview with Bill Gates where he's asked, "What do we use this computer for?" This transparency makes the world far more ethical than it used to be. I wrote the first business ethics standard in this country 22 years ago and traveled to all 28 counties to present it. What do they all have in common?

Leadership 59

Leadership Social Media Creativity Ethics 59

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. The report provides an international perspective on the challenges facing the PR business. Fears of jobs losses, lack of skills, the rise of automation and international trade are all contributing to pessimism about the future.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

MARCH 15, 2018

Everyone wants to work for an ethical company and takes it personally when corporate actions are misinterpreted or mislabeled. Even easier, is providing links to the corporate website, crisis response tools like Blink OnDemand Crisis PR with messaging and proof points, YouTube videos and blogs that can then be embedded in employee posts.

Employee 70

Employee Crisis Corporate Social Media 70

Mark My Words

DECEMBER 15, 2020

The record for an advertising Instagram post was $500,000, paid to Kim Kardashian in 2015, but Mr Borkowski said Oprah’s social media video was ‘a million buck post in free publicity’ at least. He said: ‘Having Oprah Winfrey endorse your product is the golden ticket in global advertising for any company.

Instagram 60

Instagram Brand Branding Publicity 60

Melissa Agnes

OCTOBER 21, 2014

If images and/or videos are involved, than your chances of experiencing a viral crisis heighten significantly. Everything has viral potential. If your crisis is news worthy, relatable and has an emotional impact, it has a good chance of going viral – quicker than you can imagine. Every employee is a spokesperson for your organization.

Crisis 100

Crisis Crisis Management How To Viral 100

Doctor Spin

JANUARY 16, 2024

A film adaptation of the video game of the same name, which in turn is inspired by the social deduction game Werewolf. Inspired by the board game “Dead of Winter,” this film follows a group of survivors in a post-apocalyptic world who must deal with internal and external threats, including the possibility of a betrayer.

Wikipedia 52

Wikipedia Film Groups Journalism 52

Flatiron Communications

JANUARY 13, 2016

It even went ahead and purchased Current , Al Gore’s youthful and edgy digital and cable video news outfit that probably was some five years ahead of its time. Did someone say that Now This enjoys 700M+ video views a month ?). Former Al Jazeera America News Exec Dave Marash (Tim Sloan/AFP/Getty Images).

Enterprise 28

Enterprise Television Sports Ethics 28

PR Conversations

JANUARY 29, 2016

That’s the output of over 2,500 leaders from business, government, international organizations, civil society, academia, media and the arts. And let’s not think about ethics – or social justice – or worry about feminism, when clearly all women are bothered about is bread.

Publicity 40

Publicity Ethics Creativity Travel 40

MaccaPR

MAY 28, 2015

“Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station.

Film 48

Film Marketing YouTube Advertising 48

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Maxim: It's the world's PR organization, I was president and I'm still on the executive committee as international development director.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Ethical Voices

NOVEMBER 21, 2022

As Thanksgiving approaches, I wanted to take a minute and just say how thankful I am to the outstanding students in my Public Relations Ethics class (COM525) as Boston University. We start every class by discussing ethical issues we have seen or read about over the past week. A new code of ethics. How to be an ethical leader.

Ethics 73

Ethics Sports Employee Privacy 73

Contently - Strategy

APRIL 10, 2019

Rodman started commenting publicly on international politics, and both Congress and human rights groups began to investigate whether the lavish gifts he brought Kim Jong-un were a breach in diplomatic law. Josem said some of these sites stretch the limits of ethical, legal gambling to the breaking point.

Company 105

Company Marketing Education Data 105

Maxim Behar

MAY 31, 2021

And then, I became a journalist, although I studied International Business and graduated in Prague, the Czech Republic. Now we have thousands of international awards, a big office with many people, but my attitude towards the business is the same. I would add also ethics and honesty for our industry. That is how I started!

Newspapers 52

Newspapers Social Media Ethics Travel 52

Maxim Behar

JANUARY 24, 2022

His first graduation was from Prague University on International Economic Relations. Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. Everything transparent is ethical!

Ethics 52

Ethics Creativity Leadership Crisis Management 52