NewsWhip

SEPTEMBER 14, 2023

Barbie’s marketing was the talk of the town on social media , with several partnerships becoming part of the discourse in their own right, but the coverage of the movie never really slowed down either. If you’d like to learn more about how we identify the top brand stories, reach out to us for a demo here.

Brand 78

Brand Branding Viral Apparel 78

Critical Mention

NOVEMBER 22, 2019

Earned Media is comprised of coverage that comes from a variety of sources and mediums. A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. Also, earned media is among the most trusted types of media. SCHEDULE A DEMO.

Radio 104

Radio Media Newspapers Sports 104

Communications Conversations

FEBRUARY 18, 2015

But, for most media outlets, that has meant to things: * Merely sharing stories on those two networks–sometimes with paid advertising to support the stories (see: Any of your local media). And, I’m not just talking about media like Buzzfeed. Go check out all the national media outlet Facebook feeds sometime.

Social Media 60

Social Media Instagram Media Sports 60

Cision

JULY 28, 2015

For PR firms, social media monitoring has become an essential part of a successful agency’s offering. But without the right tools, it’s impossible to scale media monitoring services as the business grows. Natalie spent three hours each day monitoring social media for clients. “I Click here to take a demo! .

Media 120

Media Viral Newspapers Digital PR 120

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. This rule of thumb applies to all of your platforms–from your website and direct email campaigns to your blogs and social media channels. Here are some ways to “humanize” your brand on social media: 1.

Marketing 75

Marketing eBook Case Study Measurement 75

Critical Mention

DECEMBER 10, 2018

You can also hold contests, such as an Instagram holiday photo or ugly sweater competition where the winner gets featured on your social media channels. Showing corporate social responsibility is one of the hallmarks of positive sentiment and good publicity. Team up with local organizations. SCHEDULE A DEMO.

Real Estate 62

Real Estate Local Nonprofit Banking 62

Communications Conversations

OCTOBER 24, 2014

Moms are a key demo for Target (alert the media, I know). Like Dustee Jenkins, VP of PR and social media at Target said, “We really wanted to think outside of the box for Halloween and come up with something that would surprise and excite our guests at the same time.” Halloween idea generator for Moms.

Instagram 146

Instagram Case Study Brand Branding 146

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. This rule of thumb applies to all of your platforms–from your website and direct email campaigns to your blogs and social media channels. Here are some ways to “humanize” your brand on social media: 1.

Marketing 68

Marketing eBook Case Study Measurement 68

Cision

JULY 11, 2017

Do you need to track social media mentions, online influencers, and hashtags? Do you have an ongoing social media campaign? Maybe you work closely with a local TV station and need to consider broadcast monitoring. The post Media Monitoring: How to Plan, Execute and Engage appeared first on Cision.

How To 265

How To Media Software Agriculture 265

Presspage

OCTOBER 6, 2017

” In his role, he is responsible for the overall awareness of the location online, inbound traffic, social media, SEO, and content marketing. Along with their local office, Curacao Tourist Board also has overseas offices in The Netherlands, Germany, Brazil, Australia, United States, and Canada. “It all went well.

Tourism 122

Tourism SEO Storytelling Social Media 122

Critical Mention

OCTOBER 21, 2018

Build your social media platforms. Social media platforms like Facebook, Twitter, Instagram and Snapchat are excellent places to interact with your users and understand their behavior. Posting content on social media sites and including links to your website is a great way to drive traffic and improve your SEO.

SEO 74

SEO Strategy Engineering Local 74

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. This rule of thumb applies to all of your platforms–from your website and direct email campaigns to your blogs and social media channels. Here are some ways to “humanize” your brand on social media: 1.

Marketing 60

Marketing eBook Case Study Measurement 60

Critical Mention

OCTOBER 27, 2018

In 2013, to promote “Carrie,” a remake of the original 1976 version, its distribution company MGM Films created a Halloween surprise for customers who were taking a coffee break at a local coffee shop in New York. SCHEDULE A DEMO. The video has almost 100 million views.

Film 131

Film Viral YouTube eBook 131

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. Social Media: Marketing Strategies for Rapid Growth Using Facebook, Twitter, Instagram, LinkedIn, Pinterest and YouTube. SCHEDULE A DEMO. Jolie Shapiro.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Critical Mention

AUGUST 5, 2018

She is nationally known as one of the foremost speakers in the country on all things social media. In the PR business for over 25 years, Bill Stoller helps his clients get their voices heard on social media. Named one of the top 25 PR influencers in 2017 by Izea , Sarah Evans runs her PR firm, Sevans Strategy. Steveology.

Twitter 77

Twitter Radio Social Media Print 77

The Hoffman Agency

JULY 18, 2023

Remember that you’re there to network (you’re there to talk, you can’t just walk around and be shy), and you’re there to learn, so listen to the panel sessions and ask for demos on-stand. I’d say it’s a case of being active on social media and engaging with content. Any advice for maintaining new connections post-show?

Trade Shows 36

Trade Shows Meeting LinkedIn Big Data 36

Critical Mention

JUNE 29, 2018

Takeaway: Tide did a great job combatting the crisis by using Twitter to reply to people having “trouble” with its products, telling them to contact their doctor or local poison center and also providing the company’s customer service number. Consumers erupted in outrage at the ad on social media, criticizing it as racist.

Crisis 68

Crisis Customer Service Financial Video 68

Beyond PR

OCTOBER 4, 2016

Take social media marketing for instance. Only a few years ago, it was relatively easy to jump onto social, build an audience and promote your content. Stay on top of audiences’ shifting preferences by regularly running a media channel analysis. Does your content appeal to a national, state or local audience?

Strategy 96

Strategy How To Software Media 96

Beyond PR

APRIL 26, 2016

Build relationships with the media. Although you may not have a dedicated PR department, one of the easiest ways to spread the word about your company is by establishing relationships with the local media in your area. Before you can begin pitching the media, though, you have to know who they are.

Small Business 40

Small Business Nonprofit Local Community 40

Cision

OCTOBER 10, 2016

TrendsMap – uses local data to create a US map with top trends superimposed with an accessible hourly archive of trending data from the past week. ttHistory – provides archived daily views of Twitter trends (worldwide and Turkey-specific only).

Trends 120

Trends How To Google Software 120

Cision

FEBRUARY 5, 2016

What social media platforms do you find most useful for pitches? I’ve had tons of local outreach through Twitter lately too. To experience the Cision Media Database first hand, request a demo here. . We show how we use and enjoy the product , but still include the requested materials. .

Pitching 120

Pitching Instagram Viral YouTube 120

Beyond PR

APRIL 27, 2016

Targeted email invites for demos or interviews are another place to promote your press kit link. Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. Social Media Straits.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Critical Mention

AUGUST 21, 2018

According to a 2017 local customer review survey, 85% of customers trust online reviews as much as their friends’ recommendations. SCHEDULE A DEMO. appeared first on Critical Mention - Media Monitoring. From Google to Facebook to Yelp, what people say about your company matters.

Customer Service 61

Customer Service Writing Financial Local 61

Sword and the Script

APRIL 30, 2019

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. According to a report by Media Post: “iQ Media’s monitoring of paid and earned brand mentions covers the U.S. – all 210 U.S. Learn more: press release , G2 Crowd report.

Industry 85

Industry Media Technology Employee 85

Burrelles Fresh Ideas

APRIL 2, 2024

NOTE: While they may not be turning to so-called traditional sources of news, Gen Z are helping drive increased trust in news sources, specifically through social media and podcasts , which have both become crucial distribution channels for the media. Contact us to learn more or to request a live demonstration.

Media 102

Media Radio Print Newspapers 102

PR in High Definition

AUGUST 30, 2016

Since its inception in 2012, Snapchat has grown exponentially to 150 million daily users – it is projected to eclipse more established social media networks Twitter and Pinterest by the end of this year. Snapchat’s daily video views have hit 10 billion – surpassing Facebook’s 8 billion. What might this look like for marketers?

Video 54

Video Mobile Pinterest Advertising 54

ImPRessions - Crenshaw Communications

MARCH 16, 2021

As the social media landscape becomes more complex, PR pros debate whether Facebook is still an essential platform. For B2B communications, LinkedIn is typically the top social destination, and Twitter may also be useful, but few brands prioritize Facebook. . Targeting local and small businesses.

B2B 344

B2B Facebook LinkedIn Small Business 344

NewsWhip

AUGUST 3, 2023

John Deere captured attention with a local story A Massachusetts woman decided to buy herself a John Deere tractor for her 97th birthday, and the story has since been a local hit. It was first written about on July 12th and has now amassed over 537k engagements, and every single article has come from a local outlet.

Brand 78

Brand Branding Local Web 78

PR 20/20

SEPTEMBER 19, 2017

And, if you’d prefer to watch than read, check out HubSpot’s Growth Stack Demo. serve up a localized CTA for those in your city). Social Media : Stay looped in on industry chatter via the monitoring tab, and create customized keyword streams to keep tabs on top priority accounts or subject matter. Yep, we were too.

Marketing 40

Marketing Tools Data Report 40

Onclusive

OCTOBER 3, 2017

Shashi Bellamkonda, CMO, Surefire Local. Use social media marketing – such as Facebook – to build awareness for your brand. Schedule a demo of AirPR to see how you can monitor the success of your content and tie it back to sales conversions and ROI.

Brand 246

Brand Branding eBook Leadership 246

Buzzstream

JANUARY 5, 2024

NeverBounce can verify 10 for free before booking a demo. Search Social Media for Email Addresses The above tactic may surface email addresses on some social media accounts. But you can spend much time getting lost in social media if you don’t know these tricks. Proofy offers 100 emails for free.

How To 83

How To LinkedIn Tools Google 83

Contently - Strategy

DECEMBER 1, 2022

What if I told you I exclusively use high-quality ingredients from local female or minority-owned farms? Or that I donate half of the money I make from each bake to the local hospice? Reach out for a Contently demo to learn more about how our analytics tools can help you measure the effectiveness of your brand messaging pillars.

Strategy 99

Strategy Brand Branding How To 99

Cision

MAY 23, 2017

Through a partnership with local rock band White Denim and streaming service Spotify, The North Face debuted “the world’s first weather-triggered song celebrating rain.” Don’t be afraid to start with safe staples like photo booths, celebrity appearances, hands-on demos, and even virtual reality.

Industry 195

Industry Trade Shows Marketing Film 195

Communications Conversations

OCTOBER 6, 2020

In my feed, it’s been national players like Carlos Gil and local folks who aren’t afraid of video like Jenna Redfield. Does that sound like the demo of a group who wants to use Stories? You want under-resourced social media teams to come up with 5-10 new Stories per week for a single social media platform?

LinkedIn 88

LinkedIn Brand Branding Mobile 88

Critical Mention

MAY 22, 2019

76 percent of smart speaker users perform local voice searches at least weekly. Optimizing business listings for local voice queries. SCHEDULE A DEMO. The post The Future of SEO: How to Optimize for Voice Search appeared first on Critical Mention - Media Monitoring. First, here are some interesting facts from dialogtech.

SEO 67

SEO How To Google Local 67

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. Macquarie University’s custom solution dashboard integrates data from Meltwater with its own research citation data, internal communications reporting and owned social media analytics.

Software 118

Software Case Study Advertising Advertising 118

Buzzstream

DECEMBER 13, 2023

Pricing: $99/mo for Lite Version Alternatives: Moz has a similar toolset to Ahrefs, with some extra tools focused on local SEO. However, SEMRush does offer new tools to differentiate itself from Ahrefs, like its social media posting and listening tools, a writer database, and an SEO content template tool.

Digital PR 62

Digital PR Tools Google Pitching 62