Communications Conversations

SEPTEMBER 10, 2019

Thinking back to the early days in my career, clients often had one request when it came to the media relations game: I want to be on Oprah. Those were the kinds of media outlets clients wanted to be in. Mainstream media outlets with monstrous, loyal followings. NextGen media outlets exist well outside mainstream media, too.

How To 79

How To Media YouTube Twitter 79

PR in High Definition

FEBRUARY 25, 2016

The death of print media has been speculated for years now, but Trinity Mirror is taking a punt and unveiling a new Monday-to-Friday newspaper, The New Day, from 29 February. The post Mirror mirror on the wall, is this not the death of newspapers after all? appeared first on Firefly Communications.

Newspapers 48

Newspapers Print Communications Media 48

Cision

JULY 28, 2015

For PR firms, social media monitoring has become an essential part of a successful agency’s offering. But without the right tools, it’s impossible to scale media monitoring services as the business grows. Natalie spent three hours each day monitoring social media for clients. “I It definitely gives us an edge.”.

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Media Viral Newspapers Digital PR 120

PR in High Definition

MARCH 26, 2020

In these times of uncertainty, where the situation is changing so quickly and we’re constantly receiving new snippets of information, the media has never been more important in keeping everyone informed. The post Media relations in the wake of COVID-19 appeared first on Firefly Communications.

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Media Relations Media Newspapers Print 83

ImPRessions - Crenshaw Communications

MARCH 7, 2018

In one of the first ever media stunts, Bernays alerted the press that the protests would be happening and instructed the women to tell their stories to the major outlets of the time: newsreels, newspapers, and the three press associations. Weeks later, the ban of women smoking in Broadway theaters was lifted.

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Corporate Newspapers Government Company 189

Flack's Revenge

DECEMBER 5, 2017

I definitely think that it is. In smaller markets, like where I live, there has long been a tendency for media professionals to seek corporate roles when they become available. ” Run an ad in a newspaper and it needs to be labeled as an ad. Is this a sign of the future of PR (and journalism)?

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Pitching Journalism Video Advertising 174

NewsWhip

JULY 14, 2020

Darika: Definitely. For example, within the business, we have a media unit staffed with former national news journalists. For media work and campaigning we start with our experience of the media. NewsWhip has helped us track the potential social media activism we had seen was part of previous related announcements.

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Data Public Affairs Engineering Pharmaceuticals 176

PRSay

NOVEMBER 8, 2022

When I was director of media relations in the Reagan White House in 1983 and 1984, the correspondence unit had a standing assignment to find letters the president could use to help illustrate issues of interest. The executive could then discuss different possible scenarios for the future that are not definitive or mutually exclusive.

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Comparison Twitter Newspapers Communications 154

PRSay

NOVEMBER 7, 2019

The definition of a good relationship is trust. We soon started getting a lot of questions from the media. I don’t think newspapers will exist as we know them, and TV will be changed a great deal, too. Perdue, through speaking engagements, media stories and storytelling on his website, www.b17chief.com.

Public Affairs 150

Public Affairs Publicity Newspapers Storytelling 150

Stephen Waddington

OCTOBER 18, 2018

It’s a form of workflow borrowed from a media newsroom. News planning and landing a story The definition of news is the release of a story that wasn’t previously known. The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. News has a finite shelf life.

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Tools Web Banking Wikipedia 203

Communications Conversations

JANUARY 26, 2016

Something I’ve been thinking about a lot lately: Are we over-relying on media relations in PR? I’m talking about the broader scope of PR here–media relations, content marketing, social media marketing, community relations, etc. For many years, media relations has been one of the core aspects of PR.

Media Relations 60

Media Relations Media Newspapers Print 60

Sword and the Script

AUGUST 24, 2021

Media relations has been getting harder for ages and PR need to think differently about the tools available to get the message across, including sponsored content. Owned media fuels paid media. Paid media fuels earned media. That definitely does happen in PR. And it wound up landing some good coverage.

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Pitching Media Relations Survey Advertising 111

Mora Communications

MAY 7, 2015

A traditional public relations campaign includes the legacy media, but it also includes online publications and bloggers. Whereas you don’t approach a blogger in the same way you would the editor of a newspaper, your presentation still needs to include the same basic compelling elements. Definitely. Do they overlap?

Social Media 49

Social Media Newspapers Media Pitching 49

Cision

JANUARY 22, 2016

Cision’s Media Research team reaches out to thousands of journalists each day in an effort to enhance our knowledge base. There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Get our free “71 Ways to Get Media Coverage” guide today!

Pitching 120

Pitching Newspapers How To Knowledge Base 120

PR Insiders

AUGUST 26, 2021

Assisting the media is also a great way to help yourself when you’re trying to promote your personal or business brand. In the last PR Insider, I shared with you some of the results from the 12th annual Global State of the Media report compiled by Cision , a PR software and services provider. CISION-State of the Media Report.

Survey 78

Survey Pitching Newspapers Software 78

Cision

OCTOBER 2, 2017

Without really understanding the needs of the audience — which news outlets they prefer, what makes them more inclined to read content from a company, what type of media generates the most interest — it’s impossible to customize and distribute content to the best audience. Find The Right Social Media Channel.

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Community Pinterest Mobile Television 225

Cision

JANUARY 28, 2016

But the newspaper climate has changed. I’m confident that the skills I developed in more than two decades as a newspaper reporter will serve our clients well. Switching careers after 25 years is definitely a challenge. I always thought I’d be… a newspaper reporter. So when I had an opportunity to join Sitrick & Co.,

Journalism 120

Journalism Newspapers Writing Report 120

PR in High Definition

JULY 22, 2019

The topic of fake news has been a mainstay in the media in recent years but, despite being coined at the same time, ‘deepfakes’ are only now beginning to gather interest. Then there’s the stress and pressure of individuals in the media spotlight, which can be crushing. Not this time. Seeing is believing.

Media 74

Media Viral Video Newspapers 74

PR in High Definition

OCTOBER 30, 2023

In this pre-social media age, newspapers ruled the roost. People went down to the local shop to get their daily newspaper, complete with some clever (and many not so clever) headline puns slapped on the front page. However, social media platforms are now the town square.

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Reputation Fashion Newspapers Local 62

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. ” Full disclosure, I used to support Lilly at a prior agency, and I know there are reasons for different prices, so I definitely have a bias there. It’s opinions on social media all day long, 24/7.

Ethics 89

Ethics Journalism Radio Television 89

Maxim Behar

AUGUST 4, 2022

Petkov and Lena Borislavova do, would electrify the social media and society. You mentioned quality journalism and media here, but we often forget that there are more than 4 billion journalists in the world right now, and we all own media. Over the years I have created many definitions of what PR is.

Ethics 52

Ethics Newspapers Government Television 52

Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. It serves as a communication tool to reach journalists, media outlets, and the public. What is Media Monitoring? How Do You Measure Media Coverage? sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

Communications Conversations

AUGUST 27, 2019

It began as a way to standardize rules around editing based on mass media–specifically, mainstream print media. Let’s analyze three big behavior shifts: Media consumption behaviors have shifted. People now spend only 11 minutes a day consuming newspaper media, and 9 minutes a day consuming magazine media.

Handbook 131

Handbook Guidelines Print LinkedIn 131

The Proactive Report

FEBRUARY 26, 2016

This strategy has been a part of PR since the advent of mass media. It was first thought that the media alone would be influence enough. Just putting out a message in the mass medium – newspaper, radio or TV – would be enough to influence the readers or viewers. They definitely influenced her.

Marketing 100

Marketing Digital PR Groups Radio 100

The Proactive Report

FEBRUARY 26, 2016

This strategy has been a part of PR since the advent of mass media. It was first thought that the media alone would be influence enough. Just putting out a message in the mass medium – newspaper, radio or TV – would be enough to influence the readers or viewers. They definitely influenced her.

Marketing 100

Marketing Digital PR Groups Radio 100

Solo PR Pro

JULY 5, 2022

I write or pitch media in the mornings, so I am only available beginning at noon daily. I still subscribe to one print newspaper, the Atlanta Journal-Constitution, and read it every morning. I think it helps me see patterns in the media overall, which is useful to me since most of my work is in media relations.

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Meeting Writing Pitching Case Study 98

Maxim Behar

JANUARY 17, 2024

Rather, what you already know from social media , if you see it happening in practice, it can fill in the “picture” and make sense of it, which makes life meaningful and good. Since day one I started working at a local magazine, wrote correspondence for a Bulgarian newspaper, and cleaned streets on the weekend. A person needs to try.

Survey 64

Survey Study Course Financial 64

The Resolution Blog

MAY 7, 2019

Adam Hirsh We recently got the chance to chat to Adam Hirsch , former COO at Mashable and current senior vice president of emerging media and technology at Edelman Digital , about AI in PR. Definitely, yes. Definitely not. The reality is storytelling is definitely not a craft that AI can do just yet. Yeah, definitely.

Technology 120

Technology Analysis Data Tools 120

Ishmael's Corner

SEPTEMBER 28, 2014

That’s why I was intrigued when I heard that Muck Rack (in cooperation MDC Partners) surveyed a cross section of journalists — newspapers, magazines, trade publications, etc. — With that said, 93 percent of journalists affirmed that they appreciate it when communication professionals follow them on social media.

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Pitching Survey Storytelling Newspapers 146

Prohibition

DECEMBER 22, 2021

It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. Hats off to Aldi’s social media team! They are always on it when it comes to social media content and really has crafted a fantastic social media presence. pic.twitter.com/p31jK5wIYK.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. In a crisis the choices become fewer rather than more as the situation develops. Continuity.

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Crisis Chemicals Crisis Management Television 249

Mark My Words

DECEMBER 3, 2020

Depp has been ordered to pay the Sun newspaper an initial amount of £630,000 in legal fees after the court found this month that there was overwhelming evidence that he attacked his then wife, Amber Heard, during the mid-2010s. Johnny Depp is still the face of Sauvage, because Dior aren’t idiots,” said one post. Now there is more to lose.

Fashion 60

Fashion Film Newspapers Advertising 60

Bad Pitch Blog

SEPTEMBER 18, 2011

When I am speaking about a media interview, say on television, they assume I’m on camera. When I say I am working with a newspaper reporter on story, they ask me why my clients don’t just advertise in the publication because: ”PR and advertising are the same, right?” Advertising vs. PR bad PR practices PR definitions Super Bowl ads'

Advertising 108

Advertising Advertising Newspapers Education 108

Cision

APRIL 27, 2016

Rogers & Cowan has a tremendous roster of brand and entertainment clients, and I’m especially excited to be leading new business, marketing and social media efforts for the agency’s entertainment and brand teams. Everything is much more data- and insights-driven, and the definition of influence is changing.

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Real Estate Television Technology Agency 120

Prohibition

AUGUST 15, 2022

Not only did her comments go viral, but it was also picked up by the media too, gaining even more traction than the original 50 second podcast clip. 1 on Twitter, every newspaper covered it and MP's weighed in. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

Crisis 62

Crisis Viral Government Crisis Communications 62

Polaris

MAY 19, 2015

While it sounds simple, high converting landing page design is definitely not as straightforward as it seems. There’s definitely a science (and a bit of an art) to designing high converting landing pages. The ultimate goal of a landing page is to generate qualified leads that eventually turn into customers. 1: Think Before You Start.

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eBook Newspapers Writing Print 100

Maxim Behar

AUGUST 9, 2022

Host: Mr. Behar, I read a very interesting article of yours in the newspaper "24 Chasa" about the lost battles in terms of PR and the executive power's communication with the people during the past 6-7 months of the Kiril Petkov’s government. And the media certainly plays a role in speculation. That should be the definition.

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Government Communications Strategy Social Media 52