PRSay

DECEMBER 10, 2020

The result: a new definition of professionalism. In times of crisis, in great change, you have to focus on authenticity,” said Derek Pando, Zoom Video Communications head of international and partner marketing. To find out, internal communicators should become reporters within their organizations.

Communications 157

Communications Nonprofit Employee Film 157

wiredPRworks

APRIL 20, 2022

About The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. Facebook [link].

Marketing 118

Marketing Social Media Trends Instagram 118

PRSay

NOVEMBER 8, 2022

He later tweeted a video of his entrance with the caption: “ Entering Twitter HQ — let that sink in! ”. The executive could then discuss different possible scenarios for the future that are not definitive or mutually exclusive. The prop suggested Musk would remake the company, throwing everything at it, including the kitchen sink.

Comparison 154

Comparison Twitter Newspapers Communications 154

Waxing UnLyrical

MARCH 8, 2011

On International Women’s Day, I could… … ask you what, if anything, it means to you… … ask you which women you celebrate, just as Jill Foster did … … ask you if you know its history , but no doubt you do… … and so much more. Most definitely. Image: scrappy annie via Flickr, CC 2.0.

Internal 40

Internal International Video 40

Prohibition

NOVEMBER 26, 2021

As an integrated agency our projects can vary massively, one day you’ll be on set directing a brand video , the next day you’re doing a deep dive into a client’s social media channels and analysing what makes their audience tick. I first interned at Prohibition back in 2015. Tell us a bit about your journey to working at Prohibition.

Meeting 62

Meeting Social Media Agency Instagram 62

ImPRessions - Crenshaw Communications

OCTOBER 15, 2019

When speaking or writing to promote a business, pretend you’re making a 30-second video. ” When it comes to adjectives and “action verbs,” less is definitely more, and a more precise word will beat a vague one anytime. But that can be complicated, lengthy, and boring. Start with a pivotal time in the business.

Storytelling 140

Storytelling How To Software Small Business 140

PR in High Definition

JANUARY 30, 2024

It was made worse by the now infamous video of a woman being let go by two people she’d never met prior, and the company has come under fire from the media, previous employees, and even current staff. Company scandals and crises hit the headlines on an almost weekly, if not daily, basis.

Handbook 62

Handbook Crisis Company Reputation 62

Prohibition

DECEMBER 22, 2021

The sheer number of memes that his affair with millionaire lobbyist Gina Coladangelo generated should probably win him a spot on the good PR list alone but in reality, there is absolutely nothing good about the video that his family/the general population had to see. The NHS COVID app definitely deserves a mention this year.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Deirdre Breakenridge

FEBRUARY 26, 2018

It’s not a one-way communication street, and it’s definitely not about throwing your brand’s message out into the wild. By involving your employees, those who become your internal brand ambassadors , you show the human side of your brand. It’s about your team. And what a better way to do that than showing off your fantastic team?

Brand 256

Brand Branding Social Media Employee 256

Sword and the Script

MARCH 1, 2022

This sponsored post will get better placement on a site as an explainer video embedded with the announcement says on the home. The earnings release named new customers in this segment “as Marriott International, Nike, McKinsey & Company, Lego and Bayer.”. Short-form video. Internal comms a top priority.

Software 126

Software Case Study Advertising Advertising 126

PR in High Definition

NOVEMBER 25, 2020

The idea of a stadium selling out tickets for people to sit and watch other people play a video game was so foreign to me at the time. A recent report shows that watching gamers play video games online is more popular for 18-25 year olds than watching traditional sports. They are definitely ones to watch!

Reputation 100

Reputation Industry Sports Technology 100

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on. The bottom line? The world of media relations is changing.

Media Relations 97

Media Relations Media Social Media Internal 97

Communications Conversations

MARCH 20, 2018

The formats range from video (heavy on interviews) to text/photo to more interactive (Facebook 360 pics, gifs of you walking the show floor, that kind of thing). 2: Arm sales reps with key video assets. All those video interviews you captured of customers at the show? 6: Re-share social videos a few weeks after the event.

Trade Shows 107

Trade Shows Interviews Video Twitter 107

Sword and the Script

JANUARY 17, 2023

Products: media monitoring & reporting, media outreach, short video demo. I’d definitely put them on the shortlist. International-based all-in-one PR software providers. This often includes both video and audio – and can include both news monitoring and advertising performance monitoring. It’s brilliant.

Technology 93

Technology Software Resources Pitching 93

Newsfile

FEBRUARY 28, 2024

A User-generated content (UGC) is any content—text, videos, images, reviews, or testimonials—created by people, rather than brands. Generative AI refers to artificial intelligence capable of creating new content , such as text, images, music, or video, by learning from existing data. Extended PR Definitions for Professionals 29.

Viral 52

Viral Crisis Communications SEO Reputation 52

The Proactive Report

JUNE 17, 2018

This kind of content definitely rises above the flood of ‘content for content’s sake.’ You can’t hire just any intern or freelancer and ask them to produce a piece of 10X content. HerRoom.com, an online lingerie company, tested all the sports bras they sell and made a series of videos of women running in each bra.

B2C 157

B2C Study Exercises Sports 157

Deirdre Breakenridge

FEBRUARY 12, 2015

Since the dawn of improved business technology, Internet, blogs and social networking, this once organized triad has morphed from easily separated and definable, into a messy dinner plate where the potatoes definitely touch the peas! The best thing about having interns is that they will simply do what you ask for relatively cheap.

Tools 150

Tools Agency Instagram Groups 150

Polaris

DECEMBER 12, 2014

For a marketer, there’s definitely a lot to admire about the site beyond the appetizing images and food ideas. You’ll even find funny videos about food on the site such as this one on the most poetic way to eat a banana. 3: International brand = international content. Pellegrino programs. 1: An online hub.

Content Marketing 161

Content Marketing Marketing Pinterest eBook 161

Melissa Agnes

JUNE 3, 2014

However, in terms of digital vs. traditional issues, the core definition of an issue (and a crisis) remains the same, no matter where the situation occurs. Local and International Laws for Protecting Your Social Media Accounts. It also presents risks of viralization and losing very public control.

Airlines 206

Airlines Crisis Wikipedia Social Media 206

Contently - Strategy

OCTOBER 18, 2021

For the next two minutes, he launched into an absurdly dense definition as the packed lecture hall listened attentively. Over the years, I’ve seen hundreds of companies poison their marketing, sales, and internal comms with jargon. They were there to learn about behavioral economics from the renowned psychology professor.

Marketing 111

Marketing Storytelling Travel Corporate 111

Prohibition

MARCH 11, 2022

McDonald’s recently released a new recruitment campaign that definitely caught our eye! International Women’s Day – Imagine campaign. On International Women’s Day this new poster campaign seeks to highlight unconscious gender bias. The following video and drawing that went viral sums it up quite well.

Social Media 71

Social Media B2C Viral Trends 71

Ishmael's Corner

APRIL 7, 2015

How was the video shot? A) Since Campus MovieFest is all about five-minute films that are shot and edited in a week, it was a very simple production that involved a high-definition camcorder and attachable boom microphone, which they provided, a tri-pod and lavalier mic. Q) Please share the tools used to create the film.

Film 60

Film Internal International Storytelling 60

Wadds Inc.

AUGUST 14, 2023

Behind the numbers, there is definitely turbulence – we have experienced some nervousness from buyers, particularly from the US, and interest rate increases definitely makes leveraged deals harder to construct. Deals are taking longer to complete too. Agencies are increasingly looking at AI, use of data and data analytics.

Agency 52

Agency Sports Public Affairs Creativity 52

PR in High Definition

FEBRUARY 22, 2024

Take translation a step further with localisation It’s incredibly explicit, so I won’t link the video here, but Ronan O’Gara’s Franglais team talk is one of my favourite comedic examples of the value of localisation. Despite a heavy Irish accent, he goes to the trouble of localising the most important parts of his team talk into French.

Local 62

Local Leadership Viral Creativity 62

MaccaPR

JANUARY 29, 2021

Develop an Internal Marketing Initiative —I asked Joe about internal audiences and communications as he devotes a chapter to this subject in his book. He says, it is probably true that many times our internal colleagues don’t understand what we are doing. It’s definitely worth the read for marketers. Joe Pulizzi.

Content Marketing 62

Content Marketing Marketing Energy Internal 62

PRSay

MAY 2, 2016

To understand friction’s importance, let’s start with Cambridge Dictionary’s definition: “The force that works against an object as it slides along the surface of another object or moves through a liquid of gas.” A video doesn’t play. A video is 10 minutes, and the employee only has three. A link is broken. Content is too long.

Conference 60

Conference Employee Energy Mobile 60

Communications Conversations

JANUARY 22, 2021

While the continued loss of trust in government, NGOs and media is definitely concerning–and not great for communicators. And remember, you don’t want to repurpose internal messages here directly–LinkedIn requires a different kind of message and content. More videos. Man, I feel old).

Data 88

Data Social Media Local LinkedIn 88

Stephen Waddington

MARCH 15, 2021

You should use all internal channels (suggestion boxes, Q&A with leaders, town halls etc) that link you to the leadership to express how a particular set of behaviours make you feel, especially if there is a conflict. Use your Yammer, Slack etc to post internally and express how you feel and offer solutions and suggestions.

Google 119

Google Data Government Social Media 119

Katie Paine's Measurement Blog

JANUARY 27, 2023

And naturally, the definition of “works best” depends on your goals and priorities. There’s a reason why Randy Rainbow and Seth Meyers videos go viral. Screw definitions and silos. They were proud to be making toilet paper and very happy to video themselves at work. Make people laugh—and don’t be boring.

Communications 40

Communications Measurement Employee Course 40

The Resolution Blog

MAY 7, 2019

Definitely, yes. Definitely not. The reality is storytelling is definitely not a craft that AI can do just yet. I then broke them down internally and for our clients so I could tell them what AI truly is and how we’re already using it. Yeah, definitely. Definitely have someone dedicated to it.

Technology 120

Technology Analysis Data Tools 120

The Hoffman Agency

DECEMBER 21, 2023

From then on, I thought, like most people who study abroad do, “I could totally see myself living here, and I definitely need to work at this agency!” Now, over two years later, I’m on video calls with the Hoffman team and biting my nails in anticipation of the acceptance email I hoped so badly to get.

Fashion 36

Fashion Agency Study Storytelling 36

Communications Conversations

APRIL 20, 2018

We collaborate on the majority of work for the company including partner work (for higher education institutions), corporate and internal communications. I am the social media manager at Collegis Education , and report through the Public Relations/Communications department of the company.

Social Media 114

Social Media Media Education Analytics 114

Critical Mention

JUNE 24, 2018

Q: What’s your definition of an “influencer?”. For example, I work with a producer on the west coast on video courses, and I’m on the east coast, but with technology anything is possible. With everything in real-time, for example, look at how we’re using streaming video in our storytelling. SCHEDULE A DEMO.

Storytelling 106

Storytelling Technology Course Privacy 106

Deirdre Breakenridge

JUNE 2, 2017

There are also videos, speaking engagements and the use of social media to help share the mission of the project. Dropping myself into countries I’ve never been to, know nobody in and don’t even know the language spoken has definitely been a challenge. How are you getting the word out about your project?

Film 150

Film Travel Leadership Training 150

Prohibition

DECEMBER 22, 2021

The sheer number of memes that his affair with millionaire lobbyist Gina Coladangelo generated should probably win him a spot on the good PR list alone but in reality, there is absolutely nothing good about the video that his family/the general population had to see. The NHS COVID app definitely deserves a mention this year.

Crisis 62

Crisis Instagram Social Media Facebook 62

Contently - Strategy

SEPTEMBER 10, 2020

Our VP of marketing, Nick Dujnic, does an awesome video series called LiveIntentional where he takes a topic in the industry and does some lighthearted content around it. So yeah, video and then written content as well. Internally, our number one customer is our sales team and the account management team.

Brand 118

Brand Branding Marketing Facebook 118

OnePitch

SEPTEMBER 20, 2022

00:02:02] BB: And what’s going on inside that industry, definitely important, and specifically climate. Well, it’s definitely worse in terms of the emissions and it’s definitely worse in terms of the lack of climate action, especially on the international front. Her Beat at Protocol. [00:02:02]

Agriculture 74

Agriculture Pitching Interviews Technology 74