The Proactive Report

DECEMBER 2, 2022

Design and video. Nearly half of Gen Z is using TikTok and Instagram for search instead of Google, according to Google’s own internal data. Although the main users are in a younger age group, GenXs and older Americans are also discovering these platforms. Every couple of years we see new design trends pop up and gain traction.

Trends 147

Trends Instagram Creativity Small Business 147

PR for Anyone

SEPTEMBER 16, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. International Walk To School Month. National Reading Group Month. But get creative. There’s also a bonus video in there about how to nail the interview when you get it.

Pitching 130

Pitching Financial Small Business YouTube 130

Deirdre Breakenridge

FEBRUARY 12, 2015

A Guest Post by Nicole Rodrigues, CEO & Founder, NRPR Group. Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities.

Tools 150

Tools Agency Instagram Groups 150

Stern + Associates

MARCH 15, 2023

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today. Parker notes that large streaming platforms must prepare for a potential explosion of content creators as the barriers to creating video content fall.

Technology 96

Technology Ethics Tools Creativity 96

ImPRessions - Crenshaw Communications

MAY 15, 2017

While some PR firms boast comprehensive intern or entry-level programs, they may be short on actual PR practice and long on busy work. A chance to show creative flair. . We also encourage everyone – even interns – to write blog posts and try their hand at short videos for social sharing.

Skype 147

Skype Agency Meeting Software 147

Flack's Revenge

DECEMBER 20, 2018

Far too many brands delegate, and relegate social strategy development and implementation to their ad agencies, internal marketing departments, even their PR intern, with a mandate to replicate, share, and spread commercial messages. Are the social media waters still safe for marketing? Why so many disciplines?

Marketing 244

Marketing Facebook Social Media Community 244

Flack's Revenge

NOVEMBER 12, 2015

The post is about Singles Day (11/11), which started out as a Chinese holiday but has grown into an international phenomena. In the first 90 minutes, Alibaba Group said it pulled $5 billion in total sales. The Singles’ Day has intensified the rivalry between the two e-commerce retailers in China, Alibaba Group and JD.com.

Social Media 120

Social Media Media Apparel Retail 120

Deirdre Breakenridge

JANUARY 27, 2020

Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. We’ve also started to post behind the scenes career advice videos aimed at helping others elevate in their careers! We were in a Catch-22 and needed help. Ambition in Film Event.

Film 252

Film Marketing Nonprofit Education 252

Sword and the Script

MARCH 7, 2023

This month’s PR technology summary includes: Cision partners with video ad network Captivate; Q4 enhances investor relations CRM software; Updates from Notified, and Earnings from Meltwater and Q4; PR tech people on the move and more. Some gas stations have embedded video monitors in their pumps. click image for higher resolution) 4.

Software 133

Software Analytics Technology Video 133

5W PR

NOVEMBER 9, 2020

With the future of PR looking at creative ways to run engaging events, complete projects, and manage crises, PR pros will have to handle key processes differently. To become notable in PR, experts in the PR space will need to polish their skills in creating highly customized virtual events for different groups.

Publicity 88

Publicity Technology Industry Social Media 88

The Resolution Blog

OCTOBER 15, 2019

The issue was that Amazon wanted its HQ in a bustling hub with an international airport, a population of more than one million, and access to plenty of different forms of transport?—?things Don’t be afraid to add paid into the mix If your campaign is creative enough, you can set things in motion with just one ad. Key Takeaway?—?Don’t

B2B 120

B2B B2C Facebook Storytelling 120

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2017

Audit your internal staffing needs. Many companies and PR firms have done away with formal weekly meetings in favor of bi-weekly meetings or smart use of inter-office comms tools like Slack or HipChat to keep internal and external teams apprised of ongoing projects, new business opps and other workflow topics. Maybe standing desks?

Meeting 136

Meeting Software Product Launch Agency 136

Maxim Behar

DECEMBER 20, 2022

I love working with you and with M3 Communications Group, Inc. Group CEO, AvianWE. CEO, The Skills Group. We know each other for almost 15 years now, have done numerous projects together within the International PR Organization ICCO, have met several times in Austria and in Bulgaria. I am very proud of you! Nitin Mantri.

Energy 52

Energy Groups Internal International 52

PRSay

OCTOBER 29, 2019

For the best results, you’ll want a group of talented writers, editors, photographers, videographers and social media coordinators working in conjunction. who trusts your team of talented creatives to do their jobs and achieve results. Your content team needs to take a similar approach to your production.

Television 111

Television Writing Storytelling Video 111

The Hoffman Agency

SEPTEMBER 4, 2020

As a global collaboration between all of The Hoffman Agency’s offices around the world, the HA Jamz project is international by nature; over the past few weeks though, we’ve gotten an even more eclectic sampling of ear candy. . You will also find Perfume in OK Go’s “I WON’T LET YOU DOWN” promotional video. It’s a one shot video.

Travel 36

Travel Video Creativity Twitter 36

wiredPRworks

JANUARY 13, 2022

Barbara Rozgonyi is a recognized international digital thought leader and sales performance expert whose crush your sales quota training programs accelerate success for companies and customers. Scott is also the founder of The Attorney Search Group, a legal recruiting firm which places partners in global law firms.

Strategy 52

Strategy Training Insurance Insurance 52

Wadds Inc.

AUGUST 14, 2023

Creative capabilities in particular are highly sought after – so the Uncommon/Havas deal was not surprising. As the digital groups continue to grow rapidly, the demand for strong creative capabilities will continue as they look for content to win the battle for attention, competing for acquisitions with the networks.

Agency 52

Agency Sports Public Affairs Creativity 52

Stephen Waddington

MAY 16, 2019

He described breaking a story about a pornographic video pirating ring. He cited Google Analytics, Google Tag Manager, Photoshop, Mailchimp and video production as sought after skills. It spurred her interest in PR and she joined the Masters in International PR course at Newcastle working for a local agency along the way.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Bianchi Biz Blog

SEPTEMBER 26, 2022

I moderate panels and fireside chats for Reuters Automotive Events, and I am on the board of Women in Automotive, I serve on the Steering Committee and as a juror for the World Car Awards and am on the board of the International Motor Press Association. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 74

Meeting Automotive Media Journalism 74

Mindful Marketing

NOVEMBER 21, 2021

Most organizations are grateful they’ve weathered the economic turmoil; at the same time, they also should be showing gratitude to the stakeholder group that has become increasingly important to them: their employees. The firm played the videos on digital signs throughout buildings at its headquarters and in satellite locations.

Employee 90

Employee Training Leadership Video 90

Cision

DECEMBER 11, 2015

To put it briefly, this grouping of content is protected for the entirety of the creator’s life, plus another 70 years. In October 2015 , judges ruled it lawful to tinker with a car’s software, “jailbreak” mobile phones and modify old video games. Images: inspector_81 , Archie ( Creative Commons ).

Telecommunications 120

Telecommunications Training Reputation Software 120

Karen Freberg

JANUARY 5, 2022

is asking these days when they contact me for interns and potential collaborations. I had the students create a group TikTok video featuring M&Ms at UofL. This allows the students to be creative and strategic in a short amount of time. Why am I doing this? after the Super Bowl. Guest speakers.

Social Media 98

Social Media Media Course Small Business 98

Waxing UnLyrical

MAY 17, 2018

The coordinator of a group of social media advocates said this via Facebook one night about eight years ago, on our private page. What could be so bad that I was being warned strongly against sharing it outside of a closed Facebook group? I made a video in support of our campaign. “You have to promise me you won’t share this.”.

Exercises 82

Exercises Interviews Groups Video 82

Cision

FEBRUARY 17, 2016

If you don’t understand the individual or group whose story you are telling, your story will sound false. Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. Storytelling, while central to PR strategies, is a delicate process.

Policies 120

Policies Internal International Public Affairs 120

Cision

JULY 28, 2016

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. I am honored to lead a talented, smart group of health care PR professionals. How can they overcome them?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Contently - Strategy

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. Starter Course , partially funded by RTI International and the Rita Allen Foundation via the Misinformation Solutions Forum Prize , is a free, five-lesson course for beginners. In traditional journalism, diligent fact-checking is a given. The Check, Please!

Content Marketing 144

Content Marketing Marketing Viral Study 144

Sword and the Script

AUGUST 20, 2019

She says her career aspiration, at the time, was to be a video jockey for MTV. 4) On the in-house side, there are clearly areas of overlap between HR and corporate communications – internal comms comes to mind. HR and internal communication teams should align on the ethos of the company and how those are brought to life daily.

Employee 89

Employee Internal International Training 89

Communications Conversations

JANUARY 16, 2015

Jen Joly was recently promoted to vice president of marketing, brand and creative design and BlueSpire Strategic Marketing. Intern: [link]. Recognition… Jeron Udean celebrates 12 years at Strother Communications Group in January. Senior Manager, Content Strategy: [link]. Account Supervisor, Financial Services: [link].

Social Media 60

Social Media Travel Financial Meeting 60

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. How do internal communications specialists do this? By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

Maxim Behar

JANUARY 11, 2024

Like you said we get up, we pick up the phone and I think at that point some of the creativity is over as we consume information, different opinions. The huge flow of information motivates me personally to be even more innovative, and even more creative, but you must know how to swim in this ocean of information.

Leadership 59

Leadership Social Media Creativity Ethics 59

wiredPRworks

NOVEMBER 20, 2019

The High Point Market (formerly the International Home Furnishings Market and the Southern Furniture Market ), held in High Point , North Carolina, is the largest home furnishings industry trade show in the world, with over 10 million square feet (1 km²) by roughly 2000 exhibitors throughout about 180 buildings. source: wikipedia.

Marketing 40

Marketing Wikipedia Transportation Trade Shows 40

PRSay

SEPTEMBER 14, 2016

Wilde joined Thuzio as an intern in the summer of 2013, a company that was founded in 2012 by former New York Giants running back Tiki Barber and Mark Gerson, Chairman and Co-Founder of Gerson Lehrman Group. The YouTube creator group Dude Perfect consistently produces seamless integrations within their videos.

Sports 60

Sports Creativity Industry YouTube 60

wiredPRworks

NOVEMBER 20, 2019

The High Point Market (formerly the International Home Furnishings Market and the Southern Furniture Market ), held in High Point , North Carolina, is the largest home furnishings industry trade show in the world, with over 10 million square feet (1 km²) by roughly 2000 exhibitors throughout about 180 buildings. source: wikipedia.

Marketing 40

Marketing Wikipedia Transportation Trade Shows 40

wiredPRworks

APRIL 29, 2020

One of the fun things about being a creative is, well, you get to be creative! – that mapped out the best possible creative solutions? When you automate creativity, you discover the best options. Small changes in creative lead to big changes in performance. Marpipe is a multivariate creative testing platform.

Creativity 52

Creativity How To Engineering Advertising 52

wiredPRworks

APRIL 29, 2020

One of the fun things about being a creative is, well, you get to be creative! – that mapped out the best possible creative solutions? When you automate creativity, you discover the best options. Small changes in creative lead to big changes in performance. Marpipe is a multivariate creative testing platform.

Creativity 52

Creativity How To Engineering Advertising 52

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Feeling creative? The social platform for video-sharing was touted as the next big thing, until it wasn’t. In routine sessions participants may come unprepared or be reluctant to share, relying on others to do the heavy creative lifting. We also like asking team members to submit quick ideas through email or group chat.

Airlines 120

Airlines Exercises Fashion Print 120

Waxing UnLyrical

MAY 9, 2016

C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers. C3 (Content) Weidert Group Case Study: Fisher Tank Company. C6 (Collaboration) Case Study: How to Grow Your LinkedIn Group Beyond 50k+ Members [Case Study]. ” The Link Humans case study.

Case Study 40

Case Study Study Training Small Business 40