PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. Things to think about How can you leverage organic content (with permission, of course) and empower your everyday fans to continue to share your brand message creatively? Highly-targeted story angles.

Trends 151

Trends Nonprofit Consumer Newspapers 151

Rock the Status Quo

FEBRUARY 17, 2016

I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a press release on Google News, Bing and Yahoo, so I tested out a new wire service yesterday. I suspect most (if not all) newspaper press release pickups across ALL wire services are this form of content, buried and unread.

Engineering 100

Engineering Newspapers Google Banking 100

Rock the Status Quo

FEBRUARY 17, 2016

I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a press release on Google News, Bing and Yahoo, so I tested out a new wire service yesterday. I suspect most (if not all) newspaper press release pickups across ALL wire services are this form of content, buried and unread.

Engineering 100

Engineering Newspapers Google Banking 100

Cision

MARCH 22, 2016

I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Cision

JANUARY 22, 2016

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. How can this story be original, relevant, impactful and indicative of a national (or local) trend?

Pitching 120

Pitching Newspapers How To Knowledge Base 120

Cision

FEBRUARY 25, 2016

I had a few stories published in high school journals, and starting around junior high I used to write letters to the editor of the local paper. The most important evolution, of course, was the rise of social media and the idea that anyone and everyone is now a publisher. Read the newspaper – the whole newspaper.

Newspapers 120

Newspapers Financial Crisis System 120

Bianchi Biz Blog

APRIL 17, 2023

A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. And before that, I was an English and Journalism student at Bowling Green State University.

Engineering 77

Engineering Automotive Agriculture Media 77

Flack's Revenge

DECEMBER 5, 2017

I was, of course, thrilled to be in it and eager to read Lin Pophal’s book. When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up. ” Run an ad in a newspaper and it needs to be labeled as an ad.

Pitching 174

Pitching Journalism Video Advertising 174

Critical Mention

NOVEMBER 22, 2019

A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. A local reporter mentions your brand on live news. . Take control of your organization by tracking and editing your TV earned media. Also, earned media is among the most trusted types of media.

Radio 104

Radio Media Newspapers Sports 104

PR Insiders

MAY 5, 2021

I’ve always said that in a sense we serve two sets of clients: those who hire us to promote them, of course, but also the media themselves. You, on the other hand, may just be trying to get into your local newspaper or a trade publication. That’s something we at News & Experts try to stay on top of.

Pitching 78

Pitching Government Financial Survey 78

Cision

MARCH 29, 2016

Of course not, but like everything, planning has its place, as does a wonderfully executed strategy that comes together at the last minute. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships. Does that mean I never have moments of panic?

Local 120

Local Newspapers Retail Sports 120

Prakkypedia

OCTOBER 24, 2018

There’s a common thread to that list, of course: social media. The rounds covered by a mainstream newspaper today may not be assigned a specialist reporter tomorrow – say goodbye, in some cases, to environmental reporters, science reporters, local government reporters and more.

Journalism 69

Journalism Reddit Newspapers Government 69

Prakkypedia

NOVEMBER 5, 2017

Self-described as a “trade journal for the media covering newspapers, magazines, TV, digital, radio, outdoor advertising and entertainment media”. I really dig this South Australian online news outlet, especially its occasional Media Week column when it delves into local media news. You can also subscribe to media email updates.

Media 76

Media Journalism Radio Print 76

PR Job Coach

MARCH 29, 2012

This of course assumes you have written a compelling resume that highlights your best skills and accomplishments. For example, if you have given a speech to the Rotary Club about the state of ecommerce in local communities, post your presentation on Slideshare, the video on YouTube and add the respective link in your Facebook feed.

Facebook 160

Facebook How To Construction Insurance 160

David PR Group

SEPTEMBER 3, 2014

A few years ago when traveling to meet a client, a story about his business was published in the local newspaper that very morning. You don’t get your local paper?” Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If He replied that he hasn’t read a newspaper in years.

Newspapers 73

Newspapers Print Radio Local 73

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. He described breaking a story about a pornographic video pirating ring.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Barokas

NOVEMBER 1, 2017

Until I took my first college course on it, I didn’t even know what PR was. Even while working at small, local publications, I never had an empty inbox. I wrote “ Jeffco schools battle teacher shortage for gifted kids” for The Metropolitan , a newspaper that focuses on implications of local and national events on Denver’s community.

Report 68

Report Fashion Pitching Journalism 68

Maxim Behar

JULY 5, 2023

Social media has given billions of people the opportunity to communicate with each other, to exchange information, and this has, of course, also contributed to a greater interest in interesting, exotic, and foreign cuisines, specialties. Maxim: Well, not just with history, but with different cultures, civilizations, people.

Radio 52

Radio Hotels Course Social Media 52

Maxim Behar

OCTOBER 15, 2023

You can't do that sort of thing in a newspaper or on TV. My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak. Host: Then in those years when you were in the plant you made your first newspaper? Maxim: Yes.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

5W PR

JULY 11, 2018

It’s safe to say that PR has seen some incredible creations over the course of 2017 and 2018. Of course, though people weren’t pleased with the change – the result was a lot of conversation and plenty of media attention for IHOP. Cancer Research. So what exactly is a PR Stunt?

Measurement 149

Measurement Education Social Media Film 149

PR Fuel

DECEMBER 29, 2020

It used to be that there were only a few newspapers that the press release would be distributed to. Nowadays, you can distribute it to industry bloggers, news sites, trade magazines, local news contacts, radio stations, and social media sites. Of course, you could do it on your own and write a press release yourself.

Radio 60

Radio Local Writing Newspapers 60

Communications Conversations

OCTOBER 23, 2017

Over the course of my now 20-plus-year career, some of my best managers, leaders and clients have been women: Deborah Ely-Lawrence, Nicki Gibbs, Ayme Zemke, Candee Wolf, Anna Lovely, Kellie Due Weiland, Susan Eich, Sarah Reckard, Jen Joly, and Susan Roeder, just to name a few. This is an issue that’s baffled me for years.

Leadership 84

Leadership Newspapers Corporate Agency 84

Maxim Behar

JANUARY 3, 2021

Of course – self-publishing in the modern world is also common practice, but I predict that in the next decade big publishing house will have their strong impact into the creative process and readers will trust them a lot. They are great professionals and I hope I met all their standards.

Local 52

Local Writing Social Media Interviews 52

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. In the course of my networking this week, I’ve had a number of conversations about leads.

Marketing 60

Marketing B2B Local Customer Service 60

Cision

JUNE 10, 2015

But how can PR pros take more mundane company news and get it into a local or national news story? If you want your earned media to work, figure out the passion points for the co mmunity that the newspaper is going to be covering and figure out how your client fits into that larger area,” he says.

Pitching 120

Pitching Policies Ethics Mobile 120

The Resolution Blog

APRIL 9, 2019

I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them. The answer is, of course, “it depends”. When you’re helping these organisations, are you setting KPIs per area?

Marketing 120

Marketing Analytics Measurement Data 120

Cision

AUGUST 9, 2016

A public relations 101 course in college really attracted me to the field of study. Working at newspapers for a few years taught me to always consider the audience when you’re writing. For a daily beat reporter, our stories had to have a local tie. What drew you to the field of public relations?

Crisis 0

Crisis Reputation Study Trends 0

Shift Communications

JULY 26, 2017

to use it to his advantage, he needs an impactful and concise message, supporting social media intelligence and of course, access to the necessary social media accounts. A regional business reporter at a major metro newspaper may be interested in the negative economic impact Shark Week is having on shark-owned local businesses, using G.W.’s

Case Study 101

Case Study Crisis Study Crisis Communications 101

Maxim Behar

SEPTEMBER 5, 2021

For instance, when a negative article was monitored in the national daily newspaper, we had enough time to meet our client for a coffee and discuss it together before prepare a press release or statement, invite journalists to a briefing and explain where we stand. Local habits are what cannot be seen at first glance.

Meeting 98

Meeting Advertising Advertising Agency 98

Maxim Behar

JULY 26, 2021

I can compare it with my favorite Seychelles, of course, who have a visa-free regime for everyone, for the whole world, up to 90 days. Of course, together with the Minister of Tourism. Siika Katsarova: Of course. About 2 or 3 weeks ago, the Bulgarian national newspaper 24 Hours proposed Bulgaria to have a Minister of Branding.

Tourism 52

Tourism Hotels Brand Branding 52

PR in High Definition

AUGUST 27, 2019

And of course, the challenge with crisis situations is that seemingly minor incidents need to be handled correctly. Here are some top tips: Preparation : Don’t put forward an unprepared spokesperson to speak to a national newspaper with five minutes notice. Local teams: Giving a timely and considered reply can be tricky.

Crisis 72

Crisis How To Reputation Newspapers 72

Flatiron Communications

JULY 5, 2022

Of course, this media-obsessed PR person took note of the scores of top tier journalists moderating, reporting, and/or speaking on stage. There is that group of people who just want to understand this without having to subscribe to a newspaper or listen to NPR. This is our audience.”. Notably, Ms.

Conference 36

Conference Journalism Web Comparison 36

Maxim Behar

DECEMBER 16, 2021

We remember a few years ago, if something appeared in the morning news, then it was reprinted in electronic newspapers, generally speaking, and then it appeared on social media. Maxim Behar: Of course, this is not something Sicilian or some exotic dish, like a Seychellean curry. It is not local. Maxim Behar: That's not true.

Google 52

Google Engineering Sports Comparison 52

Offleash

OCTOBER 16, 2017

After earning my bachelors degree in journalism I traded my dream of penning columns at a newspaper for a 9-5 job with benefits in order to provide for my family. Since journalism intersects with PR, she recommended I cold call a few local PR agencies and inquire about an entry-level position. What led to your career in PR?

Agency 40

Agency Journalism Newspapers Employee 40

Journalistics

APRIL 17, 2013

Like any good marketing catchphrases, this one has probably run its course. Think Local. How many of you have seen your community newspaper fold in recent years? It’s harder and harder for local papers to survive in today’s media climate. That’s not the point of this post though….

Brand 52

Brand Branding Media Local 52

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. The following Sunday, with a full week of the circus performances to go, Ringling Brothers, graced the front page of the largest regional newspaper serving the dense suburbs of Fredericksburg and Northern Virginia.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

Stuart Bruce

MARCH 16, 2015

The CIPR also provides well established professional PR qualifications and training courses (disclaimer I teach the CIPR diploma and train on some of its courses). I don’t know what my ‘local chapter’ offers and the webpage is too US-centric for what purports to be an ‘international’ organisation.

Publicity 60

Publicity Ethics Insurance Insurance 60