Wadds Inc.

NOVEMBER 11, 2023

Copyright, plagiarism and the threat to reputation I was recently interviewed about AI by Pattern’s Arlen Pettitt and Christopher Owens. Entry-level and junior roles The AI Generation published by Demos suggest that AI productivity gains may be higher for lower-skilled roles and threaten graduate jobs traditionally done by trainees.

Report 119

Report Publicity Training Policies 119

ImPRessions - Crenshaw Communications

JANUARY 24, 2020

Most earned media specialists want that coveted booking for their client and every PR person is pitching. Here are eight tips to help get your pitch heard by TV bookers and producers. . Whatever you do, don’t deliver your pitch right before a news show goes on the air or starts taping. Can you do a demo?

Print 245

Print Pitching Television Newspapers 245

Flack's Revenge

APRIL 27, 2021

For example I started interviewing for PR gigs in my late thirties, after taking a circuitous route through various sales, marketing and IT consulting roles. When all was said and done PR seemed to be my thing, so I set out to interview for client-side and agency gigs while picking up some freelancing business. Why is it a challenge ?

Storytelling 177

Storytelling Pitching Interviews Agency 177

Bianchi Biz Blog

AUGUST 8, 2022

I once stood in line in a facsimile of a prison camp run by North Korean soldiers while waiting for a demo of a game set in a world where North Korea invaded and occupied the United States. What advice do you have for PR people that want to pitch you? In the age of COVID it’s been a particular blessing.

Technology 93

Technology Meeting Media Analytics 93

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc. A PR team should distinguish which content suits a specific audience, such as video presentations for investors, product demos for journalists, and explainer videos for general audiences.

Video 109

Video Marketing SEO Social Media 109

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2017

This means keeping media lists up to date, drafting pitches, follow-up notes and press releases and organizing all other pertinent information so a tight schedule of targeted outreach is maintained. ” The spokesperson is untested, the product is in beta, or the pitch hasn’t matured.

Local 159

Local Pitching Interviews B2B 159

Cision

SEPTEMBER 29, 2016

In this interview, Mark discusses why brands need to focus on delivering a consistent message, how to best approach the media and the role social media plays for PR. I’ve worked with digital folks that have come up with brilliant pitch angles and PR team members who brainstormed creative digital campaign themes on multiple occasions.

Pitching 120

Pitching Interviews Creativity Internal 120

Sword and the Script

JANUARY 5, 2021

Meltwater lists on a Swedish stock exchange; startup Propel hits 50 customers; Vetted launches – it’s like HARO or ProfNet with no pitching. These include a media database, online and broadcast monitoring, and “PitchPrefer” a feature that analyzes pitching preferences with AI. Vetted” is like HARO or ProfNet with no pitching.

Pitching 150

Pitching YouTube Community Company 150

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2016

Know which reporters cover which aspects of the industry before pitching them on your latest and greatest device. Conversely, blind pitching to anyone with a CE or consumer tech title in their byline will likely end up in the deletes. Keep your cool with the contact and prepare the client from day one on the perils of media pitching.

Consumer 120

Consumer Strategy Print Pitching 120

Critical Mention

FEBRUARY 27, 2020

Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect.

Journalism 78

Journalism Social Media Radio Fashion 78

OnePitch

MAY 12, 2022

Within this interview, we break down how to optimize your entire broadcast strategy, what works, and his tips for being a valuable source/spokesperson. Read below for the entire interview with Eric Chemi: 1.) Should PRos only be pitching individual journalists? I would only pitch individual journalists.

Strategy 52

Strategy Interviews Pitching Energy 52

Sword and the Script

MAY 4, 2021

In other words, we’ll be set-up to track team activities, pitch performance and more in one place.”. The demo below looks pretty slick though. And, contrary to popular belief, a sizeable percentage say they like receiving pitches on Friday, Saturday and Sunday.”. click image for higher resolution — and animation) .

Tools 100

Tools Survey Pitching Analytics 100

Flack's Revenge

JANUARY 20, 2016

You should know the reporter and publication, and tailor the pitch. The demo portion is an important part of every NYETM, and I should mention that were some very cool demos before the panel took the stage – see the end of this post for further details. ” Hackett welcomes pitches, but doesn’t respond to all.

How To 120

How To Real Estate Pitching Enterprise 120

OnePitch

APRIL 14, 2022

Within this interview, we break down real examples of how she landed top-tier coverage, what worked, and her tips for replicating it for your own pitches. Read below for the entire interview with Cortney Williams: 1.) What’s the best pitch of yours that resulted in coverage and what elements made it successful?

Healthcare 52

Healthcare How To Pitching Product Launch 52

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

They’re useful for story pitching, new product research, and new perspectives from industry leaders. In addition to information on over 100,000 companies from Alibaba to Xiaomi, the site cross-references data to help craft expert commentary, industry reports, interview prep and new business pitches. Crunchbase.

Blogging 136

Blogging B2B Technology Pitching 136

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. What are the biggest pitching mistakes brands make? Talk to them even when you’re not trying to pitch them. That’s a great question.

Television 120

Television Public Affairs Pitching Healthcare 120

Sword and the Script

JULY 20, 2021

To build a comprehensive profile of your buyer, talk to your sales team, interview current customers and research people on LinkedIn who match your ideal buyer. Whether it’s driving them to a pricing page to having them request a demo, it should be clear where to go next. Conversion points. Online publications.

B2B 174

B2B Company Marketing SEO 174

Bad Pitch Blog

SEPTEMBER 30, 2009

Our latest good pitch comes from Tamara Gruber with Red Giant Consulting (alas, no relation to Macgruber , we checked). Her pitch is to some discerning, fellow PR colleagues – Shel Holtz and Neville Hobson of the For Immediate Release podcast. They will be at DEMO next week presenting some cool new stuff. It starts at the 51.30

Pitching 48

Pitching Meeting Training Interviews 48

PR Fuel

JULY 14, 2021

For example, you might want to interview a CEO, stakeholder, or project leader. Maybe you want to add a product demo video or trailer for an upcoming event. Develop Your Pitch. You’ll also need to learn how to write a strong, compelling pitch. Keep your pitch email short and sweet.

Writing 88

Writing How To Media Guidelines 88

Bianchi Biz Blog

OCTOBER 11, 2022

But I did with the intent of using it for my demo tape to submit to other news stations to try and get an on-air job. What advice do you have for PR people that want to pitch you? The reason why I am proud of that story is because at the time I only had an old broken iPhone and a $10 microphone to shoot it with.

Automotive 63

Automotive Meeting Media Journalism 63

Bad Pitch Blog

NOVEMBER 29, 2009

Did you send the same pitch to everyone? Did you tell your clients not to be prepared for interviews? How: You wrote up an agenda for clients to know what to expect in a media interview; do the same to prepare for a job interview. Look at your agenda for the interview. Do not correct the interviewer.

Interviews 43

Interviews Crisis Management Facebook Media Training 43

Shift Communications

MAY 26, 2015

Support your pitch with examples of other companies in the ecosystem, ideally complementary versus competitive, to give it more weight and demonstrate the broader impact (e.g., At this point in the process, they’re going to want executive and customer interviews, hands-on product demos, etc.

Print 60

Print Product Launch Fashion Report 60

Critical Mention

MAY 15, 2019

It’s a group with thousands of members, all pitching in to answer questions, share strategies, etc. SCHEDULE A DEMO. A community is what happens when a lot of people with a shared interest are all helping each other. I think we’ve managed to do that really well with our Facebook group, MobileMonkey Island.

Facebook 69

Facebook Software Agency Community 69

Beyond PR

APRIL 27, 2016

Targeted email invites for demos or interviews are another place to promote your press kit link. Giveaways and contest details, demo announcements, interview requests and general show commentary are popular choices for trade show tweets. Be creative when live-tweeting from the event.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Flatiron Communications

APRIL 15, 2015

” And this was according to the tech movers & shakers for whom it was discreetly demo’d under strict NDA. He had recently taped an interview with “60 Minutes,” on a different subject — the program he founded for aspiring inventors. He chose to do the interview anyway.

Wikipedia 28

Wikipedia Transportation Interviews Viral 28

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I can’t tell you how many pitches I received that were so bloviated, they would have made Alec Baldwin jealous. And that was it.

Pitching 111

Pitching Facebook Interviews Twitter 111

Flatiron Communications

NOVEMBER 5, 2015

When this attendee was able to get a decent signal – like when Reuters’ global tech editor Jonathan Weber interviewed Tim Kendall, Pinterest’s chief monetization officer – some great info emerged. pinterest ‘s monetization chief @Tkendall (l.) Peter Himler (@PeterHimler) November 4, 2015.

Web 28

Web Pinterest Facebook Corporate 28

Shift Communications

MARCH 22, 2016

In case you missed it, the below SHIFTxSW blog series was created to help guide you through your time here in Austin: SHIFTxSW part 1: Interview with Hugh Forrest. Behind the lounge area was a series of product demos that could help a prospect transition to customer. SHIFTxSW part 2: Preparing to attend as a PR Professional .

Privacy 60

Privacy Hotels Film Data 60

Journalistics

JUNE 18, 2012

Maybe you have your product marketing leader discuss your latest product in a video, supported by an overview of features and a demo – that has to be more engaging than a press release. Over time, this content will lead to interview requests from journalists and bloggers. I bet it was more than the cost of hosting the blog.

Blogging 52

Blogging Writing Engineering Video 52

Burrelles Fresh Ideas

JUNE 27, 2023

Now, it’s not at all unusual to see a company announcement first posted on their own blog or newsroom (including being optimized for search engines), promoted on social media and pitched to the media with an accompanying release. Then, follow up with journalists to gauge their interest, offer additional information, and/or arrange interviews.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Sword and the Script

JANUARY 17, 2023

Products: media monitoring & reporting, media outreach, short video demo. Products: media database, media monitoring & reporting, email plugins for Gmail and Outlook, pitch analytics. Products: contact management, email distribution, pitch analytics. one pitch”) to more of an outreach tool. It’s brilliant.

Technology 93

Technology Software Resources Pitching 93

Bianchi Biz Blog

JUNE 21, 2022

What advice do you have for PR people that want to pitch you? I get lots of pitches for stories on the automotive industry, which occasionally cross over, but it’s rare. There’s plenty of relevant material vying for my attention, so I’m likely not to respond to pitches that are not related to the industry I cover.

Meeting 86

Meeting Media Chemicals Radio 86

Sword and the Script

AUGUST 13, 2019

It included email (iContact), press releases (PRWeb), media relations (HARO), and social media (North Social and Engine 140), bundled in what was pitched as an easy-to-use and all-in-one product. Sources: GlobeNewsWire , interviews with people familiar with the decision and a sales product demo). 4) October 22, 2014: Gorkana.

Technology 12

Technology Software Company Marketing 12

Flack's Revenge

MAY 12, 2016

But I was taken by Hannah’s enthusiasm, and the demo was impressive. So I got back in touch with Hannah and conducted the following email interview. The consequences are that: Reporters receive hundreds of email pitches / day, and 90% of them don’t match their interests or coverage areas. It seemed like a bold bet.

B2C 120

B2C System Interviews Report 120

Sword and the Script

JANUARY 9, 2018

If you did a media interview in the process of earning the mention, chances are the reporter didn’t include everything you said in the story. 6) Pitch the story to an industry newsletter. These newsletters are looking for relevant content to share and it’s an opportunity to pitch yours for a little extra visibility.

Media 97

Media B2B Groups Conference 97

NewsWhip

MAY 26, 2020

When we pitch a client or industry, we make sure we know the space they work in so that they trust that they’re getting a true strategic partner if they hire us. Sign up for a demo here. . The rest comes from the fact we’ve put together an incredibly strategic, talented team from diverse backgrounds.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Beyond PR

SEPTEMBER 27, 2016

While the Facebook Live feature can capture your audience’s attention in a space that can be a challenge for brands to organically grow, it should be reserved for major happenings—such as a celebrity appearance or interview. Invites for demos, mini booth events (autographs, photo ops), or interviews. Live demos or interviews.

Social Media 40

Social Media Trade Shows How To Media 40