Onclusive

NOVEMBER 8, 2023

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. How do you know what’s working?

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. It’s a red flag.

Corporate 272

Corporate Reputation Policies Employee 272

PR Conversations

NOVEMBER 5, 2014

I’ve sat through convention and forum talks where various oracles pronounced that: employees just want to be loved. Just look at the many different ways Elisabeth Kubler-Ross’s work on death and dying , and her change curve turns up in jolly presentations about employee motivation. Do I practise a dark art ?

Employee 103

Employee Communications Internal International 103

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. Anonymity helps, of course.

Corporate 156

Corporate Reputation Policies Employee 156

Shift Communications

APRIL 1, 2016

SHIFT Communications, the premiere data-driven PR agency , announced today the release of the Heuristic And Recurrent Ontological Lexicon Deep-learner, or HAROLD, the world’s first artificially intelligent (AI), cloud-based PR employee. HAROLD’s creation represents the first AI employee of a virtual public relations workforce.

Employee 60

Employee Data-Driven PR Communications Software 60

Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Owned Media & Content Strategy.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

AUGUST 30, 2022

And when told they’ll lose their jobs, employees are just as shocked today. Still, when layoffs become necessary, there’s a lot that employers can do to mitigate the pain and difficulty that employees experience. Garg came to represent accusations that corporations treat employees as expendable units. People were shocked then.

Employee 86

Employee Real Estate Video Internal 86

PR Fuel

FEBRUARY 25, 2022

Writing a great press release can be complicated though, and most media professionals start out by using press release samples. Keep reading to learn more about how to write a good press release and how much it can do for your company! So, they reversed course and instead of waiting for things to change, they took action.

Product Launch 104

Product Launch Travel Interviews Writing 104

Sword and the Script

DECEMBER 8, 2020

Leaders should plan and execute comms around M&A with the same level of detail as any other marketing campaign or business initiative writes Dwayne Alicie in this guest post. Consider your audience and prioritize communicating with your employees. Give employees a good experience, and they will stick around.

Internal 94

Internal International Employee Leadership 94

Waxing UnLyrical

AUGUST 26, 2015

There’s a magazine and intranet to write for, multiple special projects, and internal social media. That, my friends, is why employee communication measurement is in the state it is in. The powers that be, however, increasingly are demanding to know why employee communication matters. 3 Ways to Measure Employee Communication.

Employee 40

Employee Measurement Communications Internal 40

Shift Communications

MAY 26, 2022

Take a journalist approach : Help write the industry’s story — both its challenges and opportunities in the current landscape. Create a halo: Now is the time to call on your people through an employee advocacy program. Stay your course and focus on your market fit, trajectory, etc. Find helpful ways to support and engage them.

Employee 88

Employee Case Study Corporate Trends 88

PRSay

OCTOBER 9, 2023

As senior-level PR and marketing professionals, we’ve spent much of our careers focusing on appearances — helping clients make decisions about what they should say, wear, do, sell, promote and write. The second approach is much more productive, of course, and it also takes courage.

Leadership 176

Leadership Financial Employee Google 176

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. Year of the employee. 2022 is going to be known as the year of the employee. Of course, this isn’t limited to new channels. But it’s employee retention and engagement that will take priority.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. Poppulo “laid off 80 employees at the end of April, including 20 workers in Colorado,” according to the Denver Post.

Survey 149

Survey Software B2B Pitching 149

5W PR

SEPTEMBER 15, 2019

Writing a strong job description is just as important for a business as writing a strong resume and cover letter is for a candidate. Of course, it’s not just about selling workplace perks and unlimited PTO (which often doesn’t do much to entice workers, truth be told). And in some cases, the ridicule isn’t entirely warranted.

Reddit 76

Reddit Employee Writing Course 76

PR for Anyone

JUNE 12, 2020

If you have a team, employees, or advisory board, work on this with them so you all are on the same page as to your message, your beliefs, and your core values. I repeatedly write about authenticity. There is a reason we do what we do. Doing that internal work to discover that, helps with every aspect of your business.

Exercises 130

Exercises Employee Corporate Pitching 130

Sword and the Script

NOVEMBER 23, 2019

It’s higher in large companies (5), defined as 1000+ employees, and lower in small companies (3), defined as 1-99 employees. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and. Most content is aimed at building awareness.

Content Marketing 138

Content Marketing Study Blogging Marketing 138

Contently - Strategy

APRIL 19, 2021

Educational content also works, taking the form of basic advice for topics like writing resumes and learning about the stock market. With that in mind, consider taking a step back from self-serving, promotional content and letting your employees post some videos of their snoring pets–because what’s more amusing than that?

B2B 139

B2B Brand Branding B2C 139

Critical Mention

APRIL 13, 2020

Of course, as with any crisis, there are also plenty of stories about organizations who have mishandled it in one way or another. Federico’s Pizza Takes Out Loan to Pay Employees. The doctor later recounted the incident on her Facebook page, writing: “I burst into tears.

Media 111

Media Analytics Healthcare Crisis 111

Maxim Behar

MARCH 1, 2022

In his weekly column "Max's Column" for TBmagazine, Maxim Behar writes about modern leaders and the basics of growing a successful business. Every company employee is required to respond to an email within five minutes of seeing it. Yes, of course. and to this day it is one of our immutable laws.

Course 52

Course Employee Groups Writing 52

Maxim Behar

MARCH 1, 2022

In his weekly column "Max's Column" for TBmagazine, Maxim Behar writes about modern leaders and the basics of growing a successful business. Every company employee is required to respond to an email within five minutes of seeing it. Yes, of course. and to this day it is one of our immutable laws.

Course 52

Course Employee Groups Writing 52

5W PR

APRIL 8, 2021

These days, instead of simply being used to announce new products or services, press releases are used as a tool to improve search engine optimization, which can help companies connect with investors, employees, customers, and other interest target demographics that would be interested in the business or its solutions. . Newsworthy.

Engineering 128

Engineering Writing Social Media Report 128

Sword and the Script

JUNE 7, 2022

I took a business ethics course when I was studying for my MBA. It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). See it here.”.

Software 85

Software Pitching Internal International 85

5W PR

SEPTEMBER 11, 2019

It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. Courses are available both online and on campuses throughout the U.S. Courses are available both online and on campuses throughout the U.S. million have less than 5 employees.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

NewsWhip

DECEMBER 21, 2022

This happened despite the previous CEO having spoken semi-publicly to employees about their fears, as covered by NPR. Not all coverage was rosy, of course, and conservative coverage in particular was often critical of brands, or pulled brands into political conversation. People often associate good employees with a good brand.

Brand 78

Brand Branding Policies Local 78

Katie Paine's Measurement Blog

JANUARY 27, 2023

Also, of course, I have measured a lot of comms programs over many years. The answer is, of course, heavily dependent on the audience you are trying to reach and the business you are in. Before you write or say anything, walk—if not a mile at least around the block—in your audience’s shoes. Write once, use everywhere.

Communications 40

Communications Measurement Employee Course 40

The Proactive Report

AUGUST 28, 2018

” The video was shared by his friends and of course, it found its way onto social media and then went viral. We can also confirm that Adam Catzavelos is not a Nike employee.”. Adam Catzavelos did write an apology on Twitter but it wasn’t well received. F ing heaven on earth.” It was reposted with edits.

Training 148

Training Social Media Video Employee 148

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Of course, the sectors that are relevant to the practice of public relations are unlimited, but for practical purposes we’ve divided our top selections into three categories. No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. Better Writing Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

Stephen Waddington

OCTOBER 31, 2018

We've pulled together a collective of talented creatives, media, and comms people who can deliver brilliant training, e-learning, speaking, coaching, and employee events for the creative industries. Blogging and writing I will also carry on running my blogs PRcareers.co.uk Check us all out here.

Training 95

Training Creativity Employee Data 95

OnePitch

SEPTEMBER 6, 2022

BERGMAN: I’m scared to look, but I have to every morning, of course, and I look at it. We’re trying to appeal to readers who are smart people, who are interested in what’s going on inside startups and tech companies, but also employees inside the companies themselves, and also the investors and the founders and executives.” . [00:04:32]

Pitching 96

Pitching Writing Interviews Employee 96

NewsWhip

DECEMBER 9, 2021

Last Wednesday, just one day after plans for the company to go public hit the wires, the Better.com CEO Vishal Garg shocked the world when he fired 900 employees on a Zoom call, and the apology he’s given since then has actually done little to help. Media and Public interest to articles about Better.com CEO firing employees.

Crisis 78

Crisis Instagram YouTube Employee 78

Sword and the Script

APRIL 11, 2023

While PR probably isn’t writing public communications about trade secrets, you should be cognizant of obvious dangers. The company says, “AMIGA offers advanced research and writing capabilities including generating pitches.” PR firm Gregory FCA recently announced a free AI tool to write press releases “in three minutes.”

Software 78

Software Company Pitching Training 78

The Hoffman Agency

DECEMBER 19, 2023

This was reaffirmed through three interviews, where I met seven Hoffman employees who were all so nice and positive that I thought, What am I going to do if this doesn’t work out? It was strategic and creative, letting me apply writing and improve my speaking. Catastrophize” is my middle name. I’m excited to learn more.

Agency 36

Agency Creativity Writing LinkedIn 36

Prakkypedia

MARCH 31, 2019

But of course, it’s not possible for a client to have something newsworthy to share month after month. Think of all the construction, fashion, health, education, non-profit media – they’re on the lookout for interesting people to write about. There are other inroads to sharing client stories, and that includes the human interest story.

Newspapers 122

Newspapers Radio Construction Fashion 122

Sword and the Script

DECEMBER 26, 2023

Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. When employees are informed, this leads to trust.

Writing 194

Writing Communications Marketing B2B 194

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Of course, employee turnover can happen at any company, but when it happens on the agency side, it should be a blip, not a breakdown. The best rule, of course, is to slightly underpromise and overdeliver — in writing. But by the next meeting, the cast of characters has changed without notice.

Media Training 249

Media Training Policies Agency Interviews 249

Stephen Waddington

OCTOBER 4, 2020

The CIPR needs to support practitioners with more help in areas like these – but the truth is, I’ll be one of those who will be signing up for that help rather than writing the materials or delivering the training. Internal communication and employee engagement have emerged as critical functions in the past six months.

Meeting 78

Meeting Government Energy Employee 78