Contently - Strategy

NOVEMBER 3, 2021

Do I need to parse the fine print of a scientific study every time I cite a statistic? Fact-checking becomes even more important when you’re writing about sensitive topics. Dimond recalled writing a piece about how the parents of transgender children have translated their parenting lessons into business and leadership decisions.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Burrelles Fresh Ideas

OCTOBER 24, 2023

Burrelles comprehensive monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social. Guest Contributor: Katie Brenneman is a passionate writer specializing in lifestyle, mental health, education, and fitness-related content. Contact us to discuss your specific needs.

Strategy 97

Strategy Ethics Social Media Data 97

Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts.

Meeting 93

Meeting Media Journalism Education 93

Contently - Strategy

FEBRUARY 12, 2024

Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. Many forms of financial content marketing from banks take on an advisory role , educating readers on touchy topics like debt and investments.

Financial 52

Financial Content Marketing Marketing Banking 52

Stephen Waddington

JULY 14, 2019

As I write this I can hear his exasperation at my lack of English language education. Editing and sub-editing have been a casualty of the shift from print to online. The web app simplifies writing and improves its comprehension. Finally it simplifies the structure of your writing. Invite is a verb.

Construction 83

Construction Policies Print Software 83

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Burrelles monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social — along with the ability to integrate Google Analytics for comprehensive reporting and evaluation. When she isn’t writing, you can find her with her nose buried in a book or hiking with her dog, Charlie.

Community 92

Community How To Marketing Data 92

wiredPRworks

SEPTEMBER 11, 2021

Every year on this day, I think back to those first few turbulent hours after the tragic event and remember how fragile the world seemed and how strong and calm we needed to be as education communicators. Producing a letter took time to write, print or copy and mail. The writing is brilliant. 2011 Update. I’ll be honest.

Communications 105

Communications Community Crisis Film 105

B2B PR Sense

JANUARY 5, 2018

For example, if you want to generate more website traffic, you may be better off authoring and placing articles in targeted outlets rather than trying to get the media to write about you. PR people don't whisper into the ears of journalists about what to write. Or a correction be issued if it is in print.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. Some brands really lend themselves well to print and out of home advertising. A few of my Seattle-based public awareness clients targeted mainly the city proper.

Print 120

Print Tourism Transportation Film 120

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Consumer media outlets may also have business, nonprofit, education and government reporters who will be interested in your story.

Storytelling 163

Storytelling Media Nonprofit Government 163

Melissa Agnes

OCTOBER 16, 2014

The issue has all sorts of implications including recognition as professionals, education versus training, classroom instruction versus on-the-job experience, and respect for the work emergency managers do both when responding to a disaster and when doing other things to preserve life, property and the environment. Now we leave it to you.

Education 270

Education Government Policies Wikipedia 270

Critical Mention

AUGUST 5, 2018

He also holds a seat on the NASA Education and Outreach Council. Today, you can follow David for his speaking engagements, educational PR articles and industry news. Her company allows for clients to target specific media to advance their objectives to obtain esteemed TV bookings and influential online and print media.

Twitter 77

Twitter Radio Social Media Print 77

PR Insiders

APRIL 13, 2021

Most PR firms specialize in print media (getting editorial coverage in newspapers and magazines, both online and offline), and many focus on social media. So in addition to the monthly retainer, you can expect to be billed for materials they write for the press, or time spent on research, phone charges, copying, postage, etc.

Radio 78

Radio How To Public Affairs Print 78

Presspage

FEBRUARY 10, 2020

Write a snappy email subject line that will grab attention, but stay away from clickbait. Instead of including a full press release, consider writing just a paragraph or two about why this story is right for their publication or website, and then offering an interesting spokesperson for an interview or invite the journalist to your event.

Pitching 78

Pitching Advertising Advertising Product Launch 78

PRSay

AUGUST 8, 2018

For example, if you’re pitching a year-round story about car safety, you can write a tip sheet or create a video on the importance of seat belts. If you’re educating people about the dangers of drunk driving, you can use the same content for the Fourth of July holiday or Super Bowl Sunday.

Pitching 137

Pitching Interviews Video Report 137

wiredPRworks

SEPTEMBER 11, 2021

Every year on this day, I think back to those first few turbulent hours after the tragic event and remember how fragile the world seemed and how strong and calm we needed to be as education communicators. Producing a letter took time to write, print or copy and mail. The writing is brilliant. 2011 Update. I’ll be honest.

Communications 81

Communications Community Crisis Film 81

Waxing UnLyrical

JUNE 14, 2018

Here are a few ways to write a resume which is similar to a job posting: Read the required skills section of the job posting and find achievements or examples which prove you are skilled in this area. Write Off Job Expenses. Think of the cost of gas traveling for interviews, new work clothes and printing costs.

Print 71

Print Resources Technology Interviews 71

Stephen Waddington

DECEMBER 30, 2019

89% of practitioners in the UK are still white and 80% are graduates and a third are privately educated. The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. Voice/search apps have taken over chatbots as one of the areas in which agencies need more education.

Government 103

Government Education Print Ethics 103

Bianchi Biz Blog

OCTOBER 24, 2022

As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. In my role today, the most fun stories I get to write come from test-driving trucks. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community.

Meeting 60

Meeting Automotive Transportation Media 60

David PR Group

OCTOBER 17, 2014

Remember, journalism was created to educate, inform, and persuade people, and our nation’s first journalists were not writing to please advertisers. Thomas Paine did not write Common Sense as a vehicle to promote furniture discounts, closeout sales, or classifieds.

Journalism 85

Journalism Print Newspapers Advertising 85

Mindful Marketing

SEPTEMBER 19, 2020

Its ‘product features’ back up its brand promise. Although I believe donation (giving money to worthy causes) and volunteerism (encouraging employees to serve those in need) are both important approaches, the most effective CSR occurs within a business model that marries financial goals with societal good.

Corporate 102

Corporate Consumer Employee Print 102

Maxim Behar

JANUARY 3, 2021

The book now is on sale by Simon & Schuster in all Barnes & Noble book stores across the US, in practice, all Universities have in their libraries, many of them included it in their educational programs. What was the most challenging aspect of writing this book? I do not know.

Local 52

Local Writing Social Media Interviews 52

Contently - Strategy

OCTOBER 24, 2019

Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. Many forms of content marketing from banks take on an advisory role , educating readers on touchy topics like debt and investments. Keep topics personal and relatable.

Financial 79

Financial Banking Content Marketing Writing 79

Stephen Waddington

MAY 8, 2018

Caroline Latta, strategic public engagement and communications lead at NHS North of England Commissioning Support describes the NHS Child Heath app aimed at educating parents about common childhood illness and reducing attendance at NHS services. #3 More than 4,500 people had a sore throat or headache. Amazon (Kindle) £4.99

Communications 63

Communications Healthcare Print Community 63

Cision

JULY 14, 2016

For as long as I can remember, I have loved art, writing and being creative. While I excelled at all my classes, I would always rather write an essay than take a multiple choice test. It’s a regular challenge to educate clients that we know our market best and how travelers here research and consume their news.

Travel 120

Travel Agriculture Tourism Internal 120

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Bad Pitch Blog

JANUARY 13, 2016

Yes, after 10 years of writing the Bad Pitch blog, I’m afraid we can still suck as an industry. I can tell you we never thought we'd be writing for it 10 years later. So here are some of the better posts from the last 10 years to help entertain and educate anyone that might be interested. And some of us still do.big time.

Pitching 40

Pitching Media Relations Media Big Data 40

Melissa Agnes

OCTOBER 16, 2014

The issue has all sorts of implications including recognition as professionals, education versus training, classroom instruction versus on-the-job experience, and respect for the work emergency managers do both when responding to a disaster and when doing other things to preserve life, property and the environment. Now we leave it to you.

Education 100

Education Government Crisis Management Crisis 100

Stephen Waddington

JUNE 23, 2019

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 13 Turning the classroom inside out The education market is rapidly being disrupted by technology. I’m taking another week off from writing my letter next week. TV and mobile are almost at parity for both viewing and ad investment.

Report 81

Report YouTube Privacy Web 81

Mora Communications

DECEMBER 15, 2017

Unlike ads or commercial, you don’t pay for the stories to run, and unlike digital marketing or social media, you can’t simply write something and then post it. It means presenting the media with strong stories that educate, enlighten and inform. Media relations is not paid media, but is generally referred to as earned media. .

Marketing 40

Marketing Radio Newspapers Print 40

Sword and the Script

NOVEMBER 26, 2019

At the time of this writing, there are no reviews of Cision Impact on the review site G2. The challenge for Cision is going to be in educating the PR market. A good print ad in the analog world could drive coverage too. Cision hasn’t disclosed how many customers have purchased Cision Impact.

Publicity 92

Publicity Media Advertising Advertising 92

ZudePR

SEPTEMBER 8, 2015

But latterly, after finishing my education, getting a job/mortgage/pension/kids I’d gotten out of the habit. Not spammy 300-600-worders but 1500-word+ writings of real value (yes, I know there’s a degree of enlightened self-interest for the author, but the wisdom they impart is worth the minor commercialism). Then move on.

Blogging 75

Blogging Print System Sports 75

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So Summing up the panelists’ remarks, Christine writes that journalists must “become familiar with audio and video. Kavitha noted to up-and-coming journalists that interning at a print job is critical. Take photographs.

Media Relations 40

Media Relations Media Journalism Print 40

wiredPRworks

SEPTEMBER 11, 2016

Today, I'm posting an update on a previous post with thoughts on how the September 11 attacks immediately reshaped community, public relations, and communications from my perspective as an education communicator. Producing a letter took time to write, print or copy and mail. The writing is brilliant. Keep writing yours.

Community 40

Community Writing Education Film 40

wiredPRworks

SEPTEMBER 11, 2018

Every year on this day, I think back to those first few turbulent hours after the tragic event and remember how fragile the world seemed and how strong and calm we needed to be as education communicators. Producing a letter took time to write, print or copy and mail. The writing is brilliant. 2011 Update. I'll be honest.

Communications 40

Communications Community Crisis Film 40

Sword and the Script

APRIL 19, 2016

The reporter got his story and the client got his interview – and it came with an education. A 20-minute call with a print reporter still might yield just one or two quotes in the final story. If you write a good blog post and it grows legs – this presents an opportunity also employ audience saturation again on the post.

Media Relations 60

Media Relations Media Interviews Pitching 60

Sword and the Script

FEBRUARY 11, 2017

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. Listeners are increasingly affluent, educated and most importantly, habitual. NPR has mastered podcast, which is a natural digital progression given the outlet’s roots in broadcast audio.

Tools 60

Tools Pinterest Marketing Media 60