Bianchi Biz Blog

OCTOBER 24, 2022

Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. How long have you been in journalism and how did you get started? I love getting creative in the kitchen and entertaining for family and friends.

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Meeting Automotive Transportation Newspapers 60

Cision

MARCH 15, 2016

In this interview, he explains how media relations can help brands gain share of voice, creativity and clear messages will help brands achieve their goals and the Internet helps communication professionals better track their campaigns and see real results. As an industry, we need to be more creative to help them achieve those goals.

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Creativity Conference Media Relations Government 120

Cision

JUNE 2, 2016

In this interview, Eileen shares her thoughts on the challenges of creating meaningful content, the importance of listening well to build relationships and the need for strong writing skills in public relations. How has your background in journalism helped you in public relations? As a journalist, you are trained to be a communicator.

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Insurance Insurance Writing Sports 120

Ethical Voices

DECEMBER 18, 2023

Part of that was interviewing people at a metro stop and getting their takes on this. There are some uncomfortable truths we occasionally have to tell clients things that maybe years ago you could have said, oh, this coverage in the Wall Street Journal is everything you wanted, but did it help them reach their goals.

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Ethics Data Training Agency 105

Maxim Behar

FEBRUARY 23, 2022

Are there any awkward and mandatory questions during a job interview and what are the criteria for showing interest in the candidate? What are the most valuable tips you would give to a person preparing for an interview? It may seem strange, but I am also the one who is interviewed, not just the interviewer.

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Interviews Financial Corporate Journalism 52

Barokas

DECEMBER 5, 2019

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. If you have a CEO who can slam dunk every interview, good for you. At the same time, we haven’t lost sight of what has not (and likely will not) change. Are your spokespeople working?

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Strategy Media Storytelling Pinterest 78

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . How do you recommend people train themselves to take a step back when they may be feeling that they have to respond immediately?

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Ethics Leadership Training Study 52

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Bank social media team in 2018 after graduating from the University of Minnesota with a degree in journalism. And, they have been for a while now. Hill Center.

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Social Media Agriculture Marketing Media 128

Cision

MAY 5, 2016

In this interview, Lisa discusses the challenges health brands face, how to incorporate digital into your public relations strategy and why collaboration between communication professionals and clients is necessary for success. I very much enjoyed journalism and had a blast doing it. How did you get your start in PR? He lives it.

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Healthcare Policies Pharmaceuticals Big Data 120

Solo PR Pro

AUGUST 2, 2022

I said I would, and she put me in touch with the assistant dean, I went in and interviewed, and got the job. ” The class was horrified when I described the chains we used to make out of them, and the dresses, curtains and other assorted creative uses for them. Some offer additional benefits, tuition waivers, etc.

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Education Course Nonprofit Resources 107

Communications Conversations

MAY 30, 2018

Both Kate and I have strong PR backgrounds, but the responsibility falls within her scope as Chief Creative Officer (obviously with a ton of my input and social chatter). What were the biggest considerations you had to make when switching careers (salary, training, etc.)? Communication with my husband. Betsy Andersen.

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Apparel Public Affairs Training Corporate 106

PRSay

MAY 23, 2018

Similar to trade journals, podcasts cover an array of niche subjects. The unique audio format of podcasts provides opportunities to creatively reuse content in ways you couldn’t do with written articles. Explain this to your client and show examples of past work to support your point. Embrace the niche appeal of podcasts.

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Media Relations Publicity Media Blogging 135

PR Conversations

FEBRUARY 28, 2018

So, let’s quickly examine some of the data from recent industry based research: 13 percent of respondents judge the professional standards of PR practitioners by levels of training and qualifications. 68 percent of respondents had done no training in last 12 months. It also stimulates creativity, innovation and continuous improvement.

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Training Ethics Data Analysis 65

Ishmael's Corner

MAY 5, 2015

We’ve been able to walk the talk, building out a storytelling methodology that serves as the foundation for how we develop content in client campaigns, our storytelling workshops and internal training. It turns out that high-quality content — that informs, educates and even amuses, ideally with a unique bent — is synergistic with SEO.

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Storytelling SEO Agency Leadership 60

Sword and the Script

JUNE 6, 2017

He’s my guest for this latest edition of the Off Script series of interviews. The best way to describe the differences is that agency life affords you the on-the-job training aspect while doing your day-to-day. Doing so delights them and, more importantly, results in better preparation, more creative ideas, and spot-on messaging.

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Agency Corporate Interviews eBook 60

Remote PR Jobs

SEPTEMBER 25, 2023

Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all. Featuring interviews, analysis and in-depth conversation, the weekly show is hosted by Holmes Report editor Arun Sudhaman. New episodes are available every Wednesday.

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Pitching Interviews Trends Journalism 100

wiredPRworks

AUGUST 2, 2016

25% Receives sufficient training on marketing in a digital age. AMA CEO Russ Klein Marketer’s Confidence Interview. I’m honored to have interviewed him and am delighted to introduce Russ to you!! Marketers’ Top Three LEAST Confident Areas. 33% Senior management sufficiently understands social and digital marketing.

Leadership 40

Leadership Survey Enterprise Conference 40

Sword and the Script

DECEMBER 26, 2023

AI leads reporters to conduct real interviews again “The growing use of generative AI will force media outlets to be much more careful about how they source and gather input for stories. PR people and the clients they represent may see a return to the good old phone (or Zoom) interview.

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Writing Communications Marketing B2B 194

Waxing UnLyrical

OCTOBER 28, 2010

Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! This is a topic that is near and dear to my heart, though. Which is one of the reasons I still think you should leave PR to the PR pros … but I digress. Will you join us if you can? See you there! Regardless, thanks for visiting!

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Conference Measurement Tourism Twitter 66

Waxing UnLyrical

SEPTEMBER 26, 2010

Why God did not create the universe , by Stephen Hawking and Leonard Mlodinow, from the Wall Street Journal (you may not be able to read this online if you don’t have a subscription). John Cleese’s talk at the 2009 Creativity World Forum on creativity. Thanks so much for stopping by WUL! Read All About It!

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Measurement Tourism Creativity Blogging 40

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Remember the advertorial ?

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Blogging Twitter Facebook Measurement 73

Sword and the Script

DECEMBER 10, 2019

Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Note: see my interview with Ted here – Over-reliance on Marketing Automation Depreciates Leads; Off Script No.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Waxing UnLyrical

OCTOBER 27, 2010

Image: Stephen Korecky via Flickr , Creative Commons I was finger painting in kindergarten and having a good ole time. He lives in Dallas with his wife, Rhonda, and has a strong track record in media communications, both “old” and “new,” with organizations such as Vonage and the Wall Street Journal Online. Read All About It!

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Crisis Twitter Facebook Measurement 71

Maxim Behar

NOVEMBER 15, 2023

People who work in this area are the ones who invent new creative products and influence the hearts and minds of millions. Then at a certain point, I parted ways with journalism. I still think of this quote from Winston Churchill: "One can achieve many things with journalism, but one must know when to leave it".

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Hotels Newspapers Journalism Ethics 64

Waxing UnLyrical

AUGUST 22, 2010

Image: Zen Sutherland , Creative Commons I finally did get my laughs in before the clock struck midnight, thanks to Bill Murray’s exquisite performance in The Man Who Knew Too Little. Wafted straight into the sunset, did Evening. A nice enough chap, but I’ll tell you something. If you haven’t seen it, I highly recommend it.

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Twitter Facebook Measurement Blogging 68

Waxing UnLyrical

OCTOBER 6, 2010

Image: cvrcak1 via Flickr , Creative Commons Bats in the belfry? He lives in Dallas with his wife, Rhonda, and has a strong track record in media communications, both “old” and “new,” with organizations such as Vonage and the Wall Street Journal Online. Thanks so much for stopping by WUL! Read All About It!

Social Media 73

Social Media Twitter Facebook Measurement 73

Waxing UnLyrical

NOVEMBER 10, 2010

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. It’s not quite journalism, it’s full of opinion and bloggers live by their own rules even as the best of them do their utmost to adhere to FTC guidelines. It helps you understand the medium.

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Blogging Facebook Twitter Writing 90

PRSay

JUNE 11, 2021

On social media, what creative tactics did the team use to tap the faculty’s expertise? Through our social media channels, we always aim to promote our content in a way that anyone — especially those without scientific training — could understand. 1 ranking in the latest U.S. News & World Report rankings for U.S.

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Publicity Social Media Report Fashion 157

PRSay

AUGUST 29, 2019

They may seem easy to find, but a talented wordsmith with a background in journalism is as valuable as a workhorse running back who can do the heavy-lifting in an offense. Find a reliable writer who can interview, copy edit and communicate effectively, and they’ll help you score. Writer/Running Back. Multimedia Expert/Wide Receiver.

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Content Marketing Data Sports Social Media 100

PR 20/20

FEBRUARY 6, 2020

If you want to hear personal interviews with the songwriters behind Top 40 greatest hits, dive deep on the music of movies , or re-watch The Office alongside two of the show’s stars, there’s a podcast for that. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour.

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Marketing Conference Content Marketing Agency 74

Victorious PR

FEBRUARY 22, 2023

A multiple 7-figure company (that’s us) will train YOUR team FOR you! and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! She is one of the most creative people on the team, with a heart of gold — and a masters in psychology to boot! I didn’t do it alone The best part?

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Publicity Video Pitching Google 52

MaccaPR

JULY 27, 2016

What’s especially remarkable is that neither the age of the Dinty Moore product (it was introduced in 1935) nor the length of the BBDO-Hormel relationship (swear to God, 85 years) seems to have dampened the fresh creativity in this campaign. It’s a simple site,” confesses Haan, “but it tells the lumbersexual story linearly from top to bottom.

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Marketing Video Consumer Agency 48

Stephen Waddington

MARCH 15, 2021

You do need the storytelling, relationship building, creative and analytical skills. Second, I don’t think you necessarily need a degree if you have a good command of your first language and demonstrate the earlier mentioned skills, A Levels and on the job training will be just as effective.

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Google Data Government Social Media 119

Waxing UnLyrical

NOVEMBER 18, 2010

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., If you must use automated sentiment or topic identification, be prepared to train the tool. This process can take weeks (or months). Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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Measurement Publicity Analysis Tools 80

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

ZudePR

MAY 31, 2015

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. The last one was in the form of a nice contract to develop a social media e-learning course for in-company training: simply based on one single referral. Internet lifestyle junkie.

Communications 81

Communications How To Blogging Content Marketing 81

Cision

MAY 21, 2015

Social Media Examiner’s Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Maritza brings her experience as a serial entrepreneur and interviews today’s leading entrepreneurs. Find show notes at [link]. 14) John Jantsch.

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Social Media Marketing Pinterest Media 120