Maxim Behar

MARCH 26, 2024

Maxim Behar, the company's founder, interview for Economy. Yes, indeed, these are important details, but I never forget that the most essential things in a company are its projects, the exciting and creative work, the relationships with clients, and the team. How many vacation days do employees have in your company?

Groups 105

Groups Communications System Employee 105

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 100

Interviews Publicity Technology Social Media 100

Stephen Waddington

OCTOBER 3, 2019

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. This is an agency model that covers a core group of employees supplemented by senior experts. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences that are not represented on your team.

Interviews 115

Interviews Agency Industry Measurement 115

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. Our job is to think outside the strict product news parameters, and that creative thinking can benefit journalists. Finally, make sure you’re only emailing them about relevant content.

Media 333

Media Pitching Report B2B 333

ImPRessions - Crenshaw Communications

MAY 1, 2019

Many people who work in PR thrive on the creative nature of what we do; after all, not everyone can dream up a winning idea for a product launch, or even the email subject line that will capture a journalist’s attention. But the best campaigns are fueled by creativity, yet informed by research. Insufficient interview prep.

How To 257

How To Interviews Measurement Storytelling 257

The Proactive Report

NOVEMBER 3, 2022

But if you spent the time to educate your potential customers through a series of strategic blog posts, magazine articles, TV appearances, podcast interviews, and so on, you’re essentially warming the public up to your presence and letting them know who you are and what you provide — without trying to sell them anything.

Digital PR 246

Digital PR Reputation Employee Energy 246

Sword and the Script

OCTOBER 1, 2020

Annual marketing salary survey shows remote interviews and shorter hiring process have become the norm as a consequence of the pandemic The was a cartoon going around the business world a few weeks ago that asked “who led the digital transformation in your company?” About 80% of managers are worried “about retaining valued employees.”

Survey 102

Survey Trends Marketing Creativity 102

Stern + Associates

JANUARY 31, 2023

What else can they add to their strategic toolbox to help learning and creativity thrive in their culture? Following these interviews, Dyer and Furr’s curiosity only expanded, leading them to launch an investigation that ultimately uncovered the principles that are most important to achieving an innovative, high-performance team culture.

Interviews 95

Interviews Employee Strategy Leadership 95

ImPRessions - Crenshaw Communications

JULY 18, 2018

The practice of public relations is seen as a creative one, but it often depends on meticulous preparation. The PR briefing book is no exception; it’s a simple tool, yet a critical asset for a brand spokesperson to prepare for media interviews. See last week’s post for a deeper dive into PR facilitation of media interviews.

Interviews 136

Interviews Construction Report Journalism 136

Stephen Waddington

OCTOBER 3, 2019

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. This is an agency model that covers a core group of employees supplemented by senior experts. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences that are not represented on your team.

Interviews 60

Interviews Agency Industry Measurement 60

Mindful Marketing

SEPTEMBER 13, 2023

In 2019, the Lego Group conceived a creative way to bridge the participation gap by using the bricks’ raised knobs to represented braille letters. As a corollary, the law requires organizations to make reasonable accommodations for employees with special needs, unless doing so represents an undue hardship.

Company 98

Company Consumer Radio Employee 98

MaccaPR

JULY 13, 2017

A shift in employee attitudes from an internal campaign? In competing with other PR agencies, Spong had a clear differentiator – awards, including “PR Agency of the Year” four times running and “Creative Agency of the Year” twice. What’s the biggest mistake clients make with their PR agencies? Not agreeing on what success looks like.

Agency 97

Agency Interviews Film Advertising 97

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

This can include everything from timely and thorough information downloads on new products, marketing plans, and business goals, to the time commitment by senior executives for preparation and participation in briefings, quarterly meetings, and media interviews. Allow the agency creative freedom.

Publicity 256

Publicity Brand Branding Storytelling 256

Communications Conversations

MAY 11, 2022

However, I feel like creativity is lacking–in a big way–in this area right now. 1 – Branded graphics for new employees, anniversaries. 2 – Ask 4-5 key employees to “cover” big company events. 2 – Ask 4-5 key employees to “cover” big company events.

LinkedIn 60

LinkedIn Social Media Company Brand 60

ImPRessions - Crenshaw Communications

MARCH 19, 2019

What we call PR can include paid influencer marketing, content or inbound marketing, social content, and other varieties of paid creative services. For many companies the most visible manifestation of the work is the earned media placement — an article, interview, or segment that features their brand. It’s not a quick fix.

Nonprofit 271

Nonprofit Crisis Management Fashion Advertising 271

Communications Conversations

OCTOBER 13, 2015

Great, model employee. Employee engagement? ” What community relations folks really want (from a marketing metrics perspective) is: More traffic to key volunteer pages on the corporate site asking employees to volunteer. Of course, you’d have to set up guidelines and parameters with the employees. Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

PRSay

JUNE 3, 2022

Today’s workforce market is seeing candidates with multiple offers, counteroffers and everything from a generous sign-on bonus to more creative compensation structuring (e.g., guaranteed six-month performance reviews to evaluate employees for a salary increase). Lights, Camera, Interview. We sit in the “goldilocks chair.”

Interviews 87

Interviews Employee Financial LinkedIn 87

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

These people range from customers, investors, journalists, and employees to business partners. Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc. There are many more creative approaches to achieving a positive image.

Video 110

Video Marketing SEO Social Media 110

PR for Anyone

SEPTEMBER 16, 2022

Employee Ownership Month. But get creative. There’s also a bonus video in there about how to nail the interview when you get it. Church Safety and Security Month. Co-op Month. Down Syndrome Awareness Month. Dyslexia Awareness Month. Eat Better, Eat Together Month. Emotional Intelligence Awareness Month.

Pitching 130

Pitching Financial Small Business YouTube 130

Onclusive

JANUARY 31, 2018

The branding agency goes off and comes back with something really creative, but it is disconnected from your customers, your board and your employees. I can’t tell you how many times I’ve gone into a company and they’ve just hired a branding firm to ‘re-launch their brand’ and they are unhappy with the results.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Contently - Strategy

MAY 4, 2023

Strategies for Working With the Cover Performer Can you leverage them in contexts that require a tone of reliability, trustworthiness, or extensive knowledge, such as product content, onboarding new employees, and investor relations? They are willing to delegate creative tasks, too. A word of warning, however.

Strategy 126

Strategy Employee Writing Industry 126

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I remember I was this close to interviewing Barack Obama when he was a state senator,” Bob recalls. “I Lessons learned in the seminary.

Meeting 100

Meeting Journalism Interviews Employee 100

Sword and the Script

NOVEMBER 3, 2020

Meltwater has the “happiest employees,” according to a third-party survey by Comparably, which “compiled from 10 million employee ratings across 60,000 U.S. Don’t miss this short interview about the SEMrush acquisition of Prowly. Also, see this new PR tech briefing on Muck Rack.

Instagram 140

Instagram Technology Resources Employee 140

Stern + Associates

AUGUST 3, 2022

An Interview with Susan Stern, Founder of Stern Strategy Group. My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories.

Groups 104

Groups Employee Strategy Ethics 104

PR Job Coach

FEBRUARY 24, 2014

Have the people with whom you interviewed demonstrated leadership to you. At the same time, have those with whom you interviewed struck you as being open and accepting? Are you able to join forces with others in pooling your intellectual talents and creative ideas based on your experience. Leadership. Collaboration.

How To 185

How To Leadership Interviews Google 185

The Hoffman Agency

DECEMBER 19, 2023

This was reaffirmed through three interviews, where I met seven Hoffman employees who were all so nice and positive that I thought, What am I going to do if this doesn’t work out? It was strategic and creative, letting me apply writing and improve my speaking. Catastrophize” is my middle name.

Agency 36

Agency Creativity Writing LinkedIn 36

MaccaPR

MARCH 12, 2019

Our Maccabee agency has worked side-by-side with StoneArch on several shared healthcare clients and we’ve been blown away by their collaborative philosophy and creative work. What kind of employee flourishes at StoneArch? Our employees have to understand regulatory rules in complex industries from hearing aids to pharmaceuticals.

Agency 54

Agency Healthcare Interviews Insurance 54

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. Pop Culture/Creativity Blogs. The Wrike Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

MAY 22, 2017

This is why earned media – the stories and interviews produced by PR – will always be relevant. Earned coverage offers a credibility that can’t be matched by paid media like ads or “owned” content like company blog posts or creative social videos. Generating credibility for the brand message.

Brand 185

Brand Branding Marketing Wireless 185

Bianchi Biz Blog

NOVEMBER 19, 2020

If it’s a company anniversary story, perhaps there’s an employee who’s been with the company since the beginning that you can incorporate through quotes or interviews. Focus on creative, unique stories from which others can learn. What is the takeaway?”

Automotive 86

Automotive Journalism Interviews Engineering 86

Bianchi Biz Blog

MARCH 2, 2023

It takes the low-cost agency longer to get up to speed, delaying your program’s progress and in many cases hurting any chance of a successful scoring of quick hits in terms of media interviews, speaking slots, etc. Then, in their scramble to conduct their search, they are faced with a lack of real differentiation. A sea of sameness.

Agency 108

Agency Automotive Engineering Education 108

Maxim Behar

JANUARY 17, 2024

At least in my business a young person rarely changes their profession, communications is a creative and dynamic job and once you get into it is often for lifetime. - You can be the most disciplined employee and at the same time nothing useful comes out of your "disciplined" work. The interview was published in dir.bg

Survey 64

Survey Study Course Financial 64

PRSay

AUGUST 31, 2017

In fact, more than half of the 18 CEOs of PR firms interviewed by Angela Chitkara for a 2017 City College of New York and Holmes Report paper, which was presented in a PRSA Diversity and Inclusion webinar , indicated they have implemented implicit bias training as a best business practice in an effort to retain diverse employees.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Deirdre Breakenridge

AUGUST 26, 2014

But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. Consider joining PRSA.

Industry 316

Industry Fashion Travel Tourism 316

PRSay

NOVEMBER 3, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. I became fascinated by creative campaigns and special events, which I’ve been blessed to do my entire career. Name : Joseph Abreu, APR. Location : Port St. Lucie, Fla. Lucie County, Fla. Board nominee position : Secretary.

Meeting 78

Meeting Leadership Conference Journalism 78

Cision

SEPTEMBER 16, 2015

Want to coach your executives to better interviews? If you are willing to dedicate time to learning how to do these tasks yourself (or have an employee who can take them on), you can save thousands of dollars on your PR. Images: yosuke muroya , Tony Fischer , muffinn ( Creative Commons ). This is a good thing!

SEO 120

SEO Web Writing Tools 120

Maxim Behar

JANUARY 11, 2024

You think about your colleagues, projects, employees, customers, turnover, and everything else. Like you said we get up, we pick up the phone and I think at that point some of the creativity is over as we consume information, different opinions. How can we find employees who have the potential to be leaders and leaders?

Leadership 59

Leadership Social Media Creativity Ethics 59