Cision

JANUARY 19, 2016

Brown discussed how Cision Global Insights helped mitigate the crisis faster by tracking audience in real time, provided qualitative and quantitative data for better decision-making and preserved the state’s tourism during the busiest season of the year. Could your brand manage a crisis in today’s social world?

Crisis 120

Crisis Tourism Local Crisis Management 120

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). woke up and saw a Shark Week promo as he waited for a video to load on YouTube. is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. This morning, G.W.

Case Study 118

Case Study Crisis Management Crisis Study 118

Melissa Agnes

AUGUST 28, 2014

The topic of my course is social media for crisis and emergency management, which of course includes social media’s role in crisis preparedness and crisis prevention. Read: Emory’s Excellent Crisis Communication on Facebook. They are waiting for YouTube to correct the mistake.).

Healthcare 238

Healthcare Social Media Media Case Study 238

MaccaPR

FEBRUARY 19, 2018

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. CRISIS LESSON #1: EVERYTHING YOU BELIEVE IS PRIVATE WILL BE SHARED PUBLICLY. The first rule for any online crisis ?

Instagram 98

Instagram Crisis Local Privacy 98

Prohibition

AUGUST 15, 2022

and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year. Here’s our round-up of the top five disasters that have caught our eye: Molly-Mae Hague – a personal PR crisis. How to Prepare a PR Crisis Plan.

Crisis 62

Crisis Viral Government Crisis Communications 62

5W PR

DECEMBER 7, 2020

LinkedIn, Twitter, and YouTube trailed farther behind at 42%, 33%, and 26%, respectively. Facebook was second at 46%, followed closely by YouTube (45%) and LinkedIn (44%). As a crisis communications plan, this policy should guide responding quickly and responsibly to any unanticipated issues that may arise.

Social Media 103

Social Media Trends Media Policies 103

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. The proliferation of new media outlets has changed everything about how companies communicate. Crisis situations are stressful for everyone. Those days are so over! A Chance to Practice.

Employee 70

Employee Crisis Corporate Social Media 70

Deirdre Breakenridge

APRIL 17, 2017

Watch a video summary of this article on the CommunicationsMatch YouTube Channel. CommunicationsMatch is a search tool that helps companies find communications agencies and consultants by industry and communications expertise, location and size. Simon Erskine Locke, Founder & CEO of CommunicationsMatch TM.

Measurement 247

Measurement Communications Banking Crisis Communications 247

Ethical Voices

OCTOBER 16, 2023

I started in supply chain operations communications doing internal operations comms for our associates, communicating to them changes in their roles, changes in processes that they do every day, and then in April moved to the press office. Throughout my career, I’ve dealt frequently with crisis situations. Take your time.

Ethics 80

Ethics Data Crisis Apparel 80

Sword and the Script

DECEMBER 23, 2014

Financier, PR man, crisis manager – and pitch man – this guy can do it all. It’s a hefty number – but by measure of the communication to his business leads – it’s merely a derivative of priceless. If you enjoyed this post you might also like: What If Warren Buffett had a YouTube Channel? And probably in 15 minute or less.

Reputation 115

Reputation Newspapers Crisis Communications Leadership 115

Prohibition

JULY 10, 2019

Neither the CEO nor the chairman’s names were associated with this crisis and no names of any higher-ups in the company were found in the apology post. The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days.

Fashion 75

Fashion Telecommunications Crisis Training 75

PR in High Definition

DECEMBER 1, 2022

Crisis management has always been a significant part of public relations, but no one could have predicted the scale and reach that cancel culture might have. So, should communications professionals be scared of the looming threat of cancel culture?

Reputation 62

Reputation Leadership Company Crisis Management 62

Stephen Waddington

OCTOBER 21, 2019

Members of the Chartered Institute of Public Relations (CIPR) and the Public Relations and Communications Association (PRCA) are also covered by their codes of conduct. We’re all influencers now The common perception of influencers is individuals on Instagram or YouTube flogging stuff. Influence is often confused with popularity.

Government 60

Government Publicity Marketing Advertising 60

PRSay

OCTOBER 25, 2017

The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Companies should have strong pre-crisis and crisis plans in place. This type of planning includes making sure that your team is communicating well internally, too. “If A new era of crisis communication is upon us.

Social Media 97

Social Media Conference Media Corporate 97

Sword and the Script

JANUARY 5, 2016

A comedy out of crisis communications. Comedians, such as John Oliver and Stephen Colbert as well as YouTubers and other Internet influencers, will continue to poke fun at corporate and personal misdeeds for entertainment. Louise Harris Salazar , Ruder Finn | O’Dwyer’s: Crisis Management Predictions for 2016.

Banking 60

Banking Marketing Wireless Advertising 60

Cision

SEPTEMBER 10, 2015

Approximately 60 percent of YouTube video viewers are not from the same country as the content creator , and as more countries expand internet usage, that proportion is certain to increase. Prepared for a brand crisis? Click here for your free crisis communication tip sheet!

Trends 120

Trends Mobile Web System 120

Cision

DECEMBER 4, 2017

One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis. When a PR crisis hits, confusion, anxiety, and chaos can shake up your organization. In fact, you can turn a brand crisis into a PR success if you act fast swiftly. Address The Issue Clearly And Quickly.

Crisis 271

Crisis Brand Branding How To 271

Solo PR Pro

AUGUST 2, 2022

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” . “In addition, instructors who can teach specialty courses are in high demand. We'd love to hear from you. Are you an adjunct professor or have desires to explore teaching?

Education 107

Education Course Nonprofit Resources 107

Waxing UnLyrical

OCTOBER 17, 2011

200,000 YouTube views in one week. While the campaign took off in a huge way, could you describe some of the crisis communication responses and resources that were in place had things not gone so smoothly? The campaign has brought our brand voice to life in a tangible way through our Twitter, Facebook and YouTube channels.

Publicity 87

Publicity Banking YouTube Social Media 87

Stephen Waddington

DECEMBER 30, 2019

If you work in issues and crisis it can be especially acute. This is followed by LinkedIn (76%), YouTube (69%), and Instagram (63%). The common perception of influencers is individuals on Instagram or YouTube selling stuff. Other outcomes include brand awareness, crisis communications, employee advocacy, and social change.

Government 103

Government Education Print Ethics 103

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. a critical thinker– and a quick thinker (particularly during a crisis). (But at least with the CBC’s Rick Mercer, you can change the channel or hit the mute button.). What is your favourite occupation in PR? Why do you work in PR? an innovator. a motivator; and.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. a critical thinker– and a quick thinker (particularly during a crisis). (But at least with the CBC’s Rick Mercer, you can change the channel or hit the mute button.). What is your favourite occupation in PR? Why do you work in PR? an innovator. a motivator; and.

Film 40

Film Crisis Communications Ethics Crisis 40

Waxing UnLyrical

NOVEMBER 19, 2010

Although I have no experience in crisis communication, I have learned some important lessons in light of Tablo’s scandal. Acknowledge the rumors and talk with others through your social media outposts: express your thoughts on Twitter, release a video on YouTube, or publish a blog post. Regardless, thanks for visiting!

Publicity 77

Publicity Reputation Crisis Communications Film 77

Sword and the Script

MAY 23, 2017

Sizing up or prioritizing responses in crisis communications. The company makes its pricing plans publicly available, offers a 14-day free trial, and you can learn more about the company on its blog , Twitter , Facebook and YouTube. In other words, is much easier to move a domain’s score from 10 to 20 than it is from 50 to 60.

SEO 64

SEO Tools Engineering Web 64

Sword and the Script

JULY 25, 2017

They recorded him drowning and uploaded the video to YouTube. It wasn’t just that they didn’t help another human being — in the time of absolute greatest need – it’s that they barbarically treated someone’s final moments as entertainment. The story went viral as news organizations picked up the story.

Advertising 62

Advertising Advertising Viral Video 62

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Platforms like Facebook and YouTube will continue to be effective since they have the top two numbers of social media users worldwide. ROI: Financial return compared to PR costs.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

JUNE 30, 2015

The bottom of an NBC 4 New York article summarizes the issues succinctly: The New Yorkers pleaded not guilty to felony burglary, reckless endangerment and other charges in the leap, which was captured in a YouTube video. The stunt raised questions about security at the then-unfinished skyscraper. The parachutists acknowledge making the jump.

Tourism 60

Tourism Film YouTube Government 60

Waxing UnLyrical

MAY 17, 2018

Even though I wasn’t sure how to edit a YouTube video (this was a long time ago!), The campaign was affiliated with a major intergovernmental organization (the United Nations), so there are many sub-organizations with similar-sounding names. One of my captions was off by a word. I didn’t think it mattered. To my facilitator, it mattered.

Exercises 82

Exercises Interviews Groups Video 82

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

Shift Communications

JANUARY 26, 2017

The third class of social networks that we should invest in are media apps such as Instagram, Snapchat, YouTube, Minecraft, Oculus, DeviantArt, etc. YouTube isn’t just a search engine, it’s also a social network. Media Apps. that have social aspects but are fundamentally about the creation of media.

Facebook 60

Facebook Instagram YouTube Social Media 60

Stephen Waddington

NOVEMBER 10, 2017

Also in crisis communication. As a starting point check out a free bot building platform such as Botsify or Chatfuel , and an online YouTube tutorial. I’ve identified five applications for chatbots in public relations: Broadcast. Push out messages in realtime. Used by media organisations to distribute content.

Tools 79

Tools Publicity Software Transportation 79

Stuart Bruce

JULY 23, 2017

I doubt many, if any, marketing teams would be any good at using social media for corporate communications, CSR, managing stakeholder relations with investors, trade unions, employees, local communities, analysts, journalists or politicians let alone issues management and crisis communications.

Social Media 68

Social Media Media Customer Service Corporate 68

MaccaPR

JANUARY 6, 2015

His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3. Beats By Dre Headphones ," Paul Maccabee compared the online marketing strategies of a stodgy brand to a cutting-edge leader in the headphone marketplace.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Sword and the Script

APRIL 7, 2015

Of the range of options for creative PR in crisis communications , “no comment” usually isn’t among the better choices. Wired continued: Lewis wrote that a YouTube spokesperson sent him an animated GIF in response to a request for comment. He assumed it was a joke. Earlier today, the rep assured us it was not,” Lewis said.

Creativity 60

Creativity Publicity YouTube Insurance 60

PRSay

APRIL 22, 2021

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

Financial 190

Financial Reddit Advertising Advertising 190